Business, entrepreneurship, and Facebook advertising challenges discussed over a beer.
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Survive the world of youth to high school baseball from both a coach's and parent's perspective. Subscribe for short episodes designed to help you navigate the ups and downs and chaos of competitive and travel baseball for ages 10 and up.
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The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Claire Pelletreau
Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACT ...
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Jon Loomer: The Effect of One Year of Daily Videos + His Content Process
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Jon Loomer shares his story of pivoting from traditional online marketing content strategies to a posting over 500 videos in a year. Jon Loomer is a Facebook and Meta advertising expert with over a decade of experience. After being laid off twice, he built a successful business teaching entrepreneurs how to use Facebook ads effectively. Known for h…
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Tanner Bell: From Outsourcing High School to $3M Annual Revenue
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Working for himself pretty much since seventh grade, Tanner Bell gives us the full story on how he went from freelancing and blogging to $3m in annual revenue. Tanner Bell got his start with recurring revenue in the craft industry with the business, Makers Gonna Learn in 2017. Together with his wife, Courtney, they dreamed up Less Hustle More Profi…
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Liz Wilcox: $500K With a $9/Month Membership
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In this episode, Liz Wilcox tells us how she turned a simple $9/month membership into a whopping $500k business. A self-taught email marketing expert and a high action taking entrepreneur, Liz started her journey with a unique book, an RV travel blog and has since built low cost membership that gets small businesses to actually email their list. He…
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The Evolution of Get Paid Marketing (and the Truth About Working on This Team)
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Today, Get Paid Marketing client Tracy Hoth takes over the podcast to interview our Copywriting and Messaging Coach, Sarah Lucille. You’re getting an inside look at the origin of GPM, what it’s really like for my team to work with me, and how we combine my approach to ads and strategy with Sarah Lucille’s powerful take on copy and messaging. Hear a…
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Dielle Charon: Why Your Offer Needs a Measurable Result
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The coaching industry has changed and clients are looking for a whole lot more than a course with a bunch of modules they have to do on their own. Is your coaching business ready? Today, I got to talk with my mentor, Dielle Charon, about getting really specific about how we as coaches talk about and help our clients get results. And I’m not talking…
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Launch Debrief: Absolute FB Ads Turns 10 Years Old
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I can’t believe Absolute FB Ads just turned 10! In this episode, I break down my most recent launch—how I navigated it while in my third trimester, what worked, what didn’t, and some lessons I’ve learned over the past decade of selling it. If you’re curious about how to sell your offers without overdelivering, or just want the real story behind a s…
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Is Perfectionism Blocking You From Using Ads? Claire Coaches Steph Crowder
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Today we’re featuring a podcast episode I did with Steph Crowder on her Courage & Clarity podcast. We’re getting into some mindset challenges Steph faced around using Facebook ads, especially her fear of not being fully prepared to handle the success that ads could potentially bring. This Week on the Get Paid Podcast: A client celebrates under $200…
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Janae Young: A $200 Ad Campaign -- $15,000 in Revenue
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Absolute FB Ads member, Janae Young, tells how she spent just under $200 on ads to generate $15,000 in revenue. In today’s episode, find out how she followed the detailed walkthrough in Absolute FB Ads to set up her first successful ad campaign, all while watching TV. This Week on the Get Paid Podcast: Early enrollment bonus ends August 23rd: https…
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Dorothy Johnson: The Ad Strategy That Transformed 1:1 Coaching into a $300K Evergreen Funnel
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I’m sitting down with Dorothy Johnson again, who continues to do amazing things with her online offer, "Get Over Your Ex.” She took her coaching business from barely making it to consistently filling up spots in her program using Facebook ads. Dorothy shares how she navigated some seriously tough personal challenges while still showing up for her b…
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The Simplest Funnel to Get New Clients
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Today I’m sharing a powerful tip for converting new leads from simple list-building ads into clients. This is something I see almost nobody doing. Whether you get customers immediately, down the road, or through referrals, this strategy works. I'll give you ideas for a mini offer tailored to your niche and then what to do from there. If you're stuc…
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REPLAY: The 2024 “Ad Curious” Call
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In today’s special episode of the Get Paid Podcast, we’re sharing the replay from a live call Claire hosted earlier this week called the Ad Curious Call. This was an opportunity for people to chat with her 1:1 about their specific businesses and what it would look like to add paid traffic to their marketing strategies. She shared insights about tar…
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It’s a scary feeling staring at that error message, realizing your Facebook profile and ad account have been hacked. But it doesn’t mean the end of your ads forever. Today I’m going to teach you the exact steps to take if this ever happens to you. Step one: don’t panic, because there is a solution! Mentioned in this podcast: clairepells.com/class N…
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Gina Knox: From a $200 Side Hustle to a $324K Launch
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A financial coach with a background in interaction design, Gina Knox teaches entrepreneurs how to save $100k and then build seven-figure wealth portfolios. Her motto: “Wealth building is for everyone.” She joins me today to share the behind the scenes of building her business, including how she went from a $200 year to making $324,000 in one single…
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Ashley Hogrebe: $300K Revenue, Debt, and a Mindset Shift that Rocked Her Entire World
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Today, Ashley Hogrebe joins me to share an honest look into the complexities of running an online business, especially when it comes to transitioning from behind the scenes for others to running your own show. Ashley turned her ADHD diagnosis into a strength by channeling that hyper-focus to master Airtable and help businesses tackle this really ch…
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Is There Such Thing as Sending TOO Many Launch Emails?
