PMRE and Dominic Wilkerson

The Spiro Podcast: Managing your Real Estate Photography & Videography Business

Dominic Wilkerson of Dom Does Media joins Todd & Craig on the Spiro Podcast to talk about the upcoming PMRE Conference, and how he got into Real Estate Media. His story is an inspirational one that will encourage you to keep going after your business!

Dominic Wilkerson's Social Outlets:

Instagram: @DomDoesMedia

YouTube: https://www.youtube.com/c/DominicWilkerson

Website: http://domdoesmedia.com

Facebook: REPuNDERGROUND Group

Show Summary:

0:00-2:02 Intro

2:03-3:05 PMRE

3:06-7:26 Introducing Dominic Wilkerson

7:27-13:11 How Dominic has developed a social media presence

• Created REP Underground- join by messaging Dominic
• Realized a good conversion rate on Instagram is better than a large following- built 75% of clients from Instagram conversions
• Three accounts on TikTok- yelling at traffic, gardening channel, and real estate photography
• DomDoesMedia on all platforms | domdoesmedia.com

13:12-20:09

• Targeting- find what hashtags niches are using and then use them in posts and interactions
• Be sincere in interactions
• Authenticity attracts people
• Look at balance of profit and spending and how it helps your lifestyle over your numbers to measure profit

20:10-28:09 Preview of Dominic’s workshop at PMRE

• Entry to advanced drone workshop through Drone Launch Academy
• Hands-on and interactive
• For people who want to grow their business by adding a drone service
• Adding a drone service to an appointment increases ASP (average sale price), which is another method for increasing profits besides increasing shoots
• Increasing ASP makes it possible to grow by hiring people and make lifestyle changes- moving from an apartment to a house

32:07-34:30 What to expect at PMRE

• Registration the night before
• Favorite part is socializing with people who aren’t local competition
• Learning how to grow from industry specialists

34:31-35:42 Dominic’s workshop

• On Monday of the conference
• Sign up at pmreconference.com and click on the workshops tab
• A few spots left- sign up today!

35:43-39:51 Drone Launch Academy

• Online database of drone classes
• Dominic is an instructor for the Academy
• Just launched a course geared toward real estate photography
• Teaches gear needs, theory of real estate photography and videography, editing, and more
• Priced at $400, or the price of one or two invoices

39:52-42:54 Contact Dominic on Instagram, @DomDoesMedia

• It takes the right mindset to succeed
• Find a group or a mentor
• Come find us at PMRE!
• Dom's Workshop at PMRE: https://www.pmreconference.com/workshops/drone-launch-academy

Have questions? Email [e-mail] or [e-mail]. You can find out more about Spiro at spiro.media.