Beste Home Care Marketing podcaster (2024)

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Thriving in Home Care Marketing: Strategies for Growth, Community Engagement, and Holiday Marketing 1:03:53

19d ago1:03:53

1:03:53

Send us a text Unlock the secrets to thriving in the home care industry as we reconnect after Thanksgiving, channeling gratitude into powerful strategies for growth. Join Lisa, Dawn, Annette, and Valerie as they share their diverse expertise, from hands-on caregiving to strategic administrative roles. They offer you a roadmap to navigating our lear…

1
ASN's Home Care Marketing End-of-Year Webinar Replay! 1:28:32

23d ago1:28:32

1:28:32

Send us a text Unlock the secrets to mastering digital marketing in the home care industry with Lisa Marsolais, Valerie Van Booven and Dawn Fiala. Learn how to enhance your online presence by optimizing your website for Google's algorithm, harnessing the power of AI searches, and leveraging effective SEO strategies. Dawn brings her wealth of knowle…

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The 10 Commandments of Home Care Marketing Success 13:14

1M ago13:14

13:14

Send us a text Unlock the secrets of successful home care marketing with us as we explore "The 10 Commandments of Home Care Marketing Success." Discover how transforming your website into a welcoming haven can provide potential clients with the comfort they seek during stressful times. We'll guide you through creating an inviting online space that …

1
Home Care Marketing Strategies, Revenue Growth, and Caregiver Excellence 1:01:04

1M ago1:01:04

1:01:04

Send us a text Get ready for an engaging and insightful journey into the home care industry with some of its leading voices, including Lisa Marsolais, Dawn Fiala, Annette Ziegler, and Valerie Van Booven. Discover how Valerie, a seasoned registered nurse, underscores the critical role of online marketing in achieving success. This episode is packed …

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Unlocking Success in Home Care Marketing: Expert Insights on Partnerships, Marketing, and Care Strategies 1:01:52

2M ago1:01:52

1:01:52

Send us a text Unlock the secrets to thriving in the senior care industry as Valerie Van Booven, along with Dawn Fiala, Lisa Marsolais, and Annette Ziegler from Approved Senior Networks, share their indispensable insights. This episode promises to transform your approach to home care operations and marketing with strategies drawn from their extensi…

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Home Care Marketing: The Fab 4 Talk About Sales Training for Home Care Agencies 42:00

2M ago42:00

42:00

Send us a text Annette, Lisa, Dawn, and Valerie discuss sales training perspectives, what's working now in home care marketing and what home care agencies should be doing to increase sales and referrals. Unlock the secrets to transforming your sales approach with intimate and personalized training. Imagine forming meaningful connections with peers …

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Home Care Marketing Stars Oct 21, 2024 5:09

2M ago5:09

5:09

Send us a text Home Care Marketing Heroes Oct 21, 2024 https://homecaremarketingnews.com/this-weeks-home-care-marketing-stars-october-21-2024/ This podcast from Approved Senior Network’s Home Care Marketing News Magazine showcases various successful local home care marketing efforts in the week of October 21, 2024. Main Theme: The main theme is rec…

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November Home Care Marketing Ideas 9:52

2M ago9:52

9:52

Send us a text Unlock the secrets of effective home care marketing during November's awareness months. Discover how to transform National Family Caregivers Month into a gateway for strengthening ties with caregivers by offering thoughtful survival kits that subtly highlight your services. Learn to navigate Alzheimer's Awareness Month with sensitivi…

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Home Care Marketing Stars 10-14-2024 7:27

3M ago7:27

7:27

Send us a text Video and Article: https://homecaremarketingnews.com/this-weeks-home-care-marketing-stars-oct-14-2024/ What if the secret to revolutionizing home care lies in mixing creativity with savvy marketing? Join us as we uncover how agencies are reshaping the landscape of senior care, starting with Castle Comfort Home Care’s ingenious paint …

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Transforming Breast Cancer Awareness: Innovative Cause Marketing in Home Care 12:03

3M ago12:03

12:03

Send us a text What if home care agencies could change the game in breast cancer awareness? Join us as we explore how these organizations are redefining cause marketing with creativity and purpose. Discover the strategies that go beyond traditional approaches, like pink ribbon care packages and community charity walks, to not only support vital bre…

