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Paco Underhill - Immersive Consumer Behavior 7
Manage episode 331768619 series 3345377
Innhold levert av Charlie Morrow. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Charlie Morrow eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Paco Underhill was inspired by the methodology of urbanist William H. Whyte & the fact that he has lived in many cities around the world as the son of a diplomat, is a retail space doctor, consumer behavior consultant and best-selling author of Why We Buy: The Science of Shopping, founded the first iteration office of his consultancy Envirosell in 1986. He became the chairman of the New Wilderness Foundation, an ethnopoetics and performing arts group, co-founded by poet Jerome Rothenberg and Morrow in 1974.
* production & audio backdrop: bart plantenga
39 episoder
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