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How Do I Track My Progress?
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So how will we actually reach the results we want? Now it’s time to connect the dots between where we are today and where we want the business to go.
When we extrapolate historical financial patterns into the future, we are able to develop an initial baseline forecast that paints a picture of our current trajectory. This initial picture can be tailored to include known changes and upcoming investments.
However, we don’t need to just blindly accept what we see in this first initial picture–-we are able to now influence the story by making some key performance shifts under the hood of the business.
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