Beste Emarketer podcaster (2024)

1
Reimagining Retail: Pride Month—Brand Wins and Lessons, and What It Means for Other Holidays | Jul 3, 2024 21:05

19h ago21:05

21:05

On today's podcast episode, we discuss why it felt as though fewer brands were showing their support for LGBTQ+ folks, what a brands place in Pride (or holidays) is, and which retailers have hit the nail on the head this year. Join our analyst Sara Lebow as she hosts analysts Daniel Konstantinovic and Paola Flores-Marquez. Follow us on Instagram at…

1
The Daily: How Gen Z Uses Media, The LGBTQ+ Consumer, and US Hispanics Representation In Ad Budgets | Jul 2, 2024 23:10

2d ago23:10

23:10

On today's podcast episode, we discuss what its like to grow up with artificial intelligence, where Gen Z are spending most of their media time, and how best to target these young folks with ads. "In Other News," we talk about the LGBTQ+ consumer and how represented US Hispanic consumers are in ad budgets. Tune in to the discussion with our analyst…

1
The Daily: Examining Nvidia’s Meteoric Rise and Can Mr. Musk's xAI Compete with OpenAI? | Jul 1, 2024 23:10

3d ago23:10

23:10

In today's episode, we discuss how Nvidia became the largest company in the world, what might slow them down, and which company is most likely to come for its AI crown. In Other News, we talk about whether Elon Musk's artificial intelligence company xAI can compete with OpenAI. Tune into the discussion with analysts Jacob Bourne and Gadjo Sevilla. …

1
The Weekly Listen: To AI or Not To AI, Social Media Warning Labels, and How People Want Ads to Make Them Feel | Jun 28, 2024 41:13

6d ago41:13

41:13

On today's podcast episode, we discuss the potential of an anti-AI movement, what the future of social media warning labels looks like, where folks will be searching for things in a few years, the feelings people want ads to conjure up, the US cities with the highest rents, and more. Tune into the discussion with analysts Evelyn Mitchell-Wolf and M…

1
Around the World: How Digital is Having An Ever-Increasing Impact on Elections | Jun 27, 2024 29:29

7d ago29:29

29:29

In today’s episode, host Bill Fisher is joined by analysts Paul Briggs, Matteo Ceurvels, and Jasmine Enberg to discuss the pervasive nature of digital in political campaigning. How big is the disinformation problem? And are we in line for an existential AI crisis when it comes to political messaging? Follow us on Instagram at: https://www.instagram…

1
Reimagining Retail: The Unofficial Most Interesting Retailers List (June) | Jun 26, 2024 27:11

8d ago27:11

27:11

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of June. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's la…

1
The Daily: The Power of Full Funnel Activation, a Shifting Path to Purchase, and What's Next for In-Store Retail Media | Jun 25, 2024 29:23

9d ago29:23

29:23

On today's podcast episode, we discuss the main ways the shopper journey is evolving, how retail media is shifting to encompass the full funnel, and how in-store retail media can help bring a brand's shopping message to life, particularly during holidays and events. Tune in to the discussion with our analyst Sarah Marzano and Nikhil Sharma, senior …

1
The Daily: What Kind of Impact Apple Intelligence Will Have, What This Means for OpenAI, and Get Ready for the AI PC | Jun 24, 2024 22:08

10d ago22:08

22:08

On today's podcast episode, we discuss what Apple Intelligence promises to help users do, what a partnership with Apple means for OpenAI, and why this might be a bad move for the iPhone maker. "In Other News," we talk about the advent of the AI PC. Tune in to the discussion with our analysts Jacob Bourne and Yory Wurmser. Follow us on Instagram at:…

1
231 Conociendo a Marina Cebollero: Una Trayectoria Inspiradora 37:45

12d ago37:45

37:45

En este artículo del episodio del Podcast eMarketerSocial, exploro la vida y carrera de Marina Cebollero, una emprendedora destacada en el ámbito de la maternidad y fertilidad. Desde sus primeros años hasta sus logros más recientes.Av Toni Herrera

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The Weekly Listen: How News Consumption on Social Media is Different, New Digital Price Tags, and Virtual Store Employees | Jun 21, 2024 43:04

13d ago43:04

43:04

On today's podcast episode, we discuss how news on social media is different, if the movies are dead yet, the promise of new digital price tags, IKEA paying virtual employees in its virtual Roblox store, the most visited places in the world, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake …

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The Daily: How Far Have The TV/CTV Scales Tipped and A Shuffle At The Top For the CTV Ad Streamers | Jun 20, 2024 17:17

