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Providing essential information on Americas largest minority
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The Digital PR Podcast is brought to you by public relations students at Kent State University. Join us as we talk about news and trends in the digital space and how it connects to the field of PR and communications.
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The Public Relations Podcast is a show for PR and comms professionals that is all about building relationships between organisations and the public. Every week, with a guest, we look at ideas from around the world which are generating real emotional relationships between organisations and the public, as well as deep diving into the guest's campaigns and the insights they are seeing. This is real PR and comms for today, not yesterday. Hosted by former PR professional, broadcaster, journalist ...
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PRGN Presents: News & Views from the Public Relations Global Network
Public Relations Global Network
PRGN Presents is the essential podcast for international business leaders, non-profit executives, and those who hire public relations, marketing, and communications firms. It provides an exclusive look into the ever-evolving world of PR and communications, featuring experts from the Public Relations Global Network, “the world’s local public relations agency.” Is your message winning hearts and minds? No matter where you do business, there is a PRGN member agency in your region with the deep ...
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An award-winning podcast with host Peter Woolfolk discussing public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing substantive information of interest to public relations professionals at all levels. Recently, the podcast won the UK's Innovation in Business's "Media In ...
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PR Future, the USC Center for Public Relations Podcast
USC Annenberg Center for Public Relations, Fred Cook, University of Southern California
The PR Future podcast from the USC Center for Public Relations (CPR) shares the latest trends and provides insight into the future of public relations and strategic communication. Produced at the USC Annenberg School for Communication and Journalism and hosted by CPR Director and Golin Chairman Emeritus Fred Cook, #PRFuture features discussions with communication executives, academics, students and more as part of our mission to define the future of our industry and to develop those who will ...
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Podcast by TechnologistPR
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http://www.youtube.com/watch?v=NrXhhJ9Y2yI Public relations is a minefield. The wrong public relations strategy can spell disaster for your company or enterprise. Here we answer all of the frequently asked questions about public relations to help you make the right choice when choosing your public relations strategy.
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ShapiroPR is an independent public relations firm in West Hollywood, CA
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World PR Day, A day dedicated to public relations practitioners from across the world. Dave Forde, Founder of PR In Canada interviews public professionals from both the agency and brand-side from across Canada about the industry and how it continues to change and evolve.
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The Future of Branded Content Marketing and PR, is all about the latest in trends in content marketing & public relations. The tips and techniques that modern marketers are using to reach their targetted customers. How to do it, when to do it & how to measure it!
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This is a publicity podcast for brand leaders, influencers, and entrepreneurs who want more visibility. Powered by TELL PUBLIC RELATIONS, this show gives you fast, actionable PR tips and industry secrets so that you can start getting more of the shine that you deserve with media coverage, brand partnerships, speaking engagements, and more. But as always, private members get full access to the vault with exclusive trainings, bonus episodes, and REAL LIVE MEDIA OPPORTUNITIES. More at TELLPUBLI ...
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Smoke Signal is Australia's first podcast dedicated to sharing news and views from Australia’s public relations and communication sector. Each episode features a conversation with industry professionals, educators and influencers on the themes, trends and issues shaping Australia's PR landscape. Smoke Signal is hosted by Paul Cheal - an experienced financial and corporate communications leader with over 20 years’ experience working with Australian and global brands to build and protect their ...
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Accreditation in Public Relations Podcasts
Professional Podcasts LLC (www.professionalpodcasts.com)
This blog is the home for podcast programs focusing on the value of the Accreditation in Public Relations (APR)credential offered through the Universal Accreditation Board to members of the Public Relations Society of America and 9 other UAB participating organizations.
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Blanket Enterprises is the worlds largest company founded by the worlds greatest business man/lover; Jim Blanket. In an interview with Forbes Magazine, Jim said his secret to success is to focus on everything. In this podcast, the PR Department and hosts Matthew and Christopher discuss all things Blanket Enterprises with news, announcements and interviews with staff of all shapes and sizes.
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Compelling tales from the world of public relations, marketing and branding, told by the well-meaning communications professionals who lived them. On Lead Balloon, professional communicators share tales of the do-or-die situations that defined their creative careers—how they planned for the unexpected, how they navigated high-profile crises, and what they learned in the process. With immersive storytelling and a wry sense of humor, host Dusty Weis revisits epic PR disasters, intense communic ...
