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Deconstructing Real Estate Marketing ft. Bhavik Bhandari | Ankur Gattani | WebEngage
Manage episode 428969842 series 3555870
Innhold levert av Ankur Gattani. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Ankur Gattani eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
In the latest episode of “The State of Retention Marketing,” Bhavik Bhandari, head of sales and marketing at Ashwin Sheth Group, shares his two cents on real estate marketing. He expounds on the industry’s evolution, digitization, and retention strategies while preparing for a rebranding campaign. Bhavik emphasizes the need for relevant content and a more 1-on-1 customer experience across evolving touchpoints.
- (00:00) - Introduction
- (01:01) - State of Evolution
- (04:00) - Classification of Players
- (09:13) - State of Marketing
- (16:10) - Budgets & ROI
- (22:18) - Funnels & Interventions
- (30:11) - Data Silos
- (33:22) - Building Customer Experiences
- (35:40) - Role of First-party Data
- (39:09) - Communication Strategies
- (46:12) - The Human Touch
- (56:30) - Reinvention & Roadmap
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