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The Agile Brand with Greg Kihlström®


1 #669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52
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Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Keeping Up with Public Health
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Innhold levert av Western Region Public Health. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Western Region Public Health eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Tune in to conversations with professionals working across sectors for health promotion. From the role of art in building resilience to decreasing the digital divide, we will learn about practical approaches for working across sectors to achieve health equity. If you are a CHES, visit https://moodle.publichealth.arizona.edu/ to receive CECH credits for listening.
…
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32 episoder
Merk alt (u)spilt...
Manage series 3232410
Innhold levert av Western Region Public Health. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Western Region Public Health eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Tune in to conversations with professionals working across sectors for health promotion. From the role of art in building resilience to decreasing the digital divide, we will learn about practical approaches for working across sectors to achieve health equity. If you are a CHES, visit https://moodle.publichealth.arizona.edu/ to receive CECH credits for listening.
…
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32 episoder
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1 Episode 30: Strategies and Resources for Working Across Sectors 40:47
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In the final episode of Keeping Up With Public Health: Cross-Sector Collaborations (Season 3), we'll review the value of working across sectors for developing public health infrastructure and advancing health equity, and discuss general approaches to cross-sectoral work and relationship building. Resources for engaging in cross-sectoral work are shared. Guests: Ruben Cantu, Melissa Jones Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=500…
The changing climate includes a broad range of areas that intersect with health in many sectors: housing, food systems, healthcare, transportation, land use planning, etc. Experts discuss collaborations for climate change and health, including collaborations for policy solutions, working with tribal communities, and other strategic efforts for climate resilience and health. Guests: Diane Garcia-Gonzales, PhD, MPH, Shasta Gaughen, PhD, Melissa Miyashiro, JD Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=491…
Collaborative efforts of Street Medicine Programs that work across disciplines and sectors to meet the complex health needs of individuals experiencing homelessness. Guests: Jeffery Hanna, MPH, MSc, Robert Fauer, MD, Brett Feldman, MSPAS, PA-C, Catherine Miller, BSc, Justin Zeien, MD, MPH. Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=499…
This week we discuss intervention points and collaborative partnerships for supporting sustainable food systems. Examples and progress towards creating policies and laws that facilitate sustainable food systems are discussed. Guests: Courtney Buzzard, MS, and Jane Coghlan, BS, Swette Center for Sustainable Food Systems ASU; Adrienne Udarbe, MS, RDN, Pinnacle Prevention; Diana Winters, PhD, JD, Resnick Center for Food Law & Policy at UCLA. Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=490…

1 Episode 26: Reducing Food Waste and Increasing Food Access 34:24
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Since the start of the COVID-19 pandemic there have been increasing rates of food insecurity in communities throughout the country, often intensified in rural areas. There have also been initiatives to reduce food waste and keep food out of landfills through food redistribution and composting programs. This episode shares collaborative efforts and innovations in food distribution and food waste reduction. Guests: Lindsay Aguilar, RDN, Tucson Unified School District School Foodservice Director; Peter Friederici, MS, Professor & Director, MA Program in Sustainable Communities, Northern Arizona Rural Foods Pathways; Dipa Shah-Patel, MPH, RDN, LA County Department of Public Health Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=489…

