PR Made Simple is your ultimate guide to understanding how PR works for your business, to build your brand, give you credibility, drive sales and get known for what you do. PR expert Pippa Goulden has over 20 years experience working with big brands, start-ups, entrepreneurs and founders as well as teaching hundreds of SMEs how to DIY their PR. In this podcast she'll be demystifying PR, cutting through the BS and confusion and showing you how you can use it to get results that actually work ...
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PR Yourself with Leah Frazier is a fun and informative hub for business owners and brands wanting to gain publicity, exposure, and press and media attention without the PR firm price. A noted "media maven", "plug" and coined as Dallas' Olivia Pope, Think Three Media CEO, Leah Frazier, brings in news anchors, influencers, PR pros, publicists, radio personalities, entrepreneurs and more to give practical advice on how to generate publicity genuinely and consistently for your business or brand ...
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Heavy Business is a metal marketing podcast presented by C Squared Music. You've toiled away to make your music great, don't drop the ball on the promotion! We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as we chat with musicians, record label professionals, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs.
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If you’re tired of seeing your competition in places you would love to be mentioned or featured, this is where you will learn to get attention in the media without spending money on ads. You don't need to hire a public relations agency to see the benefits of these marketing tactics. By listening to this podcast, you can become a Media Maven on the local and national news, in newspapers, in magazines, in online articles, in blogs, as a contributor, on podcasts, on the radio, and more. Your ho ...
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Prize Pig Pigcast | Small Business Media Hacks | Marketing and Entrepreneurship
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Demystifying the Business of Writing. Join us each week as we explore the challenging world of being an author & entrepreneur! From bestselling authors to up-and-coming newcomers, our diverse guests will provide unique insights on branding, marketing tactics, staying productive & focused - plus so much more. Be part of a vibrant community committed to helping all writers succeed in their creative endeavors!
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Pick Yourself is the number one podcast that helps you build and grow your electronic music artist career. You will learn strategies, mindset, tactics, and tools that you can implement today to break through tomorrow. If you're an electronic music producer or DJ, this podcast is made for you. The show airs weekly on Tuesday and covers topics like "how to get more bookings", "the best release promotion strategy for electronic music", or "how to find the perfect record label". Moreover, you wi ...
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Fashion Originators Podcast helps you build a fashion career on your own terms! Each episode, fashion’s next-generation innovators share their top advice, routines and resources, all to inspire your career and personal goals.
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Apple is more than just the iPhone manufacturer. This $2 trillion company's decisions impact many facets of technology, financials, and everyday life. When the company is rumored to be getting into something new, the entire world pays attention. And since 1997, AppleInsider has been covering this fascinating electronics maker from every possible angle. From details of the next-generation iPhone and MacBook to key indicators expected to drive the company’s stock price, AppleInsider Daily has ...
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PR Success Story: Storytelling, Mindset, Christmas PR and Incredible Results with Pri Pri's Priya Velusami
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Do you want to know how you can use PR to grow your business? Meet Priya Velusami, founder of Pri Pri and one of my DIY PR members who's done just that. Priya's PR journey is a brilliant example of a small business owner who's used PR to build her brand, use storytelling to connect with her target audience and get her on the radar of some major UK …
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7. Facing Fear, Rejecting the Ick and Getting Known For What You Do with Caroline Britton
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Buckle up for an insightful conversation as Pippa Goulden sits down with the dynamic Caroline Britton, a powerhouse coach and mentor who's cracked the code on building a personal profile. Get ready to dive deep into Caroline's own journey of conquering her fear of visibility, the importance of authenticity and learn how she skyrocketed her own PR. …
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6. Small Biz, Big Results: Unlocking the secrets behind the brands who are nailing their PR
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Pippa Goulden shares the secrets behind the small business owners who are getting amazing PR for their businesses and lets you into their secrets to show you how you can do it yourself too. She talks about the power of taking action, really knowing your audience, and telling stories that stick. Pippa also dives into the art of pitching, how to buil…
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5. Brand-building, Fish-FingerGate and using PR to grow your biz with Steph Douglas, founder Don't Buy Her Flowers
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In this episode of PR Made Simple, host Pippa Goulden sits down with Steph Douglas, the founder of Don’t Buy Her Flowers, to chat about her entrepreneurial journey, the role PR has played in her success, and how she’s stayed true to her personal brand. Steph opens up about the challenges of navigating influencer marketing, how she adapted her busin…
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In this episode of PR Made Simple, PR expert Pippa Goulden dives into the must-know tips for small businesses looking to kickstart their PR. Pippa walks us through everything you need to have in place before you start, from the importance of high-quality images to really knowing who your audience is. She also shares practical, step-by-step advice o…
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3. All the different PR routes (it's not just press!) and how to know which ones to use for your business
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Want to do PR for your business but feel a bit overwhelmed about the different ways to do it? In this episode of PR Made Simple, we're looking at the different PR routes available for your business and working out which ones will be best for you. You'll discover that PR is not limited to press coverage and we're exploring all the different routes s…
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1. What is PR? And What Will It Do For Your Business?
