216 Market, Grow, Teach, and Lead with a $10M Mindset (feat. Alyssa J. Dillon)

Accounting High

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Unlocking Your Hidden Genius: How to Harness Your Innate Talents with Betsy Wills & Alex Ellison | Ep. 289 32:08

for 21 dager siden32:08

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32:08

Did you know there’s an actual science to uncovering your hidden genius? It’s not about filling out a “dream job” worksheet—it’s about understanding how your brain is wired, identifying your natural aptitudes, and using them to thrive. This isn’t just a self-discovery exercise. It’s a game-changer for your career, your relationships, and how you show up in the world. Betsy Wills and Alex Ellison are redefining how we approach career discovery, proving that finding the right path isn’t just about landing a job—it’s about creating a life that aligns with who you actually are. ✅ Betsy Wills – Cofounder of YouScience, a groundbreaking psychometric assessment platform reshaping how we understand our talents. She’s also the Director of Marketing & Branding at Diversified Trust and a frequent lecturer at Vanderbilt University and NYU’s Stern School of Business. ✅ Alex Ellison – Founder of Throughline Guidance, a global college and career counseling practice. She’s a sought-after writer, speaker, and expert in college readiness and career development. ✅ Together, they co-authored Your Hidden Genius: The Science-Backed Strategy to Uncovering and Harnessing Your Innate Talents. Discovering your hidden genius isn’t just about career success—it’s about tapping into what makes you, you . Connect with Betsy & Alex: Website (Free Downloads): www.yourhiddengenius.com Book: https://www.harpercollins.com/products/your-hidden-genius-elizabeth-m-willsalexandra-ellison Related Podcast Episodes: How To Be You, But Better with Olga Khazan | 288 Finding Purpose Through Human Design with Emma Dunwoody | 228 195 / Finding (And Using) Your Voice with Amy Green Smith Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

for ca. et år siden 44:32

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Episode 216

FACULTY: Alyssa J. Dillon

CLASS: #SocialStudies

In this episode, we explore the inspiring journey of Alyssa J. Dillon from an unwilling accounting student to a successful entrepreneur and profit strategist. Learn how Alyssa built her brand, established herself as a marketing expert, and how she now mentors accountants on leveraging social media and marketing strategies to grow their firms. This episode is packed with insights on overcoming imposter syndrome, harnessing the power of social media, scaling businesses, and much more. Tune in to discover the keys to taking your accounting practice to the next level!

📣 Shout Outs: Randy Crabtree, Jody Grunden

Chapters:

0:00 Teaser

01:29 Introduction

01:42 Discovering Accounting High

02:33 Alyssa's Journey into Accounting

04:37 From College to CFO

06:10 Starting a Fractional CFO Company

07:40 Building an Online Presence

09:45 Creating a Unique Value Proposition

13:33 Transition to Teaching Accountants

24:20 Marketing for Accountants: Beyond the CPA License

26:11 Overcoming Visibility Challenges in Marketing

26:58 Leveraging Social Media for Business Growth

30:17 Building a Team and Transferring Authority

34:12 Scaling Your Business: Mindset and Strategies

40:01 Final Advice for Aspiring CEOs

🔗 Connect With Us On Linkedin! 🔗

Alyssa J. Dillon

📎 https://www.linkedin.com/in/alyssa-dillon/

📎 https://alyssajdillon.com/

Scotty OKR Scarano

📎 https://www.linkedin.com/in/scottscarano/

Accounting High

📎 https://www.linkedin.com/company/accounting-high/

📎 https://www.accountinghigh.com/

Tags:

SocialStudies, AccountingHigh, Accounting, Podcast, Marketing, SocialMedia, Market Grow, Teach Lead, Account High, Business Strategy, Profit Mindset, Entrepreneur, Marketing Tactics, Fractional CFO, Online Presence, Finance Tips, Business Coaching, Accounting Strategy, Digital Marketing, Social Network Marketing, Growth Mindset, Business Development, Marketing Tips, Financial Strategy

316 episoder

#Business #Scott Scarano #Season 2 #Entrepreneur

Accounting High

216 Market, Grow, Teach, and Lead with a $10M Mindset (feat. Alyssa J. Dillon)

Accounting High

published for ca. et år siden

Del

MP3•Episoder hjem

Episode 216

FACULTY: Alyssa J. Dillon

CLASS: #SocialStudies

📣 Shout Outs: Randy Crabtree, Jody Grunden

Chapters:

0:00 Teaser

01:29 Introduction

01:42 Discovering Accounting High

02:33 Alyssa's Journey into Accounting

04:37 From College to CFO

06:10 Starting a Fractional CFO Company

07:40 Building an Online Presence

09:45 Creating a Unique Value Proposition

13:33 Transition to Teaching Accountants

24:20 Marketing for Accountants: Beyond the CPA License

26:11 Overcoming Visibility Challenges in Marketing

26:58 Leveraging Social Media for Business Growth

30:17 Building a Team and Transferring Authority

34:12 Scaling Your Business: Mindset and Strategies

40:01 Final Advice for Aspiring CEOs

🔗 Connect With Us On Linkedin! 🔗

Alyssa J. Dillon

📎 https://www.linkedin.com/in/alyssa-dillon/

📎 https://alyssajdillon.com/

Scotty OKR Scarano

📎 https://www.linkedin.com/in/scottscarano/

Accounting High

📎 https://www.linkedin.com/company/accounting-high/

📎 https://www.accountinghigh.com/

Tags:

