Using TikTok to Grow Your Business with Kyle Kaplanis

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Kyle Kaplanis is the Head of Talent for PRJT Z Talent. They manage and represent some of the largest creators on TikTok. Kyle is also the owner, and marketing expert for BizTok, an agency focused on helping entrepreneurs, business owners, and brands to grow their business using TikTok. www.biztok.co

0:00 - 00:56 Overview of Kyle Kaplanis, Project Z and Today’s Podcast Topics

00:56 - 02:09 peppershock.com/offers for $5 credit or more after first purchase with iBotta App

02:09 - 02:56 Marketing Essentials Moment Tip

02:56 - 03:30 Welcome to the Marketing Expedition Podcast

03:30 - 04:19 Welcome Kyle Kaplanis

04:19 - 5:42 What is TikTok?

05:42 - 07:11 Kyle’s Podcast: BizTok

07:11 - 11:40 Tips on Expanding your Marketing onto TikTok

11:40 - 15:38 How Kyle’s Daughter Became an Overnight TikTok Star

15:38 - 18:06 Ways TikTok is Revolutionizing Advertising

18:06 - 20:52 TikTok’s Algorithm and Why it’s Great for Marketing

20:52 - 24:48 Mental Health Side of Social Media

24:48 - 28:37 Kyle Gives Listeners a Rundown on the new Clubhouse App and Why it’s a Marketing Must

28:37 - 35:09 Kyle’s History and Background

35:09 - 37:39 So What’s Next for Kyle?

37:39 - 40:02 How to Connect with Kyle

40:02 - 41:38 Not on TikTok: Here’s How Else you can Market your Brand

41:38 - 42:22 Huge Thanks to Kyle and all of his TikTok Wisdom!

42:22 - 42:38 Thanks for Listening, Find more Podcasts Online peppershock.com

42:38 - 43:09 Check out themarketingexpedition.com to Build Relationships with Others and Find the Latest Marketing Trends

Hey! Thought you’d like to try Ibotta, a cash-back rewards app that I use to make real money every time I shop for groceries, online purchases, and more! Just use my referral code “gkeecfx” at registration. Sign up today!

#tiktok #like #viral #follow #memes #likeforlikes #trending #socialmedia #socialmediamarketing #followforfollowback #meme #tiktokdance #mentalhealth #clubhouse #marketing #advertising #branding #biztok