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The Benefits of Joining Your Local Realtor Board

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Manage episode 338556628 series 3370519
Innhold levert av Spiro. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Spiro eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

What is a Realtor Board? Should I join one? CAN I join one since I"m not a Realtor? Why would I want to join a Realtor Board? We'll answer all these questions with our special guest Pete Stagl of Servant 360, a fellow Real Estate Photographer/Videographer, and marketing professional. He'll share his experience and insights on why joining a Realtor Board as a Real Estate Photographer/Videographer is one of the best things you can do to grow and advertise your business.

Show Summary:

0:00-3:10 Intro

3:11-5:04 - Introduction of Guest: Pete Stagl – Owner/Founder of Servant 360

  • Pete is a serial entrepreneur
  • If you don’t market yourself, you won’t have a business
  • Servant 360 – a real estate photography, videography and marketing company was started as an outcome of his wife, a realtor, needing photos for her listings

5:05-7:40 - How did Pete leverage his non-real estate photography business marketing background to make Servant 360 grow?

  • Real Estate is a relationship-based industry.
  • It’s all about building the “know, like and trust” aspect of a relationship in business
  • Be present and in front of Realtors
  • Always be learning and applying knew marketing knowledge to current situation and opportunities
  • Don’t overcomplicate things

7:41-8:57 - What is the local Real Estate Board?

  • There are local, state and national Realtor Boards (National Board: NAR or “National Association of Realtors”
  • It’s a group of real estate professionals that govern how business is done, ethics, forms, etc.
  • The Real Estate Board does a lot of community outreach and networking events as a way to market Realtors to the public, and to connect Realtors with other industry related businesses.

8:58–12:59 - What’s the benefit of a Real Estate Media/Marketing Company joining a Realtor Board, and how do you join one? What are affiliate members?

  • There are Realtor members of a board, and Affiliate Members.
  • Affiliate members are not Realtors, but businesses/individuals that add benefit/value to a real estate transaction. (Title companies, lenders, photographers)
  • Original reason for joining: to get lockbox access to listings
  • Endless relationship building opportunities with a targeted market
  • Networking events
  • Sponsorship opportunities (social/CE Classes, etc.)
  • Consistent involvement builds the “know/like/trust” factor in your business relationships
  • Takes a cold introduction and flips it to warm immediately

13:00-21:07 - Is the ROI (return on investment) worth it to join a Realtor Board and sponsor multiple events?

  • Would you rather spend marketing dollars in a broad marketing/advertising effort with no focused audience, or spend it on a very specific/targeted marketing effort with your exact market/customer
  • Affiliate membership not usually that expensive
  • You can trade photography at events for Affiliate Membership/sponsorship of events potentially
  • Our advice: Go to your Realtor Board ASAP and join and sponsor an event!

21:08-24:02 - Closing

Have questions or comments? Email hello@spiro.media or craig@spiro.media. You can find out more about Spiro at http://spiro.media.

  continue reading

78 episoder

Artwork
iconDel
 
Manage episode 338556628 series 3370519
Innhold levert av Spiro. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Spiro eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

What is a Realtor Board? Should I join one? CAN I join one since I"m not a Realtor? Why would I want to join a Realtor Board? We'll answer all these questions with our special guest Pete Stagl of Servant 360, a fellow Real Estate Photographer/Videographer, and marketing professional. He'll share his experience and insights on why joining a Realtor Board as a Real Estate Photographer/Videographer is one of the best things you can do to grow and advertise your business.

Show Summary:

0:00-3:10 Intro

3:11-5:04 - Introduction of Guest: Pete Stagl – Owner/Founder of Servant 360

  • Pete is a serial entrepreneur
  • If you don’t market yourself, you won’t have a business
  • Servant 360 – a real estate photography, videography and marketing company was started as an outcome of his wife, a realtor, needing photos for her listings

5:05-7:40 - How did Pete leverage his non-real estate photography business marketing background to make Servant 360 grow?

  • Real Estate is a relationship-based industry.
  • It’s all about building the “know, like and trust” aspect of a relationship in business
  • Be present and in front of Realtors
  • Always be learning and applying knew marketing knowledge to current situation and opportunities
  • Don’t overcomplicate things

7:41-8:57 - What is the local Real Estate Board?

  • There are local, state and national Realtor Boards (National Board: NAR or “National Association of Realtors”
  • It’s a group of real estate professionals that govern how business is done, ethics, forms, etc.
  • The Real Estate Board does a lot of community outreach and networking events as a way to market Realtors to the public, and to connect Realtors with other industry related businesses.

8:58–12:59 - What’s the benefit of a Real Estate Media/Marketing Company joining a Realtor Board, and how do you join one? What are affiliate members?

  • There are Realtor members of a board, and Affiliate Members.
  • Affiliate members are not Realtors, but businesses/individuals that add benefit/value to a real estate transaction. (Title companies, lenders, photographers)
  • Original reason for joining: to get lockbox access to listings
  • Endless relationship building opportunities with a targeted market
  • Networking events
  • Sponsorship opportunities (social/CE Classes, etc.)
  • Consistent involvement builds the “know/like/trust” factor in your business relationships
  • Takes a cold introduction and flips it to warm immediately

13:00-21:07 - Is the ROI (return on investment) worth it to join a Realtor Board and sponsor multiple events?

  • Would you rather spend marketing dollars in a broad marketing/advertising effort with no focused audience, or spend it on a very specific/targeted marketing effort with your exact market/customer
  • Affiliate membership not usually that expensive
  • You can trade photography at events for Affiliate Membership/sponsorship of events potentially
  • Our advice: Go to your Realtor Board ASAP and join and sponsor an event!

21:08-24:02 - Closing

Have questions or comments? Email hello@spiro.media or craig@spiro.media. You can find out more about Spiro at http://spiro.media.

  continue reading

78 episoder

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