316 episoder

#Business #Scott Scarano #Season 2 #Entrepreneur

Alle episoder

Accounting High

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252 The Artist vs The Entrepreneur (feat. Ron Baker) 1:00:00

for 14 dager siden1:00:00

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Episode 252 FACULTY: Ron Baker CLASS: #TheGuide Scotty’s back in the Office with our Principal, Ron Baker, and he has a copy of "The Creative Act: A Way of Being" by Rick Rubin. In this book report, they cover a wide range of topics, including creativity in art and accounting, the quest for efficiency, the role of humor in art, and the importance of paying attention to your surroundings. The conversation also touches on the challenges of being an entrepreneur and artist, the subjective nature of value, and the evolution of an artist's work. This engaging and thought-provoking discussion is a must-listen for anyone interested in creativity, art, or entrepreneurship. Tune in to hear more from Scott and Ron on "The Creative Act" and its many insights. All the Shoutouts: Greg Kyte, CPA , Rick Rubin, Broken Record, Jason Ackerman, CPA, CFP®, CGMA , Times up, Jasper , Conversations with Tyler, South Park, Arthur Schopenhauer, John Wooten, James Clear, Simon Sinek, Tim Williams , Nikole Mackenzie , David C. Baker , Caddyshack, Dave Chappelle, Terrell A Turner, CPA , Kenji Kuramoto , James Ashford , Michelle Weinstein , Tim Ferriss , Leonard Cohen, Bob Dylan, John Lennon, Eminem, Paul McCartney, Beatles, Elvis Presley, Sage , Thriveal , The Crux, Momentum Accounting, Inc , Mortimer J. Adler…

Accounting High

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251 Making Moments that Move the Needle on Purpose (feat. Paul Dunn) 54:23

for 21 dager siden54:23

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Episode 251 FACULTY: Paul Dunn CLASS: #TheGuide Join Scott as he sits down with Paul Dunn, an author and a veteran in the accounting profession with over 30 years of experience. From the eye of a cyclone in Brisbane, Paul shares profound insights on finding purpose and creating a lasting impact. They delve into the importance of driving businesses beyond mere tools to creating significant outcomes, leveraging AI in transformation, and reframing business strategies to enrich the lives of both clients and team members. Paul also introduces B1G1, his initiative for making a social impact with every business transaction. Tune in for a compelling discussion that aims to inspire accountants and business owners to stand for something bigger than themselves. 📣 Shout Outs: Ron Baker, Rick Payne, James Clear, Daniel Preistly, Joseph Pine II, Substack, Steve Jobs, Mr. Rogers 📚 Books Referenced 📚 “Times UP” by Paul Dunn and Ron Baker “Firm of the Future” by Paul Dunn and Ron Baker “Atomic Habits” by James Clear “The Experience Economy” by Joseph Pine II and James H. Gilmore “The Transformation Economy” by Joseph Pine II Chapters: 00:00 Teaser 01:29 Introduction 03:38 Purpose and Legacy 13:23 The Accountants Bootcamp 14:17 Creating History, Not Reporting It 23:35 The Power of Small Changes 25:12 The Importance of Punctuality 26:07 Reframing Proposals as Plans 28:36 Chat GPT 33:17 Transforming Lives Through Accounting 48:50 The Role of Storytelling in Business 52:33 Creating a Positive Work Environment 🔗 Connect With Us On Linkedin! 🔗 Paul Dunn 📎 https://www.linkedin.com/in/paulb1g1/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: The Guide, Accounting High, Accounting, Podcast, Guidance, Vision, Firm Owners, Advice, Purpose, Legacy, Accounting Profession…

Accounting High

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250 Escape From No Man's Land (feat. Ryan Bakke, CPA) 52:28

for 28 dager siden52:28

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Episode 250 FACULTY: Ryan Bakke, CPA CLASS: #Shoperations In this episode, Ryan Bakke, CPA discusses his incredible journey of building a $3 million accounting firm by the age of 26. Ryan shares insights on the importance of a good hook in marketing, strategies for running a successful firm, and leveraging social proof through platforms like Facebook. He also delves into his motivations for leaving Deloitte, the value of mentorship, and his future goals for rapid growth and acquisition within the accounting profession. Ryan's story is a testament to how far standing on the shoulders of giants can get you. 📣 Shout Outs: Dominic Piscopo, Big 4 Transparency, Brandon Hall, Deloitte, Tax Strategy 365, Bilal Mehanna, Becker, Bill Faith, Billy Mays, Driven, Logan Graf, Jason Staats 📚 Books Referenced 📚 “How to Win Friends and Influence People” by Dale Carnegie “48 Laws of Power” by Robert Greene Chapters: 00:00 Teaser 00:17 Introduction 01:17 Early Influences and Career Choices 03:30 Journey Through Deloitte 08:55 Building a Community and Brand 15:20 The Importance of Email Marketing 22:29 Attention as the New Oil 26:24 Building a Community Funnel 26:41 The Power of a Hook 27:28 Real-Life Hook Examples 29:01 The Importance of Community 32:37 Understanding Customer Motivation 38:08 Avoiding Feature Vomiting 48:14 Acquisitions and Future Goals 50:21 Parting Wisdom for Success 🔗 Connect With Us On LinkedIn! 🔗 Ryan Bakke, CPA 📎 https://www.linkedin.com/in/ryanbakkecpa/ Tax Strategy 365 📎 https://www.linkedin.com/company/tax-strategy-365/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, Taxes, Sales, Marketing…

