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The Agile Brand with Greg Kihlström®
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1 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Iyyun Shiur Sotah #5 Audio
Manage episode 445218423 series 2915823
Innhold levert av Aryeh Klapper. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Aryeh Klapper eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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296 episoder
Manage episode 445218423 series 2915823
Innhold levert av Aryeh Klapper. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Aryeh Klapper eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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296 episoder
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×Feb 10 2024 Torah Shiurim this week (Feb 10 -13) at YI Sharon are sponsored by The Cheses family in memory of their grandfather–(Moshe ben Yehoshua) Morris Sulman’s upcoming yahrzeit.
Feb 10 2025Learning at YI this week sponsored by the Cheses family in memory of their grandfather–(Moshe ben Yehoshua) Morris Sulman’s upcoming yahrzeit.
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1 What is Halakhah's Relationship to Facts? 1:17:29
1:17:29
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Harvard Hillel February 9 2025
Feb 3 2025 Is Expressing Jealousy a Mitzvah, an Aveirah, or Both? Sponsored in memory of Joe Epstein z’l Yosef Mordechai ben Shmuel HaLevi, by friends of his daughter Miriam Preil.
January 20
Is expressing jealousy a mitzvah, and aveirah, or both?February 3, 2025 Sponsored in memory of Joe Epstein z’l Yosef Mordechai ben Shmuel HaLevi, by friends of his daughter Miriam Preil.
Tannaim dispute whether kinui sotah is a mitzvah or reshut. The stamma d'gemara assumes that kinui sotah is either lekhatchilah or assur. Amoraim dispute whether the husband who is mekanei his wife is under the sway of a ruach taharah or rather a ruach tum'ah. How can these positions best be aligned, reconciled, and/or synthesized? How do they relate to rishonim's statements about the purpose of the institution?…
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1 Chavot Yair Chaburah on #163 - AUDIO 1:23:47
1:23:47
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1 Chavot Yair Chaburah on #163 - VIDEO 1:23:47
1:23:47
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January 14, 2025
Why would the commentator say that?
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1 Iyyun Shiur Sotah #14 VIDEO semester finale 1:21:51
1:21:51
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December 23, 2024
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1 Iyyun Shiur Sotah #14 AUDIO semester finale 1:21:51
1:21:51
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December 3, 2024
December 14, 2024
December 14, 2024
December 9, 2024
December 9, 2024
December 2, 2024
Decenber 2, 2024
November 25, 2024
November 25, 2024
November 18, 2024
November 18, 2024
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1 The Geometry and Pre-Calculus of Apportioning Security Costs: Shiur #8 on Bava Batra 7b 1:25:04
1:25:04
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November 17, 2024. This shiur is on hiatus until 2025.
November 11, 2024. New sugya! In dialogue with Professor Halivni z"l's Mekorot uMesorot
November 11, 2024. How many witnesses to what have which halakhic ramifications?
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1 How Does Halakhah Apportion Communal Costs? Shiur #7 on Bava Batra 7b? 45:50
45:50
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11/10/2024
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1 How Should Communal Security Costs Be Apportioned? Shiur #6 on Bava Batra 7b 1:12:45
1:12:45
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November 3, 2024
October 28, 2024.
October 28, 2024. Next shiur is in two weeks.
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