14d ago17:17

17:17

On today's podcast episode, we discuss how much time folks are spending with TVs and CTVs, how many ad dollars are going to both, and which of the streaming platforms will make the most from ads going forward. Tune in to the discussion with our analyst Ross Benes. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship owppo…

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The Daily: More Very Specific 2024 Predictions (Part 2)—Measuring Retail Media, Starbucks Drones, and Publishers and AI | Jun 18, 2024 24:56

16d ago24:56

24:56

In part two of this two-part podcast episode, we discuss some more predictions for 2024 that are too specific to be 100% certain about but could still come true, including: what happens next when measuring retail media, Starbuck's drone delivery pilot, and how the publisher/AI relationship will play out. Tune in to the discussion with our vice pres…

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The Daily: More Very Specific 2024 Predictions (Part 1)—A Paramount Sale, Nordstrom's Next Move, and NBA TV Rights | Jun 17, 2024 24:01

17d ago24:01

24:01

In part one of this two-part podcast episode, we discuss some more predictions for 2024 that are too specific to be 100% certain about but could still come true, including: what will actually end up happening with Paramount, what Nordstrom will do next to get back on track, and where folks will be watching the NBA over the next 10 years. Tune in to…

1
The Weekly Listen: The Biggest AI Story No One Is Talking About, YouTube Takes Over the TV, and Personalized Seat-Back Ads | Jun 14, 2024 36:30

20d ago36:30

36:30

On today's episode, we discuss the AI conversation that no one is having, how much people watch YouTube on TV, United Airlines showing personalized ads on seat-back screens, the best tasks for smart home robots, the state of working from home, and more. Tune in to the discussion with our director of reports editing Rahul Chadha, director of forecas…

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The Daily: What a TikTok Ban Could Do to Social Search and How AI-Powered Chatbots are Changing How We Look for things | Jun 13, 2024 17:42

21d ago17:42

17:42

On today's podcast episode, we discuss how much people are actually searching on social media platforms versus looking elsewhere, what a TikTok ban could do to social search, and how AI-powered chatbots are changing how we look for things. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf. Articles mentioned in this episode: Social Se…

1
Reimagining Retail: Why Retailers Are Launching New Store Formats, Which Ones Have Worked, and Which Ones Have Not | Jun 12, 2024 17:43

22d ago17:43

17:43

On today's podcast episode, we discuss the reasons that retailers are launching new store formats, what those layouts look like in the US vs. the UK, which ones are working, and which ones are not. Join our analyst Sara Lebow as she hosts analysts Carina Perkins and Zak Stambor. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sp…

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The Banking & Payments Show: Why Gen Z (and Gen Alpha!) Financial Literacy Matters | Jun 11, 2024 20:58

23d ago20:58

20:58

Today’s podcast episode of The Banking & Payments Show discusses why financial literacy is so important in younger generations (Gen Z and Gen Alpha), not only for individuals but also for financial institutions and society. In ‘Headlines,’ we examine Gen Z’s low functional knowledge of personal finances and then shift gears for the ‘In Argument’s S…

1
The Daily: Ad-Supported vs. Ad-Free Viewers, How Streamers are Driving Revenue, and How TV Consumption Looks in a Few Years | Jun 10, 2024 19:35

24d ago19:35

19:35

On today's podcast episode, we discuss who's leading the ad-supported vs. ad-free video streaming race, how much money is coming from both avenues, and how streaming will differ from (and look the same as) cable in a few years. Tune in to the discussion with our analyst Ross Benes. Follow us on Instagram at: https://www.instagram.com/emarketer/ For…

1
The Weekly Listen: Navigating Google's 'AI Overviews', The Best New Membership Perk, and Does Every Brand Need a Personality? | Jun 7, 2024 39:45

27d ago39:45

39:45

On today's podcast episode, we discuss why the Atlantic thinks "Google is playing a dangerous game with AI search", the best new membership perk that retailers should introduce, TV networks strategy to deemphasize age, whether every brand needs a personality, why the Taj Mahal was built, and more. Tune in to the discussion with our analysts Blake D…

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The Daily: News and AI Divided—The NYTimes Sues OpenAI, Other Large Publishers Strike Deals, and How This All Shakes Out | Jun 6, 2024 22:09

28d ago22:09

22:09

On today's podcast episode, we discuss the argument for the NYTimes suing OpenAI, the argument for other publishers (like Vox, the Associated Press, and others) signing content licensing deals with OpenAI, and how this all shakes out. Tune in to the discussion with our analysts Daniel Konstantinovic and Gadjo Sevilla. Follow us on Instagram at: htt…