Accounting High

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249 Throw Your Phone in the Ocean and Follow the Money (feat. Shane Mason, CPA/CFP) 50:22

for 5 weeks siden50:22

50:22

Episode 249 FACULTY: Shane Mason, CPA/CFP CLASS: #Shoperations Join us in this Shoperations episode as we learn from Shane Mason of Brooklyn FI and his venture into software. Shane shares insights into the company's growth, handling rapid expansion, and the importance of predicting the future over dwelling on the past. Discover how Brooklyn FI is navigating industry shifts, introducing new partners, and staying ahead with innovative solutions like Gemifi. Perfect for students and professionals eager to learn about financial planning, startup struggles, and the evolving landscape of tech-driven advisory services. 📣 Shout Outs: Brooklyn FI, Inc5000, Palantir, Siri, CDF, Spotify, John Owens, Caitlin Fastiggi, Dan Beyer, Ally Jane Ayers, Live Oak Bank, Acuity, Intuit, PWC, Apple, The Liquidity Event, Gemifi, Tallyfor, Ignition, Ryan Embre, Guy Pearson, Craft Impact, Core Weave, Webber Grills, Peter Theil, Alex Karp, Backbone Planners, Deep Work ⬇️ Videos Referenced ⬇️ 051 Numbers and Love Letters (feat. Shane Mason, CPA/PFS, CFP, CPWA) ( https://youtu.be/Pkn_JPfwl0k ) 083 Tallyfor Product Review (feat. Shane Mason, Megan Justice, and Nikole Mackenzie ) ( https://youtu.be/xd2Zn9u1mRI ) Chapters: 00:00 Teaser 00:28 Welcome Back Shane and BrooklynFI 09:59 Team Structure and Remote Work 13:04 Client Services and Financial Planning 22:28 The Liquidity Event Podcast 25:36 New Ventures: Gemify Software 34:50 BrooklynFI's Continued Success 35:30 Marketing Strategies and Partnerships 40:26 Investment Strategies and Market Insights 46:41 Final Thoughts and Advice 🔗 Connect With Us On LinkedIn! 🔗 Shane Mason, CPA/CFP 📎 https://www.linkedin.com/in/shanemasoncpacfp/ Brooklyn FI 📎 https://www.linkedin.com/company/brooklyn-fi/posts/?feedView=all 📎 https://www.brooklynfi.com/ Gemifi 📎 https://www.gemifi.co/ The Liquidity Event Podcast 📎 https://www.brooklynfi.com/podcast AJ’s Substack: Money Changes Everything 📎 https://substack.com/@moneychangeseverything Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, Client Advisory Services, CAS, Financial Planning, Tax Planning, Tech Forward, Firm Owner…

Accounting High

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248 Simple Retirement Plan Advising (feat. Jason Ackerman, CPA) 39:18

for 6 weeks siden39:18

39:18

Episode 248 FACULTY: Jason Ackerman, CPA aka J-Rabbit aka the Accounting High Lunch Lady CLASS: #Shoperations In this episode, Jason Ackerman, CPA, co-founder of WealthRabbit, discusses the importance of accountants providing advisory services and setting up retirement plans for clients. Ackerman explains the challenges and opportunities in offering simple IRAs, SEPs, and other retirement plans, and emphasizes the need for accountants to evolve from mere compliance work to value-driven services. The conversation delves into the development of WealthRabbit, the integration with payroll systems, and the importance of customer service in both accounting and software businesses. 📣 Shout Outs: Bernie Ackerman, BNA CPAs & Advisors, Gusto, Ron Baker, Fidelity, Guideline, Human Interest, ADP, Finch, Intuit, Paychex, OnPay ⬇️Videos Referenced⬇️ $6M Tax Firm, Building a CAS Practice, Implementing EOS, with NO Timesheets! | Jason Ackerman, CPA ( https://youtu.be/PkI8FW7lozU ) Chapters: 00:00 Introduction 00:35 Jason Ackerman's Career Update 02:01 Firm Updates and New Hires 04:05 Combining Wealth and Tax Services 06:17 Retirement Planning Advisory 18:37 Understanding Simple IRA Compliance 19:14 Revenue Sharing for Accountants 20:50 Setting Up Retirement Plans with WealthRabbit 21:37 Employee Engagement and Education 24:17 Managing Investments and Portfolios 27:52 WealthRabbit's Dashboard and Integrations 34:40 Customer Support and Service 37:27 Jason Graduates from Accounting High 🔗 Connect With Us On LinkedIn! 🔗 Jason Ackerman, CPA 📎 https://www.linkedin.com/in/jasonlackerman/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, investing, wealth management, IRA, SEP, retirement planning…

