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Shinerunner Ep17 | Case History
Manage episode 234882206 series 2402217
In this episode, Mark invents a fictional brewery – GT-500 Brewing - then uses classic case analysis methodology to review GT-500’s competitive environment, industry trends, and problems. From there he reviews four alternatives each designed to help GT-500 solve the growing issue. This is a must listen as the case incorporates prior episode learnings into a comprehensive format designed to help brewery, cidery and distillery owners facing similar threats. You’ll also learn how Mark develops a “clutter bustin’” sales incentive guaranteed to motivate wholesaler sales teams to exceed their goals.
Learn more about your ad choices. Visit megaphone.fm/adchoices
27 episoder
Manage episode 234882206 series 2402217
In this episode, Mark invents a fictional brewery – GT-500 Brewing - then uses classic case analysis methodology to review GT-500’s competitive environment, industry trends, and problems. From there he reviews four alternatives each designed to help GT-500 solve the growing issue. This is a must listen as the case incorporates prior episode learnings into a comprehensive format designed to help brewery, cidery and distillery owners facing similar threats. You’ll also learn how Mark develops a “clutter bustin’” sales incentive guaranteed to motivate wholesaler sales teams to exceed their goals.
Learn more about your ad choices. Visit megaphone.fm/adchoices
27 episoder
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