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Not sure what PR actually is? You're not alone. PR often feels like a dark art, shrouded in mystery and something that only industry insiders can do. Well not anymore. In this episode we get to the bottom of what PR actually is. Join me, small business PR expert, Pippa Goulden, where I'll be clearing it up once and for all and showing you why PR is…
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2. The PR Myths That Are Stopping You From Starting
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In this episode we deep dive into the (very) common PR myths that stop small business owners, entrepreneurs and in-house teams from doing PR for their business. Whether it's thinking you need a big budget, a little black book of contacts, to wait until your business is bigger/ better or perhaps it's because you think you can't write. I've heard the…
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It's coming - get ready for the launch of PR Made Simple, a brand new podcast with PR expert Pippa Goulden that will show you how PR works for your business, to build your brand, give you credibility, drive sales and get known for what you do. In every episode Pippa will be demystifying PR, cutting through the BS and confusion and showing you how y…
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Episode 408 with Levi Benton of Miss May I
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New episode with Levi Benton of MISS MAY I!
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Episode 406-Is ANYTHING Relevant Anymore?
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Ian Chainey joins Curtis and Justin on this week's episode to discuss relevancy!
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CTA'S You’re Forgetting to Use On Social Media to Increase Engagement
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We're back for another episode with Social Media Queen Karlyn Ankrom of Oh Snap! Social. But this time, she's here to give us all a swift kick in the you-know-what -- to let us know several "call to actions" (i.e. CTA's) that we're forgetting to use on social media for increased engagement. Are you looking to expand your follower count? Are you loo…
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All the Smoke about Cannabis PR with Mike Mejer of Green Lane Communication
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We wanted all the smoke when it comes to cannabis-related PR and well -- we got it! Coming to the podcast giving it to us blow by blow is the Cannabis PR King himself, Mike Mejer of Green Lane Communication. Whether you're in the cannabis business or not, you're going to want to take a listen, because Mike dishes actionable PR tips that can help dr…
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In this episode of Heavy Business, Justin Roth and Curtis Dewar sit down with the one and only Joshua Toomey of Knotfest and Talk Toomey. They delve into the art of interviewing, share behind-the-scenes stories, and explore the dynamic world of heavy music media. Tune in for a captivating conversation with the interviewer who has interviewed them a…
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Episode 404 Justin Roth's First Episode!
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Join us for Justin Roth's debut as Co-Host alongside Curtis! In this episode, they delve into the delicate art of addressing controversial topics as a band. They explore the pros and cons, share personal insights, and discuss how such decisions can impact your band's image and fanbase. Don't miss this engaging conversation on navigating the tricky …
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Press Release vs. Media Advisory: How, What and When to Send
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Press releases and media advisories are often referred to interchangeably, when they are in fact, two completely different communication tools within PR. One is short, simple and succinct, and they other is more long-form with room for storytelling capacity. Knowing when and how to send them, could be the key to you obtaining the maximum amount of …
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403 Aliyah's Final Episode: Finding Balance in a Hustling World
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Our host Aliyah steps away from the podcast, and introduces you to your new host, Justin Roth of WAR CURSE. Join them, Curtis, and Cori in a discussion about balance, priorities, and sacrifice. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion,…
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402 Pedro of A&P Reacts: Moral Posturing Impacts Integrity
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Virtue signaling, hypocrisy, double standards, holier-than-thou morality, whatever you call it, Pedro argues it has an impact on your personal integrity. Join us for a rather philosophical discussion on how it does. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album camp…
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401 - Top 3 Tips for Maximizing Your Next Campaign - WIth Ian Chainey (STEREOGUM)
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Join us in our discussion on how to maximize 3 aspects of your next album campaign - interviews, video content, and social media content. Including a deep dive into well-known independent bands' campaigns. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tou…
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400 - Justin Norton (Music Journalist) - Writing Captivating Stories for Music Publications
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Justin has written for virtually every metal publication, including Rolling Stone, STEREOGUM, and currently, DECIBEL. Beyond hearing his story of how he got into metal journalism, we also discuss a range of topics relating to journalism, tips for getting started, how to keep your pieces engaging, and how AI is affecting the field. Interested in our…
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399 - Death Metal Mum - Tips for Bands, DIY, Promo, Networking + More
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Fae Scott-Dench (aka Death Metal Mum) chats with us about PR, tips for bands doing self-promo, social media, networking and more! Also get into the debate about pineapple on pizza and chip butties! Follow Fae @deathmetalmum on all platforms Listen to her podcase with Brian Slagel: https://open.spotify.com/episode/0V1pBymWLXyOSzRbOVrL16?si=8c04c2216…
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398- Cori Westbrook #4 - Harmonizing PR Expectations
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Cori talks about navigating your first music PR campaign for long-term success Read the full blog here: https://csquared.info/harmonizing-expectations-navigating-your-first-music-pr-campaign-for-long-term-success/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campai…
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397 - Justin Roth (WAR CURSE) - ALL THINGS MERCH: Design, Printing, Selling Etc.