Accounting High

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247 From Products to Transformations in the New Economic Era (feat. Principal Ron Baker) 1:08:44

for 7 weeks siden1:08:44

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Episode 247 FACULTY: Principal Ron Baker CLASS: #TheGuide In this episode, Scott is in the office again with Accounting High Principal Ron Baker to discuss the future of accounting and the shift towards the transformation economy. Ron outlines the evolution of economic eras and how firms can position themselves to offer superior value by focusing on transformations rather than just services. They also touch on examples from various industries, and discuss the potential of subscription models. 📣 Shout Outs: Nikole MacKenzie, James Ashford, Ben Stein, Joe Pine, James Gilmore, Scaling New Heights, Betty Crocker, Duncan Hines, Bench, Angus Barn, Ruth’s Chris Steakhouse, Chuck E Cheese, Nike, Mayo Clinic, Profit First, GoProposal, Intuit, Apple, Disney 📚 Books Referenced 📚 “The Experience Economy” by Joe Pine and James Gilmore “ Trends in the Transformation Economy” by Christophe Jacque Chapters: 00:00 Teaser 02:54 The Evolution of Economic Eras 05:46 The Experience Economy 06:44 The Transformation Economy 09:29 Decommoditizing Services 15:27 Real-World Examples of Transformation 22:26 Fender Play: A Case Study 25:05 The Future of Professional Services 35:22 The Future of Accounting Firms 36:37 Creating Transformative Experiences 39:49 Specializing in Transformations 42:23 Challenges and Opportunities in the Profession 43:50 The Subscription Model and Transformations 49:28 The Future of Healthcare and Parallels to Accounting 01:06:33 Burnout vs. Moral Injury in the Profession 01:07:52 Conclusion and Final Thoughts 🔗 Connect With Us On Linkedin! 🔗 Ron Baker 📎 https://www.linkedin.com/in/ronbaker1/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Accounting High, Accounting, Podcast, Coaching, Accounting Tips, How To Run An Accounting Practice, Accounting Industry, Accounting Practice, Transformation Economy, Service Offerings, Future of Accounting, Economics, Experience Economy, Transformation Economy…

Accounting High

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246 You Don’t Learn New Things Without Making Mistakes (feat. Ed Mendlowitz, CPA) 57:44

for 8 weeks siden57:44

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Episode 246 FACULTY: Ed Mendlowitz, CPA In this episode, Scotty interviews Edward Mendlowitz, a storied CPA and author, sharing his extensive experiences and insights on the accounting profession. Mendlowitz discusses the evolution of accounting practices, the importance of passion in one's career, and the necessity for CPAs to adapt to new technologies and trends. Highlighting his personal journey, he speaks on the significance of building relationships and offering valuable advice to clients. The episode also covers Mendlowitz's prolific writing career, his teaching endeavors, and his perspective on the future of the accounting industry. 📣 Shout Outs: Jason Ackerman, Ron Baker, Martin Edelston, Bill Hagerman, Gino Malmacci, CPA Academy, WithumSmith+Brown, QuickBooks, Microsoft ⬇️ Videos Referenced ⬇️ 063 So Many Things to Learn (feat. Ed Mendlowitz, CPA) ( https://youtu.be/eKG2GgYYzMQ ) 190 Transitioning from CEO to Chairman of the Board (feat. Ed Mendlowitz, CPA) ( https://youtu.be/UNobaMGSQaY ) 198 The Timesheet Debate Ed Mendlowitz vs Ron Baker (An Epic Tale in the Saga of Time) ( https://youtu.be/BP1Yq8oa_es ) 📚 Book Referenced 📚 “Memoirs of a CPA” by Edward Medlowitz Chapters: 00:00 Teaser 00:52 Introduction 02:52 What Makes a Successful CPA 03:30 Inspiring the Next Generation 07:12 Career Transitions and Mergers 09:14 Innovative Practices and Marketing 14:43 Writing and Publishing 26:25 Mentorship and Internships 31:50 Discovering a Better Insurance Deal 32:21 Lawsuits in Accounting 32:59 The Evolution of Technology 36:17 The Future of Social Media 40:39 The Changing Landscape of Medicine 45:57 Teaching and Learning 51:58 Stamp Collecting Stories 56:16 Parting Wisdom for CPAs 🔗 Connect With Us On Linkedin! 🔗 Edward Mendlowitz, CPA 📎 https://www.linkedin.com/in/edward-mendlowitz-a6a1305/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: The Guide, Accounting High, Accounting, Podcast, Guidance, Vision, Firm Owners, Advice…

