In Season Two of her true crime series, The God Hook, journalist Carol Costello investigates the complex case of the Ohio Craigslist Killings—and in doing so, unearths the untold story of the crimes that preceded the murders—and the victims who’ve never received justice. Richard Beasley was convicted of murdering three men and attempting to kill a fourth in the fall of 2011, but before that heinous spree, authorities were building a human trafficking case against him. Now, working with the case's prosecutor, a county sheriff, and many closely involved sources, Carol examines previously unknown details of Beasley’s alleged crimes, and how he used the God Hook to lure his victims and bend them to his will. In Season One of this podcast, Blind Rage, journalist Carol Costello revisits the first big assignment she covered as a 22-year-old, novice reporter: Phyllis Cottles’ brutal attack. Psychologists call them “Triumphant Survivors,” but Phyllis Cottle was more than a survivor, she used this crime to better herself and the world around her. Support our show by becoming a premium member! https://evergreenpodcasts.supportingcast.fm
Each week Paul Caffrey & Phil McGrath from www.Content.Academy interview successful online business entrepreneurs who are creating online content that serves outstanding value to their audiences. We discuss their strategies and tactics for creating online content that is earning them in some cases five, six and even seven figure incomes. The show is focused on deconstructing the content creation processes of leading entrepreneurs creating excellent online content that creates raving fans. How do online business owners bring so much value to their audience that in turn rewards them with virtual freedom to go anywhere they want? We discuss what it takes to create all the online content that makes them so successful. Our guests include Kimra Luna who took her online business from Zero to $1Mill in less than a year with her online content. Gene Hammett who has over 20 years business experience & ran multiple million dollar businesses, lost everything and got it back by creating his online business Leadersinthetrenches.com. Mark Asquith is a successful entrepreneur from Excellence-Expected.com & works, business partner with John Lee Dumas. To access actionable tips for creating profitable online content from these great entrepreneurs and many more, visit www.content.academy Now!
Each week Paul Caffrey & Phil McGrath from www.Content.Academy interview successful online business entrepreneurs who are creating online content that serves outstanding value to their audiences. We discuss their strategies and tactics for creating online content that is earning them in some cases five, six and even seven figure incomes. The show is focused on deconstructing the content creation processes of leading entrepreneurs creating excellent online content that creates raving fans. How do online business owners bring so much value to their audience that in turn rewards them with virtual freedom to go anywhere they want? We discuss what it takes to create all the online content that makes them so successful. Our guests include Kimra Luna who took her online business from Zero to $1Mill in less than a year with her online content. Gene Hammett who has over 20 years business experience & ran multiple million dollar businesses, lost everything and got it back by creating his online business Leadersinthetrenches.com. Mark Asquith is a successful entrepreneur from Excellence-Expected.com & works, business partner with John Lee Dumas. To access actionable tips for creating profitable online content from these great entrepreneurs and many more, visit www.content.academy Now!