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How many emails should you be sending during a launch? How do you decide? Today is one part rant and another part my sincere advice from experience, all to help you find the right balance. If you’re worried about sending your list too many messages, but also want to bump up those sales, this episode is for you. I’m going to tell you what we’ve been…
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Internal Debate: Did I make a Huge Business Mistake?
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I’ve made a lot of decisions in my business that, upon reflection, I’m not always sure I’d do again. But, this particular choice really has me thinking. It might be one of my biggest regrets. That is…raising my prices too soon. It's not necessarily the choice, but the hastiness and motivation behind price changes. The lesson here is to discern whet…
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Emylee Williams: The Hidden Power of Starting Over
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What do you do if your business is no longer bringing you the joy it once did? That’s something Emylee Williams knows a lot about. Emylee Williams is many things: an online business manager for multiple clients, former co-owner of a 7-figure business, published romance author, a Projector in Human Design, and an Enneagram 3. She joined me for the t…
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Hey Business Coaches: Stop Giving This Advice
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This is my open letter to business coaches. There’s some (perhaps well-meaning) advice too many coaches give to their clients. I know the intention is to reduce risk for your clients. But, most of the time, you’re setting them up for slower, more painful business growth. Today, I want to tell you exactly why you need to stop telling clients to wait…
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Inside the $200k GPM Launch with Braden Drake
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Braden Drake joins me today to ask me all the questions everyone wants to know about one of the most successful launches of Get Paid Marketing. We get into numbers, costs, and surprising outcomes. Get a full breakdown of the launch strategy, such as why I would spontaneously send up to eight emails in one day. This Week on the Get Paid Podcast: How…
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Lucía Doynel: From Ski School Photographer to Branding Expert
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Lucía helps coaches and course creators grow their visibility and revenue while feeling safe to be seen. With a Master's in Spiritual Psychology from the University of Santa Monica and eight years as a brand photographer, she channels all that experience and her natural charisma to help others shine on camera. Get a behind-the-scenes look at what c…
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Kara Loewentheil: Helping You Take Back Your Brain
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Kara Loewentheil, J.D. is a Master Certified Life Coach, founder of The School of New Feminist Thought, and host of the internationally top-ranked podcast UnF*ck Your Brain: Feminist Self-Help for Everyone (50 million downloads and counting!). Her first book, Take Back Your Brain: How A Sexist Society Gets in Your Head – and How to Get It Out (Peng…
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Tracy Hoth: How This Professional Organizer Converts Cold Traffic
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In this episode, we sit down with Get Paid Marketing member, Tracy Hoth, who has mastered the art of turning clutter into organized spaces—not just in closets, but in the lives of busy life coaches. Tracy takes us on a serious journey from meeting her first client in a bookstore to launching a podcast and online programs. Now she helps coaches beco…
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Cindy Wagman: Turning $2k in ads into $27k in Sales
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Cindy Wagman helps experienced non-profit fundraisers create a business model to achieve six-figures and enjoy a lot more autonomy. Before joining Get Paid Marketing, Cindy was doing pretty well with her nonprofit consulting programs, but her marketing game was a bit hit-or-miss. She knew her stuff but needed a tighter strategy and clearer messagin…
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REPLAY: Make $50K On Autopilot With an Evergreen Funnel
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I just wrapped up a brand new live training: Make $50k on Autopilot with an Evergreen Funnel. So of course we had to put the replay on the podcast! Here's what we got into: ✅ The foundations of a $50k funnel that works on autopilot - and why it's not something I recommend DIYing ✅ The best things to focus on for consistent leads and revenue...and t…
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Looking to scale up your business through a group offering, online membership, or course? Have a lead magnet or webinar that isn’t converting? Getting less than stellar results on ads…or putting off pushing publish until you feel totally confident you’ll get that ROI? Wondering if evergreen funnels even work anymore? These are all reasons to listen…
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Dielle Charon: Adding Paid Traffic to Launches and Evergreen
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Master the art of sales with Dielle Charon. Dielle tells us how she transformed her business model from 1:1 to scalable programs supporting women of color in leaving their racist 9-to-5 jobs to build profitable coaching careers. Dielle’s techniques have led to her clients reaching a 100% close rate on their sales calls. She offers us an inside look…
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Today I answered the age-old question: “How much should I spend on ads?” Sure, cost per lead is important. But, it’s not always the most important metric to focus on when you’re already making sales. In 25 minutes, I’ll tell you what to really look for when determining what to spend, or not spend, on Facebook ads. You can avoid these mistakes (or o…
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Two Launches, $100K: Amy Lippmann’s Success with this Webinar Funnel
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Get Paid Marketing member, Amy Lippmann shares how and why she made the switch from diet-focused messaging to intuitive eating, and how she ended up doubling her sales. We get into some real talk about juggling business with single parenthood and why getting your marketing right can make all the difference. Amy is an expert on helping Health Coache…
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Real Talk: Can Facebook Ads "Save" Your Business?
