Beste Yoga Marketing podcaster (2024)

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YouTube für Yogalehrer*innen: Lohnt es sich wirklich? (Wie viel ich mit YouTube verdiene) 18:51

7h ago18:51

18:51

YouTube bietet Yoga-Lehrer*innen die Chance, ihre Reichweite zu vergrößern und eine starke Community aufzubauen. Doch lohnt sich der Aufwand wirklich? In dieser Folge teile ich meine persönliche Erfahrung mit YouTube – von den Herausforderungen wie Zeitaufwand und großer Konkurrenz bis hin zu den Möglichkeiten, die diese Plattform für Marketing und…

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Kein Wachstum auf Instagram? Das könnten die Gründe sein 14:05

6d ago14:05

14:05

Du steckst viel Zeit & Mühe in deinen Instagram-Account, aber die Followerzahl stagniert oder sinkt sogar. Die Follower die da sind scheinen sich auch nicht für deine Angebote zu interessieren. In dieser Episode erkläre ich, warum manche Strategien auf Instagram oft nicht den gewünschten Erfolg bringen und wie du deine Zeit stattdessen sinnvoller i…

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203: Why Your Yoga Content Isn’t Converting and Easy Fixes for Better Engagement, Leads, and Sales 25:20

1M ago25:20

25:20

Have you ever felt like you’re pouring your heart and soul into your yoga content, but the engagement just isn’t there? 🧘‍♀️💔 Don’t worry, you’re not alone! In this podcast episode, I’m sharing the exact strategies you need to transform your content from bland to brand-new! 🚀✨ 🔍 What You’ll Learn: ✅ Clarify Your Messaging – Speak directly to your i…

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202: The Strategy that Converted at 40% and Made $120k in Online Course Sales 24:56

2M ago24:56

24:56

What's remarkable about this strategy is that it combines the power of evergreen funnels with a scaled-down live launch. Get the behind-the-scenes from a recent launch activity that converted at 40% (industry averages are 2-5%) and made $120k in online sales. ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teachin…

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201: Next Level CEO FREEDOM Unlocked: How I built my dream home in Bali, took four months off and still made sales on repeat! 36:41

3M ago36:41

36:41

What does building a villa in Bali have to do with entrepreneurship? A lot, it turns out! In this episode, I’m sharing the key lessons I learned from managing a massive project from the ground up—and how these lessons have impacted my approach to running Digital Yoga Academy. We’ll explore why giving yourself more time is essential, how to stay gro…

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200: Online Yoga Course Pitfalls: Avoid These 4 Common Launch Mistakes! 21:41

8M ago21:41

21:41

About to launch an online yoga course? Already launched without any success? Listen to this episode which covers common launch mistakes to avoid when launching an online yoga course! ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business sk…

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199: How To Turn $5k Months Into $10k Months 18:52

9M ago18:52

18:52

What does it take to turn those 5k Months Into 10k Months? This episode explores this and more! ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you ne…

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198: The #1 Way to Nurture Yoga Student Relationships 18:50

9M ago18:50

18:50

Nurturing Relationships and Growing Your Yoga Business 🌟 In this video, we're delving into the vital role of nurturing relationships in your business. From understanding the dictionary definition of "nurture" to harnessing the power of communication, we're breaking down the keys to building trust and driving sales. 🤝 Relationship Building: Discover…

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197: Sales Slowed? 3 Strategies For Your Yoga Business 30:18

9M ago30:18

30:18

Sales Slowed? 3 Strategies for your yoga business. Let’s explore 3 ways to step up sales in your yoga business! 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 https://digitalyogaacademy.com/yogipreneur-launchpad ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills…

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196: 6 Steps To a Six-Figure Online Yoga Business 45:38

9M ago45:38

45:38

Let's the concepts behind transitioning from a yoga teacher to a visionary leader and entrepreneur. Discover how embracing freedom, scalability, and value-driven business models can revolutionize your approach to entrepreneurship in the yoga industry. Let’s explore how you can step into your role as a CEO, build a team, and delegate tasks to accele…

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Nachhaltig Sichtbar: Grüne SEO-Strategien & Marketing für dein Yogabusiness - Interview mit Laura Filz 37:50