High Performance Blogging is the topic for episode 71 of the Content Academy Podcast. As time is a problem for bloggers, Paul share his performance engine to blog smarter and get better results with your blogging. Get the strategy underpinning it here! Our 90 Day Blogging process for high performance is shared from planning to execution. Paul even discusses how he structures his day, weeks and bi monthly reviews. Unfortunately Phil is unable to make the show, but fear not! The main man will be back for episode 72! IN THIS EPISODE WE TALK ABOUT Why High Performance Blogging Matters Planning 90 Days Setting Good, Better and Best Goals Planning your day to be more effective 2 Week Reviews and much more… LINKS AND RESOURCES MENTIONED High Performance Work Day: Follow these steps to improve your blog! 90 Day Blog Strategy: Learn How to deploy a winning strategy FAST! Blog ScoreCard: How Fit is Your Blog? Free Blogging Mini-Course: The 30 Minute Blogger Paul’s Article on backlinking: 6 Fast Backlinking Tactics For Every Blog Post Behind the Scene’s Do you want to see behind the scenes of this very Podcast recording? Then check out the Daily Vlog more specifically Episode “F*uck You Pamela!”. The #30MinuteBlogger We know that everyone is tight on time when it comes to blogging, that’s why we’ve developed the #30minblogger series. The 30-minute blogger is designed to give you actionable, practical advice that you can implement in less than 30 minutes, so if you’re looking to save time and increase traffic to your blog leave your name and email address below and we’ll show you how! The #30MinBlogger Learn to make the most of your blog in just 30 minutes a day! Thanks for checking out the #30MinuteBlogger. Keep an eye on your inbox we'll be sending part one of the mini-course to you shortly. In the meantime, make sure to confirm your email address so we can send those tutorials and tips to you. Chat to you soon, Paul & Phil There was an error submitting your subscription. Please try again. First Name Email Address We use this field to detect spam bots. If you fill this in, you will be marked as a spammer. I'd like to receive the free email course. Subscribe We won't spam you, we promise! Powered by ConvertKit…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
On the podcast this week, we’re talking backlinks. Not just any old back links but ones we have some control over and that we can actively go and get. Quite often we are reliant on other people to link back to our content and blogs and there’s nothing we can do about that, but did you know that there are other backlinks that we can actually go out and get ourselves? IN THIS EPISODE WE TALK ABOUT Why you need backlinks The Different types of links How answering questions can get us links How the law of reciprocity can also be on your side And much more…… LINKS AND RESOURCES MENTIONED Free Blogging Mini-Course: The 30 Minute Blogger Paul’s Article on backlinking: 6 Fast Backlinking Tactics For Every Blog Post Behind the Scene’s Do you want to see behind the scenes of this very Podcast recording? Then check out the Daily Vlog more specifically Episode 62 , where you can see the lads recording the show or maybe you want to see their quarterly planning session, that’s vlog number 22 . The #30MinuteBlogger We know that everyone is tight on time when it comes to blogging, that’s why we’ve developed the #30minblogger series. The 30-minute blogger is designed to give you actionable, practical advice that you can implement in less than 30 minutes, so if you’re looking to save time and increase traffic to your blog leave your name and email address below and we’ll show you how! The #30MinBlogger Learn to make the most of your blog in just 30 minutes a day! Thanks for checking out the #30MinuteBlogger. Keep an eye on your inbox we'll be sending part one of the mini-course to you shortly. In the meantime, make sure to confirm your email address so we can send those tutorials and tips to you. Chat to you soon, Paul & Phil There was an error submitting your subscription. Please try again. First Name Email Address We use this field to detect spam bots. If you fill this in, you will be marked as a spammer. I'd like to receive the free email course. Subscribe We won't spam you, we promise! Powered by ConvertKit…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Paul and Phil are back behind the mics once again this week and as has been the trend in recent weeks the lads are flying solo. Today Phil looks at his pre=publishing checklist as he talks about the 13 things he does before he publishes any blog post. So many bloggers will write, edit, proofread and then publish. Phil, on the other hand, another 13 steps he follows to make sure that his content packs a punch and really has the best chance of making an impact with his audience. IN THIS EPISODE WE TALK