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TNW Conference

TNW Conference

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TNW Conference is an annual tech festival in Amsterdam. Experts on machine learning, blockchain, marketing, design, and more take the stage and shared their insights with over 15,000 attendees. The talks are both available on TNW's YouTube channel and here, in this podcast.
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Premiere of 2019 Startup Genome’s Global Report, including a world’s first: the rankings of deep tech startup ecosystems along the subsectors of life sciences, AI and blockchain. Learn the latest insights that crack the code of scaleups. With the mission of multiplying startup success in every city worldwide, Startup Genome conducts the only global…
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Nike's keynote will give an overview of the Nike Direct strategy and how Nike is innovating to completely transform digital/physical retail and create unbreakable relationships with its customers. Nike will also showcase a new example of how they're doing this via breakthrough technology and capabilities that will solve for a 100-year-old problem i…
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We are all passengers on a spaceship with limited resources: our planet. An astronaut’s journey into space bolsters this realization through ‘the overview effect’ — yet unfortunately we cannot all experience this transformative moment. SpaceBuzz, a brand new concept from ESA astronaut André Kuipers, uses this as a premise to educate the world’s chi…
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Big Spam, if you don’t know, is a sassy love/hate letter to technology that Georgina started in 2018 and handwrites daily. Besides delivering the most important tech news of the day, Big Spam has polls, disgusting GIFs, puzzles, puns, and, artist takeovers. Basically, it's an experiment on how far we can twist what a newsletter is supposed to be, a…
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As a product leader at Google, Facebook, Strava, and more, Stephanie has dedicated her career to creating products and advancing technologies that drive social impact forward. She’ll share her lessons learned from building tools to aid in natural disaster response, expanding Google Maps across 80 cities, and launching over 100 voter engagement tool…
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Our universe is bizarre. Why is most of the cosmos composed of mysterious dark matter? Why is the Higgs boson so strange? Why do atoms exist? The hottest-and-latest in physics suggests that the biggest puzzles of science could be elegantly solved if our universe were one of a possibly infinite number of universes. But is this a testable scientific …
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Instead of a utopian future in which technological advancement casts a dazzling, emancipatory light on the world, we seem to be entering a new dark age characterised by ever more bizarre and unforeseen events. The Enlightenment ideal of distributing more information ever more widely has not led us to greater understanding and growing peace, but ins…
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Tech companies based in Europe are faced with challenges. With a heavy emphasis on regulation and lack of funding, the EU should place higher priority on incentivizing talent and startup growth. In order for Europe to gain notoriety as an innovative ecosystem, the tech industry should improve recruitment and tackle diversity issues.…
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If you are creating a work of art in any area of your life, you are not going from a known point A to a known point B but you will invent point B along the way. Whether your “art project” is a business strategy, a crisis response, or a new technology, this all starts with asking the right questions. Drawing on her book Art Thinking, Amy will leave …
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BuzzFeed publishes content across the largest digital media network in the world, fueled by world-class tech stack, and a number of innovative applications of machine learning and AI. With that, the advent of data has brought up important questions around ethics, manipulation, and potential harm. In this session, Gilad will highlight the multi-face…
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NY Times bestselling author and serial entrepreneur Dave Kerpen shares key lessons learned on how to build successful relationships with other people that will get you far in social media, in business, and in life. Technology is changing fast - but people skills are more valuable than ever before. Don't miss this session - you will walk away with t…
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Des launched Intercom in 2011 as the first to bring messaging for sales, marketing, and customer service to one platform – helping companies of all sizes build personal relationships with customers. Before Intercom, Des was co-founder of Exceptional (now a part of Rackspace), the first error tracking company. Before Exceptional, he was a UX designe…
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In a world of gigs, frequent job changes and geographical moves, it's more imperative than ever to build your network for life. Having a personal "brain trust" to call on is key to your work future. Karen Wickre has spent 30 years in fast-moving Silicon Valley, where your network is your currency. She will talk about how to make authentic contacts …
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This session will take you through the Bumble story - from fighting misogyny to launching disruptive creative campaigns whilst highlighting how Bumble successfully launched in multiple markets with one core message - women go first. Bumble took a problem in society and utilised tech function and creative innovative marketing to spread this message …
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Students learn a lot in school - but are they learning the skills they need to be productive people at work, in their community, and their own lives? Are they learning how to effectively learn and follow their passions and curiosity to achieve greatness - or simply happiness? What if schools gave students more ownership over their learning the way …