9M ago37:50

37:50

Hallo und herzlich willkommen zu einer neuen Folge von „Yogisch Erfolgreich“, dem Podcast, der dir zeigt, wie du als Yogalehrerin oder Yogalehrer nicht nur erfolgreich wirst, sondern auch einen positiven Einfluss auf die Welt um dich herum ausübst. Mein Name ist Michi und heute erwartet dich eine ganz besonderes Interview. Wir tauchen ein in die We…

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195: Cultivating an abundant yogipreneur mindset 21:36

10M ago21:36

21:36

There’s one thing that's super important when it comes to making money and that's your money mindset. It's important to be intentional about this and to commit to improving your relationship dynamics with money. This relationship dynamic must be seen as a flow of giving and receiving. It's not just a one-sided relationship where you take, take, tak…

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194: Yoga Marketing Trends: What’s Hot in 2024 51:02

10M ago51:02

51:02

Dive into the latest yoga marketing strategies in this insightful episode with Kelly McHugh, founder and CEO of Digital Yoga Academy. This compact, one-hour masterclass is packed with essential tips for growing your yoga community and increasing sales in 2024. In This Episode: The Future of Yoga Marketing: Discover what's working and where to focus…

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193: A Roadmap To Yoga Business Success: Goal Setting for 2024 35:22

11M ago35:22

35:22

Many people set new year resolutions and by January have already thrown the towel in. Most people will set goals and never reach them. Perhaps this was you last year? In this week's episode, we talk you through the three steps to setting goals for your success. We run through the common mistake people make when goal-setting and how to avoid them so…

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192: How to prepare yourself for your best year yet in your online yoga business 28:40

11M ago28:40

28:40

In this episode we are sharing our 4 step end of year review ritual. We've had the most incredible year at Digital Yoga Academy and we want to bring all the good energy to you as we prepare for the year ahead. We recommend you carve out some time for this one- create a sacred environment, grab your journal, stop and start, and get involved. Happy n…

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191: The proven 3-step process to create authentic messaging that attracts your ideal yoga students 24:48

11M ago24:48

24:48

Ready to attract your ideal students and grow your yoga business online? Join us as we delve into the crucial step of defining your ideal students. Discover how to understand their desires, challenges, and aspirations on a profound level. In this episode, we go beyond demographics and explore the power of connecting with your audience on a personal…

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190: Scared to teach yoga online? 6 common fears and how to overcome them. 27:40

11M ago27:40

27:40

Have the fears set in about going on camera? Thinking you're not "expert" enough to teach online? FEELING fear is normal - but staying STUCK in fear is a choice. I want to support you in taking the leap from fear and overwhelm... to passionate and excited about creating an online yoga course! In this episode I share 6 common fears when it comes to …

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189: How to bring more of YOU into your messaging and yoga brand! 16:13

12M ago16:13

16:13

Do you struggle to promote yourself and your yoga business online? Oftentimes it can come down to feeling inauthentic in your brand messaging. In this episode I'm going to share how you can bring more of YOU into your branding and messaging online to help you attract your ideal students and hone in on your niche. Topics Covered: Injecting your pers…

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188: How to break through your limiting beliefs and cultivate a successful yogipreneur mindset 35:05

12M ago35:05

35:05

The truth is, no strategy (no matter how good it is) will be effective in your business if you don't have the right mindset to make it work. Working on your mindset is a daily job and when you do it right you cultivate a mindset that will... Allow you to break through limiting beliefs that hold you back Support you to work through your fears that s…

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187: YogiPRO Series: How to make your work meaningful by fully owning your voice, expertise and unique message with Annie Clarke 52:35

1y ago52:35

52:35

On this week's episode, we talk to Annie Clarke about how to bring your authenticity into your work and create meaningful yoga offerings! Annie Clarke: Website https://annieclarke.com Instagram https://www.instagram.com/annieclarke_/ 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 https://digitalyogaacademy.com/yogipreneur-launchpad ABOUT DIGITAL YOGA ACAD…

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186: YogiPRO Series: What it really means to truly show up as YOU and to build your yoga biz from your heart with Steffy White 44:04

1y ago44:04

44:04

On this week's episode, we talk to Steffy White about how to build your online yoga business from your heart, show up authentically and build true connections with your community. Steffy White Website https://steffywhiteyoga.com Instagram https://www.instagram.com/steffywhiteyoga/?hl=en 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 https://digitalyogaaca…