ABOUT Why you need a pre-publication checklist The value of revisiting your opening sentence How to avoid losing 50-60% of readers Why Linking out is a good idea And much more…… LINKS AND RESOURCES MENTIONED Free Blogging Mini-Course: The 30 Minute Blogger Phil’s article – 13 Things I do Before I Publish a Blog Post Paul’s Article on Categories and Tags: How to Increase Traffic with Categories and Tags Behind the Scene’s Do you want to see behind the scenes of this very Podcast recording? Then check out the Daily Vlog more specifically Episode 62 , where you can see the lads record this very episode. The #30MinuteBlogger We know that everyone is tight on time when it comes to blogging, that’s why we’ve developed the #30minblogger series. The 30-minute blogger is designed to give you actionable, practical advice that you can implement in less than 30 minutes, so if you’re looking to save time and increase traffic to your blog leave your name and email address below and we’ll show you how! The #30MinBlogger Learn to make the most of your blog in just 30 minutes a day! Thanks for checking out the #30MinuteBlogger. Keep an eye on your inbox we'll be sending part one of the mini-course to you shortly. In the meantime, make sure to confirm your email address so we can send those tutorials and tips to you. Chat to you soon, Paul & Phil There was an error submitting your subscription. Please try again. First Name Email Address We use this field to detect spam bots. If you fill this in, you will be marked as a spammer. I'd like to receive the free email course. Subscribe We won't spam you, we promise! Powered by ConvertKit…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Following on from last week, Paul and Phil do another “duo” show! This time looking at how to capture blogging ideas anywhere! Capturing ideas is often overlooked by bloggers, but there can be nothing more frustrating than forgetting a golden idea!! With a smartphone in your pocket, you have no excuse! “Bloggers don’t have enough time” Phil McGrath , Irish Bloggers Survey 2017 IN THIS EPISODE WE TALK ABOUT Understanding the value capturing ideas anywhere Discuss our Blogging Process Share the technology needed to get set up And much more…… LINKS AND RESOURCES MENTIONED Free Blogging Mini-Course: The 30 Minute Blogger Paul’s article: How to Capture Idea’s Anywhere! Behind the Scene’s Do you want to see behind the scenes of this very Podcast recording? Then check out the Daily Vlog ! The #30MinuteBlogger We know that everyone is tight on time when it comes to blogging, that’s why we’ve developed the #30minblogger series. The 30-minute blogger is designed to give you actionable, practical advice that you can implement in less than 30 minutes, so if you’re looking to save time and increase traffic to your blog leave your name and email address below and we’ll show you how! The #30MinBlogger Learn to make the most of your blog in just 30 minutes a day! Thanks for checking out the #30MinuteBlogger. Keep an eye on your inbox we'll be sending part one of the mini-course to you shortly. In the meantime, make sure to confirm your email address so we can send those tutorials and tips to you. Chat to you soon, Paul & Phil There was an error submitting your subscription. Please try again. First Name Email Address We use this field to detect spam bots. If you fill this in, you will be marked as a spammer. I'd like to receive the free email course. Subscribe We won't spam you, we promise! Powered by ConvertKit…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
The podcast is back and this week it’s just Paul and Phil in the hot seat. There’s no guest this week as the lads take a closer look at exactly how you can create content people actually want to read. After a string of awesome guest since the start of 2017, Paul and Phil go back to where it all began with just the two of them and a microphone. Creating content is a tough task at the best of time, but there can be nothing more soul destroying than pouring your heart into an article only for no one to read it. So how do we makes sure that people will want to read our content before we even create it? That’s what the guys cover in today’s episode. IN THIS EPISODE WE TALK ABOUT Understanding the value of the content The value proposition of your blog content and how to determine it The decision-making process of the reader/viewer What type of content you should create based on the SERP’s And much more…… LINKS AND RESOURCES MENTIONED Free Blogging Mini-Course: The 30 Minute Blogger Paul’s article – How To Create Content People Actually Want To Read Phil’s Snapchat Article: How to Create a Custom Ghostcode for Snapchat SERP Result Analysis – Moz.com Behind the Scene’s Do you want to see behind the scenes of this very Podcast recording? Then check out the Daily Vlog more specifically Episode 48 , where Paul and Phil share how they do it and the problems they encounter. The #30MinuteBlogger We know that everyone is tight on time when it comes to blogging, that’s why we’ve developed the #30minblogger series. The 30-minute blogger is designed to give you actionable, practical advice that you can implement in less than 30 minutes, so if you’re looking to save time and increase traffic to your blog leave your name and email address below and we’ll show you how! The #30MinBlogger Learn to make the most of your blog in just 30 minutes a day! Thanks for checking out the #30MinuteBlogger. Keep an eye on your inbox we'll be sending part one of the mini-course to you shortly. In the meantime, make sure to confirm your email address so we can send those tutorials and tips to you. Chat to you soon, Paul & Phil There was an error submitting your subscription. Please try again. First Name Email Address We use this field to detect spam bots. If you fill this in, you will be marked as a spammer. I'd like to receive the free email course. Subscribe We won't spam you, we promise! Powered by ConvertKit…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Finally, it happened….we interviewed Chris Ducker on the Content Academy Podcast! Episode 66 to be precise. Chris Ducker teaches entrepreneurs how to build a Personality Brand business. The online business space is evolving fast and Chris Ducker is no stranger to moving with the times. On his personal website ChrisDucker.com , he explains “the new way” to do business.Chris himself runs multiple successful businesses and decided to transition from being the “Virtual Assistant” (VA) guy to the “Personality Brand Entrepreneur” guy over the last few years. In this show, Chris Ducker talks to us about the reasons he moved from the VA niche to the Personality Brand Entrepreneur niche.We also discuss the home truths about what it actually takes to make a change and how Chris produces so much quality content. Later in the year, Chris will be hosting his first Youpreneur Summit in London. The event includes John Lee Dumas. Mark Asquith and the awesome Pat Flynn, so we expect it to sell out fast. You can still get tickets here ! IN THIS EPISODE WE TALK ABOUT How to get started with Personality Brand marketing The importance of not being afraid to change. How to publish large volumes of content. PEARLS OF WISDOM FROM CHRIS DUCKER “Don’t find Time, Make Time” “If you’re not happy where you are, move!” “Loosen up and be yourself, it’s better for business. ” “Times are changing, learn to do business the new way” LINKS AND RESOURCES MENTIONED The Youpreneur Summit: Get Early Bird Tickets Here (Not an affiliate link) Chris’s Personal Blog: ChrisDucker.com Youpreneur Academy: Find Out More Twitter: @ChrisDucker Instagram: ChrisDucker Facebook: ChrisDucker THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and we read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Chris. for taking the time to share his journey, experience, and wisdom with us this week. Why not drop him a message on Twitter with your thoughts on today’s episode, @ChrisDucker…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Amy Schmittauer For more than 10 years Amy Schmittauer has been wowing people with video…yes it was a shock to us too! Amy is enjoying great success with her new book “Vlog like a Boss” and took the time to chat with Paul and Phil about all things video. This is an awesome episode of the Content Academy Podcast because we really get meta with video and Amy holds nothing back. She shares how to create video content your audience actually wants! IN THIS EPISODE WE TALK ABOUT How to Record Great Video Linking Your Content to Your Audiences Needs How to Setup Your YouTube Page Amy’s Recommendations for kit when starting out PEARLS OF WISDOM FROM AMY SCHMITTAUER “Meet your customers at their level of understanding” “Great YouTube Videos Can Bring You Views for Years” “Use Instagram Stories for behind the scenes publishing” “Go hard on video promotion over the first 5 days as this helps long term ranking” “You can have a YouTube channel that looks impressive and it not be all your content” “You can say video is not for you, then neither is getting in front of where the eyeballs are right now” LINKS AND RESOURCES MENTIONED Amy’s Book: Vlog Like a Boss: How to Kill It Online with Video Blogging YouTube: Savvy Sexy Social Blog: Savvy Sexy Social Twitter: @Schmittastic Instagram: @Schmittastic Tube Buddy Chrome Extension How to Setup Your YouTube Channel by Amy Schmittauer In case you haven’t seen Chewbacca Mom THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Amy. for taking the time to share her journey, experience, and wisdom with us this week. Why not drop her a message on Twitter with your thoughts on today’s episode, @Schmittastic…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Following