1
230 Pablo Barahona Aparicio Transforma tus miedos en confianza 1:26:52

28d ago1:26:52

1:26:52

Silvia Centelles Campillo, una asistente Virtual administrativa. que et comparte, en este artículo, su historia personal, desde sus inicios como administrativa hasta su transición al mundo virtual como emprendedora.Av Toni Herrera

1
Reimagining Retail: Retail Pulse Check—Why Prices Are Still a Hot Topic, How People Derive Value, and Why Things Feel Bad | Jun 5, 2024 16:06

29d ago16:06

16:06

On today's podcast episode, we discuss why prices continue to be such a hot topic, how consumers determine what value means to them, and which retailers performance is representative of the broader retail space. Join our analyst Sara Lebow as she hosts senior director of media content Becky Schilling and analyst Zak Stambor. Follow us on Instagram …

1
The Daily: How GPT-4o Can Help Employees at Work, How GenAI Will Shape Teams, and Will AI Have a Seat on the Board? | Jun 4, 2024 21:46

30d ago21:46

21:46

On today's podcast episode, we discuss how GPT-4o can help employees with their jobs, how artificial intelligence will shape organizational change design, and if your new CEO might soon be an AI. Tune in to the discussion with our vice president of GenAI Dan Van Dyke and senior vice president of media, content, and strategy Henry Powderly. Follow u…

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The Daily: How The Way Creators Make Money is Changing, Virtual Influencers, and Who Americans Trust with AI | Jun 3, 2024 20:57

1M ago20:57

20:57

On today's podcast episode, we discuss what a TikTok ban could do to the creator economy, if chatbot influencers are the future, and the changing ways creators are making their money. "In Other News," we talk about who Americans trust most (and least) with AI. Tune in to the discussion with our analyst Jasmine Enberg. Follow us on Instagram at: htt…

1
The Weekly Listen: Caitlin Clark's Effect on The WNBA, Netflix Now Shows NFL Games, and Is TikTok Already YouTube? | May 31, 2024 39:23

1M ago39:23

39:23

On today's podcast episode, we discuss Caitlin Clark's impact on the WNBA, how digital advertisers are acknowledging societies concerns over technology whilst advertising on it, if there is room for two YouTube's (one called TikTok), what to make of the NFL coming to Netflix, the happiest places in America, and more. Tune in to the discussion with …

1
The Daily: Measuring Influencer Marketing Efforts, a "People's" Bid to Buy TikTok, and Meta Shuts 'Workplace' | May 30, 2024 21:47

1M ago21:47

21:47

On today's podcast episode, we discuss if influencers can actually deliver both upper- and lower-funnel outcomes, the common successes (and mistakes) brands make when blending influencer and affiliate tactics, and how best to align influencer content with a brands message. "In Other News," we talk about Frank McCourt's bid to buy TikTok and what to…

1
Reimagining Retail: The Unofficial Most Interesting Retailers List (May) | May 29, 2024 25:53

1M ago25:53

25:53

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of May. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's lau…

1
Around the World: How Regulators Are Forcing Social Media Platforms to Think of The Kids | May 28, 2024 27:35

1M ago27:35

27:35

In today’s episode, host Bill Fisher is joined by analysts Paul Briggs, Paola Florez-Marquez, and Minda Smiley to discuss the role that social media platforms are being asked to play in protecting children online. Is regulation, and subsequent heavy fines, about to force them to get more serious about this? Follow us on Instagram at: https://www.in…

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The Weekly Listen: Google is Redesigning How We Search, Who Will Be America's Largest Retailer, and AR Billboards | May 24, 2024 40:03

1M ago40:03

40:03

On today's podcast episode, we discuss why Amazon is pulling back from "Just Walk Out" technology, how the Atlantic magazine turned things around, what will ignite TV shopping, whether LinkedIn testing TikTok-like videos is a good move, what science says about how to be happy, and more. Tune into the discussion with vice president of content Suzy D…

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The Daily: OpenAI's GPT-4o—What Can It Do, Why Its Safety Team Lead Stepped Down, and Is This The Next Smartphone Evolution? | May 23, 2024 20:55

1M ago20:55

20:55

On today's podcast episode, we discuss the capabilities (good and bad) of OpenAI's new GPT-4o, what the disbanding of the companies "superalignment" team means, and whether we're witnessing the birth of the next super app. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla. Follow us on Instagram at: https://www.instagram.co…