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185: Student Success Stories- How Rosemary made $1500 selling a course before she'd even created it! 21:05

1y ago21:05

21:05

In today's episode we spoke to Rosemary Holbrook, founder of Yogi Scopes. Rosemary is a past student of The Profitable Yoga Teacher Program. Since starting the program, she has successfully scaled her business, grown her community and increased her income. Rosemary is an incredible example of a profitable yogi who has embraced the idea of imperfect…

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184: How to make $5k from your first online yoga course launch 50:33

1y ago50:33

50:33

In this podcast episode, not only did we go through the proven 8-step framework to launch your profitable online yoga course (and make $5k!) but we also... OPENED the doors to The Profitable Yoga Teacher. This program will give you all of the foundational strategies you need to put into your business to set you up for online course success - and yo…

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183: How to pick the best yoga business coaching program to get the support you need in 2024 25:35

1y ago25:35

25:35

How to Choose the Right Coaching Program For You Once you've decided to go for it and build your online business, it can be overwhelming to choose the right coaching program and mentor to give you the support and guidance you're looking for. It's important to take the time to make the right decision and this episode will help guide you to do so. Th…

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Kleinunternehmer-Regelung - drinnen bleiben oder rausgehen? (Meine Erfahrungen, als selbstständige Yogalehrerin) 24:03

1y ago24:03

24:03

Solltest du als Yogalehrerin in der Kleinunternehmer-Regelung bleiben oder lieber rausgehen? In der heutigen Podcastfolge geht es genau um dieses Thema. Ich teil meine Erfahrungen mit dir und wir sprechen über die Vor und Nachteile der jeweiligen Entscheidung. Viele Spaß beim reinhören -> Bitte beachte, dass diese Episode keine steuerliche Beratung…

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182: YogiPRO Series: How to turn your true purpose into a profitable yoga business with Koya Webb 38:36

1y ago38:36

38:36

On this week's episode, we talk to Koya Webb about how to start turning your true purpose into a profitable yoga business. Koya Webb Website https://koyawebb.com Instagram https://www.instagram.com/koyawebb/ Join the Online Yogi Immersion: https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/ JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEAC…

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Tipps für neue Yogalehrerinnen - So kommst du an deinen ersten Yogajob 22:46

1y ago22:46

22:46

Stehst du noch am Anfang deines Weges als Yogalehrerin? Wenn ja, dann ist das genau dir richtige Folge für dich. Heute teil ich mit dir, wie ich meine ersten Yogajobs erhalten habe und geb dir ein paar Tipps mit an die Hand wie du es schaffst als neue Yogalehrerin Fuss zu fassen. Darüber hinaus teil ich auch mit dir, wie viel ich bei meinen ersten …

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181: How to unlock your online yogi potential and embrace the 'I am enough' mindset 45:28

1y ago45:28

45:28

In this episode, we discuss how you can conquer your self-doubt, redefine your limits and unleash your inner confidence. You deserve the same success that you see other online yoga teachers with. Think of this episode as the pep talk you needed to push you forward on your journey to becoming an online yogi, and launching your very own online yoga c…

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180: YogiPRO Series: The importance of content in growing an engaged community and online membership with Cat Meffan 38:39

1y ago38:39

38:39

On this week's episode, we talk to Catt Meffan about how to grow an engaged audience and community and the importance of filling up your online membership. Cat Meffan Website https://catmeffan.com Instagram https://www.instagram.com/catmeffan/ Join the Online Yogi Immersion: https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/ JOIN THE W…

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179: How to Transform Your Small Yoga Community into Online Course Profitability 41:59

1y ago41:59

41:59

In this episode, we debunk the myth that a small yoga community can't succeed with online courses. We address common excuses, explore personalization strategies, and introduce the "founding member strategy." Join us to learn how to embrace imperfection and unlock success in online yoga teaching, regardless of the size of your community. JOIN THE WA…

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178: YogiPRO Series: How to create trust in your community and position yourself as a leader of transformational online courses with Eoin & Insiya Finn 57:22

1y ago57:22

57:22

On this week's episode, we talk to Eoin & Insiya Finn about creating trust and authority within your community, and how to position yourself as a leader. Insiya Rasiwala-Finn- https://www.instagram.com/insiyafinn/?hl=en Eoin Finn- https://www.instagram.com/theblissologist/?hl=en Join the Online Yogi Immersion: https://digitalyogaacademy.lpages.co/t…

