Episode 79- Being Resilient & Committed: Lessons from Three Startups, B2B- Marketing, Pricing, Why is Generative AI the next Saas w/Vijay Rayapati @Atomicwork

The One Percent Project- Entrepreneurship, Leadership & Resilience

About Vijay Rayapati:

The next guest on The One Percnet Project is Vijay Rayapati, the co-founder and CEO of Atomicwork a startup that helps enterprises bring their employees, IT systems, and HR operations together to drive business impact. Previously, Vijay co-founded Minjar, a cloud management startup. Minjar was acquired by Nutanix in 2018.

Vijay’s journey is a testament to grit, patience, and perseverance. From his early life in a small town in Andhra Pradesh in India to becoming a prominent entrepreneur, Vijay shares his counterintuitive insights on entrepreneurship, the importance of people's success, and his passion for seeding and building.

Join us as we explore Vijay's journey, from his roots in a small town to his role as a leader in the tech industry.

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Key Take Aways & Transcript: https://bit.ly/TOP_Vijay

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In this conversation, he talks about:

• ⁠⁠00:00⁠⁠⁠ Intro
• 02:28 Influence of his mother
• 05:01 Journey from a small town to Atmoicwork
• 13:52 Why build Amnigos- a Food delivery startup in 2007?
• 20:28 Why build Minjar after Amigos’s failure?
• 25:23 Types of entrepreneurs
• 27:27 Why build Atomicwork?
• 35:13 Outbound vs. Inbound lead generation
• 39:17 Pricing
• 42:07 Why is generative AI the next Saas?
• 46:40 Generalist Vs Speacialist
• 47:07 Counterintuitive insights about entrepreneurship
• 49:24 Three Books
• 51:05 Advice to younger self