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GA4 - The Good, the Bad, and the Ugly
Manage episode 381668109 series 3466622
Innhold levert av Jim Gianoglio, Simon Poulton, Jim Gianoglio, and Simon Poulton. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jim Gianoglio, Simon Poulton, Jim Gianoglio, and Simon Poulton eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Love it or hate it, GA4 is here to stay. But is it all that bad? Or are we just resistant to change?
Find out why Dana DiTomaso has "I <3 GA4" stickers, and how marketers can get the most out of GA4. Dana has spent more than 20 years in the digital marketing and analytics space. She's currently the President and Partner at Kick Point Inc., and the Founder and Lead Instructor of digital marketing training platform Kick Point Playbook.
Links from the show:
- 20% Off the Analytics for Agencies Course from Kick Point Playbook
- Dana DiTomaso on LinkedIn
- Kick Point Inc.
- Sales Pitch (book) by April Dunford
- Google Analytics Alternatives: A Guide to Navigating the World of Options Beyond Google (book) by Jason Packer
29 episoder
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