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177: 5 Clear Signals That Your Debut Online Yoga Course Is Calling 31:28

1y ago31:28

31:28

In this episode, we delve into the world of online course creation and uncover the 5 unmistakable signs that indicate you're ready to take the plunge. From conquering fear to harnessing a powerful course idea, we'll guide you through the journey of turning your expertise into a thriving online course. Join us as we explore the excitement of reachin…

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176: YogiPRO Series: Owning Your Authenticity To Build A Vibrant Community with Chocolako 34:31

1y ago34:31

34:31

Chocolako is committed to working with forward thinking creatives and professionals, yoga teachers and yoga practitioners of all levels, who are open to embrace continuous awakenings, outperform limiting stories and reach more expansive versions of themselves. Her focus is to support, uplift and uplevel curious souls to remember their unique pathwa…

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175: Avoiding Yoga Teacher Burnout: The Path to Passive Income, Freedom and Lasting Legacy 26:35

1y ago26:35

26:35

Join us in this episode as we tackle the often-ignored issue of burnout among yoga teachers. Discover the signs, causes, and solutions to steer clear of the burnout trap. As yoga instructors, we're expected to radiate positivity 24/7, but burnout can affect us all. Explore the three dimensions of burnout and how to spot the early warning signs. Our…

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174: YogiPRO Series: Allie Van Fossen & Essential strategies to sell out your online yoga course with ease 51:00

1y ago51:00

51:00

Allie is a once corporate marketing girl turned successful yoga teacher, chakra coach, retreat leader, small business owner, and full-time traveler with her husband via a sailboat. She primarily teaches yoga online through YouTube, courses, and a monthly membership called the Body Mind Soul Studio. Allie is passionate about using the yoga practice …

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173: Proactive Steps to Prepare Your Yoga Business for Online Course Success 37:41

1y ago37:41

37:41

Embark on a transformative journey in this podcast episode for yoga instructors. Discover how to transition from studio teaching to creating impactful online courses. Uncover the limitations of traditional methods and explore the possibilities of freedom, flexibility, and sustainability that online courses offer. Learn the vital role of defining yo…

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172: YogiPRO Series: Find Your Niche and Launch Your Online Course with Ashley Turner 42:40

1y ago42:40

42:40

Ashley Turner is a yoga–meditation expert, Licensed Psychotherapist, writer, facilitator and entrepreneur. She is the founder of Yoga.Psyche.Soul.™, an innovative Yoga Psychology training for teachers, clinicians and dedicated students fusing yoga, mindfulness, depth psychology, shadow work and neuroscience. YPS has fast become the go-to resource f…

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171: The Future of Teaching Yoga: The Evolution of Education Through Online Courses 28:19

1y ago28:19

28:19

Explore the captivating world of yoga teaching in this episode. We unravel how AI is revolutionizing alignment through apps, and delve into the transformative shift for yoga teachers. Discover how crafting online courses can lead to deeper impact, positioning you as an expert. Embrace change, growth, and a brighter yoga future with us. Episode High…

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Entspannt selbstständig, als YogalehrerIn oder StudiobesitzerIn - Wie du dein Risiko minimierst und dich absicherst - Interview mit Ronja, von der Versicherung Insify 34:26

1+ y ago34:26

34:26

In der heutigen Folge sprechen wir über das spannende Thema Versicherungen - Speziell für YogalehrerInnen und StudiobesitzerInnen. Welche Versicherungen braucht es wirklich, damit du, im Fall der Fälle, gut abgesichert bist? Dafür hab ich eine Expertin zu Gast und zwar Ronja, von der Versicherung Insify. In dieser Folge ist super viel Input für dic…

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170: Harnessing the Power of AI to Elevate Your Yoga Business 40:28

1+ y ago40:28

40:28

Discover the fascinating world of artificial intelligence (AI) and its impact on your yoga business in this episode. Explore how AI can enhance your online presence, streamline operations, and contribute to your growth. We'll uncover the essence of AI—a science that empowers machines to learn and adapt like humans. From social media algorithms to h…

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Lokal, als Yogalehrerin oder Studio, auf deine Angebote aufmerksam machen 17:10