1 Episode 25: Universal Design and Health Promotion 49:37
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People with disabilities face barriers to participating in health promoting activities, whether it is related to the built environment or the way health education programs are designed. This episode discusses collaborative efforts to center universal design for health promoting behaviors in the built environment and within health promotion programs. Guests: Yochai Eisenberg, PhD, MUPP, BA, University of Illinois at Chicago; Lindsey Mullis, MS, PhD ABD, Austin Nugent, and Morgan Turner from the Human Development Institute at the University of Kentucky. Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=488…
Internet for All, signed into law on Nov. 15, 2021, provided federal funding for high speed internet infrastructure and access. In addition to internet access, digital equity includes opportunities to develop digital skills. Listen in as we discuss initiatives and research towards achieving digital equity. Guests: Jody Early, PhD, MS, MCHES, CHC, University of Washington Bothell; Colin Rhinesmith, PhD, Digital Equity Research Center. Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=482…
Opportunities for collaborative efforts among animal welfare and human service providers are discussed including for healthcare and veterinary care, intersecting risks to people and animals in situations of intimate partner violence, and opportunities for housing initiatives. Guests: Steve Farley, Humane Society of Southern Arizona; Crystal Giesbrecht, Provincial Association of Transition Houses and Services of Saskatchewan (PATHS) Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=481…
The arts have long been used to communicate messages, raise awareness, and bring about change. Hear more about collaborative projects connecting art to health, resiliency, and advocacy. Guests: Adriane Ackerman, Pima County Health Department; Anne Bluethenthal, Founder, Lead Artist, ABD/Skywatchers; Rabbi Nancy Epstein, MPH, MAHL, Drexel University; Sadie Shaw, The Arts Foundation for Tucson and Southern Arizona. Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=480…
Dr. Joey Iuliano from the University of Arizona and Jeffery Rosenhall from the California Department of Public Health discuss the built environment and its importance in active transportation. Continuing Education Credits, Transcript, and additional Resources available at: https://moodle.publichealth.arizona.edu/course/view.php?id=476…

1 Episode 20: Lessons Learned from the Pandemic Response to COVID-19 41:43
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In the final episode of Keeping Up with Public Health: Pandemic Response (Season 2), Dr. Joe Gerald, Dr. Kristen Pogreba-Brown, and Dr. Kate Ellingson look back on the public health response to COVID-19, discuss the challenges that were faced and what was learned from them.

1 Episode 19: The Impact of COVID-19 on Health Disparities 35:59
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In this episode, join Agnes Attakai, Sheila Soto, and Dr. Paloma Beamer in a conversation about health disparities and the potential lasting impacts of COVID-19 on Native American communities and Latin American migrant populations.

1 Episode 18: Addressing Wicked Problems in Public Health: Climate Change 46:02
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Dr. Mona Arora and Dr. Andrew Comrie join us this week to discuss complex or "wicked" problems in public health, looking specifically at climate change and the elements like communication and policy change needed to effectively address these issues.

1 Episode 17: Building Resilience and Connection During a Pandemic 37:07
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In this episode, Dr. Patricia Haynes and Dr. Nicole Yuan focus on the topics of mental health, connection, and resilience during a pandemic.

1 Episode 16: Sexual Assault and Alcohol Consumption Among College Students 33:11
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Join Dr. Mary Koss and Dr. Elise Lopez to learn more about the issues facing college students on closed campuses, specifically in regards to alcohol consumption and sexual assault. Their recent article is available at https://msmagazine.com/2020/04/09/college-students-are-still-being-raped-during-the-covid-19-shutdown-how-prevention-and-response-mechanisms-must-adapt/…
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Keeping Up with Public Health

1 Episode 1: Creating Environments that Prevent Sexual Aggression 41:55
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Join Dr. Elise Lopez and Erica Freese as they discuss cultural, social, and environmental issues related to sexual aggression, including bystander education, communication strategies, and adaptation of interventions. Elise Lopez, DrPH, MPH, is the Director of the University of Arizona Consortium on Gender-Based Violence. Her work examines the design, implementation, and evaluation of interventions related to sexual violence, sexual health, adolescent substance abuse, and trauma-informed care. Erica Freese, MPH, is the Program Coordinator of the Advanced Nursing Education - Sexual Assault Nurse Examiner Program, a HRSA-funded program to expand sexual assault response services in rural areas.…
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Keeping Up with Public Health

Welcome to Keeping Up with Public Health, where you can listen to Sana Khan chat with the most active public health researchers at the University of Arizona Mel and Enid Zuckerman College of Public Health. Tune in weekly to learn what you can do to take your public health practice to the next level.
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1 Episode 15: Zoonotic Disease, Forecast Modeling, and the Healthcare System 29:01
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Dr. Keith Joiner and Dr. Joe Gerald join us in this episode to discuss a variety of topics related to COVID-19, including the emergence of zoonotic diseases, the use of modeling in the pandemic, and the economic impact on hospitals and healthcare.
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1 Episode 14: Pandemic Response: Communication and Messaging 30:00
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In this episode, Dr. Stephen Rains and Dr. Laura Gronewold have a conversation about effective communication and messaging strategies during a crisis, the impact of the media narrative on public response and mental health, and the intersection between American values and culture with health messaging.…
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Keeping Up with Public Health