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Ever wonder what the fuss about Branding and PR was all about? Apparently Billions of Dollars in Revenue! The Phenom Communications Team Introduce our very own Entrepreneurs and SMEs to a Journey to business success and profitability via successful Branding and Public Relations strategies. Sign up to our podcast to discover just why Billionaire, Bill Gates is willing to spend his last marketing dollar on PR.
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Hello, I am a senior at the University of North Texas. I am an aspiring PR professional working on a podcast for my PR communication class. These professionals attended 8th Annual Celebrate Mayborn at UNT. I received their insights on the profession along with their educational experience that led them to where they are now.
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Copper State of Mind: public relations, media, and marketing in Arizona
HMA Public Relations | PHX.fm
Copper State of Mind is a public relations podcast for Arizona executives, business owners, and directors of marketing and communications who want to increase the effectiveness of their PR, media, and marketing campaigns. From messaging and media relations to content strategy and crisis management, the dollars your organization spends on integrated marketing communications are an investment that helps boost your brand, break through the noise, and drive business results. Join Abbie Fink, Vic ...
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The Publicity Podcast - Public Relations Tactics and Marketing Strategies for your Business
Deal With The Media
The publicity podcast: Advice for SMEs on media training, publicity stunts, how to write a press release, electronic press kits, small business marketing, how publicity fits into a marketing strategy and a marketing mix, social media, and blogging. Hosted on Acast. See acast.com/privacy for more information.
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This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube. Co-Hosts B.L. Ochman and David Erickson address all aspects of advertising, marketing, public relations and media in an irreverent, fast-paced style. The Beyond Social Media Show follows the following format: * Worst marketing stories of the week * Best marketing stories of the week * Shiny new tools * The Daily Numbers Each episode is 30-45 minutes long. Video of each episode is post ...
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Connecting with journalists on Twitter
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I haven't looked at #PRrequest and #JournoRequest on Twitter/X for a long time, but after chatting to a friend recently and hearing they had secured some TV coverage through it, I thought I'd take another look. It's been a few years since I last looked, so I was curious to see what had changed and what stood out as things you needed to do to get no…
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Love Yourself: The Pressures of Beauty Standards
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Kylee, Ava, and Basma discuss the the harsh beauty standards that come from social media and its effect on women's mental health. They also relate these hot button topic back to predatory PR marketing tactics from beauty brands.Av Digital PR Podcast
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Mastering Data-Driven Public Relations: Insights with Measurement Expert Katie Paine
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Unlock the secrets to turning data into action as host Peter Woolfolk welcomes Katie Paine, the esteemed 'Measurement Queen,' back to the Public Relations Review Podcast. This episode is a treasure trove of insights, where Katie and I cut through the digital data deluge, stressing the importance of aligning PR measurement strategies with business o…
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S4 E7: Measuring Quality in Sustainability Reporting with Ariane Hofstetter
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Ariane Hofstetter discusses the importance of sustainability reporting and what goes into creating a quality sustainability report. A sustainability report is not just a marketing brochure but an official document that allows companies to track their efforts, inform stakeholders about their progress, and manage non-financial risks. Ariane explains …
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A Deep Dive into Gen Z's Scrolls with Day One Agency's Josh Rosenberg
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In this episode, Josh Rosenberg, CEO of Day One Agency, joins Fred Cook to discuss the results of a real-time ethnographic study about Gen Z media habits that Day One and the USC Annenberg collaborated to conduct. The discussion uncovers the nontraditional news sources and the 'always on' media engagement that characterize Gen Z's unique media land…
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Digital Connections: Relationships in a Digital Age
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In this podcast, hosted by Francesca Malinky and Chloe Cornely, discusses how relationships are viewed on social media. In a digital age, online relationships are a popular topic of content on social media. Although, are these relationships affecting the viewers perception of what real relationships are like? In this podcast, we dive deeper into sp…
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Messier in PR: Social Media and PR Fame (Alix Earle)
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"Influencer Alix Earl rose to popularity by utilizing PR content strategically, collaborating with other influencers, and implementing creative social media strategies. She started her career by choosing captivating material for many platforms, and audiences were immediately drawn to her real and accessible content. By use of tactical partnerships …
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PR Powerhouses: The Dynamic Duos Shaping Media Landscapes
