The Power of the Notebook — The History and Practice of Thinking on Paper

The Art of Manliness

The idea for the Art of Manliness came to me 17 years ago as I was standing in the magazine section of a Borders bookstore. As inspiration struck, I took my Moleskine out of my pocket and jotted down some notes, like potential names — I considered things like “The Manly Arts” before settling on “The Art of Manliness” — categories of content, and initial article ideas. Almost two decades later, the fruits of those notebook jottings are still bearing out.

That’s the power of a pocket pad’s possibilities, something Roland Allen explores in The Notebook: A History of Thinking on Paper. Today on the show, Roland traces the fascinating history of notebooks and how they went from a business technology for accounting to a creative technology for artists. We talk about how famous figures from Leonardo da Vinci to Theodore Roosevelt used notebooks, the different forms notebooks have taken from the Italian zibaldone to the friendship book to the modern bullet journal, and why keeping a personal diary has fallen out of favor. Along the way, we discuss ways you can fruitfully use notebooks today, and why, even in our digital age, they remain an irreplaceable tool for thinking and creativity.

Resources Related to the Podcast

• AoM Article: 100 Ways to Use Your Pocket Notebook
• AoM Article: The Manly Tradition of the Pocket Notebook
• AoM Article: The Pocket Notebooks of 20 Famous Men
• AoM Podcast #194: The Field Notes of Theodore Roosevelt
• AoM Article: The Right and Wrong Way to Journal
• AoM Article: Finally Understand How to Keep a Bullet Journal
• Leonardo da Vinci’s notebooks
• Charles Darwin’s notebooks
• John Locke’s Method for Commonplace Books

Connect With Roland Allen

• Roland’s website

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