the amazing Sue B. Zimmerman episode last week is none other than Morgan Sutton, Sue’s Head of Operations who is critical to her thriving online Business. Behind the success of Sue B’s course “ Ready Set Gram ” is Morgan’s Sales and Marketing automation strategies. This is a fantastic episode of the Content Academy Podcast because we really get the behind the scenes secrets from Morgan. She shares how they “Prime” their audience, how they plan campaigns and how Sue B manages to release so much great engaging content every week. IN THIS EPISODE WE TALK Engaging Your Email List with Consistently Great Content How to plan content for the year that sells How to serve your audience with a range of products PEARLS OF WISDOM FROM MORGAN “What is he content you enjoy producing the most?” “Batch Record Your YouTube Videos “ “Warm your audience up to products you affiliate with valuable content” “Email Subscribers are Much Better than Followers” “Opt-in Pages are Sales Pages for Lead Magnets” LINKS AND RESOURCES MENTIONED Blog: Sue B. Zimmerman Twitter: @Morganize_it Instagram: @TheInstagramExpert Sue B.’s Facebook Page Course: Ready Set Gram Guide: The Hashtag Handbook Free Guide: Quick Start Instagram Strategy Guide Learn to Create Noise , Not Silence Follow me to find out more! THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Morgan. for taking the time to share her journey, experience, and wisdom with us this week. Why not drop her a message on Twitter with your thoughts on today’s episode, @Morganize _it .…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
We are delighted to be joined by Sue B. Zimmerman on episode 63 of the Content Academy podcast. Sue B discusses How to improve your Instagram game for Business. Sue B. is the #instagramexpert and creator of the online Instagram course “ Ready Set Gram ”. She’s a popular CreativeLive instructor, powerful speaker on prominent stages like Social Media Marketing World and highly sought after business coach. She’s passionate about teaching business owners and marketing professionals how to easily leverage the power of Instagram to get tangible business results. As a serial entrepreneur, Sue B. has 30 years of business experience, including SueB.Do, Boxer Rebellion and Sue B. Zimmerman Enterprise. With her extensive knowledge of social media, it’s Sue B.’s mission to teach, mentor and empower others to be highly successful entrepreneurs. SPECIAL CHALLENGE #SueBMadeMeDoIt Post an Instagram selfie of yourself right now using the hashtag #SueBMadeMeDoIt and the @TheInstagramExpert Sue B will see it. IN THIS EPISODE WE TALK Weekly Content Promotion How to use Instagram Stories How to imprOve your Instagram game PEARLS OF WISDOM FROM “You can’t run a successful business by the seat of your pants, you need a plan” “Its your personality, your experiences, your character that make people want to do business with you. “ “Theres always interesting things to talk about in your instagram stories as long as you don’t sell.” “You need to show up in your stories the same way you do in your feed” “The real engagement is in the comments, not in the amount of likes” “You can’t just post and dash you need to stick around and answer questions” LINKS AND RESOURCES MENTIONED Blog: Sue B. Zimmerman Instagram: @TheInstagramExpert Sue B.’s Facebook Page Blog Post: How to use Instagram Stories for your brand Course: Ready Set Gram Guide: The Hashtag Handbook Free Guide: Quick Start Instagram Strategy Guide Planoly: Visual Planning & Marketing Solution Learn to Create Noise , Not Silence Follow me to find out more! THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Sue B. for taking the time to share her journey, experience, and wisdom with us this week. Why not drop her a message on Instagram with your thoughts on today’s episode, @TheInstagramExpert .…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Michael O’Neal founder of the “ Solopreneur Hour ” Podcast On today’s show, we have the brains behind The Solopreneur Hour Podcast , Michael O’Neal. Michael who I’m sure is well known to many of you has recorded over 520 episodes of his podcast and is showing no signs of slowing down. A web designer by trade Michael branched into the world of online business back in 2013 and hasn’t looked back. As his tag line will tell you he is now “Proudly Unemployable” and he wouldn’t have it any other way. IN THIS EPISODE WE TALK About the Natural Order of Monetization How you can find the “White Space” Why Patience is key when it comes to blogging and online business Why most people fail when it comes to their online endeavours PEARLS OF WISDOM FROM “It’s really likely that no one is going to pay attention for a while so you have to be patient. Way more patient that you think” “The number one usurper to success is patience, patience to stick through the