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In this week’s episode of the Digital PR Podcast, Brookelyn, Caroline and Taylor dissect the public relations magic of three iconic celebrity duos. From Pitbull and Dolly to Martha and Snoop to Addison and Kourtney, all three duos serve up creative strategies and viral social media moments.Introduction [0:29]Pitbull & Dolly Parton [0:48]Martha Stew…
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Dive into the compelling world of storytelling and its profound impact on public perception in this insightful episode of The Public Relations Podcast. We look at the fascinating case of the UK post office worker scandal—a story that lingered in the shadows of journalism for years, only to be thrust into the national spotlight through the emotive p…
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Thanks for tuning in to our podcast! Here are some highlights of what we covered:Introduction: AI can give you issues when trying to create content. Whether the script doesn’t make sense or it isn’t the length you need, AI will almost always keep you hanging.Willy Wonka Experience: This event that gained worldwide attention ended up being a disappo…
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Navigating New Music Promotion and Innovation with Alison Ball
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Join host Peter Woolfolk as he embarks on a journey through the vibrant world of music promotion with Alison Ball, the visionary CEO of JBR Creative Group. This episode peels back the industry curtain, detailing Alison's ascent from her humble beginnings to her influential role at Warner Brothers Records. She graciously imparts her expertise on the…
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S4 E6: Sustainability Awards with Michael Diegelmann
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Michael Diegelmann, co-founder of the Global ESG Monitor, discusses the role of award programs in recognizing and promoting sustainability efforts. He highlights the importance of awards having a clear meaning and criteria, especially in the field of sustainability. Diegelmann emphasizes the risks of using misleading logos and claims, citing exampl…
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Maximizing Press Release Impact: Expert Strategies for Small Business PR Success with Mickie Kennedy of eReleases.com
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Unlock the potential of press releases with Mickie Kennedy, founder of eReleases.com, as he joins host Peter Woolfolk to share his treasure trove of insights on the mighty influence of PR. Discover how a well-crafted press release can transform your small business narrative into a media sensation, tapping into a journalist's desire for captivating …
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We are excited to share insights on the art of crisis management in PR. Here's a quick summary of what we covered:- Preparation: Have a robust crisis plan ready to tackle unforeseen challenges swiftly.- Information Management: Gather accurate data before crafting your response.- Swift Action: Timely responses are crucial to mitigate damage in the d…
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Do you send affiliate links with your media pitches?
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As you know, I'm always interested in the reality of the world of communications, not just what we might wish to believe. That's why I was so pleased when April White from Trust Relations reached out recently to discuss their observations. They've noticed that when pitching consumer products to outlets of nearly any size, including some sort of inc…
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S4 E5: Embracing AI in Public Relations with Nick Leighton
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In this episode, Nick Leighton discusses the role of AI in public relations and how it has revolutionized the industry. He walks through a typical PR campaign and explains how AI can be used at each stage, from market analysis to media monitoring. Nick emphasizes the importance of human intelligence and creativity in conjunction with AI tools, as t…
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Blue Angel's Storytelling w/Dusty Weis's Broadcast; and The Benefits Branded Podcasts.
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From the humble beginnings behind a small-town radio microphone to the thrilling heights of CBS News Network and an unforgettable flight with the Navy's Blue Angels, Dusty Weis's career is nothing short of a roller-coaster adventure. As the president and founder of PodCamp Media, he joins Host Peter Woolfolk to unpack the narrative of his ascent in…
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A couple of weeks ago a TV drama hit the headlines in the UK. It changed government policy. It told the true story of how post office workers had been wrongly convicted of fraud by a faulty computer system. But the story wasn't new. Journalists had been trying to report on it for years. So, why did it suddenly gain national attention now and more i…
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S4 E4: The Intersection of Public Relations and Public Policy with Chip Taylor
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Public policy, public affairs, and public relations are interconnected fields that shape the relationship between government, civil society, and the public. In this episode, Chip Taylor discusses the role of public relations in influencing public policy. He explains the differences between public affairs, public policy, and public relations, highli…
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The Power of AI-Generated Videos in Modern Public Relations
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Discover the future of public relations as host Peter Woolfolk explores the innovative mind of Matt Kershaw, Vice President--Strategy with DID, Creative Reality Studio. In an industry where engagement is key, we unravel how artificial intelligence is not just a tool but a game-changer, bringing digital humans and AI-generated videos to the forefron…
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How far can you push a story before it backfires?