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At TNW2018, Jack Constantine, CDO of Lush Cosmetics, took the stage with a rallying cry for other organizations to get their hands dirty and produce their own fresh, handmade technology. This year, Jack returns with a reflective view on the ethical tech that Lush Digital have produced that is changing the game for the tech x retail experience. From…
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Ever get the feeling you’re bombarded with too many pings, dings, and rings? You’re not alone. In an age of ever-increasing distraction, technological and otherwise, how can knowledge workers do their best work? Nir Eyal, bestselling author of Hooked: How to Build Habit-Forming Products, wrote the book on the secret psychology of technology. Howeve…
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5 years of salary transparency, what it's like to take salaries public and what we've learned since then. This talk is about how Buffer took our salaries public almost 5 years ago and how we’ve since pushed for transparency across all areas of the company. We will also talk about how transparency encourage constant change and how we keep learning a…
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Making a career out of a niche sport is hard – even when you’re the best kitesurfer in the world. As social media began to skyrocket, Kevin Langeree saw an opportunity to bring his passions to the world. He shares how technology enabled him to support himself in his athletic pursuits, so that he can do what he loves every day.Full video: https://yo…
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Reddit has 330 million monthly visitors, ranking as the #4 most-visited website in U.S., and growing fast. It has tripled in size to keep up with such tremendous traffic. Hypergrowth is no easy feat and can put a startup at risk of losing control of culture, team cohesion, and organization trust. Join Reddit CTO, Chris Slowe, and VP of Engineering,…
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Join the MIT Media Lab’s Space Exploration Initiative in designing our Sci-Fi Space Future! Learn about our latest research and how we are working to make Space accessible and engaging for millions—and someday billions—of people. Space will be hackable. Space will be playful. Our goal is to invent, create, and deploy ideas that seem exotic and impo…
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What would it be like if we could see our voice? How can we paint with code? Zach Lieberman writes software to make art and in this talk, he'll discuss his practice, which includes daily sketching, as well as recent explorations with AR. He will also talk about the School for Poetic Computation, a school he helped found in New York City that explor…
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Voice interfaces like Alexa and Google Home are limited by their own technology. We can choose to be frustrated with AI, or we can work with their constraints to create something new and exciting. Nicky Birch explains how pushing the envelope and creating prototypes is what will enable us to improve voice interfaces in the future.Full video: https:…
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As digital product creators, we are problem solvers. As a part of the product development process, we ever more focus on metrics. This talk covers the interplay between vision, research and metrics, and how to make sure that the numbers you seek to improve are meaningfully aligned with mission of your team, and the goals of your customers.Full vide…
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We’re moving into brave new world where conversation is the new interface. Designed correctly, chatbots and voice apps can engage and delight customers. Poor user experiences on the other hand can alienate customers in droves. What are the secrets to creating effective conversational experiences? Attend this research-based session to find out.Full …
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At Happn we are convinced that AI is the opportunity that can radically augment and enhance people interactions, and doing so could improve life experience, opening up the field of real life possibilities for each and every one of our users.Full video: https://youtu.be/KbawCmgRo4MAll about TNW Conference: https://tnw.to/conference…
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A good idea can carry a company through one cycle of tech innovation, but building a company that lasts and thrives in a fast-growth environment is another thing entirely. In this talk, Des will outline how innovators should be thinking about building a product when scaling a company, and the importance of connecting the teams who make products wit…
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Why are we now in what Doc Searls calls the largest boycott in human history with 1.7 billion people blocking ads? Tricia Wang reveals how marketing sold its soul to ad tech by believing that it would be the magical big data solution to understanding customers. She shows us how we can get our souls back and get the full ROI out of big data by integ…
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Designing Uber’s global app is one thing. Tailoring it for Amsterdam is quite another. As one of the first employees at Uber, Jelle Prins explains his journey to creating the first design for the company. Starting off as a student who stumbled into a meeting with Uber’s founder, Prins describes his initial skepticism and how he left the company aft…
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Wearable cameras and AI are causing radical shifts in how we sense, see, and work. It’s changing transportation with self-driving, disrupting retail with self-checkout, automating agriculture, and remaking how we design future cities. But the change in seeing becomes more profound when these vision technologies jump into glasses to bring new layers…