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Reimagining Retail: Why DTC is Working for Some and Not for Others and What Is Its Second Act | May 22, 2024 19:21

1M ago19:21

19:21

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss who's having the most success in the DTC world, whether flip flopping so many times has harmed Nike, and how the cookie deprecation effect has impacted DTC. Then, in the second half, we talk about three strategies for what we’re calling the digitally native vert…

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The Daily: Disney Leads TV Usage, a Partnership Between Walmart and The House of Mouse, and How Many is Too Many Bundles? | May 21, 2024 20:28

1M ago20:28

20:28

On today's podcast episode, we discuss the media companies with the highest TV usage, how ESPN is being maneuvered, how multiple new streaming bundles will change the game, and a tie up between Walmart and Disney for enhanced targeting and measurement across streaming. Tune in to the discussion with our vice president of content Paul Verna. Follow …

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The Daily: LinkedIn Is Well Into Its Second Act, Marketers TikTok Ban Preparations, and Coin App or TikTok Notes? | May 20, 2024 20:38

1M ago20:38

20:38

On today's podcast episode, we discuss the main ways that LinkedIn has changed, whether TikTok can steal significant Gen Z market share from them, and whether daily games is the right fit for the employment-focused social media platform. "In Other News," we talk about how marketers are preparing themselves for a potential TikTok ban and which of Ti…

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The Weekly Listen: The Biggest Question Facing TV, Apple's Ad Backlash, A Tactile Internet, and Video Ads Inside Roblox | May 17, 2024 38:01

2M ago38:01

38:01

On today's podcast episode, we discuss the most substantial question facing TV at the moment, the right way to advertise AI's advantages, how haptics could change how we use the internet, whether advertising can find a home inside of games, which countries drive, cycle and take public transport the most, and more. Tune in to the discussion with our…

1
229 Conoce a Silvia Centelles Campillo: De administrativa a emprendedora 37:33

2M ago37:33

37:33

Silvia Centelles Campillo, una asistente Virtual administrativa. que et comparte, en este artículo, su historia personal, desde sus inicios como administrativa hasta su transición al mundo virtual como emprendedora.Av Toni Herrera

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The Daily: Reevaluating This Years Ad Spend Picture, Amazon's Shoppable Video Ad Options, and How Many Folks Block Ads? | May 16, 2024 18:15

2M ago18:15

18:15

On today's podcast episode, we discuss whether we can believe an improved economic outlook, why the US ad market is experiencing such a sustained period of growth, and whether it can last. "In Other News," we talk about which of Amazon's three new shoppable video ad formats is most interesting and how many Americans have an ad blocker (and a surpri…

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Reimagining Retail: How Retail Media Networks Are Using Non-Endemic Ads to Keep Growing and What The Risks Are | May 15, 2024 16:31

2M ago16:31

16:31

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss what's fueling the non-endemic retail media fire, how to do non-endemic advertising the wrong way, and how success is measured. Join our analyst Sara Lebow as she hosts vice president of content Suzy Davidkhanian and analyst Sarah Marzano. Follow us on Instagram…

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The Banking & Payments Show: The Role of ATM’s In Retail Media | May 14, 2024 19:38

2M ago19:38

19:38

Today’s podcast episode of The Banking & Payments Show explores the future role ATMs will play in retail media. Host Rob Rubin is also joined by Stuart Mackinnon, COO of NCR Atleos, to discuss why ATM networks continue to grow despite the surge in options for cashless purchasing. We also discuss how advertisers on the Chase Media Solutions platform…

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The Daily: Can Snapchat Be "Less Social Media", How It Turned Revenue Around, and What Snapchat+ Is Doing for The Company | May 13, 2024 19:50

2M ago19:50

19:50

On today's podcast episode, we discuss whether Snapchat's “Less social media. More Snapchat” is working, how concerned folks should be about its slowing user growth, and what to make of its revenue turnaround. Tune in to the discussion with our analyst Minda Smiley. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opp…

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The Weekly Listen: How Bad is "Serial Churning", New Sports Tournaments, and Can Perplexity's "Search Engine" Threaten Google? | May 10, 2024 37:49

2M ago37:49

37:49

On today's podcast episode, we discuss how bad "serial churning" has gotten and how to fix it, whether inventing new sports tournaments can work, if Perplexity's "search engine" will threaten Google, the use case for AI computers in your ears, where you can see 16 sunrises and sunsets every day, and more. Tune in to the discussion with our forecast…

