Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today is Carey Cockrum, Director of Consulting at Cella by Randstad Digital, where she helps major brands and marketing teams optimize their strategies with data-driven insights, AI-powered content creation, and cutting-edge retail marketing trends. With the holidays just around the corner, she’s here to share what’s next for retail marketing, campaign optimization, and how brands can stay ahead in a hyper-competitive space. ABOUT CAREY COCKRUM Carey has been a part of the Creative Agency space for nearly 30 years. She has served as Designer, Creative Director, Creative Operations Lead and Agency Lead in both internal and external agencies (big and small). Carey has worked directly with C-suite stakeholders to understand organizational strategies that inform effective creative solutions. She is a bit of a data nerd and loves demonstrating results. Brands she’s supported include Fruit of the Loom, Wendy’s and Humana. In her free time, she enjoys going back to her creative roots through painting and drawing. She also spends her time improving upon the house she lives in today in Southern, MI - inside and out. RESOURCES Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Kayla's missing so ready or not, we're playing Ones Gotta Go. Prepare for some lukewarm takes. Enjoy --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode we play would you rather again. Then we concluded by finding out what film or tv series we would enjoy seeing a spin-off from. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, we discuss the Golden Globe award-winning film Soul 2021. The music, the message, the intended audience, and why we disagree on all of it. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, we split into two teams of three. Andy, Kayla & Ozie VS Pierce, Monica & Mike. to see which team is the most adept at Harry Potter trivia. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode. Andy Was MIA so we decide to play would you rather... Again. Just like last time, we all lost. -Enjoy. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode. we decide to play would you rather. but we never got to the questions #justchatting -Enjoy. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, we discuss Encanto. The music, the rooms, the real villain, and why we disagree on all of it. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, we discuss some of our biggest pet peeves! last time, Mike and Andy weren't present for the conversation. This time, those two are joined by Monica and Peirce. -Enjoy --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, we discuss our favorite foreign films and why we love them. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode. Ozie Was MIA so we decide to play would you rather. needless to say, we all lost. -Enjoy. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, We discuss the Netflix original series Squid Game. --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
In this episode, we go around and discuss our favorite guilty pleasure media. Thanks for listening. -Enjoy --- Support this podcast: https://podcasters.spotify.com/pod/show/chosenwithoutmethod/support
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