A show about keeping the clients in your online group program - forever - improving retention and revenue for courses, masterminds, coaching programs and memberships. Did you know that it costs up to 15 times more to acquire a new customer than it does to retain an existing one? So why do so many entrepreneurs obsess over getting new people? Imagine waking up in the morning NOT worried about where your next clients are going to come from, because the awesome ones you already have don’t leave ...
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A video and audio series to help marketing teams grow through unscripted conversations between today's most influential marketing practitioners and thought leaders.
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My Life, Wildlife is a new podcast where you’ll meet the passionate, talented people who have dedicated their lives to caring for the wildlife and wild places of Alaska. Tune in to hear how these scientists, conservationists, and adventurers spend their days and how they came to live and work in a place like no other. Through their stories, you’ll visit some of the most amazing places in the world – giant mountains, wild rivers, icy seas, and the stunning beauty of the high arctic – and you’ ...
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How You’re Losing Clients Seconds After They Hit the Buy Button
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Mere seconds after they buy your program, you could already be losing your customers! For many online entrepreneurs, the thank-you page is the first place we begin to ignore our customers. As someone who helps clients design programs every day, I see the gap between the checkout-page Submit button and the Welcome video almost every day. Don’t lose …
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The Forever Client with Andrea Ames (Trailer)
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A show about keeping the clients in your online group program - forever - improving retention and revenue for courses, masterminds, coaching programs and memberships. Did you know that it costs up to 15 times more to acquire a new customer than it does to retain an existing one? So why do so many entrepreneurs obsess over getting new people? Imagin…
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U.S. Fish and Wildlife Service Pilot/Biologist Kara Hilwig tells us about her time flying for National Wildlife Refuges in Alaska and the great experiences she gets to live through in her day to day job.Av Kristopher Pacheco
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Listen as Deputy Assistant Regional Director for the Office of Subsistence Management, Amee Howard tells us about her family roots and how her journey has lead her across the lower 48, eventually leading back to Alaska.Av Kristopher Pacheco
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Erika Merced-Teofrio tells us about the continuation of her service, from helping provide air and missile defense to our nation's allies to now serving as the Marine Mammals Management, Administrative Assistant for the Alaska Region.Av Kristopher Pacheco
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Andrea Medeiros tells us about her path from cooking professionally on the East Coast to serving as the Alaska Region's Public Affairs Officer for the U.S. Fish & Wildlife Service.Av Kristopher Pacheco
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From a wilderness ranger to a fire management officer to a refuge manager, Bob Rebarchik reflects on his career journey to the northwestern Alaska refuges he calls home.Av Kristopher Pacheco
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Listen to ecologist Karin Bodony speak about her love for rural Alaska, glacial sand dunes, yellow-cheeked voles, and sled dogs - and what she has learned from the people and places of Koyukuk, Nowitna, and Innoko National Wildlife Refuges.Av Kristopher Pacheco
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Tim Lorenzini came to Alaska to teach school in Galena. Follow his career to becoming a supervisory Park Ranger at Tetlin National Wildlife Refuge and hear more about his favorite river (the Yukon) and why Tetlin is nicknamed the Land of Great Migrations.Av Kristopher Pacheco
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Listen as Wildlife Biologist Benjamin Weitzman tells us about the journey to his position with the U.S. Fish & Wildlife Service and learn a thing or two about Alaska's smallest marine mammal— the sea otter.Av Kristopher Pacheco
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Mimi Thomas grew up along the Yukon River and has spent her career with Fish and Wildlife Service as a park ranger and law enforcement officer at Kenai and Yukon Flats refuges.Av Kristopher Pacheco
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Randall Friendly grew up in the village of Tuntutuliak along the Kuskokwim River. He is a graduate student studying the threatened spectacled eider in Yukon Flats National Wildlife Refuge.Av Kristopher Pacheco
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Listen to Paul Leonard share what he loves about living and working in Alaska as the supervisory ecologist at Arctic National Wildlife Refuge. He grew up in the rolling hills of Kentucky, fascinated with the frogs and insects of nearby streams. Paul came to Alaska as a college student and the experience changed his life.…
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Bill Leacock knew even as a young child that he was interested in bears and being outside. Follow his career from southeast Asia to Siberia to Alaska, where he has worked as a bear biologist at Kodiak Refuge and is now the mammal biologist at Arctic National Wildlife Refuge.Av Kristopher Pacheco
