Matthew Allison podcast

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The Agile Brand with Greg Kihlström®

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#669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52

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28:52

Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Matthew Allison

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Hello, welcome to The Podcast. It's where I share my point of view.

7 episoder

#Society #Matt Allison

Matthew Allison

updated for 7 år siden

Del

Serier hjem•Feed

Hello, welcome to The Podcast. It's where I share my point of view.

7 episoder

#Society #Matt Allison

Alle episoder

Matthew Allison

1
Episode 9 4:58

for 7 years siden4:58

4:58

I water my seven potted plants. They are emblematic of metaphysics.

Matthew Allison

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Episode 8 17:50

for 7 years siden17:50

17:50

I tackle the Resurrection. Mythologies retell the story of a seed becoming the fruit-bearing entity.

Matthew Allison

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Episode 7 11:48

for 7 years siden11:48

11:48

Here I finish up my interpretation of the Rich Young Man story from the Bible. I explore the possibilities of Mythology in the context of symbol creation and its effect on long-term planning.

Matthew Allison

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Episode 6 6:02

for 7 years siden6:02

6:02

I examine the text of the Rich Young Man confronting Jesus.

Matthew Allison

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Episode 5 7:34

for 7 years siden7:34

7:34

In this brief, less than fifteen, minute podcast, I outline the Psychological Moves made by a beloved figure in Russian Folklore, for the purpose of seeing how some antiheroes become heroes.

Matthew Allison

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Episode 4 12:43

for 7 years siden12:43

12:43

In this episode, I experiment with sound and voice. The topic is aspirational, the length short. A mere 15 minutes. The first third is interesting, blown out of proportion by the 90s music. The second third is deep, resting on the laurels of a moody song. And the third half is a serendipitous conclusion, where two songs really complement each other. All of this formal talk is to add layers to the Subject, which is the journey of thinking outside the box.…

Matthew Allison

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What is Snapchat good for? 29:22

for 7 years siden29:22

29:22

I establish the Four Pillars of Communication: the Truth, Beauty, Love, and Destiny.

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