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Unlocking the Power of Genuine Human Connection in Home Care Marketing 9:33

3M ago9:33

9:33

Send us a text Can the secret to transforming the home care industry lie in the power of genuine human connection? Join us as we promise to unlock the strategies that go beyond mere transactions and foster trust and empathy in a field often seen as impersonal. This episode reveals how forging authentic relationships with referral sources like socia…

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Unlocking Home Care Success: Reducing Readmissions and Building Community Connections 56:26

3M ago56:26

56:26

Send us a text In this engaging session, Lisa Marsolais, Dawn Fiala, and Annette Ziegler from Approved Senior Network share invaluable insights into the home care industry, focusing on strategies to reduce hospital readmissions. Learn how proper discharge planning and collaboration with home health services can prevent readmissions, benefiting clie…

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Building Trust and Connection: The Power of Emotional Marketing and Human Connection in Home Care 8:18

3M ago8:18

8:18

Send us a text Article: https://homecaremarketingnews.com/falling-for-your-brand-building-emotional-connections-in-home-care-marketing/ Can vulnerability in marketing genuinely foster trust and connection? Today, we uncover the secrets behind emotionally resonant home care marketing strategies that go beyond data. Inspired by a compelling Home Care…

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Navigating the Home Care Revolution: The Intersection of Compassion and Technology 8:18

3M ago8:18

8:18

Send us a text Article: https://homecaremarketingnews.com/navigating-the-home-care-revolution-growth-the-intersection-of-compassion-and-technology/ Ready to uncover the secrets of the booming home care industry? Join us as we sit down with a seasoned healthcare business analyst who sheds light on the urgent demand for skilled caregivers and the har…

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Maximizing Success in Home Care: The Benefits of Tailored Sales Training (2 Hrs) 1:59:53

3M ago1:59:53

1:59:53

Send us a text Ready to unlock the secrets to thriving in the world of home care sales? This episode promises to equip you with cutting-edge strategies and insights that will help you stand out in a competitive market. From mastering the unique dual role of business development and direct consultations with seniors, to understanding the power of ta…

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Maximizing Home Care Revenue: Expert Strategies for 2024 Goals and Community Engagement 1:01:27

3M ago1:01:27

1:01:27

Send us a text What if you could transform your home care operations and significantly boost your revenue before the year's end? Tune in as Dawn, Lisa, and Annette, three experts with extensive backgrounds in the home care industry, reveal actionable strategies for setting and achieving ambitious 2024 revenue goals. We kick off by ensuring you have…

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Marketing Home Care with SEO for Home Care Websites: Essential Strategies for 2024 40:45

4M ago40:45

40:45

Send us a text Unlock the secrets to skyrocketing your home care business with an optimized website and cutting-edge SEO! In our latest episode, Valerie and our leadership team walk you through the essentials of creating a website that Google will love in 2024. We break down effective content strategies and specific SEO techniques that elevate your…

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Home Care Marketing: Dealing with Rejection in Home Care Marketing and Sales 1:04:39

4M ago1:04:39

1:04:39

Send us a text What if you could transform your home care marketing strategies and build stronger relationships with referral sources all at once? This episode features home care industry veterans Dawn Fiala, Lisa Marsolais, Annette Ziegler, and Valerie VanBooven, who bring decades of expertise to the table. Listen as they share practical tips on e…

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How I help care homes handle their enquiries effectively 28:58

4M ago28:58

28:58

This episode of the Care CEO Success Stories podcast features Jac Owen, founder and managing director of Connect, which handles enquiries on behalf of care homes. Jac discusses with host Adam James of Springup PR how Connect helps care homes increase their occupancy by managing enquiries effectively - emphasising the importance of handling inquirie…

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Home Care Marketing: AI Chatbots, DFY Leave-Behinds, and an Interview with Annette Ziegler, Successful Community Liaison 1:01:57

5M ago1:01:57

1:01:57

Send us a text Curious about the latest strategies for home care sales and marketing? This episode promises invaluable insights as Valerie steps in for Dawn, who’s on voice rest. Along with seasoned co-hosts Annette, Dawn, and Lisa—who despite being under the weather, share their wisdom. We also introduce you to the Kollab app by LeadConnector, a g…