Accounting High

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245 Pathways to Private Equity Pots of Gold (feat. Alex Drost, CPA) 49:06

for 9 weeks siden49:06

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Episode 245 FACULTY: Alex Drost, CPA CLASS: #AccountingHigh Join us in this insightful episode of Accounting High as we sit down with Alex Drost, a consultant with a background in investment banking and business consulting, and a licensed CPA. Alex shares his unconventional path into the accounting world, discusses the current trends in the accounting and private equity (PE) industries, and offers invaluable advice for both young professionals and established firm owners. Don't miss out on understanding the seismic shifts happening in the industry and how you can be a part of it. 📣 Shout Outs: Matt Kidd, Randy Crabtree, Steve Hoffman, Brandon Hall, Connection Builders, Summit CPAs, Dark Horse CPAs, HD Growth Partners, Ascend, H&R Block, American Express, RSM, EY, Eisner Ampner, Cherry Becker, Fahrenheit Advisors, Smith Co, Smith Howard, Anders, PE Summit in Chicago, BDO, Notion ⬇️ Videos Referenced ⬇️ Getting Stuck at $1.2M and How I Got Out of the Way to Grow from Accountant to Entrepreneur Part 1 (https://youtu.be/PFEeE3hAkec) Dismantling Pyramid Schemes with Selfish Motivations | Chase Birky, Tim Petrey, and Kenji Kuramoto (https://youtu.be/cw51hauqtyA) $10M Firm, Offering CAS, Implementing EOS, & backed by Private Equity! | Steven Hoffman, CEO (https://youtu.be/TvlqZQfRchA) Chapters: 00:00 Teaser 01:57 Alex Drost's Journey to Becoming a CPA 05:02 Connection Builders and Business Development 06:55 Private Equity in Accounting 11:01 Impact of Private Equity on Middle Market Firms 24:45 Profit Distribution Challenges 25:23 Private Equity and Investment Decisions 26:53 Building Enterprise Value 29:08 Retirement and Succession Planning 33:13 Technological Advancements in Accounting 42:14 Millennials vs Gen Z 🔗 Connect With Us On Linkedin! 🔗 Alex Drost, CPA 📎 https://www.linkedin.com/in/adrost/ Connection Builders 📎 https://www.linkedin.com/company/connectionbuilders/ 📎 https://www.connection.builders/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Accounting High, Accounting, Podcast, Coaching, Accounting Tips, How To Run An Accounting Practice, Accounting Industry, Accounting Practice, Private Equity, Firm Structure, Future of Accounting…

Accounting High

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244 Smells Like Enrolled Agents (feat. Matthew Cordes, EA, Adam Markowitz, EA, & Scott Scarano, EA) 49:52

for 10 weeks siden49:52

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Episode 244 FACULTY: Matthew Cordes, EA and Adam Markowitz, EA CLASS: #AccountingHigh In this episode of Accounting High, Scott Scarano, EA invites the EA team for a discussion about the importance and impact of Enrolled Agents (EAs) in the tax and accounting world. Joined by EAs Adam Markowitz and Matthew Cordes, the conversation dives into their journeys, experiences, and the misconceptions surrounding EAs. The episode also features the premiere of a new OKR track “Smells Like EA’s”. 📣 Shout Outs: Sabrina Parris, Nancy McClellan, Jason Staats, Andrea McDonald, Jeremy Wells, Steadfast Bookkeeping, Luminary Tax Advisors, Florida Institute for Community Inclusion, Esteamed Coffee, Biddy and Bo’s, #TaxTwitter ⬇️Videos Referenced⬇️ 066 Licensed to Tax (feat. Adam Markowitz, EA) ( https://youtu.be/QKDvKqGKM5Q ) AH Debates - CPA vs EA "The Battle of the Brands" ( https://youtu.be/HomCak8tPa8 ) Tax Accountants' Anthem (an OK.Remix of Ruff Ryders' Anthem by DMX) ( https://youtu.be/K6YfYMk0DyU ) Scaling a Million Dollar Accounting Practice | Andrea MacDonald, CPA ( https://youtu.be/pOQrJyQWce8 ) Chapters: 00:00 Teaser 01:09 Meet the EA Team 02:26 The Journey to Becoming an EA 03:17 Understanding the EA Credential 04:23 Personal Stories and Experiences 06:53 Challenges and Rewards of Being an EA 11:22 Representation and Advocacy 16:10 Dealing with the IRS 21:13 Challenges with IRS Form Submissions 21:41 Understanding IRS Service Centers 22:25 Issues with S Corp Elections 24:39 Experiences with S Corps During COVID 27:50 Intermission: "Smells Like EAs" Premiere 32:32 Transitioning to a New Practice 39:15 Innovative Firm Strategies 40:31 Neurodivergent Career Program 48:48 Conclusion and Final Thoughts 🔗 Connect With Us On Linkedin! 🔗 Matthew Cordes, EA 📎 https://www.linkedin.com/in/matthew-cordes/ 📎 https://www.linkedin.com/company/steadfast-bookkeeping-co/ Adam Markowitz, EA 📎 https://www.linkedin.com/in/adam-markowitz-ea-cslp-91b91b65/ 📎 https://www.luminarytaxadvisors.com Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Accounting High, Accounting, Podcast, Coaching, Accounting Tips, How To Run An Accounting Practice, Accounting Industry, Accounting Practice, EA, Enrolled Agent, IRS, Taxes, Tax Accountant, CPA, Accounting Community, Tax Twitter…

