Beste Kurt Elster podcaster (2024)

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How Downpay Solves Payment Challenges | The Unofficial Shopify Podcast 41:17

5d ago41:17

41:17

"I can't stop talking about partial payment, apparently." – Diana Birsan Co-founder of Downpay and former Shopify Product Manager, Diana Birsan, joins us to break down how she built Downpay, the app that lets merchants offer partial payments for pre-orders, custom-made products, and more. It’s a potential game-changer for stores with long lead time…

1
Boosting Amazon Sales Using the Power of Split Testing with Andri Sadlak [The Opportunity Ep.167] 51:52

12d ago51:52

51:52

Having a great product is one thing. Ensuring that it actually appeals to your target audience is a whole different thing entirely. A product that doesn’t convert is essentially useless. That is why split testing is so important. Even a 10% improvement in your conversions can result in massive growth for your business. In this episode, we chat with…

1
Boosting Amazon Sales Using the Power of Split Testing with Andri Sadlak [Ep.167] 51:52

12d ago51:52

51:52

Having a great product is one thing. Ensuring that it actually appeals to your target audience is a whole different thing entirely. A product that doesn’t convert is essentially useless. That is why split testing is so important. Even a 10% improvement in your conversions can result in massive growth for your business. In this episode, we chat with…

1
How Shopify Built a Financial Hub to Empower Entrepreneurs 42:58

12d ago42:58

42:58

“It’s truly magic. That’s the word I use internally to describe what we’re doing here.” We chat with Vikram Anreddy, Head of Product for Finance at Shopify, about how Shopify is making money management way easier for merchants. Taxes, loans, cash flow—it’s all getting simplified with Shopify Finance, a one-stop shop for all your business finances. …

1
TikTok Shop Made This Stationary Store Go Viral 44:37

19d ago44:37

44:37

“Most brands just send out samples and then it’s done. We go the extra mile that 99% of brands do not do.” Building a multi-million dollar business typically involves more than wedding invitations and viral TikToks. Yet for Josh Hadley, it began precisely there. In this episode, he recounts the evolution of his e-commerce brand, Hadley Designs, fro…

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PR Strategy for Shopify Stores 43:54

26d ago43:54

43:54

“PR is the highest leverage activity, and we’re not taught that because it’s easier to just create a reel and hope it goes viral.” In this episode of The Unofficial Shopify Podcast, we meet Gloria Chou, a PR coach on a mission to break down the barriers of traditional media. Gloria didn’t take the expected path into public relations—she reinvented …

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Is PR Still Valuable? The Truth About Press Coverage With Peter Shankman [The Opportunity Ep.166] 52:02

27d ago52:02

52:02

Oscar Wilde once said, “There’s only one thing in the world worse than being talked about, and that is not being talked about.” Getting your business mentioned in the right places at the right time can take you from obscurity to virality overnight. Nowadays, businesses tend to rely on social media, but traditional PR and press coverage still play a…

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Is PR Still Valuable? The Truth About Press Coverage With Peter Shankman [Ep.166] 52:02

27d ago52:02

52:02

Oscar Wilde once said, “There’s only one thing in the world worse than being talked about, and that is not being talked about.” Getting your business mentioned in the right places at the right time can take you from obscurity to virality overnight. Nowadays, businesses tend to rely on social media, but traditional PR and press coverage still play a…

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SHOP CAMPAIGNS: Deep Dive 50:08

1M ago50:08

50:08

Also available on YouTube: https://youtu.be/djnSFyBsB7M We explore Shopify’s latest updates to simplify customer acquisition through its Shop Campaigns tool. Host Kurt Elster talks with Shopify's Andrius Baranauskas, Product Director for Shop Campaigns, Shopify's not-so-secret weapon for getting new customers on autopilot. Later, Nathan Onesian, Di…

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My Journey to Becoming the CEO of Empire Flippers with Andy Allaway [The Opportunity Ep.165] 58:53

1M ago58:53

58:53

From our humble origins selling small niche websites to successfully selling over 2,300 online businesses and helping more than 70 entrepreneurs become millionaires, Empire Flippers has come a long way. Now, we're entering an exciting new chapter with Andy Allaway taking the helm as our new CEO. In this episode, we take you behind the scenes at Emp…

