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B2D Content Marketing Strategy with Ofir Nachmani

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Manage episode 334840943 series 2516016
Innhold levert av SlashData. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SlashData eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Theme of the week

Why do you need a content plan on top of a marketing plan?

In our latest episode of the DevRelX podcast, we talk about content marketing for developer audiences. We are joined by Ofir Nachmani, the CEO of IamOnDemand to talk about:

  • Why does a B2D company need a tech content marketing strategy & planning? Where and how do you start building such a plan?
  • How do you create tech content that developers will like and engage with?
  • What tips would you offer to a B2D marketer?
  • What are some best practices for building a tech content production machine?

Listen to this episode to better understand how to produce and use content to boost your marketing goals.

Graph Ofir chose to talk about: Experienced developers have a bigger say on things.

Have your say! The Developer Nation survey is now open. Start here.

Ofir Nachmani is a business technology advisor, blogger and lecturer. Ofir's extensive experience in the world of business technology has made his critically acclaimed blog, IamOnDemand.com, the go-to guide for modern technology startups and developers in the world of cloud computing. Today he advises organisations, leading them through new IT market modifications, while building and executing a modern go-to-market strategy.

  continue reading

50 episoder

Artwork
iconDel
 
Manage episode 334840943 series 2516016
Innhold levert av SlashData. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av SlashData eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Theme of the week

Why do you need a content plan on top of a marketing plan?

In our latest episode of the DevRelX podcast, we talk about content marketing for developer audiences. We are joined by Ofir Nachmani, the CEO of IamOnDemand to talk about:

  • Why does a B2D company need a tech content marketing strategy & planning? Where and how do you start building such a plan?
  • How do you create tech content that developers will like and engage with?
  • What tips would you offer to a B2D marketer?
  • What are some best practices for building a tech content production machine?

Listen to this episode to better understand how to produce and use content to boost your marketing goals.

Graph Ofir chose to talk about: Experienced developers have a bigger say on things.

Have your say! The Developer Nation survey is now open. Start here.

Ofir Nachmani is a business technology advisor, blogger and lecturer. Ofir's extensive experience in the world of business technology has made his critically acclaimed blog, IamOnDemand.com, the go-to guide for modern technology startups and developers in the world of cloud computing. Today he advises organisations, leading them through new IT market modifications, while building and executing a modern go-to-market strategy.

  continue reading

50 episoder

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