Accounting High

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243 Brothers Running a $1.3M Firm, Fighting Perfection, and Finding The Balance (feat. Nick Boscia, CPA, EA) 52:53

for 11 weeks siden52:53

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Episode 243 FACULTY: Nick Boscia, CPA, EA aka The Balanced CPA CLASS: #Shoperations In this episode, join Scotty as he talks with Nick Boscia, aka the Balanced CPA from New Jersey. Nick shares insights from his journey in accounting, taking over his father's firm, and running a family business with his brother. They explore the importance of balance in work and life, the evolution of their firm with technology, and the implementation of fair client pricing. Nick also discusses the challenges they faced and the aspirations for the future, all while maintaining a balanced approach to life and work. This engaging conversation offers a deep dive into the life of a modern CPA striving for balance and growth. 📣 Shout Outs: Dawn Brolin, PWC, SmartVault, LeCert, Bench, Financial Sense, Anchor ⬇️Videos Referenced⬇️ Melissa McCarthy for Accounting Professionals (feat. Dawn Brolin) ( https://youtu.be/GkcEXTmEVSY ) Chapters: 00:00 Teaser 00:11 Introduction and Guest Introduction 00:47 Family Business Background 01:07 The Concept of Balanced CPA 04:23 Personal Life and Balance 08:36 Professional Journey and Achievements 11:40 Business Operations and Growth 18:36 Pricing Strategies and Client Management 21:06 Future Plans and Innovations 25:28 Discussing Business Structures and Tax Strategies 26:07 Balancing Business Expenses with a Partner 28:26 Modernizing the Firm with Technology 33:41 Balancing Personal and Professional Life 42:50 Credit Card Points and Financial Strategies 45:49 Future Goals and Firm Growth 🔗 Connect With Us On LinkedIn! 🔗 Nick Boscia, CPA, EA 📎 linkedin.com/in/nickboscia/ Boscia & Boscia PC 📎 linkedin.com/company/bosciapc/ 📎 bosciapc.com Scotty OKR Scarano 📎 linkedin.com/in/scottscarano/ Accounting High 📎 linkedin.com/company/accounting-high/ 📎 accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, Partnerships, Work Life Balance, The Balanced CPA, CPA, EA, Entrepreneurship…

Accounting High

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242 Dismantling Pyramid Schemes with Selfish Motivations (feat. Chase Birky, CPA, Tim Petrey, CPA, Kenji Kuramoto) 46:30

for 12 weeks siden46:30

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Episode 242 FACULTY: Chase Birky, CPA, Tim Petrey, CPA, and Kenji Kuramoto CLASS: #AccountingHigh Join Scotty and the DPS (Destroying Pyramid Schemes) panel of influential accounting leaders—Kenji Kuramoto (Acuity Accounting), Chase Berkey (Dark Horse CPAs), and Tim Petri (HD Growth Partners)—as they discuss innovative approaches to transforming the traditional accounting pyramid scheme firm structure. They explore new business models aimed at improving firm culture and client service, and share personal experiences of breaking away from legacy practices to create more dynamic and sustainable working environments. This engaging conversation delves into the nuances of leadership, firm management, and the future of the accounting profession, making it a must-watch for anyone involved in the field. 📣 Shout Outs: Jason Ackerman, Nikole Mackenzie, Matthew May, Logan Graf, Jim Collins, Blake Oliver, David Wertzbacher, Lee Cohen, LMC, Realize, RightWorks, Ascend, EY, KPMG, BotKeeper, Acuity, Drink While You Think, HD Growth Partners, Dark Horse CPAs ⬇️ Videos Referenced ⬇️ 012 Reverse Engineering your Firm (feat. Kenji Kuramoto, CEO) ( https://youtu.be/8dWDZZ5yHHo ) 132 A Solution to the Public Accounting Problem (feat. Chase Birky, CPA) ( https://youtu.be/b1577gfJfSM ) 223 $7.5M Small Town Big Fish Swimming with PE Sharks | Tim Petrey, CPA ( https://youtu.be/yqekz3qv7oQ ) 📚 Books Referenced 📚 “10x is Easier than 2x” by Dan Sullivan and Benjamin P. Hardy Chapters: 00:00 Teaser 00:44 Meet Kenji Kuramoto: The Veteran Guest 01:28 Meet Chase Berkey: The Space Turkey 03:02 Meet Tim Petrey: The Ohio Innovator 06:06 Creating a New Accounting Culture 07:54 Tim's Unique Approach to Firm Management 12:34 Building a Community of Accounting Mavericks 16:06 The Future of Accounting Firms 21:27 Firm as a Service: Dark Horse's Unique Approach 28:05 Rethinking CPA Licensure 31:22 Dismantling the Pyramid Scheme 36:47 The Role of Leadership in Modern Firms 41:02 The Ascend Model: Post-Ascension Changes 45:17 Concluding Thoughts and Future Discussions 🔗 Connect With Us On Linkedin! 🔗 Chase Birky, CPA | Dark Horse CPAs 📎 https://www.linkedin.com/in/chasebirky/ 📎 https://www.linkedin.com/company/darkhorsecpa/ 📎 https://darkhorse.cpa/ Tim Petrey, CPA | HD Growth Partners 📎 https://www.linkedin.com/in/petreycpa/ 📎 https://www.linkedin.com/company/hdgrowthpartners/ 📎 http://www.hdgrowthpartners.com Kenji Kuramoto | Acuity Accounting | Drink While You Think 📎 https://www.linkedin.com/in/kenjikuramoto/ 📎 https://www.linkedin.com/company/acuity.co/ 📎 http://www.acuity.co 📎 https://www.youtube.com/@DrinkWhileYouThink Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Accounting High, Accounting, Podcast, Coaching, Accounting Tips, How To Run An Accounting Practice, Accounting Industry, Accounting Practice, CPA, Accounting Community, Firm Structure, Accounting Firm, Pyramid Scheme, Partnerships…

