Nielsen's Ratings Evolution The Bulwark Goes To Hollywood podcast

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Nielsen's Ratings Evolution

7M ago 36:07

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Innhold levert av Audioboom and The Bulwark. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Audioboom and The Bulwark eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Often, when people discuss television viewing these days they’ll conclude their chat with something like “But we just don’t know what people are watching.” That is an increasingly outdated view of the data, however. On this week’s episode, I’m joined by Dierdre Thomas, the Chief Product Officer for Nielsen’s Audience Measurement business unit. We talked about the evolution of Nielsen’s business measuring market share, how the company captures what people are watching and where, and how overall viewing habits have changed in the streaming age.

… continue reading

256 episoder

#Cinema #Movies #Culture #Film #Showbiz #Entertainment #Entertainment Industry #Audioboom #Bulwark Goes To Hollywood

Artwork

Nielsen's Ratings Evolution

The Bulwark Goes to Hollywood

76 subscribers

published 7M ago

Del

MP3•Episoder hjem

Innhold levert av Audioboom and The Bulwark. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Audioboom and The Bulwark eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Often, when people discuss television viewing these days they’ll conclude their chat with something like “But we just don’t know what people are watching.” That is an increasingly outdated view of the data, however. On this week’s episode, I’m joined by Dierdre Thomas, the Chief Product Officer for Nielsen’s Audience Measurement business unit. We talked about the evolution of Nielsen’s business measuring market share, how the company captures what people are watching and where, and how overall viewing habits have changed in the streaming age.

… continue reading

256 episoder

#Cinema #Movies #Culture #Film #Showbiz #Entertainment #Entertainment Industry #Audioboom #Bulwark Goes To Hollywood

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