1
My Journey to Becoming the CEO of Empire Flippers with Andy Allaway [Ep.165] 58:53

1M ago58:53

58:53

From our humble origins selling small niche websites to successfully selling over 2,300 online businesses and helping more than 70 entrepreneurs become millionaires, Empire Flippers has come a long way. Now, we're entering an exciting new chapter with Andy Allaway taking the helm as our new CEO. In this episode, we take you behind the scenes at Emp…

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Meet $100M+ Chubbies Co-Founder Kyle Hency 46:52

1M ago46:52

46:52

“I’m a builder. I want to be building a team, building an exceptional product, and competing every day.” Kyle Hency had a simple goal: create a brand that speaks authentically to men like him. What started as a fun idea among friends quickly grew into Chubbies, a $100M+ brand known for its short shorts and unapologetic personality. In this episode,…

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Support, Solve, and Scale: Amazon Seller Support Solutions with John Cavendish [The Opportunity Ep.164] 52:16

2M ago52:16

52:16

Amazon Seller Support is notoriously tedious. Many sellers find themselves wasting hours dealing with support tickets, only to end up stuck in the same cycle of slow responses and unresolved issues. Dealing with Seller Support is a necessary evil, but what if someone could handle all of that for you? This is where John Cavendish spotted an opportun…

1
Support, Solve, and Scale: Amazon Seller Support Solutions with John Cavendish [Ep.164] 52:16

2M ago52:16

52:16

Amazon Seller Support is notoriously tedious. Many sellers find themselves wasting hours dealing with support tickets, only to end up stuck in the same cycle of slow responses and unresolved issues. Dealing with Seller Support is a necessary evil, but what if someone could handle all of that for you? This is where John Cavendish spotted an opportun…

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Top Pickleball Creator's Video Content Strategy 49:11

2M ago49:11

49:11

"Our number one best-selling product… it’s called the Dink Master." Enhance Pickleball's Connor Hance shares his incredible journey from college tennis player to the leading content creator and entrepreneur in the fast-growing world of pickleball. 🎯 Episode Highlights: Connor's transition from tennis to pickleball during the pandemic. How Connor’s …

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Shopify Simplified: How to Launch, Sell, and Scale With Kurt Elster [The Opportunity Ep.163] 1:01:32

2M ago1:01:32

1:01:32

Choosing the right eCommerce platform can be a game-changer for your business. With so many options available, it’s important to find the platform that sets you up for success. In this episode, we chat with Kurt Elster, an expert who believes Shopify is the go-to platform for any eCommerce entrepreneur. Kurt has been running a Shopify services agen…

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Shopify Simplified: How to Launch, Sell, and Scale With Kurt Elster [Ep.163] 1:01:32

2M ago1:01:32

1:01:32

Choosing the right eCommerce platform can be a game-changer for your business. With so many options available, it’s important to find the platform that sets you up for success. In this episode, we chat with Kurt Elster, an expert who believes Shopify is the go-to platform for any eCommerce entrepreneur. Kurt has been running a Shopify services agen…

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How a Reddit Post Led to a $5M Skincare Brand 50:16

2M ago50:16

50:16

Hear how Austin Beals hacked his way out of a chronic skin condition to create Dermazen, a skincare brand that’s bringing in $5 million a year. No investors, no BS— just one man’s obsessive quest to relieve his own seborrheic dermatitis symptoms that turned into a product line changing lives. Austin talks about bootstrapping with a small SBA loan, …

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Inside the Shadowy World of Returns Fraud 53:44

2M ago53:44

53:44

Tackle the increasingly troubling issue of returns fraud in the e-commerce world. As return fraud rises, this once-overlooked issue is now a major concern for online retailers. You'll learn how fraudsters are gaming the system and the wild, often unnoticed, methods they're using to rip off small businesses. Brace yourself for a journey into the les…

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Boost Conversions with Build Grow Scale’s CRO Tips 49:06