Accounting High

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241 Scaling Advisory Services and the Evolution of CAS (feat. Nikole Mackenzie) 49:31

for 13 weeks siden49:31

49:31

Episode 241 FACULTY: Nikole Mackenzie aka Niks, aka Nikki, aka Coach Mack CLASS: #Shoperations In this episode we have Coach Mack back on aka Nikole Mackenzie as she dives deep into her journey in the evolving world of Client Advisory Services (CAS). Nikole shares her experience from starting in a traditional accounting setting to establishing her firm, Momentum Accounting. We explore the transformation of CAS, and Nikole’s Profit Points system aimed at optimizing business performance. It’s time for another episode of Shoperations at Accounting High! 📣 Shout Outs: Millie, Ramona, Ron Baker, Ronnie Lott, Xero, Reach Reporting, Paycheck, Quickbooks Online, Peachtree, KPMG, Modesto, Bill.com, Gusto, EO, Vistage, Provisors, LiveFlow, GoProposal, Keeper, Teamwork, Profit First ⬇️ Videos Referenced ⬇️ Episode 11 - Beyond Building Momentum (feat. Nikole Mackenzie, CPA) ( https://open.spotify.com/episode/1atA37jRDHV5gsYbGIKFFR?si=b73cc38b9dc34325 ) Varsity Tips ( https://www.youtube.com/playlist?list=PL7PjVlOCWZ7GkpQTLdWjKImTi2UXJ8yab ) Cash Flow Show ( https://www.youtube.com/playlist?list=PL7PjVlOCWZ7Gj5oERq9PBWTYgnY_V3UEj ) Chapters: 00:00 Teaser 01:25 Nikole's Journey with Accounting High 02:09 The Birth of Momentum 06:50 Transition to Client Accounting Services (CAS) 10:31 Early Challenges 14:40 Networking and Building the Business 19:06 Remote Work and Team Management 23:52 Understanding CAS: Evolution and Impact 28:40 The Role of Fractional CFOs 31:46 Implementing Reach Reporting 37:22 Training the Team and Clients 45:11 Future Plans and Final Thoughts 🔗 Connect With Us On LinkedIn! 🔗 Nikole Mackenzie 📎 https://www.linkedin.com/in/nikolemackenzie/ Momentum Accounting 📎 https://momentumaccounting.com/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, CAS, CAAS, Client Advisory Services, Advisory, CFO, Controller, Client Accounting Services, Client Accounting advisory Services, Scaling…

Accounting High

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240 Separating Fact from Fiction in Accounting from a Loyal CPA (feat. Calvin Harris Jr, CPA) 46:04

for 14 weeks siden46:04

46:04

Episode 240 FACULTY: Calvin Harris Jr, CPA In this episode, Scotty interviews Calvin Harris Jr., the CEO of the New York Society of CPAs. Calvin shares his extensive career journey, his background, his love for music and tattoos, and his thoughts on the future of accounting amidst technological changes such as AI. Calvin passionately advocates for the CPA profession, emphasizing the opportunities it offers and its evolving nature with advancements in technology. Sit back and take notes on the state of the Accounting Profession. 📣 Shout Outs: Byron Patrick, The New York State Society of CPAs, ChatGPT, Virgin Cruise, Morgan State University, Morehouse College Chapters: 00:00 Teaser 01:53 Calvin's Background and Early Career 02:11 NFL Teams and Sports Loyalty 03:50 Journey to Becoming a CPA 06:16 Advocacy for the CPA Profession 08:38 Social Media and Personal Branding 11:02 First Jobs and Career Transitions 16:28 Loyalty and Career Advice 18:30 The Versatility of a CPA License 21:26 Changing Perceptions of Accountants 25:58 Career Shifts in Accounting 26:45 Challenges for Mid-Career Entrants 27:23 Marketing to the Younger Generation 27:51 Personal Experiences in Auditing 29:02 Hope for the Future of Accounting 33:28 The Impact of Technology and AI 41:38 Balancing Passion and Profession 45:41 Final Thoughts 🔗 Connect With Us On Linkedin! 🔗 Calvin Harris Jr, CPA 📎 https://www.linkedin.com/in/calvinhjr/ The New York State Society of CPAs 📎 https://www.linkedin.com/company/nycpasociety/ 📎 http://www.nysscpa.org Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Accounting High, Accounting, Podcast, Coaching, Accounting Tips, How To Run An Accounting Practice, AI, Artificial Intelligence, Accounting Industry, Accounting Profession, CPA, Accounting Community…

