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Wired2Change

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The goal of Trinity French and Mike Manning is to help you grow your business to the level you want it so you can enjoy the life of the small business owner. Most of the small business owners we meet and work with need help with systems and processes, especially in sales and marketing. We help them create a more profitable and efficient yellow brick road on the way to their Oz.
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Trinity and Mike talk about what should go into your marketing plan. For example, have you identified your 4Ps--Product, Promotion, Price, and Place? Did you establish your marketing strategy and your marketing plan? THANKS FOR LISTENING Thank you so much for listening to our podcast. If you enjoyed this episode and think others can benefit from it…
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Trinity and Mike talk about the different types of coaching available to you to help you reach your goals. THANKS FOR LISTENING Thank you so much for listening to our podcast. If you enjoyed this episode and think others can benefit from it, please share it with them. Do you have any feedback or questions about the episode? Please share with us at …
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Trinity and Mike talk about how small business owners can recover from a burnout. SHOW NOTES 10:22--You have to take care of yourself 13:41--You have to unplug at night to recharge your mind and body and spend time with your family 18:30--It is ok to ask for help and you should 21:05--In order to grow your business, you will have to learn to delega…
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In Episode 41 of Season 2, Trinity and Mike interview Liz Losey and Earl Hadden of Money Mountain Systems. This Father-Daughter team works with small business owners to improve operations, profitability and business value by implementing practical, proven systems for key parts of their business. GUEST WEBSITE www.moneymountainsystems.com THANKS FOR…
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Trinity and Mike talk about signs you are heading toward a burnout as a small business owner. SHOW NOTES 1:32--What is a burnout 4:53--The different kinds of exhaustion 7:30--The physical effects of stress 17:50--How you know your performance is dropping 21:51--You are always at work even when you aren't at work 24:07--You start treating your peopl…
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Trinity and Mike talk about specific apps like QuickBooks, Zelle, Canva, Log Me in, Waze and more to help run your business. SHOW NOTES 1:53--Quickbooks 5:31--Slack and Google Hangouts 10:39--PayPal, Squre, Venmo, Zelle 16:33--Facebook, Instagram, LinkedIn and other social media platforms 21:51--Slydial 24:41--Genius Scan, DocuSign 29:37--LastPass,…
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Trinity and Mike talk about the value of using technology in your business to be more efficient and profitable. THANKS FOR LISTENING Thank you so much for listening to our podcast. If you enjoyed this episode and think others can benefit from it, please share it with them. Do you have any feedback or questions about the episode? Please share with u…
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In Episode 40 of Season 2, Trinity and Mike talk about all the data we have to understand why small businesses succeed and fail. Message, people, finances, focus, etc. THANKS FOR LISTENING Thank you so much for listening to our podcast. If you enjoyed this episode and think others can benefit from it, please share it with them. Do you have any feed…
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In Episode 39 of Season 2, Trinity and Mike talk with Diego Munoz of KW Commercial North Raleigh. Diego shares his advice and experience on building his team. He also talks about three traits he looks for in a team member--Humility, Smarts and Hunger. MORE ABOUT GUEST diegom@kw.com https://thispropertyavailable.com/ THANKS FOR LISTENING Thank you s…
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In Episode 38 of Season 2, Bonnie Marie Williams, the voice over superhero talks about how she turned a passion into a career. Bonnie shares with us the tips on how to get started, what you should and should not eat and drink before you record and how she took her shot to voice over Lil' Vee, better known as social media mega star Gary Vaynerchuk. …
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In Episode 36 of Season 2, Trinity and Mike talk about who looks to hire a coach and what types of people aren't coachable. People hire coaches because they are not seeking the results they want; they're stuck on implementing new strategies; or they are ready to grow their business and not sure on the next steps. People who should not hire a coach …
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In Episode 35 of Season 2, Trinity and Mike talk with Kristi Durham, a conversion copywriting expert. In this episode, we get examples from Kristi on passive income, such as affiliate marketing, courses, seminars, ebooks and more. But Kristi explains all the work that goes into setting up passive income. You don't just throw something out there and…
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In Episode 34 of Season 2, Trinity French and Mike Manning talk about the reasons why people are procrastinators and why they are productive. Some of the reasons why we procrastinate it we feel we have to be perfect, we don't prioritize correctly and we get distracted. We are productive when we prioritize, set systems and tackle the hardest tasks f…
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In Episode 33 of Season 2, Trinity and Mike talk about why your client onboarding process needs to be a practiced process and repeatable. When you onboard a new client, do you set the tone for their expectations and do you establish a level of comfort for them by describing roles and responsibilities for both parties? THANKS FOR LISTENING Thank you…
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In Episode 32 of season 2, Trinity and Mike talk with Wendy Harrington of Beacon Creative Lab. Wendy is a branding and copywriting expert. We talked extensively about your brand, how it is built and how you share it with your employees so they take it out into the market with them for a consistent message. When it comes to copywriting, it is import…
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In Episode 31 of Season 2, Trinity and Mike talk with Elizabeth Stefani, a professional organizer. We learn quickly how mike ha stuff written down everywhere and how organized Trinity is because of technology. Elizabeth discusses learning styles and how they correspond with organizing styles. She also talks about limiting our gathering points so we…
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In Episode 30 of Season 2, Trinity and Mike talk with Ilene Rein an executive recruiter with Marketing and Sales Resources. Ilene also owns Pounding Pavement 101 for job seekers. Ilene talks about the marketing process that goes on within the hiring process. Candidates need a resume that shows results and what they have accomplished. Pleas don't li…
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In Episode 13 of Season 1, Trinity and Mike talk about the do's and dont's if networking and why you should network. THANKS FOR LISTENING Thank you so much for listening to our podcast. If you enjoyed this episode and think others can benefit from it, please share it with them. Do you have any feedback or questions about the episode? Please share w…
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In Episode 29 of Season 2, James Evans of The American Frontier talks cyber security. James says the two things anybody can do today is make your passwords harder to crack and backup your information off site. THANKS FOR LISTENING Thank you so much for listening to our podcast. If you enjoyed this episode and think others can benefit from it, pleas…
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In Episode 28 of Season 2, Trinity and Mike share tips from their Mastermind Group on Systems and Processes that Trinity is moderating. We talk about the differences between systems and processes. Systems help businesses run smoothly without supervision. Systems are a set of protocols, people and strategies that work together to solve a problem or …
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In Episode 27 of Season 2, Trinity and Mike talk with Neal Isaacs with VR Business Brokers or the Triangle. Neal is an expert on helping small business prepare their business to be sold at the highest price. Neal' top 2 tips for selling our business are: 1) Get your systems and processes in place because they add value; 2) Owner dependent businesse…
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In Episode 26 of Season 2, Trinity and Mike talk to Heather Steinker, podcaster, mom of 3 and CEO and Founder of Chaos 'n Cookies. Heather helps moms and mompreneurs be more efficient with everything on their plates. She tells us the ways she works with moms because kids thrive on routines, as do businesses. Heather also reminds us that kids don't …
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In Episode 25 of Season 2, Trinity and Mike start the New Year off talking with Dr. Ken Keis, owner of CRG about the value of assessments. CRG does assessments, training and coaching around the world and time and time again their clients see the value of what assessments provide for building and growing teams. Dr. Ken talks about when you are hirin…
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