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This week Christy Cincotta talks about her path to becoming a Coastal Program Biologist for the Alaska Region. Learn about the various factors that impact Alaska's coast and the ways the Coastal Program protects and restores them.Av Kristopher Pacheco
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Federal Wildlife Officer Kelly Modla shares what she loves about her job in Alaska, from bear sightings to teaching kids about safety and wildlife forensics.Av Kristopher Pacheco
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Allyssa Morris, tells us about how her childhood curiosity for camping and backpacking has lead her to a career as an Environmental Education Specialist for Arctic, Kanuti, and Yukon Flats National Wildlife Refuges.Av Kristopher Pacheco
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Dan Saxton tells us about what it takes to manage the public use cabins on the Kenai National Wildlife Refuge. Learn about the two dozen cabins that are available for use by anyone looking for a cozy shelter to spend on the refuge.Av Kristopher Pacheco
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Born in a log cabin next to the woodstove in western Alaska, Jim Akaran grew up learning about respect for wildlife from his Yup'ik family and elders. He has worked for the Fish and Wildlife Service for 38 years, and served as one of the first Native Liaison Specialists. Listen to his story about working for Yukon Delta and Yukon Flats National Wil…
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Listen as Invasive Species Outreach Coordinator Deborah Kornblut tells us about her experience with the Directorate Fellowship Program that started her career with the U.S. Fish and Wildlife Service.Av Kristopher Pacheco
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Listen as Wildlife Biologist Robin Corcoran tells us how her passion for the outdoors has lead her from studying art in New York to a career studying the birds of Kodiak, Alaska.Av Kristopher Pacheco
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Scott Slavik came up to Kenai Refuge in 1990 for a summer internship working on trails. It turned into a life-changing experience he now shares with others.Av Kristopher Pacheco
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Assistant Refuge Manager Will Wiese tells us about how his passion for hunting paved the way for his move to Alaska and starting a career with the U.S. Fish and Wildlife Service.Av Kristopher Pacheco
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Listen as Fish Biologist Bill Carter tells us about his journey taking him across the country; from Florida, to Dutch Harbor, to running sled dogs, and finally studying fish and wildlife in Selawik National Wildlife Refuge.Av Kristopher Pacheco
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Listen as Lead Refuge Information Technician Chris Tulik talks about his path into a career with the U.S. Fish & Wildlife Service. He covers the work he does building relationships and providing a two way flow of information and communication on subsistence and conservation efforts.Av Kristopher Pacheco
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Assistant Fire Management Officer Nathan Perrine talks about his path getting into "Fire" and some of the ways they manage it on National Wildlife Refuges in Alaska.Av Kristopher Pacheco
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Listen as Regional Fire Ecologist Lisa Saperstein talks about the effects of fire and some factors for fire management in Alaska.Av Kristopher Pacheco
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Listen as Fire Management Specialist Dale Woitas talks about how he got started managing fire fighting in Alaska's Wildlife Refuges.Av Kristopher Pacheco
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Sarah Saalfeld, Ph.D. talks about her start into science as a child leading her to shorebird research in the north Alaskan Tundra.Av Kristopher Pacheco
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Wildlife Inspector Chad Hornbaker talks about his work with his rescue dog “Dock” to facilitate wildlife trade and interdict wildlife smuggling at one of the United States’ busiest ports.Av Kristopher Pacheco
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Listen as Ryan Wilson, PhD. speaks about his work with North America's largest bear.Av Kristopher Pacheco
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Listen as Joel teaches about walruses and his time as a wildlife biologist studying them for the past 25 years in Alaska.Av Kristopher Pacheco
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Richard Lanctot, Ph.D. talks about his 30 years of field work as a shorebird biologist in Alaska.Av Kristopher Pacheco
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Alaska born and raised Heather Renner talks about her pathway to be the supervisory wildlife biologist at Alaska Maritime National Wildlife Refuge.Av Kristopher Pacheco
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Maria Fosado talks about her journey and drive that lead her into the career and position she is in as the Refuge Manager at Izembek National Wildlife Refuge.Av Kristopher Pacheco
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John Faris, the captain of the R/V Tiglax, talks about his time out at sea with his crew and scientist of the U.S. Fish and Wildlife Service.Av Kristopher Pacheco
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Biologist Tamara Zeller talks about her adventures conducting aerial surveys for migratory birds.Av Kristopher Pacheco
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Leticia Melendez talks about her experience that inspired her to change career fields eventually moving her from the Southwest desert to Cold Bay, Alaska.Av Kristopher Pacheco
