Connor Jeffers, CEO of Aptitude 8, interviews marketing, sales, and customer success leaders about how they are using artificial intelligence to innovate, optimize, and scale their go-to-market operations.
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While Becky Hill has an irrefutable aptitude for writing chart smashing pop music, her roots are firmly ensconced in electronic music - from listening to Trance and Drum ‘n’ Bass as a child, through becoming a ‘professional’ clubber in her teens to collaborating with some of today’s most renowned DJs and producers (such as Wilkinson, Tiesto and MK) in her twenties. Art of Rave provides the perfect platform for Becky to delve deep into the dance music scene she is so passionate about.During t ...
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“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
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Snippet: Connor Jeffers, Founder and CEO of Aptitude 8 and Hapily, Talks About His Journey and Experiences.
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He shares how he started at a Top Hat company, left school to pursue sales and marketing, and navigated a roller coaster of a journey to achieve his current success. Jeffers provides valuable insights and learnings from his entrepreneurial path. Watch the full episode here 👉https://bit.ly/4cPPqom
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Snippet: Enno de Boer, Head of Global Operations Technology at McKinsey and Company, Explores Lean Manufacturing.
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He discusses the concept of lean manufacturing and the inspiration behind creating a platform where users can find the best supply chains in the world that have embraced technology for outsized impact. Currently, there are 153 lighthouses on this platform, showcasing the pinnacle of tech-driven supply chains. Watch the full episode here 👉https://bi…
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EPISODE 205- Banking on the Cloud: Amazon Web Services' Head of Worldwide Banking Industry Charith Mendis on How to Drive Market Growth
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Charith Mendis is the Head of the Worldwide Banking Industry for Amazon Web Services (AWS), where he oversees global banking industry activities. With over 15 years of experience in financial services across Asia, EMEA, and North America, he helps banking and lending organizations leverage cloud capabilities to innovate and transform their operatio…
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Snippet: Yue Wang, Head of Advanced Network Research at Samsung Electronics, Explores AI Transformation in Telco.
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She discusses how AI is revolutionizing the telecommunications industry at MWC. She highlights how AI not only reduces costs but also opens up new revenue streams, driving innovation and efficiency. Watch the full episode here 👉https://bit.ly/3Y0B1RU
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Snippet: Sebastian Borget, Chief Operating Officer at The Sandbox, Delves into the Transformative Potential of Blockchain Technology.
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He highlights how it grants genuine ownership to creators who contribute content, revolutionizing the way we think about digital assets. Watch the full episode here👉https://bit.ly/3L9wo0d
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Snippet: Philipp Schulte, CEO of Giesecke+Devrient Mobile Security, Discusses his Work in Critical Infrastructures.
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Schulte highlights the importance of providing security technology that ensures all customers can enjoy its benefits. He explains IoT as connecting everything that runs on power, showcasing the future of interconnected devices. Watch the full episode here 👉https://bit.ly/3WqOaSY
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EPISODE 204- From Candy Crush to Cash: Revolut's Chief Growth & Marketing Officer Antoine Le Nel on How to win the Marketing Game
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Antoine Le Nel is Chief Growth and Marketing Officer at Revolut, a leading fintech company. With a background in growth, marketing, and analytics, Antoine is dedicated to empowering financial freedom and access. He spearheads global growth strategies for both B2C and B2B offerings, overseeing Marketing, Communications, Analytics, and Growth Partner…
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Insights from Zapier's Lindsay Rothlisberger: A Masterclass in Leveraging AI for RevOps
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In this episode of "Go to Market with AI," Conor Jeffers interviews Lindsay Rothlisberger, Director of Revenue Operations at Zapier. With 16 years of experience, Lindsay shares her insights on: Implementing AI in RevOps to boost sales efficiency Creating seamless customer experiences Using AI for lead routing and call preparation Enhancing product …
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EPISODE 203- Marketing for Good: United Nations WFP Head of Innovation Accelerator Bernhard Kowatsch on How Big Data and Startups Are Tackling Hunger
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Bernhard Kowatsch is the Head of the Innovation Accelerator at the UN World Food Programme, a Social Entrepreneur, an ex-BCG consultant, and a TED speaker. He founded the WFP Innovation Accelerator in 2015, leading it to become the world's largest social impact startup accelerator. He holds a degree from HEC Paris and is a recognized thought leader…
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Snippet: Thomas Holl, MD & Co-founder of Babbel, Examines Inclusive Language Learning!
