Beste The Podglomerate podcaster (2024)

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Should Podcasters Care About the IAB? 37:08

9d ago37:08

37:08

The Interactive Advertising Bureau (IAB) can be a confusing organization for the podcasting industry. They’re an influential player that many recognize by name, but it's not often clear to the everyday podcaster what they actually do. The IAB’s main objective is to develop and establish the ‘rules and regulations of podcasting’ – namely determining…

1
Mission-Driven Development with Wonder Media Network’s Emily Rudder 30:36

23d ago30:36

30:36

Wonder Media Network was founded in 2018 to “introduce empathy into politics, business, and culture.” Since then, they’ve grown into a sizable independent network, creating award-winning originals and branded series for clients. To walk me through the secrets to Wonder Media’s success, I talk with their Head of Development, Emily Rudder. Emily has …

1
Slate’s Most Profitable Year Ever with VP of Audio Alicia Montgomery 30:39

1M ago30:39

30:39

The 27-year-old Slate Magazine just had its most profitable year ever, and it credits podcasting for much of its success. Slate has been publishing podcasts since the 2005 launch of Political Gabfest, and they’ve built on that success ever since. Today, they have dozens of successful shows, a thriving subscription business in Slate Plus, and they r…

1
Building a Podcasting Cooperative with Maximum Fun CEO Bikram Chatterji 36:14

2M ago36:14

36:14

In March of 2023 the podcast agency Maximum Fun announced the company would convert to a worker-owned model. At the same time, Maximum Fun’s founder, Jesse Thorn, would be stepping down as CEO after nearly 20 years at the company (though would still work at MaxFun). On this episode, I'm checking in with their current CEO Bikram Chatterji to see how…

1
Tenderfoot TV in 2024 with CEO Donald Albright 37:51

2M ago37:51

37:51

Since the launch of Up and Vanished Season 1 in 2016, Tenderfoot TV has steadily grown into one of the most impactful companies in the podcast industry. To explain how Tenderfoot TV got to where it is today, CEO Donald Albright joins me to talk about Tenderfoot’s unique approach to podcast marketing, how they leveraged the success of Up and Vanishe…

1
The Bull Case for Podcasting with DWNLOAD Media’s Chris Peterson 31:58

3M ago31:58

31:58

Chris Peterson is betting big on the podcast industry in 2024. The ex-iHeart executive founded DWNLOAD Media, a podcast roll-up aimed at buying and operationalizing existing podcast companies to compete with the giants in the space. He’s currently in the early stages of development, pitching investors and audio companies on the idea. To promote his…

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Running a Small but Mighty Podcast Operation with Podcamp Media’s Dusty Weis 33:20

3M ago33:20

33:20

Today I’m chatting with Dusty Weis, Founder and President of the B2B podcast production company Podcamp Media. Podcamp is a small but mighty firm based in Wisconsin. They largely works with companies, brands, and trade associations also based in the Midwest. Dusty does for brands what typically takes a whole team – from conceptualizing to producing…

1
QCODE Media’s Steve Wilson on Bringing “Prestige” to Fiction Podcasts 28:11

4M ago28:11

28:11

The antiquated radio drama is making a comeback, now rebranded as “fiction podcasts,” and agencies like QCODE Media are leading the way in making these shows marquee programming. Their production is up there with the best, the artwork has the iconic look of an HBO original, and they’ve cast A-list Hollywood stars like Rami Malek, Kerry Washington, …

1
The State of the Audiobook Industry 31:43

4M ago31:43

31:43

Today we’re shifting our focus away from podcasts and toward its sister industry: audiobooks. While the explosive growth of podcasting has dominated headlines in the audio world, the audiobooks market has slowly and steadily grown alongside it. Today, the international audiobook industry can claim $5 billion in revenue, while podcasting boasts arou…

1
Double Elvis’s Brady Sadler and the Business Behind Disgraceland 27:30

5M ago27:30

27:30

Music and podcasting, in many ways, are a natural combo. Today, they’re often even consumed on the same platform. The music podcast subgenre is brimming with opportunity for interesting new collaborations, formats, and technologies. The result: this niche within podcasting is producing some of the most innovative projects out there. Today I’m chatt…

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Why Audacy’s Jenna Weiss-Berman is Optimistic About the Podcast Industry 34:18

5M ago34:18

34:18

2023 has been a tough year for a lot of people in the podcast industry. Years of investment in the space looks to be slowing down, and dozens of companies are reeling because of it. It’s clear to most that the business side of podcasting will have to be more intentional moving forward. To discuss this transition, I’m speaking with Jenna Weiss-Berma…

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Studio Ochenta CEO Lory Martinez on Adapting Podcasts for an International Market 28:56

5M ago28:56

28:56

Like the rest of the world, podcasting is becoming a global business. However here in the Anglophone world, we don’t hear much about what’s going on in other podcasting markets like LATAM, India, China, let alone create content to serve these markets. Folks like Lory Martinez, founder and CEO of Studio Ochenta, are here to help bridge that gap. Stu…

