EP 29 - If You Build It, They Will Come...Maybe? Cracking the Marketing Funnel Code
Manage episode 426778136 series 3503526
In this episode, Dan and Brigitte tackle the age-old marketing question: if you build a great product or service, will customers magically appear? They'll delve deep into the marketing funnel, exploring the crucial stages of awareness, consideration, and decision-making.
But first, a reality check! Dan and Brigitte expose the myth of "build it and they will come." They'll show you why social media alone might not be enough to attract your ideal clients. The key? Focusing on the marketing funnel and the needs of your customers based on their decision-making process.
Ready to build a brand that's consistent and attracts your dream audience? Learn why over-committing can be a recipe for disaster, and discover the power of finding and amplifying your authentic brand voice. Remember, consistency is key! Dan and Brigitte will share a powerful strategy to measure your brand efforts and ensure you're on the right track.
Plus, they'll share real-world content examples from their own businesses!
Don't let your marketing efforts fall flat! Tune in and learn how to build a strong marketing funnel that attracts qualified leads and turns them into raving fans.
This episode is packed with actionable tips and insights to help you conquer the marketing funnel and achieve sustainable business growth.
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Hosts
Daniel Proczko - myPocketMarketing
Brigitte Vegter - Vegter Financial
55 episoder