Dr. Brenda Hogue and Dr. Bert Jacobs from Arizona State University discuss their work to develop SARS-CoV-2 vaccines in this episode of "Keeping Up with Public Health: Pandemic Response."
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Keeping Up with Public Health

1 Episode 12: Developing Tests and Donating Plasma during COVID-19 27:26
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Listen in on a conversation between Dr. Kacey Ernst, Dr. Janko Nikolich-Zugich, and Dr. Deepta Bhattacharya as they discuss the different types and purposes of tests for COVID-19, how testing effects the surveillance of and response strategies for the disease, and the need for caution with the use of therapeutic interventions.…
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1 Episode 11: Pandemic Response: Surface Contamination, Hygiene, and PPE 19:11
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Join Dr. Kelly Reynolds and Dr. Jonathan Sexton again in Season 2 of "Keeping Up with Public Health" to discuss precautions that should be taken in in the realm of hygiene, PPE, and decontaminating surfaces during the coronavirus pandemic. They will summarize research findings about the viability of SARS-CoV-2 on different surfaces and through air, explain appropriate use and etiquette for using PPE, and apply these protocols to programs carrying out essential services.…
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1 Keeping Up with Public Health: Pandemic Response trailer 1:35
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Check out the trailer for the second season of Keeping Up with Public Health: Pandemic Response. In this season, University of Arizona faculty and other experts will break down studies and respond to popular news about COVID-19 to close the distance between science, news, and public health practice.
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1 Episode 10: Using Data in Outbreak Investigations 57:52
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In the final episode of Keeping Up with Public Health (at least for Season 1), Dr. Kristen Pogreba Brown and Rachel Leih chat with Sana Khan about investigating disease outbreaks, using data to support policy change, and the “One Health” approach. Kristen Pogreba-Brown, PhD, is an epidemiologist and director of the Student Aid for Field Epidemiology Response (SAFER) team. Her research focuses on foodborne disease and improving methodology to respond to outbreak investigations. Rachel Leih, MPH MEd, is a research specialist on the Community Research, Evaluation and Development team at the University of Arizona. Her work in public health has focused on maternal and child health, improving health literacy, and promoting equity in city-level health policies.…
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1 Episode 9: All About Antimicrobial Resistance 32:54
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Dr. Kate Ellingson and Sana Khan discuss multiple aspects of antimicrobial resistance, including discussing building antimicrobial stewardship programs, attitudes towards antibiotic use along the border, socioeconomic disparities, and more. Kate Ellingson, PhD, investigated the transmission of multidrug-resistant organisms in healthcare settings, evaluated initiatives to prevent healthcare-associated infections, and built capacity for infection prevention in resource-limited setting as a healthcare epidemiologist at the CDC and the Oregon State Health Department.…
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1 Episode 8: Going Beyond Statistics in Maternal and Child Health 37:28
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Dr. Priscilla Magrath and Lisa Balland discuss maternal and child health, particularly looking at the case of Indonesia while discussing the influence of policy on birthing practices, the notion of the “right to health,” and the limitation of using statistics to describe health status. Some discussion refers to Magrath’s article, “ Right to Health: A Buzzword in Health Policy in Indonesia ” recently published in Medical Anthropology. Priscilla Magrath, PhD, is a Medical Anthropologist that specializes in global health policy and practice. Recent work in Indonesia has examined how global health policies are interpreted and implemented in the areas of maternal health. Lisa Balland is a graduate student at the Mel and Enid Zuckerman College of Public Health (MEZCOPH), studying global Family and Child Health. She currently works with El Rio Health's Reproductive Health Access Project (RHAP), which centers young people in bringing sexual health access and rights to Tucson teens, as well as works as a research assistant for the Title V project at MEZCOPH.…
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1 Episode 7: Talking About the Privilege in Healthy Food Access and Physical Activity 27:58