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He shares how the main goal of his product is to help millions of people, not just the elite, to read and learn the language they wish to. He emphasizes Babbel's mission to make language learning accessible and inclusive for everyone. Watch the full discussion here 👉https://bit.ly/3OYhsEm
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Snippet: William Quigley, co-founder, and CEO of WAX.io, Delves into the Revenue Potential of NFTs.
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He discusses how NFTs serve as the primary way blockchain games generate income and the innovative possibilities of programming these microcomputers. Watch the full episode 👉 https://bit.ly/4bLpKZD
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Snippet: Julien Bertolini, IoT expert at Volvo Group, Explores the Future of Transportation!
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He also highlights significant shifts in the industry of transportation as a service, emphasizing how these innovations will reshape our future. Watch the full episode here👉https://bit.ly/4aTSG0k
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EPISODE 202- From Data to Market: Deloitte's Intelligence Services Center Lead Jonathan Daglish on Ai's Role in Strategizing
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Jonathan Daglish is a Senior Manager and the Intelligence Services Centre Lead at Deloitte. He holds a Master's degree in Terrorism, Crime, and Global Security and has extensive experience in intelligence and risk advisory roles, including previous positions at Dataminr and TorchlightGroup Ltd. On The Menu: 1. AI-Powered Social Listening: Preparati…
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EPISODE 201- Governing Ai: Lead Negotiator of European Union's Ai Act Dragoș Tudorache Talks Compromise & Cooperation
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Dragoș Tudorache is a Member of the European Parliament and chairs the Special Committee on Artificial Intelligence in the Digital Age. He began his career as a judge and later held key positions at the OSCE and UN missions. He managed strategic projects at the European Commission, including the Schengen Information System and VIS. On The Menu: 1. …
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Snippet: Sebastian Borget, CEO of Sandbox Analyzes Blockchain and NFTs.
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He delves into how Sandbox leverages blockchain technology and NFTs to create a fully gated experience. He discusses the innovative equipment that enhances user experience and expands player engagement, pushing the boundaries of what's possible in the gaming world. Watch the full episode here👉https://bit.ly/3L9wo0d…
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EPISODE 200- Metrics on the Move: BlaBlaCar's Co-founder Frédéric Mazzella on How to Measure Success
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Frédéric Mazzella, founder of BlablaCar, is also co-founder of Captain Cause, which allows companies to finance environmental and/or social associative projects. He is a regular speaker at leading international conferences and in the media, where he comments on the fast-changing mobility landscape, entrepreneurship, global marketplaces, and buildin…
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Snippet: Ariel Garten, Founder of Interaxon and Muse Explores the Rise of Meditation.
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Ariel shares the trajectory that led meditation to be widely recognized. She delves into how meditation has evolved to become a significant part of pop culture, transforming the way we understand and practice mindfulness. Watch the full episode here 👉https://bit.ly/3TukdQl
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Snippet: Kelvin Beachum NFL Athlete, and Investor Elaborates on his Journey of Growth and Success!
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One of the biggest hurdles is often the ability to be coachable. Being open to feedback and guidance from others can make a world of difference in how a founder navigates their path. Watch the full episode here! 👉https://bit.ly/3Ted0np
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EPISODE 199- Phish and Chips: Cisco's Director of Strategic Engagements Wendy Nather on AI’s Role in the Future of Cyber Scams
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Wendy Nather is the Director of Strategic Engagements at Cisco, leveraging over 40 years of IT operations and security expertise. With experience in financial services and industry analysis, she excels in security program management, threat intelligence, risk analysis, and incident response. On The Menu: 1. Discussed the importance and challenges o…
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Snippet: William Quigley, Co-founder and CEO of Wax, Highlights How Video Game Companies Are Constantly Innovating, Especially in Areas Like Graphics and MMOG.