1+ y ago17:10

17:10

In dieser Podcastfolge geht es mal nicht um Onlineyoga oder Retreats sondern darum, wie du lokal in deiner Umgebung auf dich und auf deine Angebote aufmerksam machen kannst. Vielleicht hast du ja einen vor-Ort Kurs, bietes Outdoor-Yoga an oder planst einen kleinen Workshop oder ein kleines Event wie beispielsweise Yoga & Brunch. Wir sprechen heute …

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169: How Jessica Found Her Voice and Doubled Her Email List- The Profitable Yoga Teacher Testimonial 22:16

1+ y ago22:16

22:16

Today we're speaking to one of our past students from The Profitable Yoga Teacher program, Jessica Wood. Since her recent graduation from the course, Jessica has gone on to increase her income, grow her community, launch her first online offers and find focus, double her email list and clarity in her growing online yoga business. Listen to this epi…

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168: Mindset Shifts To Confidently Sell Your Yoga Offerings (without feeling sleazy or pushy) 18:15

1+ y ago18:15

18:15

In this empowering episode, we dive deep into the world of selling yoga offerings with unwavering confidence. Imagine feeling exhilarated, not anxious, every time you promote your latest class subscriptions, workshops, memberships, online courses, or retreats. We'll explore the transformative power of a mindset shift, where selling becomes about gu…

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167: Why You're Doing Content Marketing Wrong (and what you should be doing instead) 29:16

1+ y ago29:16

29:16

In this episode, we delve into the often-overlooked but powerful aspect of content marketing: long-form content. While short-form content like reels and stories have their place, relying solely on them can hinder your business's growth. Join us as we discuss the two fundamental truths that have consistently proven successful in content marketing: c…

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166: Yoga Business Survival: The #1 Product Strategy to Implement Now (And 7 Reasons Why) 30:35

1+ y ago30:35

30:35

Join us as we explore the #1 product strategy for yoga business survival. Starting an online business brings its own challenges, especially in a rapidly changing landscape. Adapting quickly and proactively is crucial to keep your business running. Discover why it's essential to examine your business model and find scalable offerings that don't rely…

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165: Misty Grew Her Email List To 2200 People In One Year- The Profitable Yoga Teacher Testimonial 16:30

1+ y ago16:30

16:30

Today we're speaking to one of our past students from The Profitable Yoga Teacher program, Misty Lucas. Since graduating the course, Misty has gone on to increase her income, grow her community, launch her program and find focus and clarity in her growing online yoga business. Listen to this episode to gain fantastic insight into her journey and pr…

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164: Unleashing Your Unique Message: A Yogipreneur's Guide to Growing Your Yoga Business Online 24:48

1+ y ago24:48

24:48

Ready to attract your ideal students and grow your yoga business online? Join us as we delve into the crucial step of defining your ideal students. Discover how to understand their desires, challenges, and aspirations on a profound level. In this episode, we go beyond demographics and explore the power of connecting with your audience on a personal…

1
Retreatplanungs-Masterclass: Alle Infos zum live Workshop für Yogalehrerinnen 5:40

1+ y ago5:40

5:40

Träumst du davon ein eigenes Yoga Retreat zu organisieren? So ging es mir vor ein paar Jahren. Ich hatte erst ein Jahr Unterrichtserfahrung aber ich wollte unbedingt ein Yogaretreat veranstalten. Obwohl ich natürlich Bedenken hatte, ob ich wirklich bereit bin und auch genug Teilnehmer für das Wochenende finde, hab ich einfach mal gemacht und bin in…

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163: Boosting Confidence as a Yogipreneur | Strategies for Success 26:26

1+ y ago26:26

26:26

Join us in this empowering episode as we delve into the key to success for yogipreneurs: confidence. Discover how embracing your true self and silencing your inner critic can unlock incredible opportunities. Learn practical strategies to celebrate your wins, break free from comparisons, cultivate self-compassion, invest in yourself, and generate le…

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162: High Ticket Online Yoga Courses: Transforming Your Business and Student’s Lives 23:52

1+ y ago23:52

23:52

Discover the transformative potential of high ticket online courses for your yoga business and students. Learn what high ticket courses are and how they provide enhanced support and accountability. Uncover the magic of investing at this level and the motivation it brings. Elevate your authority and expert status, create a quality community, and gen…

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