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Home Care Websites: Pro Tips for Success with Valerie from Approved Senior Network 7:11

5M ago7:11

7:11

Send us a text Is your home care website struggling to keep up with modern technology? Discover the secrets to staying ahead in the digital world with Valerie from Approved Senior Network. With over 16 years of experience, Valerie shares her invaluable insights on the essential aspects of crafting a high-performing home care website. From the impor…

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Capture More Home Care Leads and Caregivers with 24/7 AI Chat 5:40

5M ago5:40

5:40

Send us a text Unlock the secret to transforming your home care business with the power of AI chat! Imagine having a tool that not only greets your website visitors with personalized messages but also answers their queries, collects their information, and integrates seamlessly into your CRM—all while you sleep. Our latest episode showcases this rev…

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Home Care Marketing & Community Engagement: Interview with Christina Ramos, Successful Home Care Marketer 57:06

5M ago57:06

57:06

Send us a text How can engaging your community redefine your approach to home care marketing? Tune in to this enlightening episode where we welcome Christina Ramos, who shares her inspiring journey of initiating impactful community fundraising events during the COVID-19 pandemic. We begin with some essential housekeeping notes, invite our listeners…

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Revolutionize Your Home Care Marketing with LinkedIn 52:05

5M ago52:05

52:05

Send us a text Unlock the secrets of leveraging LinkedIn to skyrocket your home care business with our expert guests Valerie, Dawn, Lisa, and Annette. These seasoned professionals share their invaluable insights on mastering sales, marketing, recruiting, and retention strategies tailored specifically for the home care sector. From accessing past me…

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Home Care Marketing: 2024 Home Care Revenue Formula (Webinar Replay) 1:14:33

6M ago1:14:33

1:14:33

Send us a text Unlock the secrets to skyrocketing your home care business with Valerie Van Booven and her team of experts, including Dawn Fiala, Lisa Marsolais, and Annette Ziegler. This episode is a goldmine of practical strategies blending in-person and online marketing to provide uncompromising service that truly stands out. Learn how to create …

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Home Care Marketing: AMA (Ask Me Anything!) Home Care Marketing and Sales Q&A 1:01:30

6M ago1:01:30

1:01:30

Send us a text Ever wonder how to keep your marketing momentum high even when you're short-staffed? Join Valerie Van Booven, Dawn Fiala, and Lisa Marsolais and Annette Ziegler in this engaging episode of the Continuum Mastery Circle as we explore essential strategies and insights to elevate your home care sales and marketing efforts. Despite Lisa b…

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Home Care Marketing: How Do I Get the Social Worker to Refer to My Home Care Agency? 13:11

7M ago13:11

13:11

Send us a text Home care sales professionals play a vital role in helping seniors transition from skilled nursing facilities to home care. To be successful in this field, it's helpful to understand the daily challenges and needs of the social workers who coordinate these transitions. Here are some key insights from a conversation with Angelica, a r…

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Home Care Marketing: Part 2 - Building Strong Partnerships in Geriatric Care Managers- Guest Speaker 56:14

7M ago56:14

56:14

Send us a text Unlock the secrets to forging strong partnerships in the home care industry with our special guest, Kathy Jacobs, owner of Together in Caring Geriatric Care Management. Kathy shares her expert insights on what geriatric care managers look for in home care agencies, the habits behind their referrals, and the factors that influence the…

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Home Care Marketing: Can You Use AI to Generate Content for Your Home Care Website? 12:49

7M ago12:49

12:49

Send us a text Home Care Marketing Tip: Can You Use AI to Write Content for Your Website? #homecaremarketing #homecare #homecarecontent #homecareseo #AI #aicontent If you would like the entire set of prompts for this process, fill out our form here: https://asnhomecaremarketing.com/home-care-marketing-tip-can-you-use-ai-to-write-content-for-your-we…

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Home Care Marketing: Building Partnerships with Geriatric Care Managers to Elevate Home Care Services 52:40

7M ago52:40

52:40

Send us a text Discover how to forge meaningful relationships with geriatric care managers and elevate your home care business in our latest episode. Featuring insights from seasoned professionals Lisa Marsolais, Annette Ziegler, and Valerie Van Booven, we unpack the critical roles these experts play in ensuring the well-being of elderly clients. L…