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Nerding out about MERCH! Justin has 10-15 years of experience in graphic design (for OBITUARY, EXODUS and more) and merch creation (Screenprinting, embroidery, DTG) - Tune in to hear us go through a LAUNDRY LIST of merch concerns and pro tips. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of al…
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396 - Greg Kennelty (Metal Injection, Embalmer Records): Successful Metal Journalism & Starting a Label
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Greg Kennelty joins Cori and Aliyah to talk about his new label, Embalmer Records - "a record label focused on unearthing and preserving classics from across the metal genre." We also chat about what keeps a site like Metal Injection going strong, when we see many other metal sites folding. Interested in our services? C-Squared is a multinational t…
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395 - Top 5 Music Industry Scams with Ian Chainey (STEREOGUM)
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Keep your eye out for these notorious music industry scams! Ian helps identify how to sift through the red flags and identify the legitimate opportunities Read Ian's Column: The Black Market: The Month In Metal - Stereogum Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including alb…
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394 - Belgian Jasper: Discussing AI's Role in Art and Music
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Is AI something we should try to keep out of art and music, or is it just one more of many tools being used in art and music today? From working in technology for many years, Jasper brings nuanced thoughts and rationale to the conversation. Check out Jasper's YouTube channel! https://www.youtube.com/c/belgianjasper Interested in our services? C-Squ…
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393 - Cori Westbrook #3: Beyond Paid Ads: Why Emerging Musicians Should Focus on Organic Growth
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Specific examples, explanations of ROI and why ads cost so much, and even MORE if you don't have some key pieces in place. And also, sourdough tips. Expounding on this blog article: https://csquared.info/beyond-paid-ads-why-emerging-musicians-should-focus-on-organic-growth/ Interested in our services? C-Squared is a multinational team specializing …
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392 - Duncan Evans: DIY Albums, Tours, Promo + More!
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UK-Based musician Duncan Evans chatted with us about his upcoming release strategies. Tune in to see what tips you can pick up for your next release. Check out Duncan Evans https://www.duncanevans-music.co.uk/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns,…
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Cover Design and Neurodivergency with Elaine Canyon
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Join podcast host Kathryn McClatchy and her guest, Elaine Canyon, as they discuss what authors need to know about Cover Designs, whether they are DIY or working with a graphic designer. Elaine also shares how she leverages her complex neurodivergency to become her secret weapon as an author and graphic designer. Elaine Canyon lives in Central Utah,…
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391 - Emma Kramer-Rodger: FLUTES + Sound Design for Video Games & Film
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Bio: Emma has over twenty years of playing experience, and has received national recognition from the Royal Conservatory of Music in Canada. Although flute has been her main focus for many years, in university she developed a love of video game music and sound. She began to expand upon those skills and now splits her time working as a sound designe…
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23-Feb-2024: End of the line, EU store bugs already, Apple Support says “just Ask,” Vision Pros susceptible to a faceplate crack, “Earthsounds” on TV+, 5G hits 2B units, and celebrities caught up in Iranian ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 – Intro (00:13) - 02 – 375 episodes later ... (00:50) - 03 – An EU snafu (01:35) - 04 – "Ask" and ye shall receive (02:19) - 05 – AVP: potential defect (04:06) - 06 – Earthsounds on ATV+ (04:40) - 07 – 5G …
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22-Feb-2024: US cellular fail, Mac malware on the rise, Shortcuts hack fixed in iOS 17.3, Crossover fixes game errors, iPhone dominates shrinking US smartphone pool, some smart ring and watch blood claims ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 – Intro (00:13) - 02 – US cell network issues (00:51) - 03 – Malware abuse rises (02:15) - 04 – 17.3 kills security threat (02:46) - 05 – Crossover updated (03:31) - 06 – iPhone still killin' it (04:35) - …
