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The Counter Tobacco podcast is a pre-produced, interview and research-based podcast dedicated to the eight million people that die from tobacco-related causes each year. This podcast aims to highlight the role the tobacco industry’s influence at the point of sale plays in tobacco use and tobacco-related harm. Episodes range from in-depth profiles of the demographics most affected by commercial tobacco to stories rooted in the history of the industry’s marketing tactics to coverage of what’s ...
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In this episode, we’re talking about the largest monetary settlements in the tobacco prevention and control field since the Master Settlement Agreement in 1998, which was 25 years ago. Starting in 2021, Juul, the company known for leading the way in addicting an entire generation of youth to nicotine through its targeted marketing and wide array of…
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In this episode, we’re talking about the corrective statement signs that tobacco companies are currently being required to post at the point of sale. These signs are part of the results of a court case decision from 2006 that convicted major tobacco companies of racketeering – for a decades-long conspiracy to deliberately mislead the public about t…
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In this episode, we're talking about the environmental impact of commercial tobacco products. Despite not typically being at the forefront of commercial tobacco prevention and control efforts, now more so than ever, it is paramount to understand how commercial tobacco products negatively impact our environment. You’ll hear about the manufacturing o…
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In this episode, we are talking about advocacy through the eyes of youth. On May 16-19th, youth groups and organizations from around the country came together in-person in Washington D.C. to meet each other, participate in activities, learn more about the tobacco industry, and rally against one of the largest tobacco companies, Altria. One of these…
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In this episode, we’re taking a look into the future! Each January, we make some predictions about the top trends in retail tobacco prevention and control work to pay attention to. In this episode, we walk you through each of our 8 categories of focus for 2023. They are: a focus on health equity in pos tobacco control comprehensive bans on the sale…
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In this episode, we're talking about contracts between tobacco retailers and tobacco companies and their impact on the retail environment with our guest, Allie Reimold, MA. Allie is a doctoral student in the Department of Health Behavior at the UNC Gillings School of Global Public Health. She studies how the private sector creates retail environmen…
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In this episode, we're talking all about preemption. Earlier this year, along with our partners at ChangeLab Solutions, we published a resource on this topic called the Tobacco Point of Sale Preemption Playbook. It equips tobacco prevention staff and their partners with the knowledge, context, and resources needed to understand how preemption influ…
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In this episode, we provide a primer on tobacco-related Assurance of Voluntary Compliance (AVC), which are legally binding and enforceable agreements between companies (i.e. big tobacco retailers) and one or more states (under each state attorneys general) in which the retailer agrees to adhere to certain standards and practices to reflect their co…
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In this episode, we talk about point-of-sale pricing policies, meaning ways to raise the price of tobacco sold in retail stores. Raising prices is one of the most effective ways to reduce tobacco use initiation, decrease consumption, and increase cessation. Learn how point-of-sale pricing policies, including minimum floor prices and bans on price d…
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In this episode, we talk about nicotine pouches like "Zyn" and other so-called "modern" oral nicotine products, how they are being marketed and sold in the retail environment, and options for regulating this small but rapidly growing product segment, with concerns about youth initiation in mind.Av Counter Tobacco
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Endgame strategies have been defined as, “initiatives designed to change/eliminate permanently the structural, political, and social dynamics that sustain the tobacco epidemic, in order to end it within a specific time,” and moving towards the endgame means, “moving beyond tobacco control (which assumes the continued presence of tobacco as a common…
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In this episode, we talk with Natasha Phelps, a Lead Senior Staff Attorney at the Public Health Law Center, about the recent statement on “Decriminalizing Commercial Tobacco: Addressing Systemic Racism in the Enforcement of Commercial Tobacco Control” that was released last year by a consortium of public health organizations. We take a deeper dive …
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In this episode, we talk with Dr. Amanda Kong, one of the authors of a recent paper "Boosting the Tobacco Control Vaccine: recognizing the role of the retail environment in addressing tobacco use and disparities." We discuss how key retail strategies, including addressing product availability, pricing and promotions, advertising and display, the mi…
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This episode is all about working towards health equity with point-of-sale tobacco control. We’ll discuss some of the drivers behind inequities in tobacco use and related morbidities and mortality, and how we can use a pro-equity approach to plan, implement, and enforce policies that allow all individuals and all communities a fair and just opportu…
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On Your Radar' is a new episode format designed to put the most relevant and recent news stories and research on countering tobacco product sales, promotions, and marketing in the retail environment on your radar. This episode spotlights flavor bans. From the West Coast (California) to the Midwest (Edina and Fridley, MN & Chicago, IL), we've got yo…
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“On Your Radar” is a new episode format, where we release two mini-episodes – one halfway through the month, one at the end of the month – that provide you with the most recent and relevant news stories and research on countering tobacco product sales, promotions, and marketing in the retail environment. Listen to Part 2 to learn what has happened …