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Dr. Douglas Taren and Abby Stoica, Director and Associate Director of the Western Region Public Health Training Center, join Sana to talk about the impact of geography, environment, and socioeconomic status on food access and physical activity opportunities. Douglas Taren, PhD, MS, focuses primarily on maternal and child nutrition with a special emphasis on decreasing health disparities within low income populations and countries. He is currently the director of the Western Region Public Health Training Center for HRSA Region 9.…
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1 Episode 6: Navigating Politics to Advance Public Health Policy 42:52
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Dr. Richard Carmona, 17th Surgeon General of the United States, joins Sana Khan and Emily Maass to talk about navigating politics and communication strategies to advance public health policy, focusing on tobacco cessation. Richard Carmona, MD, MPH, FACS, was the 17th Surgeon General of the United States, an appointed professor of public health at the University of Arizona Mel and Enid Zuckerman College of Public Health, and the vice chairman of the Canyon Ranch Institute. Emily Maas, MPH, specializes in public health policy & management, and currently is part of the CDC’s Pubic Health Associate Program, where she works with the Eastern Band of Cherokee Indians Department of Public Health and Human Services on accreditation efforts.…
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1 Episode 5: Putting the Focus on Equity, Trust, and Community in Program Planning 42:08
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Sana speaks with Dr. David Garcia and Rosie Vogel about the importance of community-based program planning, gaining trust, implementing gender and culturally appropriate public health programs, and advocating for underserved communities. David Garcia, PhD, is an assistant professor of health promotion sciences at the University of Arizona Mel and Enid Zuckerman College of Public Health. His work focuses on the development of gender and culturally sensitive weight loss interventions for Hispanic males. Rosie Vogel is the senior program coordinator of “Nosotros Comprometidos a Su Salud” (Committed to Your Health), a program developed to support research through community service and partnering with underserved Tucson residents.…
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1 Episode 4: Getting Down and Dirty with Environmental Health Concerns 30:13
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In this episode, Dr. Kelly Reynolds and Dr. Jonathan Sexton talk about translating research into action and spreading awareness of environmental health concerns. They touch on topics like using media outlets to communicate health concerns, geographical disparities in the distribution of environmental health concerns, and unlikely sources of disease outbreaks. Kelly Reynolds, PhD, is an environmental science researcher and public health educator that specializes in water quality, food safety, and disease transmission. She is also director of the Environment, Exposure Science and Risk Assessment Center (ESRAC), which promotes interdisciplinary research involving academic and industry cooperatives. Jonathan Sexton, PhD, is also a research in environmental science at ESRAC, specializing the in the occurrence and control of environmental pathogens. He is currently evaluating the applied use of disinfectants and sanitizers on porous and non-porous surfaces in the healthcare arena.…
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1 Episode 3: Connecting Climate Change with Public Health 29:16
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Listen to Dr. Kacey Ernst as she discusses the impact of climate change on public health, including root causes of health like poverty and food production, and considers the role of the public health workforce in addressing climate change mitigation. Kacey Ernst, PhD, MPH, is an infectious disease epidemiologist whose research focuses on the environmental determinants of vector-borne disease transmission and control. She also takes an active role in working with local health departments to examine questions related to vaccine preventable diseases.…
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1 Episode 2: Shifting the Focus of Women's Health from Procreation to Gynecologic Issues 44:39
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Join Dr. Leslie Farland and Kelly Heslin as they discuss research, awareness, and funding surrounding women’s health issues, particularly focusing on disparities and barriers to care for women with endometriosis. Leslie Farland, ScD, focuses her research on women’s health, particularly looking at the intersection between women’s reproductive health and chronic disease risk; etiology and risk factors for endometriosis, infertility, and polycystic ovary syndrome; and disparities in access to infertility care and fertility treatment utilization. Kelly Heslin is a Senior Research Specialist and certified health education specialist at the College of Nursing at the University of Arizona, currently working on skin cancer prevention research. Her diagnosis of endometriosis at age 22 led to her participation in local and statewide advocacy and support efforts.…
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