part where no one cares.” “The primary driver of consistency is want, you cant do it if its not your thing!” “You have got to find the kind of content you love so much that you’re willing to do it whether anyone listens or not.” “It’s a weird fine line between narcissism and content” “Snapchat is perfect if its perfect for you, every platform is perfect if it’s right for you!” LINKS AND RESOURCES MENTIONED Blog: The Solopreneur Hour Podcast: The Solopreneur Hour Podcast The Solo Lab: Learn directly from Michael Learn to Create Noise , Not Silence Follow me to find out more! THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Michael for taking the time to share his journey, experience, and wisdom with us this week. Why not drop him a message on Twitter with your thoughts on today’s episode, @ solohour…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
Johnny’s in Saudi Arabia as this interview goes live! Johnny Ward will become the first Irishman to visit every country in the world this year. While doing this he started OneStep4ward , which has generated over $1.5 million! Just before his trip to Saudi Arabia (Country 195/197), he took the time to share the secrets to his blogging success. They center around hard work, SEO and a clear monetization strategy. On top of this Johnny is also a philanthropist and over Christmas, he built a playground for the children of Battambang, Cambodia. “Dream Big. Travel Far. Live Full” is Johnny’s key message and he is now teaching people how to achieve this. IN THIS EPISODE WE TALK About the importance of S.E.O for Bloggers Promotion without an Existing Audience Finding your Blogging Voice Valuing yourself and monetizing your blog PEARLS OF WISDOM FROM JOHNNY WARD “SEO is Huge! You must Optimise your Content” “It took me 2 years of blogging to find my voice” “Write like you Speak” “Honesty and Passion are key to blogging success” “There are no shortcuts, it comes down to hard work” “Don’t Undervalue Yourself, I ask for the World” “SEO will always be the Key to Blogging Success” LINKS AND RESOURCES MENTIONED Blog: OneStep4ward Blog Post on his charity playground: “ How I Accidentally Started a Charity ” Blog Post: How Johnny made $25,000 in the first 19 days of January Johnny’s Facebook Page Johnny’s Instagram Account Johnny’s Twitter: @OneStep4Ward Domain Authority Checker Learn to Create Noise , Not Silence Follow me to find out more! THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Johnny for taking the time to share his journey, experience, and wisdom with us this week. Why not drop him a message on Twitter with your thoughts on today’s episode, @OneStep4Ward…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
We were joined by Carlos Gil on episode 60 of the Content Academy Podcast. Carlos Gil lives in San Francisco and is currently the Global Head of Social Media for BMC Software, an enterprise I.T. solutions provider which supports 82% of the Fortune 500. On the podcast, we discuss the difficulties that Carlos experienced and how he used social media to rebuild a career following the collapse of the financial industry in 2008. Carlos Gil has 8+ years of professional experience in B2B and B2C social media marketing as a Start-up Founder, Brand Marketing Executive, and Public Speaker. IN THIS EPISODE WE TALK Personal Branding on Social Media Using hashtags and Bio’s How often to promote on social media How to make the most of the social “real estate” that’s available How to figure out whether it’s Instagram Stories or Snapchat for your blog PEARLS OF WISDOM FROM CARLOS GIL “Make connections with influencers on social media” “Social Media Never Sleeps” “Trying to develop a Global Brand? Your Content must be out there 24/7/365” “Focus on the people you serve, not your business” “Its Trial by Fire! Split Test & Find What Works” “How will Social Media help you achieve your goals?” LINKS AND RESOURCES MENTIONED Website: CarlosGil.biz Twitter: @CarlosGil83 LinkedIn: Carlos Gil THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Carlos for taking the time to share his journey, experience, and wisdom with us this week. Why not drop him a message on Twitter with your thoughts on today’s episode, @CarlosGil83…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
