Beste Rogue Business With Rochene Hawley podcaster (2024)

1
Ep 125: What will really scale your fitness business with Bec Potalej 44:00

9d ago44:00

44:00

In this episode of Rogue Business, I’m chatting with Bec Potalej, owner of Lioness Performance, a female-only gym and online coaching platform. Bec’s journey from dreaming about gym ownership as a teen to leading a thriving business is packed with grit, lessons, and real talk. We dive into scaling, managing yourself as a leader, and keeping it huma…

1
Ep 124: Creating inclusive spaces isn't just a buzzword with Sam Dengate 35:56

14d ago35:56

35:56

In this episode of Rogue Business, I bring you a raw, no-filter conversation with Sam Dengate, the powerhouse behind T-Generation Gyms—a fitness space dedicated to inclusivity, accessibility, and serving the trans and neurodiverse communities. Sam’s journey from facing discrimination in traditional gym spaces to creating a gym that breaks the mold …

1
Ep 123: An unconventional 13 year career with special guest Kara from LSKD 38:35

20d ago38:35

38:35

In this episode of Rogue Business, I’m joined by the incredible Kara Huynh—an industry vet with 13 years in the game, no filter, and a knack for real talk. We dive into her journey from an unconventional start to becoming a connector and leader who’s reshaping what leadership in fitness looks like. Kara’s story highlights how deep empathy, brutal h…

1
Ep 122: What you should do if you're not getting leads... 24:44

27d ago24:44

24:44

In this episode of Rogue Business, I’m cutting through the noise and breaking down what it really takes to get leads in your health and fitness business—and spoiler alert, it's not about mindlessly posting more. We’re talking specifics: what to do when your lead generation is in a slump and why posting more of the same isn’t the answer. I'm pulling…

1
Ep 121: How we went from $20k Months To $40k over 6 months... 27:35

2M ago27:35

27:35

In this episode of Rogue Business, I'm cutting through the bullshit about growing a profitable business. So many of you are out here thinking you have a lead generation problem when, in reality, it's a retention issue. I'm laying out how to figure out where you actually need to focus. Plus, I'm spilling the tea on how two gyms went from stuck in th…

1
Ep 119: Ready to dominate your commercial gym?! 42:31

2M ago42:31

42:31

In this episode of Rogue Business, I’m diving into how to dominate in a commercial gym and grow your business in that environment. We’re talking about getting damn good at your craft, finding your niche, and mastering the core training principles that set you apart. But it doesn’t stop there—I’m also breaking down why making yourself known in the g…

1
Ep 116: The steps we took to drop in 10 new clients asap! 23:54

2M ago23:54

23:54

Case study time! How my client moved into a huge January signing 16x new clients (by the time Jan finished!).⁣⁣Lead generation slow and sign ups stagnant, this ones for you. So many takeaways to implement straight away.⁣⁣I CHAT:⁣⁣*Alignment in your offer⁣*Showing up to sell ⁣*Content that actually hits ⁣*Visibility in your objective⁣⁣FOR MORE RIFF …

1
Ep 115: The biggest thing that grew my business 14:23

2M ago14:23

14:23

This one big area blew up my business in the first few years, but it was super intentional…⁣⁣This episode is an absolute field of golden nuggets if you’re struggling to gain some traction early on in your business.⁣⁣⁣I CHAT:⁣⁣⁣⁣*Falling deep in service mode⁣*Keeping your eyes and ears on everything about your client⁣*Stumbling into brand and follow…

1
Ep 113: Key areas to focus on for your first $100k year 41:58

2M ago41:58

41:58

IT'S TME TO HIT YOUR FIRST 100K YEARYou know you have an amazing service that delivers exceptional results. The content you create really speaks to your audience and you're seeing consistent leads come through. You feel like you have a grasp on your day to day runnings, but things just aren't translating into bank. Why?!In this episode I break down…

1
Ep 120: If your business growth is slow AF, it's likely there's a retention issue 19:54

3M ago19:54

19:54

In this episode of Rogue Business, I’m breaking down why your problem might not be lead generation, but retention. Too many business owners think they need more leads when the real issue is keeping the clients they already have. I dive into the key metrics you should be tracking, the hotspots where clients drop off, and how to implement retention s…

1
Ep 118: Filling your final spots is more than just marketing...! 33:44

4M ago33:44

33:44

In this episode of Rogue Business, I'm getting real about breaking through that earning ceiling that's holding you back. If you're feeling stuck at “fully booked” but can't seem to level up, this one's for you. I'm tearing apart the bullshit around branding, content, messaging, and embodying your values—so you can stop playing small and start makin…

1
Ep 117: Growing from $105k to $250k in one year 37:30

5M ago37:30

37:30

2017-2018 was a big year for me as gym owner. A big growth year on paper, there were some key areas that made this a reality.This episode I get very frank about what I did AND didn’t know about these core areas.I CHAT:*Brand*Quality of service*Marketing*Word of mouth*Systems*Team and personal development *Repeat effortsLOVED THIS EPISODE:Please sub…

1
Ep 114: Fluffy Challenge Vs Life Changing Moves 23:54

10M ago23:54

23:54

BIZ AUDIT: 1x spot open for a February start! Time to rip apart your business and rebuild it stronger. This ain't your average pat-on-the-back container and it’s not a band-aid fix. It’s a four-week deep dive into the guts of your business. If you know you need to take a hard look at where you're at, sort out what’s firing on all cylinders and what…

