Artwork

Innhold levert av Emily Binder. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Emily Binder eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Player FM - Podcast-app
Gå frakoblet med Player FM -appen!

Billie Eilish and Alexa - Brands Monetizing Voice

3:49
 
Del
 

Manage episode 303186422 series 2534823
Innhold levert av Emily Binder. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Emily Binder eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Then: Your CD debuts at Sam Goody / Best Buy / Tower Records. Now: You have 200 ways to sell an album on dozens of channels. Check out Billie Eilish's link in bio marketing her new album "Happier Than Ever". This is perfect execution of "link in bio" style marketing. You can listen, watch, or buy at Disney+, Spotify, Apple, Amazon, Target, Urban Outfitters, Walmart, and more. This visually appealing mobile-first menu has every digital or physical experience and one simple CTA for each:

-stream audio (CTA: Play)

-play video (CTA: Watch)

-buy vinyl or merch (CTA: Go To)

This works. Fans get the media experience they prefer. Billie makes money. Plus there are tertiary deals promoting her new album like the limited edition Billie Eilish Echo Studio 3d audio smart speaker for $229.99. Billie Eilish is one of the top 5 or 10 musical brands in the WORLD. Look where deals and dollars are heading. Read more on my LinkedIn post.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

721 episoder

Artwork
iconDel
 
Manage episode 303186422 series 2534823
Innhold levert av Emily Binder. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Emily Binder eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Then: Your CD debuts at Sam Goody / Best Buy / Tower Records. Now: You have 200 ways to sell an album on dozens of channels. Check out Billie Eilish's link in bio marketing her new album "Happier Than Ever". This is perfect execution of "link in bio" style marketing. You can listen, watch, or buy at Disney+, Spotify, Apple, Amazon, Target, Urban Outfitters, Walmart, and more. This visually appealing mobile-first menu has every digital or physical experience and one simple CTA for each:

-stream audio (CTA: Play)

-play video (CTA: Watch)

-buy vinyl or merch (CTA: Go To)

This works. Fans get the media experience they prefer. Billie makes money. Plus there are tertiary deals promoting her new album like the limited edition Billie Eilish Echo Studio 3d audio smart speaker for $229.99. Billie Eilish is one of the top 5 or 10 musical brands in the WORLD. Look where deals and dollars are heading. Read more on my LinkedIn post.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

721 episoder

모든 에피소드

×
 
Loading …

Velkommen til Player FM!

Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.

 

Hurtigreferanseguide

Copyright 2024 | Sitemap | Personvern | Vilkår for bruk | | opphavsrett