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The team representing a Bollywood model and actress in India announced she had passed away from cervical cancer a week ago. Newspapers ran tributes, colleagues paid their respects. But 24 hours later she announced she wasn't dead but had just been trying to raise awareness of the terrible disease. Did she go to far? The backlash has been enormous b…
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Unwrapping M&M's Super Bowl Magic: How to Manage A Legacy Brand with Jessica Adelman
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M&M’s is Gen Z’s favorite brand. Its spokescandies are beloved by all, so much so that any minor change to their cadence can cause a political discourse and polarize the nation. How does a legacy brand stay relevant in the modern world and remain pervasive in the minds of millions? In honor of the upcoming Super Bowl, we’re revisiting the 2023 M&M …
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S4 E3: The Power of Integrated Marketing with Deborah Spencer of the Castle Group
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The terms integrated marketing and integrated communications are often used interchangeably. Whether you call it your marketing mix, communication mix, or strategy, the goal is to have a holistic approach that considers all channels and touchpoints. Deborah Spencer, the Chief Marketing Officer of the Castle Group, discusses the concept of integrate…
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Crafting PR Campaigns for the Age of Siri, Alexa, and Google Assistant
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Unlock the future of public relations with Sasha Dookhoo, vice president, of Crenshaw Communications/Mod OP Company, as she and Host Peter Woolfolk dissect the impact of voice search technology on the field. Prepare to enhance your PR strategies as we discuss the essential shifts needed to optimize content for the unique demands of voice queries, e…
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S4 E2: Media Relations and Media Training with David Wills of Media Profile
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This episode provides valuable insights into the world of media relations and offers practical tips for successfully engaging with the media. David Wills, senior vice president at Media Profile, discusses the evolving landscape of media relations and the challenges faced by public relations professionals in breaking through the clutter. He emphasiz…
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Strategies for Excellence in Diversity, Equity, and Inclusion: Minnesota PRSA's Award-Winning Journey
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Unlock the secrets to a more inclusive world as Leah Kondes and Marsha Pitt Phillips from the Minnesota chapter of PRSA guide us through their remarkable journey to DEI excellence. Celebrated for their pioneering approach, our distinguished guests share the strategic maneuvers and initiatives that secured them PRSA's prestigious top DEI award for 2…
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Send a pitch to the media with 50-100 words in it and you have approx 7 times more chance of getting a response than sending 1000+ words. Obvious? The data is in from Propel PRM Media Barometer Q1 2024 which came out today. The data is collected from email pitches and also shows that while the average response rate to pitches is 3.15%, pitches with…
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BONUS: Literally, the Grammar-Nerdiest Conversation You'll Ever Hear, with Dr. Valerie Fridland
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Sociolinguist Dr. Valerie Fridland says we need to relax about the changing nature of language. In her book, "Like, Literally Dude: Arguing for the Good in Bad English," she notes that language has always evolved. Every generation adds its own spin, and the English language is almost unrecognizable from what was spoken centuries ago. And for the mo…
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S4 E1: The Value of Joining a Global PR Network with Gábor Jelinek of PRGN
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Gábor Jelinek, Executive Director of the Public Relations Global Network (PRGN), and Abbie Fink, a founding member of PRGN, discuss the value proposition of joining a global PR network. They highlight the importance of building relationships and friendships within the network, the opportunities for collaboration and knowledge sharing, and the uniqu…
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Encouraging others to tell your story with Komall Lath, Tute Consulting
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PR and its study human nature is of course global and so it was such a delight to finally welcome a true legend of PR in India, Komal Lath from Tute Consulting on the show. Komal is someone with huge energy and tons of experience. We discussed her campaign with Minimalist, a skincare brand, and how they got influencers to tell the story of the bran…
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How far can you push a PR stunt? and more!
