#38 John Fargher - Co-Founder of AgriWebb

The Dion Guagliardo Podcast

AgriWebb is a digital platform that helps livestock producers with record-keeping, compliance and productivity. Starting in 2014, AgriWebb has now grown to the point where 25% of Australia’s farm animals are managed under the platform. To date, they've raised over $40 million at a market cap of over $100 million.
Throughout the episode, John discusses the history of technology’s impact on the farming industry and what innovation is needed today. John also emphasises the importance of meaningful conversations to unlock opportunities for both yourself and your business.
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Mentioned resources:

General Magic Documentary: https://www.generalmagicthemovie.com/
Favourite Business Book (Shoe Dog): https://www.goodreads.com/book/show/27220736-shoe-dog

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Kapitler

1. Highlight Clip (00:00:00)

2. Introduction (00:00:46)

3. John Fargher's Background and How AgriWebb Began (00:02:14)

4. How Technology has Impacted the Agriculture Industry Over Decades (00:02:51)

5. Why John Fargher Went Down the Software Route with AgriWebb to Assist the Agriculture Industry (00:06:04)

6. The Background of AgriWebb Founders (00:07:21)

7. The Moment that led John Fargher to leave his Lawyer Job and Started AgriWebb (00:09:38)

8. How AgriWebb deals with Change Management with their Farmer Customers (00:14:01)

9. The Strengths and Weaknesses of John Fargher and how they Complimented the Other Founders of AgriWebb (00:17:49)

10. The Importance of Having Crucial Conversations with your Target Customer (00:22:28)

11. The Lightbulb Moment that led AgriWebb to Success (00:24:51)

12. The Critical Metric that AgriWebb Requires for Success (00:31:02)

13. John Fargher’s best decision they ever made in AgriWebb and what resulted from it (00:34:47)

14. The Advice that led John Fargher to make AgriWebb Successful (00:39:49)

15. John Fargher's Business Inspiration (00:41:40)

16. John Fargher's Favourite Business Books and how Reading Them Impacted the Success of AgriWebb (00:43:24)

17. What's Next for John Fargher and the Future of Agriwebb (00:46:01)

18. Outtro (00:48:42)