1
Magnificent Noise’s Eric Nuzum on Covering Audio as an Industry Insider 27:06

5M ago27:06

27:06

Eric Nuzum has been on the front lines of the audio industry for more than 20 years. He was the man who helped NPR move into the podcast space, before heading to Audible to lead their original podcast development. Today, he is a co-founder of Magnificent Noise, a boutique production agency for huge brands. On top of his production and consulting wo…

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Quill and CoHost’s Fatima Zaidi on the Future of Distributing Branded Podcasts 28:48

6M ago28:48

28:48

How do you reach your target audience? While this is a challenge for all podcasters, it’s especially important in the branded podcast space, where it’s often not always obvious who your listener is, let alone how to make a show they’d want to listen to. Quill and CoHost founder and CEO Fatima Zaidi is tackling this challenge. Quill is a branded pod…

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Sounds Profitable’s Bryan Barletta on Building an Audio Industry 33:09

6M ago33:09

33:09

As the podcast space grows, it’s becoming clear that many in the audio industry are not on the same page about a few key things: standard rules and regulations, how we measure success, even basic terms and definitions. In 2020 Bryan Barletta founded Sounds Profitable – a company committed to setting the course of the audio business by creating free…

1
Lemonada Media CEO Jessica Cordova Kramer on the State of the Network 30:07

6M ago30:07

30:07

Lemonada Media launched as a brand new podcast network with just one show in 2019. Just four years later, they've grown into a network of nearly 50 podcasts known for pumping out audio hits – Wiser Than Me with Julia Louis-Dreyfus, Last Day, Believe Her, and more. Keen observers will also notice their innovative partnerships, like the Lemonada Book…

1
HubSpot’s Jonathan Barshop on Podcast Growth and Doing Video Right 27:30

7M ago27:30

27:30

In 2021 HubSpot made a surprising move to acquire The Hustle, a newsletter along with the My First Million podcast. The Hustle and MFM eventually became the base of what today is the HubSpot Podcast Network, an audio unit within HubSpot aimed at funneling sales towards their other more lucrative products. The network has greatly expanded over the l…

1
iHeartMedia’s Amber Smith on What is Ruby? 26:39

7M ago26:39

26:39

This year the podcasting giant iHeartMedia launched a new division called Ruby, which works exclusively to create and amplify podcasts for brands. To understand why iHeart made this move and what Ruby is up to, today I’m chatting with Ruby’s Director of Audience Development, Amber Smith. Amber has an eclectic background in the audio world, working …

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Media War & Peace’s Evan Shapiro on Podcasting in the Media Universe 27:02

7M ago27:02

27:02

Evan Shapiro writes the newsletter “Media War and Peace” where he maps out the state of the media industry using data visualization models. He’s also a professor at NYU and used to work in podcast and television development at IFC Sundance and NBC Universal’s Seeso. This background allows him to have a comprehensive view of the podcast industry fro…

1
DCP Entertainment’s Chris Colbert on How Podcasting Can Move Past Lip Service 37:06

7M ago37:06

37:06

In 2017 after stints at SiriusXM and Audacy, Chris Colbert founded his own podcast agency, DCP Entertainment. DCP defines itself as a media platform for underrepresented voices, including people of color, women, the LGBTQ+ community, and other overlooked communities. Fast forward to today and DCP works with some of the biggest brands in the world, …

1
Alex Goldman, Amrita Khalid, and Rachael King on the Past, Present, and Future of the Podcast Industry 32:13

8M ago32:13

32:13

Is the podcast industry at the end of an era? The beginning of a new one? Or are we just seeing the natural ups and downs of a developing market? Today’s episode collects a panel of industry experts to weigh in on this discourse by taking a step back and looking at the entire podcast industry through its past, present, and future. The panel include…

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The Washington Post's Lillian Cunningham: From "Presidential" to "Field Trip" 29:02

8M ago29:02

29:02

The Washington Post’s Lillian Cunningham produced, wrote, and hosted one of the Washington Post’s first podcasts: Presidential, a series about the history of the American presidents. Despite the show being Lillian and The Post’s first audio project, it was an immediate hit. Since then, Lillian has gone on to produce and host three more narrative se…

1
All Things Comedy's Russell Weissman on Operationalizing a Podcast Network 35:35

8M ago35:35

35:35

In 2017 Russell Weissman joined All Things Comedy as an early employee, and was recently promoted to COO. He’s been a key figure in guiding the company’s growth. Today All Things Comedy is one of the largest podcast networks in the world, and by any measure can be considered a media company that spans well beyond podcasting. And yet! They still mai…

1
Podchaser's Bradley Davis on Building the IMDB of Podcasts 25:06

8M ago25:06

25:06

Back in 2017 Bradley Davis and a small team founded Podchaser, a company that has since become a leading database for podcast discovery – it’s widely been called the “IMDB of podcasting.” Jeff and Bradley discuss Podchaser’s use-cases for podcast listeners and producers, the so-called “podcast discovery problem,” and Acast’s 2022 acquisition of the…