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Quigley predicts that the next frontier for video games will be augmented reality (AR). However, he acknowledges that current AR technology, such as the new Apple goggles, faces challenges like high price points and user discomfort. Watch the full episode 👉 https://bit.ly/4bLpKZD
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EPISODE 198- The Modern Machines Market: Siemens' Head of Technology & Innovation Management Annika Hauptvogel Talks AI & Sustainability
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Annika Hauptvogel is the Head of Technology & Innovation Management at Siemens, recognized as a 40 under 40 Capital leader and a visionary by BCG & Handelsblatt and Business Insider. With a career at Siemens spanning nearly nine years, she leads strategy and innovation, focusing on sustainable technologies. She has previously managed R&D projects, …
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Snippet: Ariel Garten, Founder of Interaxon and Muse, Discusses Meditation as the Original Technology.
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For over 2000 years, it has been the tool for observing ourselves before anything else. Join the discussion on the timeless practice that continues to empower self-awareness and mindfulness. Watch the full episode here 👉https://bit.ly/3TukdQl
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Snippet: Sairah Ashman, CEO at Wolff Olins Explains How the Diverse Talent She Works with Inspires her Mind in Various Directions.
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She also shares her eclectic taste in books, movies, and music, acting as a catalyst for triggering new ideas. Join the conversation on creativity and inspiration in the business world! Watch the full episode here! 👉https://bit.ly/4aAF3E0
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EPISODE 197- Bots on the Ballot: NYU's Professor Joshua Tucker on How Tech & Marketing are Throwing Democracies Into a Spin
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Joshua Tucker is a Professor of Politics at New York University, where he is also an affiliated Professor of Data Science, Russian, and Slavic Studies. He serves as the Director of NYU’s Jordan Center for the Advanced Study of Russia and co-director of the NYU Center for Social Media and Politics. His research focuses on comparative politics, mass …
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Snippet: Kelvin Beachum, NFL Athlete, and Investor, Empowers Diversity in Aviation.
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Kelvin Beachum discusses the United ABA Academy's groundbreaking work in removing entry barriers for black and brown children in the aviation industry. This initiative plays a crucial role in diversifying the sector, which is a significant player in the economy. Join the conversation on creating equal opportunities in aviation at Collision Conf! Wa…
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Snippet: Thomas Holl, MD and co-founder of Babbel Reflects on the Founding Moment of Babbel!
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He shares how all four co-founders quit their jobs to start the music-learning platform, realizing that language learning was ripe for innovation. Join the discussion on transforming language education with Babbel's innovative approach! Watch the full discussion here 👉https://bit.ly/3OYhsEm
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Snippet: Julien Bertolini, IoT Expert at Volvo Group, Unveils his Groundbreaking Tools!
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This tool enables the visualization of any data and provides notifications on specific conditions, granting individuals without development skills the full power of IoT. Join the discussion on democratizing IoT for all! Watch the full episode here👉https://bit.ly/4aTSG0k
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Snippet: Nicholas Thompson, CEO of the Atlantic Discusses the Importance of Identifying Areas and Demographics Unaware of the Atlantic’s Content.
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He emphasizes the goal of reaching new audiences, citing New Hampshire as an example. By conducting surveys and pinpointing these pockets, Thompson aims to expand The Atlantic's reach and impact. Watch the full episode here 👉 https://bit.ly/3UnpCrK
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Snippet: Amy Bernstein, Editor at Harvard Business Review Highlights the Importance of Transparency in Salary Levels.
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She emphasizes that transparency fosters trust and fairness in organizations. Additionally, Bernstein discusses how diversity in the decision-making process leads to better outcomes, as varied perspectives contribute to more informed and equitable decisions. Watch the full episode here 👉https://bit.ly/3tIguF2…
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Snippet: Julien Bertolini, IoT Expert at Volvo Group Discusses the Significant Value IoT Brings to Logistics.