Accounting High

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239 Growing From Accountant to Entrepreneur [Part 2] (feat. Scott Scarano, EA) 43:23

for 15 weeks siden43:23

43:23

Episode 239 FACULTY: Scott Scarano, EA and Matt Kid, CPA CLASS: #Shoperations In this episode, our substitute teacher, Matt Kidd, continues his interview with Scott Scarano, EA where Scott shares the story of how he grew his accounting firm to $1.3 million with $400,000 in annual cash flow, and became completely removed from daily operations. Scott provides insights into the importance of a strong team, unique hiring methods, and embracing technology and innovation in the firm. He also touches on his passion for rapping, his struggle with growth versus letting off the reins, and his future aspirations for his firm. 📣 Shout Outs: Jason Ackerman, Ron Baker, Jody Grunden, Adam Hale, Shane Mason, Ashley Francis, Summit CPAs, Live Plan, Microsoft Dynamics, Karbon, Engage ⬇️Videos Referenced⬇️ The Model Cloud Accounting Firm (feat. Jody Grunden, CPA) ( https://youtu.be/o7ccvINvvic ) Tax Firm Adding Value with Financial Planning and CAS feat Matt Kidd, CPA ( https://youtu.be/X-_9E-4YBXQ ) Chapters: 00:00 Teaser 01:26 Building the Firm: Client Acquisition and Niche 04:18 Innovative Hiring Techniques 05:52 Embracing Quirkiness: A Rebel Yell 06:22 Influences and Inspirations 08:00 Beginning the EOS Journey 10:03 Remote Work and Management Trust 12:24 Financial Struggles and Turning Points 20:07 Transitioning Out of Sales 22:43 The Live Plan Experiment 24:14 Facing Failures and Employee Turnover 25:10 Reflecting on Advisory Services 26:45 Firm's Financial Status in 2022 27:49 Challenges and Changes in 2023 29:56 Client Management and Team Growth 32:47 Considering Wealth Management 33:17 Balancing Passions and Career 33:36 The Impact of Podcasting and Rapping 37:08 Future Goals and Reflections 37:51 Learning from the Podcast 39:16 Accounting Influencers 39:53 Closing Thoughts and Final Reflections 🔗 Connect With Us On LinkedIn! 🔗 Matt Kidd, CPA 📎 https://www.linkedin.com/in/matthewkiddcpa/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, Entrepreneur Journey, Firm Growth, EOS, Leadership, Financial Freedom, Scale Business, Scale Firm, Firm Growth…

Accounting High

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238 Getting Stuck at $1.2M and Getting Out of the Way [Part 1] (feat. Scott Scarano, EA) 36:59

for 16 weeks siden36:59

36:59

Episode 238 FACULTY: Scott Scarano, EA and Matt Kid, CPA CLASS: #Shoperations In this episode, one of Accounting High’s substitute teachers, Matt Kidd, CPA interviews Scott Scarano, EA, about his journey through accounting. Scott shared how his grandfather's CPA firm and the family software business shaped his early career, as well as the tough times he faced during college before finding his way back to accounting. He talked about his experiences with remote work, using Xero, and implementing EOS, all of which helped him transform his firm and himself. Over time, Scott grew the business significantly and reinvented his role, evolving from an accountant to a full-fledged entrepreneur. 📣 Shout Outs: Kenji Kuramoto, Jason Staats, Matthew May, Christopher Leon, Jason Ackerman, Bernie Ackerman, Acuity, Xero, XeroCon, XPAC, Thompson Reuters, QuickBooks, BNA CPA’s North Carolina ⬇️Videos Referenced ⬇️ Tax Firm Adding Value with Financial Planning and CAS feat Matt Kidd, CPA ( https://youtu.be/X-_9E-4YBXQ ) 📚 Books Referenced 📚 Rocket Fuel by Gino Wickman and Mark c. Winters ( https://www.eosworldwide.com/rocket-fuel-book ) What the Heck is EOS by Gino Wickman and Tom Bouwer ( https://www.eosworldwide.com/what-the-heck-is-eos ) Traction by Gino Wickman ( https://www.eosworldwide.com/traction-book ) Chapters: 00:00 Teaser 01:16 Introducing ... Scott Scarano, EA??? 02:33 How Scott Got into Accounting 05:15 College Years and Career Beginnings 06:04 Struggles and Turning Points 09:28 Building the Firm 12:02 Growth and Expansion 16:29 Challenges and Adaptations 17:42 Remote Work Experimentation 18:18 Accountant or Entrepreneur? 19:13 Discovering Xero 20:49 Networking and Growth 24:15 Embracing EOS 26:13 Visionary vs. Integrator 28:47 Challenges and Realizations 32:28 COVID and Transformation 35:38 Part 2 Preview 🔗 Connect With Us On LinkedIn! 🔗 Matt Kidd, CPA 📎 https://www.linkedin.com/in/matthewkiddcpa/ Scotty OKR Scarano 📎 https://www.linkedin.com/in/scottscarano/ Accounting High 📎 https://www.linkedin.com/company/accounting-high/ 📎 https://www.accountinghigh.com/ Tags: Shoperations, Accounting High, Accounting, Podcast, Shop Class, Firm Operations, Systems And Processes, Entrepreneur Journey, Firm Growth, EOS, Leadership, Financial Freedom, Scale Business, Scale Firm…

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