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21-Feb-2024: Apple Sports app debuts, MLS on AVP, MLS 3D film, Apple tells EU critics to take a hike, iPhone #1-7 in 2023 sales, UK to get Maps updating, and Apple moving to block quantum message hacking ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:12) - 02 - Apple Sports app (01:08) - 03 - AVP MLS 3D (02:01) - 04 - Apple vs Big Tech on EU stores (04:38) - 05 - iPhones sales top 7 of 10 (05:30) - 06 - Apple Maps in the UK (06:29) - 07 - P…
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20-Feb-2024: Apple beats VirnetX and Samsung in Europe, iPhone 15 owners get better battery longevity, Apple Music beta imports Spotify playlists, iPhone crooks get convicted, AirPods Max to get minor ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:12) - 02 - Apple beats patent troll (01:19) - 03 - Apple beats Samsung in EU (02:02) - 04 - iPhone 15 = better battery durability (02:46) - 05 - Music adds transfer support (03:24) - 06 - iPhon…
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390 - Cori Westbrook (C-Squared, KNOTFEST, RPM): Exclusive Premieres No Longer Ideal?
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C-Squared cofounder Cori Westbrook and Aliyah dive into a recent blog post from the C-Squared blog about exclusive premieres, why they are a dying practice, and what you can do instead! Read the blog posthttps://csquared.info/rethinking-the-strategy-why-premiering-your-track-or-video-on-a-website-might-not-be-ideal/ Interested in our services? C-Sq…
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19-Feb-2024: Chase-ing down a pay problem, fake crypto app steals thousands, EC to fine Apple yet again, China behind change to RCS standard, a bug in Apple Podcasts, MLS gets custom Beats, Messi touts ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:12) - 02 - Apple Don't Pay (fixed) (00:35) - 03 - Down the Rabbey hole (01:18) - 04 - EU to fine Apple €500M (02:07) - 05 - China mandates RCS (02:50) - 06 - Podcast app bug 😢 (03:26) - 07 - Sp…
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With ListenNotes.com reporting there are currently approx. 3.3 million podcasts, there is a huge market for authors to tap into to find new readers. In this conversation, host Kathryn interviews author and podcast PR agency owner Michelle Glogovac about podcast PR for authors. Michelle talks about what to do before pitching yourself as a podcast gu…
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16-Feb-2024: Fortnite crawls back on iOS in EU, Kanye returns to Apple Music et al, iPhone SE 2025, Xcode gets AI, Napoleon invades TV+ in March, "Prime Target" coming soon, Apple Vision Pro returns, and ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:15) - 02 - Epic gets an EU do-over (01:07) - 03 - Kanye back on streaming (01:32) - 04 - Next SE put off to 2025? (01:58) - 05 - AI-eeee! Its in the Xcode! (02:32) - 06 - "Napoleon" invades in …
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15-Feb-2024: PWAs DOA in EU, Meta tries end run around App Store fees, Kanye West DIYs latest album ... briefly ..., Apple's next chips to have more Neural Engines, Pelaton does a hard about-face, Vision ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - Web Apps dead in EU (01:18) - 03 - QN: Meta tries to pull a "Sweeney (02:14) - 04 - Apple, Spotify say "Go, West! (03:03) - 05 - Neural Engine gets IQ boost (03:38) - 06 - OTN Pelato…
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14-Feb-2024: Apple Music for lovers and exes, an AI tool for animation is revealed, Apple designer retires, possible HomePod revamp spotted, megasportsball streaming coming, OpenGL for Apple Silicon Linux ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - Apple Music ❤️s you (00:48) - 03 - Keyframer: AI animation tool (01:47) - 04 - Veteran product designer leaves Apple (02:23) - 05 - HomePod to get home-ier? (03:13) - 06 - All Sports…
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13-Feb-2024: Apple wins EU iMessage fight, Vision Pro privacy, Pelaton boots GymKit, more Apple execs leaving to join carmakers, “Invasion” continues, another App Store fail, and an FCC official lacks ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - iMessage escapes EU mandates (01:24) - 03 - AVP: privacy clarifications (02:24) - 04 - AVP: more native apps (02:48) - 05 - QN: Pelaton quits GymKit (03:14) - 06 - Apple "Car" is dea…
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389 - Randy Ojeda (Music Lawyer): Legal Fundamentals For ALL Musicians
