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VW’s CIO Looks For Ways To Catch Up With Tesla
Manage episode 332381687 series 3132146
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Just about everyone knows who Volkswagen is.
They are the German company who makes cars – remember the Beetle from the 1960’s? Well, they are still around and they still make cars. The person with the CIO job has been studying the car market and has seen the rise of Tesla in the electric car space. VW would like to enter this market also.
However, despite their years of experience in making cars, it turns out that it’s been software that they have been struggling with as they try to enter this new market.
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