2M ago49:06

49:06

“Most Shopify themes are built by developers to create an online store catalog, not a converting funnel.” In this episode of The Unofficial Shopify Podcast, Kurt Elster talks with Matthew Stafford, the CEO of BuildGrowScale, about finding success in e-commerce. Stafford, who went from selling t-shirts to mastering conversion rate optimization (CRO)…

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An Entrepreneur’s Guide to Building Wealth through Private Equity with Adam Coffey [The Opportunity Ep.161] 1:00:38

2M ago1:00:38

1:00:38

Many entrepreneurs think selling their business is a one-time event. But there’s another way to get a big payday and continue growing your business. Instead of selling everything, you can sell a portion of your business to a private equity firm. This reduces your financial risk by allowing you to cash out a large sum of money from your business. Pl…

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An Entrepreneur’s Guide to Building Wealth through Private Equity with Adam Coffey [Ep.161] 1:00:38

2M ago1:00:38

1:00:38

Many entrepreneurs think selling their business is a one-time event. But there’s another way to get a big payday and continue growing your business. Instead of selling everything, you can sell a portion of your business to a private equity firm. This reduces your financial risk by allowing you to cash out a large sum of money from your business. Pl…

1
Goodsellas: Why Movie Spoof Ads are Total Genius 38:44

2M ago38:44

38:44

Step into the rebellious side of marketing with this episode of The Unofficial Shopify Podcast. Molly Pittman from Smart Marketer joins to rip up the rulebook on conventional advertising. We dive into the creation of "Goodsellas," a grassroots, "Goodfellas"-inspired commercial that flips traditional marketing on its head. Their conversation reveals…

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Insider Tips on Buying & Selling Shopify Stores 48:34

3M ago48:34

48:34

"Buying a business is so much faster than building one and so much safer if you buy big enough." Also on YouTube: youtu.be/BuDtoDsC4tA Get the inside scoop on buying and selling Shopify stores from Gregory Elfrink at Empire Flippers. From the highs of a $13 million payday to the lows of emotional burnout, Gregory spills the secrets and dirty truths…

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A Data-Driven Approach to Mastering SEO with Manick Bhan [The Opportunity Ep.161] 59:25

3M ago59:25

59:25

Many people view SEO as art. It involves creativity, engagement, and out-of-the-box thinking. However, at its core, effective SEO is a science, grounded in measurable, data-driven strategies. Embracing this scientific approach is the key to SEO success.This is an area where Manick Bhan thrives. Manick is the founder of Search Atlas, an SEO software…

1
A Data-Driven Approach to Mastering SEO with Manick Bhan [Ep.161] 59:25

3M ago59:25

59:25

Many people view SEO as art. It involves creativity, engagement, and out-of-the-box thinking. However, at its core, effective SEO is a science, grounded in measurable, data-driven strategies. Embracing this scientific approach is the key to SEO success.This is an area where Manick Bhan thrives. Manick is the founder of Search Atlas, an SEO software…

1
Inside Shopify’s Major Checkout Upgrade 1:02:09

3M ago1:02:09

1:02:09

Also on YouTube: https://youtu.be/fIDw3fvPPgI Unpack the intricacies of Shopify's Checkout Extensibility— a feature poised to revolutionize online commerce. Michael Elmgreen, Shopify's Product Director, discusses the rationale behind this upgrade, enhancing security and streamlining customization. Blake Waldron provides a developer's-eye view of th…

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Building a Sustainable Activewear Brand from Scratch 51:26

3M ago51:26

51:26

Reprise Activewear founder Mary Bemis takes us through her incredible journey from launching a Kickstarter campaign to building a sustainable activewear brand that has caught the attention of Self Magazine and The View. She opens up about the gritty realities of bootstrapping—dealing with shady manufacturers, losing thousands, and balancing a day j…

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The Declining Churn Fallacy 47:07

3M ago47:07

47:07

Get ready for a deep dive into what really makes customers stick around or peace out. Professor Daniel McCarthy unravels the myths around churn rates and why a low number isn't always a high-five moment for businesses. If data drives your decisions, this episode is an indispensable resource for anyone navigating the complexities of subscription bus…

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Kurt Elster Podcaster

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