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In today's episode, Randy talks about the seminar "Legal Fundamentals for Musicians" - and why legal issues matter to all bands: professional, solo, or passion projects - and what you can do to protect your music and your legacy. LEARN MORE: https://csquared.info/seminar-legal-fundamentals-for-musicians/ Interested in our services? C-Squared is a m…
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12-Feb-2024: Apple-Rivos fight settled, workers believe Apple is anti-union, latest Apple Watches may have a “ghost touch” issue, iWork.ai mystery, more Apple TV+ awards, some Teslas get Ultra Wideband ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - The Rivos Edge (00:55) - 03 - Fighting for retail unions (02:00) - 04 - "Ghost Touch" in new Watches? (02:45) - 05 - AI "doh!" mains (03:40) - 06 - DGA ❤️s Apple TV+ (04:12) - 07 - S…
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09-Feb-2024: EU app stores testing, iPhone SE rumor, “Foundation” hiatus, Apple spy sentenced, right to repair in Oregon, lazy police wait a year to nab stalker, and two different “Visions” on our sister ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - EU marketplaces in testing (01:47) - 03 - New iPhone SE in the works? (02:29) - 04 - A weakened "Foundation (03:04) - 05 - Trade secret thief gets off easy (03:42) - 06 - Apple fight…
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08-Feb-2024: Fake LastPass app, security researcher goes rogue, sat-navs vs Maps apps, iOS and Mac update, Bard now Gemini, Big Tech AI consortium, iPhone 16 rumors, Apple's developer rip-off, and don ...
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Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Outro (00:12) - 02 - Fake "LassPass" app (00:40) - 03 - Hail to the thief (01:37) - 04 - You ... shall not ... pass! (02:44) - 05 - The .1 means "oopsie (03:01) - 06 - OTN: Bard becomes Gemini (03:47) - …
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07-Feb-2024: iTunes for Windows to be phased out, Apple researching fold issues, next iPad probably not overpriced, MGIE image generator debuts, lawsuit fail, AVP strobing, more Apple TV+ shows coming
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8:02
Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - The last days of iTunes (01:23) - 03 - Know when to fold 'em (02:09) - 04 - Next iPad Pro price increase (02:41) - 05 - Apple AI image generator (03:12) - 06 - Conspiracy theory ≠ la…
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06-Feb-2024: Pete says don't vision and drive, scratching things results in scratches, AVP passcode problem, Webex goes AR, YouTube backtracks, AliveCor loses, new shows for Apple TV+, and AVP healthcare ...
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7:18
Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:13) - 02 - AVP: Devolution is real (01:04) - 03 - AVP: Scratching causes scratching (01:51) - 04 - AVP: passcode reset (02:36) - 05 - AVP: Cisco's Webex (03:10) - 06 - AVP: YouTube reverses (03…
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387 - Tank the Tech: Tour Managing? How to Make it as a young band?
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Now Electric Callboy's Tour Manager, Tank the Tech came on the podcast to discuss what exactly goes into tour managing, how he got there, and what other roles play a major part in a tour's success. #musicbusiness #musicindustry #touring #tourmanager
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05-Feb-2024: Schiller on third-party App Store risks, App Store lawsuit, Vision Pro teardown and more, Swift Student Challenge launches, and watch out for idiots
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8:47
Contact your host with questions, suggestions, or requests about sponsoring the AppleInsider Daily: charles_martin@appleinsider.com (00:00) - 01 - Intro (00:12) - 02 - Schiller sets the stage (01:50) - 03 - US App Store class action (02:26) - 04 - AVP: Eve of Destruction (04:13) - 05 - AVP: Teardown (pt 1) (05:16) - 06 - AVP: Hacked! (05:51) - 07 -…
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Web Design: DIY or Delegate? with Quentin Irey
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Grab a cup of tea (or coffee) and listen to Kathryn McClatchy's interview with Quentin Irey, where they delve into the world of web design, especially when it comes to the needs of solopreneurs like authors. Quentin, a writer who shifted from words to web design magic, shares his personal journey and unpacks the different flavors of popular DIY pla…
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