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Join us as Greg Siekaniec tells the story of his career and how Alaska has drawn him back time and time again, ultimately finding himself as the U.S. Fish & Wildlife Service Alaska Regional Director.Av Kristopher Pacheco
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Coming soon: My Life, Wildlife, the new podcast from the US Fish and Wildlife Service, Alaska Region! New episodes every Thursday beginning on Earth Day, April 22, 2021.Av Kristopher Pacheco
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Driving Amazing Customer Experiences with Jessica Best, Douglas Burdett, Andrea Ames, and Vishal Khanna
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On this episode of Marketer-to-Marketer, Jessica Best, Douglas Burdett, Andrea Ames, and Vishal Khanna sit down to discuss customer experiences and how the marketing team can shape them for the best possible result. https://emktr.co/m2m0204Av Marketing
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Content Marketing World and Things with Joe Pulizzi, Leah Hammes, Demian Ross, and Melanie Deziel
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Have you ever sat on the Content Marketing World website, reviewing the sessions and speakers, but find yourself not sure if you should go? Maybe you are unsure how you will convince your boss that this is the event for you. Before our first Content Marketing World, we were unsure if the value would be there as well because it is not like any other…
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The State of Content Marketing with Andy Crestodina, Doug Kessler, Heidi Cohen, and Joe Cox
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What is the next big thing in the boundless world of content marketing? Where do we go from here? Marketing is moving towards interactive vs. interruptive content. Intelligence over aggression is becoming the standard for our ever more discerning customers. It can be easy to get lost in creating vanity content, but sometimes a back to the basics ap…
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Welcome to Season Two - What's Next for Video Marketing?
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This week, our team is excited to present the first episode of our hit podcast, Marketer-to-Marketer. Do you like vertical video? What types of content do you prefer when engaging with Live video? These are just some of the question and topic we cover as this panel of four dive deeper into the topic of Video Marketing. Our hosts include: Andrew Dav…
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Being Known for Your Niche with Melanie Deziel and Jay Acunzo
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What happens when Content Marketing works? We are not talking about just getting subscribers, but truly being known as one of the best resources in the world for your niche. Everything you dreamed of will come true, right? Your business will get so many leads you will see rapid growth, you get invited to speak at industry conferences all the time, …
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Using Video and Audio to Reach Your Audience with Matt Pierce and Pamela Muldoon
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Can you create a podcast with only audio and never incorporate video? Absolutely, this has been proven with the adoption of radio in the 1900s and the resurgence of audio podcasts with mobile phones. What about creating a video without audio? Sure! Although it would not be the norm, many people prefer to watch videos online without the audio using …
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Lessons Learned From Journalism to Help Enterprise Content Marketing with Heidi Cohen and Nicole Mills
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Thankfully, many marketers have converted to the “dark side” and went into Content Marketing for large companies, to the benefit to our industry as a whole. This shift has helps us understand the relationship between sales and marketing, allowed us to dive deeper into the story, and make us aware of the need to communicate more with our customers a…
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The Next Generation of Content Marketing with AJ Huisman and Scott Monty
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Have you ever sat down and watched how your children or grandchildren consume content? What is their favorite type to use for entertainment? What about education? If you are seeing what I am seeing, the results are detrimental compared to the types of content we are creating today. You see, text-based long-form content drives most Content Marketing…
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Re-engineering Yourself, Your Career, and Your Content with Andrea Ames and Bert Van Loon
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Is fear holding you back for being honest about the effectiveness of your content? If so, you are not alone. In this episode, Andrea Ames and Bert Van Loon walk through the history of content in their fields and how re-engineering your focus and skillset can be the best path into your marketing success. https://enterprisemarketer.com/podcasts/m2m/s…
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A Journey Through Native Advertising to Artificial Intelligence with Paul Roetzer and Chad Pollit
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From 2016 to today, two of the top ten buzzwords in Digitial Marketing have been Native Advertising and Artificial Intelligence. They are very important topics and will help drive the future of Digital Marketing as we know it. However, for most marketers, and those who are attempting to reach marketers with online content, these two topics are misu…
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