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Alays Vida

Boss Vida

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Real situations and solutions from my vida. Always evolving, changing and growing. Twitter @alaytweetzay Cover art photo provided by Laura Pluth on Unsplash: https://unsplash.com/@pluthie
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A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and str ...
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You Wanted a Hit!

Michael Smith & Theo Beidler

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A discussion of unlikely, perplexing, and positively bizarre hit songs that swept the nation, and often the world. Have you ever heard a classic song and thought, "why on Earth was this popular?" Or "How did this even get played on the radio?" Well, we're here to answer these questions for you. Each episode we will explore the backstory, creation, and success of one unlikely smash hit. The catch? Only one host knows which song will be the topic. Hosted by music fanatics and pop culture enthu ...
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Welcome back, product bosses! In today's episode, we discuss one of the most common issues for product based business owners: how to effectively build a standout brand and market to your ideal customers. Whether you're just starting out, hitting a sales plateau, or your sales have decreased this year, this episode is packed with actionable tips to …
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Welcome back, product bosses! We have another fun coaching session with Kelly, the founder of KDCrop Farms, who sells jams, pickles, and more. If you’re wondering what your next best step forward is or you’re looking to grow beyond being a local business, this episode is for you! Kelly has been selling at local farmer’s markets and in-person since …
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Struggling to figure out how to increase your sales or are looking for new sales channels for your product-based business? If so, this episode is for you as we dive deep into the first of 7 best places to sell your products right now. In today’s mini episode, we’re discussing selling on e-commerce and how if you’re looking for one place to sell rig…
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Welcome back, product bosses! We have another exciting coaching session with Fran, the founder of Frances Anne Veils and Sew Glorious, who designs and sells custom veils to make brides dreams come true. If you’re feeling like you’re struggling to establish yourself in the online space, then you’re in the right place! Fran initially started creating…
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What’s one of the greatest lessons you’ll learn as a product boss? How to let go, outsource, delegate, and ask for help—all the things that feel naturally uncomfortable to you. Does this resonate? If so, you aren’t alone! That’s why in today’s quick episode, we discuss how you can release the expectation that you should and can do everything at onc…
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Welcome back, product bosses! We have another exciting coaching session with Holly, the founder of Shake Rattle & Sew, who sells luxury minky handmade blankets for adults. If you’re feeling like you’re getting in your own way and holding your product business back from going from a hobby to your full time business, then you’re in the right place! H…
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Welcome to another episode, product bosses! Have you ever wondered if you should be offering discounts in your product business? And if so, when and what types of discounts should you offer? Today, I’m digging into why I don’t believe you need to offer a discount to make sales, but also how there are discounts created at different times of year for…
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Welcome back, product bosses! We have another incredible coaching session with Brian, the founder of The Freshwater Pearl Company, who sells versatile and “not your grandmother’s” pearl jewelry. If you’re struggling to make or scale your online sales and feel like everything you’re doing isn’t working, then you’re in the right place! Brian has been…
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Welcome back, product bosses! Are you feeling like you’re trying everything to make sales in your product business and nothing’s working? You are not alone! Today, I’m discussing the number one thing that breaks my heart when it comes to coaching product-based businesses and the thing you MUST do if you want to set yourself up for more sales and su…
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Welcome back, product bosses! We have another exciting coaching session with Julie, the founder of Whatsoever Things, who sells unique custom gifts for every occasion. If your business is your side hustle or your hobby, but you want it to be your full time job, then you’re in the right place! Julie has been in business for a while, but she has cont…
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Welcome back, product bosses! Have you started planning for your holiday season yet? If not, don’t worry! Today’s episode has you covered and is a special one because I am re-airing another Blended Life episode that I did live on Instagram. I received such a positive response from product bosses in my community that I knew I had to share it with yo…
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Welcome back, product bosses! We have another incredible coaching session with Lisa, the founder of Hobbs Sticker Co., who sells planners and stickers for people who enjoy paper planning. If your business feels more like a hobby or maybe the sales aren’t flowing like they should, then you’re in the right place! Lisa has been in business for almost …
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Welcome back, product bosses! Today’s episode is unique because I am re-airing a Blended Life episode that I did live on Instagram. I received such an overwhelming response of product bosses who needed to hear this that I wanted to share it as a podcast episode. That’s why in today’s episode, I’m diving deep into false truths that I hear other coac…
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Welcome back, product bosses! We have another amazing coaching session with Anna, the founder of Fit Stitch Gear, who sells weightlifting wristbands and embroidered patches. If you’re on the brink of burnout from having to do everything on your own while trying to blend and prioritize your personal life, then you’re in the right place! Anna is a mo…
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Welcome back, product bosses! Today’s episode is a little different as I am diving into my own personal transformations and mindset shifts that have allowed me to achieve my dream life. If you’re currently or have ever struggled with limiting beliefs or felt stuck in your business and personal life, this episode is for you! We’re digging deep into …
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Welcome back, product bosses! We have another exciting coaching session with Karina, the founder of Better in Black Co, who sells spooky wear year round. If you’re struggling with burnout and feelings of overwhelm, but wanting to reach that next revenue mark, then you’re in the right place! Karina has been in business for just over a year and while…
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