1
NHPR's Rebecca Lavoie on An Opportunity for Public Radio 42:07

8M ago42:07

42:07

Recently there’s been a lot of chatter around the public radio in podcasting discourse. Joining Jeff to break it all down is Rebecca Lavoie, Director of On-Demand Audio at New Hampshire Public Radio. Rebecca has been with NHPR for 10 years, but is also familiar with the commercial side of the industry through her work with Netflix and Partners in C…

1
Lower Street's Harry Morton on A New Kind of B2B Podcasting 34:22

9M ago34:22

34:22

For many, “B2B podcasting” conjures up some bleak images: 45-minute pitches on a vaguely defined product, buzzword-filled conversations in an exec-filled Zoom call, or the dreaded infomercial-style podcast. Here to change that is today’s guest, Harry Morton. In 2017, Harry founded Lower Street Media, a podcast services company for enterprise compan…

1
Supporting Cast's Eric Barnett on Monetizing Audio: Ads, Subscriptions, and Audiobooks 35:51

9M ago35:51

35:51

While most podcasters rely on advertising to fund their operations, a successful strategy isn’t always guaranteed. In recent years many podcasters have tried to focus on alternative revenue streams, such as premium subscription feeds. Eric Barnett is here to walk us through these alternatives. Eric is the Director of Sales and Marketing at Supporti…

1
Triton Digital's Sharon Taylor on What Podcast Hosting Companies Actually Do 36:11

9M ago36:11

36:11

The RSS feed is now a 20 year-old technology, and has remained largely static in that period – a simple way to distribute audio on the internet. But with constantly evolving methods of distribution, analytics, and monetization in the fragmented podcast ecosystem, it’s become increasingly difficult to create all-in-one solutions for creators to host…

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Introducing Podcast Perspectives 1:22

10M ago1:22

1:22

Podcast Perspectives helps you understand the ever-changing podcast industry. Hosted by Jeff Umbro, founder and CEO of The Podglomerate, a podcast services agency focused on production, audience growth, and monetization for some of the biggest podcasts in the world, this show speaks to leaders in the podcast space through longform interviews and pa…

Podcaster verdt å lytte til

The Podglomerate Podcaster

Podcaster verdt å lytte til

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Podcast Perspectives: a Podglomerate show about the podcast industry and the people behind it

Jeff Umbro, The Podglomerate LLC

1
Should Podcasters Care About the IAB? 37:08

1
Mission-Driven Development with Wonder Media Network’s Emily Rudder 30:36

1
Slate’s Most Profitable Year Ever with VP of Audio Alicia Montgomery 30:39

1
Building a Podcasting Cooperative with Maximum Fun CEO Bikram Chatterji 36:14

1
Tenderfoot TV in 2024 with CEO Donald Albright 37:51

1
The Bull Case for Podcasting with DWNLOAD Media’s Chris Peterson 31:58

1
Running a Small but Mighty Podcast Operation with Podcamp Media’s Dusty Weis 33:20

1
QCODE Media’s Steve Wilson on Bringing “Prestige” to Fiction Podcasts 28:11

1
The State of the Audiobook Industry 31:43

1
Double Elvis’s Brady Sadler and the Business Behind Disgraceland 27:30

1
Why Audacy’s Jenna Weiss-Berman is Optimistic About the Podcast Industry 34:18

1
Studio Ochenta CEO Lory Martinez on Adapting Podcasts for an International Market 28:56

1
Magnificent Noise’s Eric Nuzum on Covering Audio as an Industry Insider 27:06

1
Quill and CoHost’s Fatima Zaidi on the Future of Distributing Branded Podcasts 28:48

1
Sounds Profitable’s Bryan Barletta on Building an Audio Industry 33:09

1
Lemonada Media CEO Jessica Cordova Kramer on the State of the Network 30:07

1
HubSpot’s Jonathan Barshop on Podcast Growth and Doing Video Right 27:30

1
iHeartMedia’s Amber Smith on What is Ruby? 26:39

1
Media War & Peace’s Evan Shapiro on Podcasting in the Media Universe 27:02

1
DCP Entertainment’s Chris Colbert on How Podcasting Can Move Past Lip Service 37:06

1
Alex Goldman, Amrita Khalid, and Rachael King on the Past, Present, and Future of the Podcast Industry 32:13

1
The Washington Post's Lillian Cunningham: From "Presidential" to "Field Trip" 29:02

1
All Things Comedy's Russell Weissman on Operationalizing a Podcast Network 35:35

1
Podchaser's Bradley Davis on Building the IMDB of Podcasts 25:06

1
NHPR's Rebecca Lavoie on An Opportunity for Public Radio 42:07

1
Lower Street's Harry Morton on A New Kind of B2B Podcasting 34:22

1
Supporting Cast's Eric Barnett on Monetizing Audio: Ads, Subscriptions, and Audiobooks 35:51

1
Triton Digital's Sharon Taylor on What Podcast Hosting Companies Actually Do 36:11

1
Introducing Podcast Perspectives 1:22

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