We are delighted to have Ian Cleary from Razor Social on the Content Academy Podcast. Ian Cleary hails from the same town as Paul Caffrey and Philip McGrath in Dublin, Ireland. The proud Irishman is a globally recognised influencer and cited as a top Social Media Expert by the likes of Chris Ducker of youpreneur and Darren Rowse of Problogger to name but two. Ian Cleary has built a tribe of over 20,000 subscribers in less than two years achieving over 1 million visitors on RazorSocial in 2014 alone. Ian is an international speaker and has talked at events such as Social Media Marketing World and Content Marketing World . Ian is also ranked as one of the Top 40 Digital Strategists in the World and Top 50 Content Marketers in the World! IN THIS EPISODE WE TALK How to create content that stands out in a competitive niche The Importance of building relationships How to promote your content WITHOUT an audience PEARLS OF WISDOM FROM IAN CLEARY OF RAZOR SOCIAL “Start within a focused niche to help yourself standout” “You must have good content, most bloggers don’t put enough effort into their content and don’t get the reach or exposure they expect” “Build Relationships on a Strategic Level & Business Opportunities Will Open Up” “Our goal is to produce a better piece of content than is out there today to beat our competitors” “Got an idea for content and found it already exists? Present it in a different format with a different angle” “Don’t have an audience? Find Influencers who do and include tips from them so they will share it with their followers!” LINKS AND RESOURCES MENTIONED Ian’s Website: Razor Social Ian’s Twitter: @IanCleary How to get 1000% more shares on a Blog Post by Ian Cleary Buzzsumo SEMrush THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Ian for taking the time to share his journey, experience, and wisdom with us this week. Why not drop him a message on Instagram with your thoughts on today’s episode, @IanCleary…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
We have a great show lined up for you today. We have Brittany Hammond from UntamedLifestyle&Business on to talk to us about Personal Branding, Live Events and getting your story right. Brittany’s passion is helping entrepreneurs to create an authentic public persona, leveraging their unique qualities, and crafting Brand Stories that inspire and connect. She works with a variety of business owners and entrepreneurs from writers to actors to coaches/consultants and product-based businesses, not to mention bloggers and Vloggers. IN THIS EPISODE WE TALK; Do’s and Don’t of branding Imagery and photography Getting your “Story Inventory” Running Live events and the customer journey PEARLS OF WISDOM FROM BRITTANY “People say it, but you just have to do it” “Can people see themselves in your story?” “it’s not always about you, it’s about relating to your ideal clients or readers” “The posts that are most honest and vulnerable get the most interaction and engagement” “Having consistency in your imagery helps to elevate your brand” LINKS AND RESOURCES MENTIONED Brittany’s Website: UntamedLifestyle&Business.com Brittany’s Facebook: Brittany Hammond Brittany’s Instagram: Brittany Hammond Todd Herman’s Video’s THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Brittany for taking the time to share her journey, experience and wisdom with us this week. Why not drop her a message on Instagram with your thoughts on today’s episode, Brittany Hammond…
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The Content Academy Podcast: Content Creation for Online Business | Creating Raving Fans |Selling High Value Paid Content |
On today’s show, we welcome back Amanda Webb from SpiderWorking.Com . Amanda who featured in Episode 56 works with SME’s, local and small businesses to help them develop social media strategies, offering them training and support. Amanda has been plying her trade for over eight years and with her blog reaching the final of Social Media Examiners International top 10 Social Media Blogs in 2011 and 2012, she most certainly knows her stuff. IN THIS EPISODE WE TALK; Facebook Page Strategies Facebook Ads and Competitions Facebook “Live” & Groups The danger of click farms and how to avoid them How marketing automation effects your social media promotion PEARLS OF WISDOM FROM AMANDA “I’m all about strategy and content and anything that works.” “The people who like our page want to interact with our page” “If the first thing they see when they land on your page is an ad they are not going to be interested” “What value are you adding to their lives?” “Focus on your customer, that’s it” LINKS AND RESOURCES MENTIONED Amanda’s Website – SpiderWorking.Com Amanda’s Facebook Page – SpiderWorking Top 5 Phone Accessories for Bloggers Todd Herman’s Video’s THANKS FOR LISTENING! Thank you for listening to the show this week. Share your Feedback below in the comment section! Did you like this episode? Share it using the social media buttons you see on the left of your screen! Also, please leave an honest review for The Content Academy Podcast on iTunes . Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don’t forget to subscribe to the show on iTunes to get automatic updates. Special thanks to Amanda for taking the time to share her journey, experience and wisdom with us this week. Why not drop her a tweet with your thoughts on today’s episode, @SpiderWorking…
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