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He highlights its impact on various aspects, including packaging and product delivery. Join Julien as he explores how IoT is revolutionizing the logistics industry, enhancing efficiency, and transforming the way goods are packaged, tracked, and delivered. Watch the full episode here👉https://bit.ly/4aTSG0k…
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EPISODE 196- Micro-Influencers, Major Impact: Neil Patel’s Guide to Influencer Marketing
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Neil Patel is the co-founder of Crazy Egg and Hello Bar. A New York Times bestselling author, he is recognized by The Wall Street Journal as a top influencer on the web and by Forbes as one of the top 10 marketers. He has helped major companies like Amazon, Microsoft, and Google grow through innovative marketing strategies. He is passionate about s…
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Snippet: William Quigley, Co-founder and CEO of Wax, Delves Into the Nuances of Digitization Versus Tokenization.
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He emphasizes the lack of understanding around this distinction and its impact. Quigley shares how this realization sparked the idea of using blockchain for video game virtual item trading, aiming to increase adoption. Join the conversation as he discusses the transformative potential of blockchain technology in revolutionizing digital asset owners…
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Snippet: Sebastian Borget, CEO at Sandbox, Explores Creative Empowerment!
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He discusses the company's vision of empowering creators through new technology. He highlights the importance of providing creators with a seamless experience. Watch the full episode here👉 https://bit.ly/4bKwg2X
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EPISODE 195- Innovative Marketing Tactics: Phil Walsh’s Approach to AI at Turing
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Phil Walsh is the Chief Marketing Officer at Turing, the world’s first AI-powered tech services company. With over 25 years of experience in IT, healthcare, pharma, medical devices, and software, he excels in building high-performing marketing teams that deliver data-driven insights and creative solutions. Formerly the CMO of AKASA and a marketing …
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Snippet: Steven Levy, Editor at Large for Wired, Reflects on His Journey of Writing About the Computer Industry.
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He shares how, despite initially feeling late to the game, he's now sought after by people curious about that era. Levy draws a parallel, suggesting that those writing about AI today will likely be asked the same question in the future, highlighting the rapid evolution of technology and the importance of documenting its history. Watch the full epis…
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EPISODE 194- Tackling Tech with Team Spirit: A Former Rugby Pro's Approach to AI Innovation
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Fernando Dominguez Pinuaga, Vice President of Sandbox AQ, is a passionate innovator and strategist dedicated to leveraging AI and quantum technologies to address global challenges. Formerly a professional rugby player for the Spanish National Team, his diverse experience spans energy, aerospace, transportation, and robotics across three continents.…
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Snippet: Brendan Hufford, Founder of Growth Sprints Elevates User Experience Through Interactive Demos.
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Harnessing the power of interactive demos on websites adds a new dimension to showcasing products. Companies like Trainual and Postscript excel in providing immersive experiences, bridging the gap between website browsing and hands-on product exploration, and captivating users with innovative demonstrations. Watch the full episode here! 👉https://bi…
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Snippet: Sairah Ashman, CEO of Wolff Olins Discusses the Importance of Rituals.
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She highlights how senior staff members at Wolff Olins create a comfortable environment and effectively convey the company's values. Ashman's insights shed light on how these rituals shape the company culture and enhance the overall employee experience. Watch the full episode here! 👉https://bit.ly/4aAF3E0…
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Snippet: Kelvin Beachum, NFL Athlete, and Investor Addresses the Global Shortage of Pilots.
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He discusses the importance of ensuring a diverse pool of candidates from various backgrounds in this critical sector of the economy. Join Kelvin as he shares insights on how to promote inclusivity and diversity in aviation, ensuring a vibrant and sustainable future for the industry. Watch the full episode here! 👉https://bit.ly/3Ted0np…
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EPISODE 193- Instant Cash, No Strings: How PayFlow is Disrupting the Payroll Market
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Benoit Menardo, Co-Founder of Payflow, is passionate about leveraging technology to innovate financial solutions. With a strong interest in entrepreneurship, Benoit also serves as an investor at Lanai Partners and Sketchnote Partners, supporting startups and fostering innovation. On The Menu: 1. Focus on empowering employees by allowing access to e…
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Snippet: Sairah Ashman, CEO of Wolff Olins Sheds Light on Prevalent Challenges in Assignments.