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In this episode of The Public Relations Podcast I'm joined by Kathleen Lucente from Red Fan Communications. One of the topics we focus on this week is the question of how far is too far to go with publicity stunts. Our goal as communicators is to get attention and generate conversations. To do that we have to be saying or doing something that stand…
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50. Grumpy Cat, the Sound of Freedom, Watergate and More: A Look Back and a Look at What's Next
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When you're working with high-profile people in fields like PR, marketing and branding, things are always changing. History gets uncovered. New information comes to light that changes everything. And sometimes an opportunity comes along to learn just a little bit more about a topic of interest. So in this episode, we're revisiting three separate ta…
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When people don't listen to the message
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What do you do when people are just not listening to your message? Do you change it? Sit in a room and come up with some new ideas? Listen to industry experts? In this episode, we use a declining sport as a case study for any organisation to see if we can suggest ways to turn it and bring back its glory days. We look in detail at how technologists …
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How AI and Voice Search are Shaping Public Relations
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Ever thought about how artificial intelligence and voice search are reshaping PR practices? Tune into our latest episode of the Public Relations Review Podcast where an AI generated article discusses just that. Host Peter Woolfolk shares his journey and growth, and how AI has been instrumental in producing his podcast, including the use of text-to-…
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S3 E12: PR Trends for 2024 with Andy See Teong Leng of Perspective Strategies
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Andy See, President of the Public Relations Global Network and Managing Director of Perspective Strategies, shares his observations on the past year in public relations. He discusses the excitement surrounding technology, particularly generative AI, and its impact on the industry. He also acknowledges the challenges posed by slow global economic gr…
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Another week discussing PR strategies for in-house teams and independent agencies with PR pros. This time I'm joined by the delightful Amanada Proscia from LightSpeedPR. This week we look at a study showing TikTok is becoming the new Google when it comes to search for Gen-z. We discuss the way Sam Altman handled his departure and return to OpenAI f…
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Kayley Hamilton, 2 times Emmy award-winning entertainment reporter (uplvlagency.com) and I discuss the latest strategies from the world of PR this week. We take a deep dive into how thought leaders are created focusing on the strategies that have turned Neil Degrass Tyson from a scientist to a global name. We also look at framing stories when pitch…
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2024 Relevance Report Discussion: Welcome to AI
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In this episode, we navigate through the transformative impact of AI on the PR industry, discussing its potential for crisis communication, risk assessment, and countering disinformation. We reflect on the potential for AI to revolutionize PR, comparing it to the invention of electricity. Listen to our insights on how AI could bring about a culture…
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Transforming PR Strategy with Artificial Intelligence: 15 Innovative Ways
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What would your PR strategy look like if you could harness the power of AI? How about a reduction in manual research, making smarter decisions, finding relevant journalists, monitoring the media, and even improving content creation? This episode of the Public Relations Review Podcast host Peter Woolfolk unveils these exciting possibilities and more…
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Trends and Tips in Digital Sports Marketing
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Step into the dynamic world where sports and digital marketing collide! "The Digital Sports Marketing" podcast will discuss digital sports marketing. Whether you're a seasoned marketing professional, a sports enthusiast, or someone just curious about the intersection of athletics and online strategies, this podcast episode has something for everyon…
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S3 E11: Commercial Brands in a Sustainability-driven Business World with Alexandra Dinita
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Alexandra Dinita argues that ESG is not just a trend but a moral and business imperative. By embracing ESG, organizations can build trust, transparency, and peace of mind. In today's world, plagued by crises and moral dilemmas, Alexandra higher moral standards and values are essential. ESG provides a global conversation that can address these issue…
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49. How I Almost Got Fired in My 1st Week in PR, and the Important Life Lessons I Learned
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At the end of his first week working in public relations, Lead Balloon host Dusty Weis did something so dumb, he could have been fired on the spot. During a meeting with one of his new bosses, prominent Milwaukee politician Jim Bohl, Dusty made a bad assumption and recklessly insulted Jim to his face. Dusty wasn't fired, and the pair went on to wor…
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The PR Predicament - Debunking PR Myths and Misconceptions
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Dive into the PR world with The PR Predicament, where two PR practitioners, Eve and Cami, talk about every part of the profession. Join us as we discuss the misrepresentations of PR in the media, referencing characters like Samantha from "Sex and the City" and Olivia Pope from "Scandal." We highlight the misconception of PR work as glamorous and ef…
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The Art of Pitching and Relationship Building in PR with Annie Pace Scranton
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Join us as we uncover the secrets of PR from none other than Annie Pace Scranton, the founder and president of Pace Public Relations Headquartered in New York City. Listen as Annie, entrenched in extensive PR experience, divulges her wisdom on earning media and positioning clients as thought leaders. Master the art of beginning with trending news t…
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Welcome to "Popping the Influencer Bubble" the podcast that dives deep into the world of influencers, shedding light on those who are de-influencing their followers and the PR nightmares that have rocked the social media landscape. In an era dominated by the allure of online personalities, it's crucial to examine the less glamorous side of influenc…
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S3 E10: How to Amplify PR Wins with Amanda Hill
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Public relations and marketing communications have evolved significantly over the past decade, requiring a shift in how we define and measure success. In today's landscape, it is crucial to frame success in terms of business outcomes rather than expected PR wins. By understanding the results that matter to an organization and aligning PR efforts to…
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