Going Global: What Entrepreneurship Can Teach You About Yourself

The Self Help Antidote

I wanted to bring on a few co-founders (and close friends) of PTA Global to talk about what we learned from creating that company years ago. I believe that the insights we gained from that company are critical to the success of any business whose success is based on continually bringing value, packaged in an engaging experience to their consumer. Which is pretty much everyone.

In this episode we talk about the lessons we learned, and who we all became as a result of the successes as well as failures involved in creating a global brand. What I appreciate about this conversation is its honesty, vulnerability, and authenticity. We had a lot of fun doing this, and we pulled no punches.

We found ourselves presenting at an event called Meeting of the Minds over a decade ago. The conference, in partnership with a company called fitpro brought in about two dozen speakers, who were considered the best in the health and fitness industry at that time.

It wasn’t our moments on stage, but in the audience, where we started to collectively imagine a client centered industry, driven by collaboration, co-creation and commitment to a common mission. We got together with Paul Taylor and started to create a framework for the vision that was emerging. This conversation explores our perspective on the lessons we learned along that journey together.
Thank you to Ian O'Dwyer, Scott Hopson and Richard Boyd for coming on the show. Special mention to Michol Dalcourt, Rodney Corn and Paul Taylor.

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