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She highlights two common issues: differences of opinion at various levels and varying expectations for outcomes. Ashman emphasizes that Wolff Olins works diligently to prevent such challenges from arising, ensuring smooth and successful project execution. Watch the full episode here 👉https://bit.ly/4aAF3E0…
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EPISODE 192- Future Tech & Global Impact: NEC Corporate EVP and CTO (Executive Officer), President of Global Innovation Business Unit Motoo Nishihara on How Firms can Gain a Technological Edge
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Motoo Nishihara is the Corporate Executive Vice President, CTO (Executive Officer), and Member of the Board at NEC Corporation. With over 12 years at NEC, he leads the company's global innovation efforts, and his focus on open innovation has led to the establishment of NEC Israel Research Center and NEC Laboratories India, advancing collaborative s…
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Snippet: Tod Sacerdoti CEO/Founder at Pipedream Unveils The Quest for Unconventional Business Brilliance.
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Explore the mindset of investors seeking unique business traits, from scalable customer acquisition to community-driven product development, aiming to uncover exceptional investment opportunities beyond conventional strategies. Watch the full episode here 👉https://bit.ly/3UNgfBY
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Snippet: Ariel Garten, Founder of Muse by Interaxon, Emphasizes the Importance of Labeling Feelings to Put Them in Context.
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She discusses how understanding and labeling emotions can unlock a variety of tools and techniques to overcome challenges. By acknowledging and contextualizing feelings, individuals can gain insights and develop strategies to navigate their emotional landscape more effectively. Watch the full episode here 👉https://bit.ly/3TukdQl…
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Snippet: Phil Walsh, CMO of Turing Shares Insights on Leveraging Talent and Staying Ahead in AI.
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He emphasizes the importance of tapping into the expertise of Turing's talent cloud, including developers, data scientists, and engineers. By fostering two-way communication and attending conferences, Turing stays at the forefront of AI trends. Phil focuses on creating thought leadership content to showcase Turing's expertise and help clients navig…
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Snippet: Ariel Garten, Founder of Muse by Interaxon, Delves Into the Importance of Meditation in Stepping Out of Your Own Mind.
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She emphasizes the need to recognize divergent thoughts and stop them when they become harmful. Join Ariel as she shares insights on how meditation can help you achieve mental clarity and peace. Watch the full episode here 👉https://bit.ly/3TukdQl
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AI-Powered Sales: Nate Roybal's Approach to Innovation at Syncari
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Nate Roybal, an experienced leader in B2B sales and partnerships, sits down with Connor Jeffers to talk about steering the GTM strategy at Syncari. Learn how Nate leverages prompt engineering and AI to improve sales processes and promote innovation within Syncari's operations. Understanding his approach to integrating AI in everyday business, incre…
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EPISODE 191- Digitizing Decarbonization: Nokia's Global Head of Sustainability Subho Mukherjee on Greener Futures
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Subho Mukherjee, Vice President and Global Head of Sustainability brings two decades of senior leadership experience in sustainability, strategy, technology, and innovation management. Leading Nokia's global sustainability strategy, he is passionate about leveraging technology to create impactful change. On The Menu: 1. Embedding sustainability int…
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Snippet: Eric Quanstrom, CMO at CIENCE Technologies, Defines Aligning Structure and Customer Experience for Maximum Value Creation.
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Understanding who you serve, how you help, and the value you create is crucial. Establishing a framework and structure, and enhancing the customer experience through clear communication and analytics, unlocks significant value. Watch the full episode here 👉https://bit.ly/3yjJk0m
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Snippet: Phil Walsh, CMO of Turing, Discusses How Their Clients Have Amassed Years of Data, Which Turing Leverages With AI.
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This enables them to make real-time, data-driven decisions. Using predictive analytics and embracing the GPT craze, Turing helps clients harness the power of AI to drive innovation and achieve their business goals. Watch the full episode here 👉https://bit.ly/3itaIRT
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