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Designing a smart and sustainable mobility: economy autonomous vehicles, multi-modal transportation, and the ever-changing technology that fuels mobility. Expect to hear how cutting edge technology, 5G Biometrics and ultralight materials have the ability to transform the mobility system by enabling new business models and mobility services for new …
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Great innovation and design starts with core human needs and wants. In this fast-paced session TrendWatching's Global Head of Trends and Insights, David Mattin explores that truth with reference to one of 2018's most powerful, and most radical, emerging consumer trends. AI-fueled virtual entities – think chatbots, smart devices and more – are makin…
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The traditional design workflow is getting a turbo boost from algorithms (don’t worry. The robots aren’t taking over…yet). With new types of generative design processes like genetic algorithms, the designer’s role is changing from the traditional, top down approach of drawing ideas on paper, into a systems approach. Designers traditionally sketch a…
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With the rise of competition around the globe, it is becoming increasingly more difficult for startups to differentiate from competitors. As tempting as it is to dive into a potentially exciting new market, it’s important to research its local demographic, language, and culture beforehand. A sure way of keeping ahead of competition is by offering l…
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In a world in which we speak 7,000 different languages and we have 44 billion connected devices creating a constant flood of data, we need help to understand each other and our ever-changing world. A new field of translators has emerged that promises to help us solve some of the biggest problems of our time: data scientists. We need a new literacy …
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The 21st century is calling us to move beyond the era of the monomath. Automation, economic uncertainty, rising complexity & a growing desire for greater professional fulfillment will see more and more of us taking a plural approach to our working lives. In this session, Ella will explore the power of being plural and show how we can all learn from…
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The world's most valuable business, such as Apple, Google and Amazon, have created powerfully Connected Brands. And they win with a disruptive, new playbook. Join Mike Rigby VP, ECD at R/GA New York as he unpacks this playbook, and shares R/GAs unique approach to building Connected Brands. Mike will explain how by combining branding, storytelling, …
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Machine learning is often associated with Silicon Valley and expensive, cutting-edge technology. Samasource provides the poorest communities with jobs in the industry to enable local growth in their countries. Leila Janah takes us on a visual journey to Kenya and North Uganda to explain this pressing need to create opportunities. As a non-profit, t…
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Slack, Dropbox, Pluralsight. Ever wonder how these companies achieve high-growth rates? Pluralsight CMO Heather Zynczak reveals her secrets on how to create a marketing model that optimizes digital and direct sales, a customer experience that maximizes ROI and a defensible moat to protect — and help you gain — market share.Full video: https://youtu…
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The first time HubSpot’s CMO, Kipp Bodnar, was fooled by AI hype he was in the 6th grade on an awe inspiring field trip to a local science museum, but it wouldn’t be the last time. In this session, Kipp will walk through a simple framework for separating AI hype from reality, share the lessons he learned the hard way about spotting AI hype, and mak…
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Drawing on over 20 years of work in the consumer market, both through brand marketing and hands-on product design – and using case studies including robotics, AI, medical devices and health and retail – you’ll gain a new set of tools and techniques to help create connected experiences for understanding the functional, experiential, and emotional as…
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Acquiring users for your platform is a never ending challenge. Lupina Iturriaga explains how her company Fintonic has leveraged marketing to achieve their goals. She explains how pushing sales and profit can be balanced with customer support and empathy, and how the future of handling money lies in understanding the data and providing the best solu…
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With an ROI of $38 of return for every $1 of investment email is unmatched in its ability to not only connect companies to customers, but also to deliver meaningful results. However, email is not without it's challenges—from technical, to creative to legal, email can be more complex than you realize. Learn how to scale your email program and achiev…
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Building smarter spaces requires more than just technology. It means focusing on sustainable solutions to make your experience better. Coen van Oostrom describes how we can make energy-efficient and fun buildings, for smarter future cities. Through exploring the affordances of sustainable technology, companies like EDGE are radically changing the w…
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What are the characteristics of a successful entrepreneurial tech team? This is the leading question of Eva’s talk. Eva collected data of 800+ entrepreneurs to find out why some entrepreneurial teams are more successful than others. Questioning entrepreneurs from the USA and the Netherlands yielded surprising results. For example, did you know that…
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Conversational AI should entail more than a rigid structure – it needs to allow for the flow of human interaction. The best way to do that is to involve storytellers and game designers in the process. Khandaker discusses how her background in gaming has taught her how to immerse the player into a world of fiction. Similarly, we should immerse human…
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