Artwork

Innhold levert av Daniel Rowles, Ciaran Rogers, and Louise Crossley. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Daniel Rowles, Ciaran Rogers, and Louise Crossley eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Player FM - Podcast-app
Gå frakoblet med Player FM -appen!

'Apple Mail-Geddon!'

24:28
 
Del
 

Manage episode 302555713 series 2866477
Innhold levert av Daniel Rowles, Ciaran Rogers, and Louise Crossley. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Daniel Rowles, Ciaran Rogers, and Louise Crossley eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

One of the most exciting announcements at Apple's June 2021 event was that they would be updating their Mail App. As a result, Apple Mail Privacy Protection will soon be an option for Apple Mail users.

For Apple Mail users it's all great news on the privacy front but for marketing it creates some issues. This feature will radically change what you can measure with your email marketing.

Are you gating your content to maximise the email addresses you can gain? We explore why that tactic could quickly become a lot less effective.

Discover the impact these changes will have on your email marketing this autumn. Learn what it means for your business right now and what you need to do before these changes take effect.

Useful Links

Read the official announcement from Apple in June: https://www.apple.com/uk/newsroom/2021/06/apple-advances-its-privacy-leadership-with-ios-15-ipados-15-macos-monterey-and-watchos-8/

Litmus Commentary on Apple Mail changes. Includes more technical insight into how Apple's new Privacy Protection feature in Mail Apple Mail works.

https://www.litmus.com/blog/apple-mail-privacy-protection-for-marketers/

Get the latest Data on Global Email Client Share

https://emailclientmarketshare.com/

  continue reading

101 episoder

Artwork

'Apple Mail-Geddon!'

The Digital Marketing Podcast

80 subscribers

published

iconDel
 
Manage episode 302555713 series 2866477
Innhold levert av Daniel Rowles, Ciaran Rogers, and Louise Crossley. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Daniel Rowles, Ciaran Rogers, and Louise Crossley eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

One of the most exciting announcements at Apple's June 2021 event was that they would be updating their Mail App. As a result, Apple Mail Privacy Protection will soon be an option for Apple Mail users.

For Apple Mail users it's all great news on the privacy front but for marketing it creates some issues. This feature will radically change what you can measure with your email marketing.

Are you gating your content to maximise the email addresses you can gain? We explore why that tactic could quickly become a lot less effective.

Discover the impact these changes will have on your email marketing this autumn. Learn what it means for your business right now and what you need to do before these changes take effect.

Useful Links

Read the official announcement from Apple in June: https://www.apple.com/uk/newsroom/2021/06/apple-advances-its-privacy-leadership-with-ios-15-ipados-15-macos-monterey-and-watchos-8/

Litmus Commentary on Apple Mail changes. Includes more technical insight into how Apple's new Privacy Protection feature in Mail Apple Mail works.

https://www.litmus.com/blog/apple-mail-privacy-protection-for-marketers/

Get the latest Data on Global Email Client Share

https://emailclientmarketshare.com/

  continue reading

101 episoder

Alle episoder

×
 
Loading …

Velkommen til Player FM!

Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.

 

Hurtigreferanseguide

Copyright 2024 | Sitemap | Personvern | Vilkår for bruk | | opphavsrett