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Home Care Marketing and Sales: PART 3- Keys to Growing a 24-Hour Home Care Service 46:53

8M ago46:53

46:53

Send us a text Strap in for a masterclass in nurturing a flourishing home care service, where we zero in on the lifeblood of any 24-hour operation: client retention and communication. Our seasoned team, including Dawn, Lisa, and the invaluable Annette, a geriatric care manager with commendable dedication, unveils a treasure trove of wisdom. They un…

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Mastering Home Care Business Success: Sales Strategies and Building Relationships with Dale York 27:01

8M ago27:01

27:01

Send us a text Unlock the secrets of a thriving home care business as Dale York, the entrepreneur behind Cardinal Home Care, joins us to share the sales strategies that catapulted his business to success amid the pandemic. Witness a tale of unwavering dedication as he unfolds the power of community bonds and warm leads. Dale's insight into the nece…

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Home Care Marketing: Business Growth through Community Commitment with Jim Prussak 21:49

8M ago21:49

21:49

Send us a text Have you ever wondered how a deep-rooted commitment to community can business growth? Jim Prussak, the enterprising spirit behind Applause Home Care, joins us to dissect his unconventional technique of nurturing community ties that transcend mere transactions. As we peel back the layers of Jim's philosophy, we uncover the symbiotic r…

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Home Care Marketing and Sales: How to Close More 24-Hour Home Care Clients (PART 2) 57:00

8M ago57:00

57:00

Send us a text Prepare to rev up your home care business engine, because this podcast episode is fueled with the high-octane insights of Annette Ziegler, who knows a thing or two about accelerating growth from $1 million to a staggering $4 million. Together with your seasoned host, Dawn Fiala, we're igniting a conversation that's packed with digita…

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Home Care Marketing: Easing the Transition from Hospital to Home- Innovative Care Packages, Training Guides, and Effective Communication Strategies 39:21

9M ago39:21

39:21

Send us a text Navigating the journey from hospital to home can be fraught with challenges, but armed with the right knowledge and support, the transition can be smoother than you think. In our heartfelt discussion, we delve into the emotional and physical hurdles patients and their families face during this critical time. Discover how services lik…

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How I Eliminate All Agency Staff For Care Homes 34:35

9M ago34:35

34:35

This episode of the Care Home PR And Marketing Podcast features Stephen Forster, founder of the Care Social Network. Drawing from his background in care and recruitment, Stephen shares how to revolutionise care worker hiring for care homes. Stephen used to work as domiciliary care assistant in Huddersfield, and it was here that he advanced to HR ma…

1
How To Build A Care Provider’s Brand 33:59

9M ago33:59

33:59

This episode of the Care Home PR And Marketing podcast features Saskia Binns, a communications, brand and marketing consultant who serves on Championing Social Care’s organising committee. Saskia shares how, when starting a new care home or care provider, “it's important to understand your brand positioning, demographics, competitors, and determine…

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Maximizing Home Care Agency Revenue: Strategies for Client Retention, Caregiver Engagement, and Creative Marketing 1:00:05

9M ago1:00:05

1:00:05

Send us a text Unlock the secrets of thriving in the home care industry as we dish out a wealth of strategies for boosting your agency's revenue. Together with Lisa, whose zeal for community engagement brings an extra layer of depth to our conversations, we cut through the noise to deliver actionable tips on everything from extending service length…

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Marketing Your Home Care Agency: What Should You Be Paying Your Sales Rep? Marketing Innovations, and Incentive Strategies 1:00:40

9M ago1:00:40

1:00:40

Send us a text Unlock the secrets to thriving in the competitive world of home care sales with our latest episode where we, Dawn Fiala alongside Lisa Marsolais and Valerie, give you the insider scoop on everything from clinching client assessments to innovative marketing strategies. Picture this: you're confidently navigating objections around cost…

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Home Care Marketing: Online and In-Person Marketing Get Married- and it Works! 1:00:40

10M ago1:00:40

1:00:40

Send us a text Ever wondered how a simple snapshot can skyrocket your home care agency's market presence? Lisa Marsolais and Valerie VanBooven deliver a masterclass in blending the digital with the tangible, as we unravel the power of photography and video in solidifying your brand's image. Join us for a journey through strategic marketing where yo…