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"On Your Radar" is a new episode format, where we release two mini-episodes - one halfway through the month, one at the end of the month - that provide you with the most recent and relevant news stories and research on countering tobacco product sales, promotions, and marketing in the retail environment. Listen to Part 1 to learn what has happened …
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This episode is designed to answer all your questions about heated tobacco products, or as the industry refers to them, "heat-not-burn" products. This episode covers their design and safety, assesses their marketing and current regulation, examines a bit of the newer research and literature on the products, explains the FDA's 'modified risk' label …
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This episode is the first in what we hope will be a new series called, 'Authentic Voices', where we speak with individuals in communities across the US to hear how their lived experiences and interactions in the retail environment impacted their journey with tobacco. In this episode, we speak with Shaun Pryor, a Chicago-native and Oklahoma-transpla…
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Pharmacies are licensed healthcare facilities uniquely positioned to provide healthcare services and health advice directly to community members across the US. Yet, many pharmacies still widely promote and sell tobacco products, the leading cause of preventable disease and death in this country. This episode focuses entirely on tobacco-free pharmac…
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Tobacco retail licenses (TRLs) are one of the most lasting and effective strategies in tobacco control. In addition to letting states and localities know who is selling tobacco, licensing is an evidence-based way to reduce tobacco use; it also offers a versatile regulatory platform that allows jurisdictions to implement additional policies that can…
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The tobacco industry spends over $9 billion dollars each year marketing cigarettes and smokeless tobacco in the United States. This episode dives into the ways in which the industry allocates this exorbitant amount of money to target communities of low socioeconomic status, and examines how the industry's manipulative tactics impact disparities in …
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Over the past few months, we've seen a lot of changes to the regulatory environment surrounding tobacco products. This episode highlights the new federal flavor ban and Tobacco 21 law, as well as what some states and local jurisdictions have done to advance tobacco control and what your locality could do to support strong tobacco control.…
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In this episode, we interview Katherine Ungar, Executive Director of the Preventing Tobacco Addiction Foundation. Learn about how interest in policies raising the minimum legal sales age to 21 (or "Tobacco 21" policies) has grown in the US, what makes a strong Tobacco 21 policy, and pitfalls to avoid. We talk about federal Tobacco 21 bills that hav…
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In this episode, we talk with Jake Wilson, a junior and statistics major at the University of North Carolina at Chapel Hill, who has been taking a service-learning course titled "Tobacco and America," which "examines the complex significances of tobacco—a plant of great local importance to North Carolina—by placing it in a variety of historical, in…
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On June 14, 2018, Counter Tools and CounterTobacco.org held their 4th quarterly webinar. The webinar covered the intersection of point-of-sale tobacco and the military, with Amanda Kong, a UNC researcher and doctoral student, presenting her team's findings pertaining to the pricing of tobacco products on Air Force bases. Following the webinar, Coun…
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For this bonus episode of the podcast, following up on our episode on African-American Tobacco Use and Industry Targeting," two Counter Tools staff members, Jackie Boards and Rose DeLeon-Foote had the opportunity to interview Dr. Phillip Gardiner, Co-Chair of the African-American Tobacco Control Leadership Council, while he was in the Triangle, NC …
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Episode Five: African-American Tobacco Use and Industry Targeting On this episode of the Counter Tobacco Podcast, we continue our discussion at how different aspects of people’s lives are used by big tobacco and ultimately, how we can stop their influence from further spreading. Today’s episode focuses on African-American Tobacco Use and Industry T…
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Episode Five: LGBTQ Tobacco Use On this episode of the Counter Tobacco Podcast, we begin our discussion at how different aspects of people’s lives are used by big tobacco and ultimately, how we can stop their influence from further spreading. We begin with the LGBTQ community. Sources The Role of the Media in Promoting and Reducing Tobacco Use Is T…
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Episode Four: Vaping There’s a new product in town and it’s certainly becoming popular. This episode of the Counter Tobacco podcast explores the new trend of vaping, including how e-cigarettes work and who exactly is using them. Sources Standardized Tobacco Assessment for Retail Settings: Vape Shop E-Cigarettes at the Point of Sale Electronic Cigar…
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Episode Three: Tobacco’s Replacement Smokers This episode of the Counter Tobacco podcast continues our previous discussion on how the tobacco industry views young people as “replacement smokers”, including some of the tactics they use to recruit them to their side. Sources The Role of the Media in Promoting and Reducing Tobacco Use Stores Near Scho…
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Episode Two: National Tobacco Prevention Campaigns The war on tobacco rages on. So who’s on our side? This episode of the Counter Tobacco podcast explores some of the national tobacco prevention campaigns going on right now, as well as the most infamous public service announcement of all time. For more information on this episode, visit CounterToba…
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The War in the Store - Point of Sale Advertising The war on tobacco rages on. Its newest battleground - stores. Since the Master Settlement Agreement of 1998, tobacco point of sale advertisements have invaded places like gas stations and convenience stores. The effects can be devastating to current smokers looking to quit and to children, many of w…
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