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A nuanced answer to a very important question: Can Facebook ads “save” your business? Today I’m going to tell you what I’d recommend if you need cash fast and are thinking about running ads. Mentioned in this podcast: Absolute FB Ads Get Paid Marketing: https://clairepells.com/waitlist Now it’s time to GET PAID Thanks for tuning into the Get Paid P…
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A Debrief of Our C- Launch (and Some News)
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In this week's episode of the Get Paid Podcast, I'm taking you behind the scenes of my latest "C- effort" launch that surprisingly raked in just under $50K. I didn’t bother with new content or pump out a ton of podcast episodes. Even amidst some big personal life changes, this laid-back approach still exceeded our expectations. I'll break down why …
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TRAINING: Get 1,000 Leads without Reels, Stories, or Social Media
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The replay for this week's live Facebook and Instagram ads class is here! Make sure to listen before it comes down on March 19th. Absolute FB Ads is officially open for enrollment! Here are the three big reasons why to join us sooner rather than later: ⏲ Early Bird Bonus: if you enroll by March 15th, you'll get access Easy Nurture Sequences, a bran…
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$1.5 Million Without a High Ticket Offer with Elise Darma
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The ideas Elise Darma brings are worth millions and she reminds us how important it is to act quickly to bring them to life. Elise specializes in helping not-so-Insta-famous business people make REAL revenue directly from the free app. She has helped over 30,000 through her no-fluff courses like Story Vault, Caption Vault, Videos Vault and Social B…
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Why More Women Need to Press the Easy Button on their Businesses
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What’s the difference between men and women when it comes to entrepreneurship? That’s a question I tackle today, and the answer has nothing to do with biology. For every online business, there’s what I like to call the “easy button” approach to bringing in regular new leads. But, in a study I’ll talk about today, more men than women are likely to t…
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Steph Crowder: Group Programs or Courses to Scale?
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Today is another deep dive with my business bestie, Steph Crowder. Steph and I decided to take our daily Voxer conversations to the podcast. We're tackling the ever-present dilemma for entrepreneurs: whether or not to focus on selling courses or group programs. Spoiler alert: it’s not just about the money. But the earning potential of making the ri…
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You Won't Believe How Much Kirsten Roldan Paid Herself Last Year
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Kirsten Roldan, a former healthcare professional, pivoted to the online business world in 2019, rapidly transforming side hustles into a booming $350K first-year revenue. By 2023, her business was bringing in $1M. Learn how Kirsten refined her business strategy and long list of offers to hit those coveted milestones. All while crafting a business m…
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Everything You Need to Launch a Low Key Evergreen Ad
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Today, I’m aiming to demystify evergreen ads and tell you what you need to know to set up a simple ad that consistently brings in new leads to your business. If you’ve got an online product, program or service to offer and want a fresh way to get in front of new leads, then you’re getting some step-by-step ad tips today. This Week on the Get Paid P…
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I'm kicking off the podcast in 2024 with a candid review of my last year in business. Expect a mix of successes and setbacks, as I share insights from both. I’ll tell you what went even better than I expected, including my revenue and profit. And, I’ll give you an honest look at where I really struggled and what it took to get out of my own way. It…
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Sue Mcleod: $200K a Year From Ceramic Glazing Courses
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After joining Get Paid Marketing, Sue McLeod transformed her ceramic glazing business from a side-hobby to a $200k p/yr business. Sue McLeod is a ceramic studio technician who teaches online classes on creating your own pottery glazes. Since joining GPM, she has celebrated a sense of financial stability, a work-life balance that includes her mental…
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Get Paid Marketing Info Session Replay 🗣 Bonus Ends Dec 7th
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The Get Paid Marketing Info Session recording is live and enrollment for our January 2024 cohort is officially open! Listen in to hear about: ✅ Building a $50k funnel that works on autopilot - including a peek at the newly updated GPM curriculum ✅ The role expert guidance in your marketing, ads, and conversion copy play on how quickly you see reven…
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7 Ways Your Evergreen Funnel Will Sell Out Your Offer