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The Daily: How Amazon Is Able to Sell More Things (and Ads) and Is Delivery Speed Still Paramount for Online Shoppers? | May 9, 2024 19:13

2M ago19:13

19:13

On today's podcast episode, we discuss how Amazon was able to sell even more things online, how their ad business is getting on, and whether the retail giant is right to keep focusing so much on delivery speed. Tune in to the discussion with our director of Briefings Jeremy Goldman and analyst Zak Stambor. Follow us on Instagram at: https://www.ins…

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Reimagining Retail: Why Restaurants Face Another Year of Uncertainty and The Loyalty Programs Keeping Some Ahead of the Pack | May 8, 2024 20:27

2M ago20:27

20:27

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss why the restaurant industry is facing another year of uncertainty and how restaurants are boosting loyalty. Then, for "Pop-Up Rankings," we rank the top restaurant loyalty programs. Join our analyst Sara Lebow as she hosts analyst Blake Droesch and senior direct…

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The Daily: Why Meta Might Be a Dark Horse in GenAI, How AI Might Backfire, and How Advertisers View Threads | May 7, 2024 19:44

2M ago19:44

19:44

On today's podcast episode, we discuss how Meta could take the GenAI space by storm, the likelihood that rapid AI development and deployment backfires, and how advertisers are viewing Threads as it approaches its first birthday. Tune in to the discussion with our analyst Jasmine Enberg. Follow us on Instagram at: https://www.instagram.com/emarketer…

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The Daily: Google Search in the Face of AI, Delaying Cookies Again, and What Stands Out About YouTube | May 6, 2024 19:53

2M ago19:53

19:53

On today's podcast episode, we discuss what to make of Google delaying the deprecation of third-party cookies (again), what was behind its most recent ad revenue growth, if it can defend its search business from a wave of AI, and what stands out about YouTube's recent performance. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf. Fol…

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228 Jokin Fernández: Su historia va De ser Vendedor a Emprendedor 1:01:50

2M ago1:01:50

1:01:50

Hoy comparto contigo una inolvidable charla con el especialista en cierre de ventas y dominador del arte de preguntar, Jokin Fernández. Su historia, que se oculta tras una infancia en Vitoria y épocas de bullying en la escuelAv Toni Herrera

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The Weekly Listen: Is GenAI Looking For a Problem to Solve, Will Ads In Cabs Accelerate, and How Fast Do People Need Things? | May 3, 2024 39:49

2M ago39:49

39:49

On today's podcast episode, we discuss whether GenAI is just a solution in search of a problem to fix, how the video streaming world has shifted already this year, how significant of an ad battleground the back seat of a cab can be, how fast people need things delivered, what the most popular pets in America are, and more. Tune in to the discussion…

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The Daily: Are Spotify's Money Losing Days Behind It, How Much Would You Pay for Music, and Can 'Music Pro' Move the Needle? | May 2, 2024 18:49

2M ago18:49

18:49

On today's podcast episode, we discuss why fewer folks are signing up to Spotify, whether breaking out an audiobook-only tier makes sense, and how much a speculative 'Music Pro' can move the needle. Tune in to the discussion with our analyst Ross Benes. Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities co…

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Reimagining Retail: How Luxury Can Get Folks to Love Them More and Heritage Brands That are Cool Again | May 1, 2024 19:50

2M ago19:50

19:50

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss in-store retail media: what's holding it back, cooler screens and smart carts impact, and what digital advertising looks like outside the store. Then, for "Pop-Up Rankings," we rank the top three heritage brands that have found a way to become cool again. Join o…

1
The Daily: How Retail Media Unlocks Brand Building and Whether There Are Enough Retail Media Dollars To Go Around | Apr 30, 2024 23:17

2M ago23:17

23:17

On today's podcast episode, we discuss how retail media is meeting the demand for full funnel campaigns, what folks are building to help with measurement, and how in-store audio can upgrade the experience. "In Other News," we talk about whether there is enough money to go around in retail media and why performance marketers are shifting their prior…

1
Around the World: What Amazon’s “Just Walk Out” Rollback Tells Us About The Future of The In-Store Experience | Apr 29, 2024 27:36

2M ago27:36

27:36

In today’s episode, host Bill Fisher is joined by researcher Man-Chung Cheung and analysts Sarah Marzano and Carina Perkins to discuss the in-store retail experience. What’s next for Amazon’s Just Walk Out technology, what lessons can be learned from Asia-Pacific, and how is Tesco helping marketers get in on the in-store act? Follow us on Instagram…

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