164: How to build an audience for your book? with Jan Koch


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In this book, Virtual Summit Mastery owner Jan Koch takes you by the hand and turns you into a virtual event host. He used every step of the process himself. Since 2015, his online events have brought together tens of thousands of people.

What We Discuss with Jan Koch:

  • About the Virtual Summit and how it’s different from other events
  • Using the summit as a brand authority
  • How he sees competition
  • Building your email list and reaching out to sponsors and speakers
  • Targeting the ideal reader for your book
  • The benefits of joining a summit
  • Overcoming Zoom fatigue
  • Mistakes and challenges in running summit events

To view full show notes, Click Here!

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