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In today's episode, I’ll go over seven strategies to leverage your evergreen funnel assets to sell out your offer. In other words, the effort you put into your evergreen funnel goes well beyond one ad campaign or launch. The resources you create are akin to digital gold that can continue to get you paid well down the line. If you are listening to t…
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Mel Savage: 12 Coaching Clients from an Evergreen Funnel
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Mel Savage is a Cognitive Behavioral Coach, Leadership Mentor and Seasoned Corporate Veteran. Today she shares her experience transitioning from a corporate career to full on entrepreneurship, helping pre-executives who want to become stronger leaders. Mel came into Get Paid Marketing unsure if it ads would work for her because of focusing mainly o…
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4 Reasons Your Ads Aren't Converting (Even If They Used To)
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Today is all about why your offers aren’t selling and your ads aren’t converting. I’m going into the 4 reasons we’ve seen even really great offers flop, including what you can focus on optimizing right now to make a huge difference. These are small changes that made a huge difference in my own marketing funnel after someone generously offered me so…
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Hitting $627k: Krista Miller's Advanced Summit Strategies
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Krista Miller is a virtual summit strategist committed to helping online business owners skyrocket their signature offer sales by hosting highly-profitable summits that blow industry standards out of the water. Today, she’s here to tell us what actually works when it comes to online summits. Krista is also a recent member of Get Paid Marketing and …
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How to Know If You're Ready for an Evergreen Funnel (and Other Funnel FAQ)
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In today's episode, we're going to look at the basics of a $50k funnel that can be used to generate six-figure income in your business. People throw around the word funnel a lot without a super clear idea of what that looks like for unique offers. I’m going to take you through the basics of the most essential funnels we focus on when it comes to se…
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Amy Fedele: The Messaging Tweaks that Grew Her Course Sales by 36%
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Amy Fedele: The Messaging Tweaks that Grew Her Course Sales by 36% Amy Fedele is a successful online entrepreneur who turned her passion for gardening into a full-time digital product business. She and Sarah Lucille, Get Paid Marketing’s Copy and Messaging Coach, discuss how she went from hobbyist blogger to full-time in her business. She gets into…
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How I Hired a House Manager and Hosted a Yacht Party
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In this episode, I'm taking it back to 2018 – the year things finally clicked for me in business. That’s when I finally nailed down a sales funnel that changed my life in both business and in my personal life. You’re getting all the details on what opened up for my family and me personally and how it has also transformed my own relationship to weal…
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Steph Crowder: The Worst Advice She Used to Give as a Business Coach
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Today I’m joined by my good friend, and someone I’ve mentioned on the podcast numerous times, Steph Crowder. Steph is a stellar business coach with a really strong background in sales, helping me out with my own thoughts about selling. She went from a struggling sales rep for Groupon who was nearly fired for her low numbers to Director of Sales Tra…
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Launch Debrief: Absolute FB Ads (With New Positioning)
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In this episode, I dive into the details of my latest launch of Absolute FB Ads. I shed some light on the most pivotal mindset shifts I had to make that ended up completely transforming what could have been a really turbulent process into a surprising success. I’ll get into insights on everything from pinpointing critical details of the launch to r…
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Today I dive right into key takeaways from my recent Absolute FB Ads Q&A session. I’m going to tell you what I really think of the most common question I get: “How do I make sure my ads are attracting buyers and not freebie seekers.” We’ll get into the problem with labeling your subscribers as “buyers” and “non-buyers” and a really important mindse…
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Sara Fisk: This Ex-Good Girl Left Her Life Behind
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Sara Bybee Fisk is a Master Certified Coach and Instructor who teaches women how to tame the rampant people-pleasing, perfectionism, and codependency that is causing them so much frustration and resentment. She went from teacher to stay-at-home mother to five to running a 6-figure coaching business in her first two years. Today she tells us how fac…
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