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Mastering Home Care Marketing & Sales : Inservice Strategies for Growth and Connection 1:00:57

10M ago1:00:57

1:00:57

Send us a text Join Lisa Marsolais, Valerie, and myself, Dawn Fiala, on an enlightening journey through the twists and turns of home care sales and digital marketing. We're pulling back the curtain to showcase the ins and outs of fostering successful partnerships and driving growth within the home care industry. Step into our digital home at homeca…

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Pioneering Home Care Marketing Techniques- Getting Into the SNF 1:03:23

11M ago1:03:23

1:03:23

Send us a text Embark on a journey through the intricate dance of marketing to Skilled Nursing Facilities with us, your guides Dawn Fiala, Lisa Marsolais, and Valerie VanBooven. Each of us brings a wealth of experience in home care, digital marketing, and sales, ready to spill our secrets on establishing a robust foothold in these critical healthca…

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Cultivating Success in Home Care Agency Marketing 54:02

11M ago54:02

54:02

Send us a text Unlock the secrets to elevating your home care agency's sales and marketing strategies as we unveil the transformative Continuum Sales Mastery Circle, the latest evolution of our Home Care Marketing Mastermind. Join Valerie Van Booven, Dawn Fiala, and Lisa Marsolais in a dynamic discussion that promises to arm you with the tools nece…

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Revolutionizing Home Care Operations with Emily Isbell 28:17

12M ago28:17

28:17

Send us a text Interview with Valerie VanBooven RN BSN and Emily Isbell https://emilyisbellco.com/ Here are some key highlights from the interview: Emily has 14 years of experience in the home care industry, including running 7 Home Instead locations across 3 states serving over 1 million hours of care per year. In 2020, Emily started her own busin…

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Home Care Marketing Reimagined: Effective Strategies for 2024 and Beyond 1:28:50

1y ago1:28:50

1:28:50

Send us a text Home Care Marketing Reimagined: Effective Strategies for 2024 and Beyond Ready to revolutionize your home care agency's marketing game? We'll guide you through an array of marketing strategies, ranging from in-person to online, and even how to effectively manage your organic and bought leads. Hear about the indispensable role of a so…

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Home Care Marketing: Strategies for Expanding the Territories for Your Home Care Business 56:04

1y ago56:04

56:04

Send us a text Home Care Marketing: Strategies for Expanding the Territories for Your Home Care Business Ever wondered the secret to scaling your home care business for maximal impact and maximal profit? We’re unmasking the strategies that have propelled us to success in the heart of the senior care industry. Through this enlightening discussion, w…

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Home Care Marketing with SEO: The Road Travelled and the Path Ahead 49:34

1y ago49:34

49:34

Send us a text Are you prepared to unmask the secrets of Search Engine Optimization (SEO)? We, Lisa and I, will be your guides in this intriguing dialogue that unravels the mysteries of the SEO world. We hit the ground running by addressing SEO's rules of the road, then shift gears to some illuminating SEO case studies. These real-world examples em…

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Skyrocketing Your Home Care Agency to Success: Strategies, Goals, and Innovations for 2024 52:17

1y ago52:17

52:17

Send us a text Get ready to elevate your home care agency to new heights! This episode is jam-packed with insights into the game-changing strategies that made waves in 2023, from tapping into the power of a robust online presence to harnessing the community's trust. We delve into the art of setting goals early and creating an actionable roadmap, an…

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Client Testimonial From LashayLa Walter: Revolutionize Your Business with Tailored Partnerships 14:20

1y ago14:20

14:20

Send us a text Have you ever felt like you're endlessly searching for a service provider who truly understands your industry? That's exactly the journey our client, LashayLa, the owner of Athens Advanced Care, embarked on while trying to find the right website designer. She shares her story of trials, tribulations, and thousands of dollars spent on…

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Home Care Marketing: Interview with Nick Bonitatibus- Utilizing Authentic Video Content to Elevate Your Home Care Agency 26:03

1y ago26:03

26:03

Send us a text Have you ever thought about how a personal story can set your home care agency apart from the competition? We delve into this intriguing concept with our guest, Digital Champions founder Nick Bonetotavis, who shares his expertise on using the power of video to make an impact. Nick reveals that authenticity, not professional polish, i…

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