1
Ep 112: What if business isn't working out.... 31:46

12M ago31:46

31:46

Business is both messy and magical. There will be times when challenges come up and we think we can't handle it or move through it.In this episode I talk about those times where it feels like we literally can't get out of it, what to do and how to move.Av Rochene Hawley

1
Ep 111: I've changed my mind; branding, profit, caring what people think 53:34

1y ago53:34

53:34

As move through business, it's about learning and evolving and often unlearning too.In this episode I discuss key areas that have changed quite a lot for me through. By being on the ground in business and changing my thoughts about certain things as I've made my own experiences, there's some things you might not expect.…

1
Ep 110: My first two years, I would change these things... 36:11

1y ago36:11

36:11

Hindsight, she's a beaut!In this episode I dive into the key areas I would have changed in my first few years on business ownership. This one is juicy!Av Rochene Hawley

1
Ep 109: Instagram change, being a fuk up but still slay 33:33

1y ago33:33

33:33

Some things come to an end to allow new things to take up space. Today I share why I changed core identifying elements in my business. My IG handle, this podcast name, she's getting a mix up for a very good reason. 10 years of business behind me, I feel like I'm just getting started. I take you through this exploration phase and what I intend to do…

1
Ep 108: I'm done with fitness 28:45

1y ago28:45

28:45

Ep 108: I'm done with fitness by Rochene HawleyAv Rochene Hawley

1
Ep 107 - Behind the scenes with Jamie Smith 59:37

1y ago59:37

59:37

Ep 107 - Behind the scenes with Jamie Smith by Rochene HawleyAv Rochene Hawley

1
Ep 106 - Strategy without suffocation 53:33

1y ago53:33

53:33

Ep 106 - Strategy without suffocation by Rochene HawleyAv Rochene Hawley

1
Ep 105 - ADHD & Alignment in business with Claudia Coppola 55:15

1y ago55:15

55:15

In this episode I'm joined by Queen Claudia from Glow Active.With over 8 years in the industry, we chat longevity in fitness, navigating business with ADHD and finding your path through coaching and life. This episode is an absolute must listen!Enjoy.Claudia IG for all her deets:@_glowactive@claudiacoppola…

1
Ep 104: Marketing, Social Media and Content Creation with Annie Short 1:03:13

1+ y ago1:03:13

1:03:13

Ep 104: Marketing, Social Media and Content Creation with Annie Short by Rochene HawleyAv Rochene Hawley

1
Ep 103: Does your business need a massive clean up?! 44:21

1+ y ago44:21

44:21

Cleaning up your business can be the make or break when it comes to scaling and stretching further. In this episode I talk about some of the most common areas of business that need a big old spring clean.Get to it!The Collective is enrolling! The place to be if you want to build a spacious, successful and fun AF business this year, check it: https:…

1
Ep 102: Successful Business Ownership And Babies, Dissolving Illusion 56:03

1+ y ago56:03

56:03

Ep 102: Successful Business Ownership And Babies, Dissolving Illusion by Rochene HawleyAv Rochene Hawley

1
Ep 101: How To Manage Energy In Business; Resting Without Guilt! 42:21

1+ y ago42:21

42:21

Those who can manage their own energy, shine brighter! Being able to manage energy as a business owner is one of the biggest business killers I see. In this episode I smack into some really solid takeaways of how I manage my energy and how you can try these tools on for size.Disclaimer: I was tired AF after a night of scattered sleep with my new bu…

1
100th Episode! Priests, Staff, 18 Year Old Rose 1:06:58

1+ y ago1:06:58

1:06:58

100th episode ooooweeee, how did we get here!In this episode, I answered questions posed to me from my IG audience. Things that were asked and discussed:Mistakes in business Any regrets or anything you would changeBiggest challenges If you could share coffee with 3 people, who would they be and whyIf I were to start again...This one was juicy with …

1
Ep 99: YOUR month in review, my process 41:24

1+ y ago41:24

41:24

Unsure on what to actually reflect on and look at every month in your business?! This ones for you!In this episode I take you through the process I use to gain perspective and clarity at where to go and what decisions to make. Enjoy!Av Rochene Hawley

1
Ep 98: A week with Business owners, common problems 29:47

1+ y ago29:47

29:47

CEO Week was a huge success! The Business Edit Quarter 1 revealed lots of common themes for business owners, struggles, challenges, roadblocks. In this episode I discuss common problems shared amongst the group and how to move through em!Sign up for The Business Edit Q2/Q3 here: https://www.womeninstrength.com.au/the-business-edit…

1
Ep 97: Wealth and Wisdom in your business - with Hayden Wilson 1:11:15

1+ y ago1:11:15

1:11:15

Ep 97: Wealth and Wisdom in your business - with Hayden Wilson by Rochene HawleyAv Rochene Hawley

1
Ep 96: Gym number 2?! Making Decisions 32:07

1+ y ago32:07

32:07

Internal screaming as I release this episode for ya'll. In this episode I talk about decision making as a business owner along with a BIG decision I'm working through right now, gym number 2... do I or don't I?!Struggling to make decisions as a business owner, give this one a listen.Av Rochene Hawley

1
Ep 95 - Vulnerabilities in real time 6 years of gym ownership 1:01:02

1+ y ago1:01:02

1:01:02

This month I ticked over 6 years as a gym owner. Where has the time gone!In this episode, I wanted to get real and raw and download some behind the scenes chats for ya. In this episode I discuss lessons, mistakes, fuk ups and things I didn't expect to come up. You will feel a change of pace and energy as I move into these points unscripted. Enjoy x…