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touch point is a podcast dedicated to discussions on digital marketing and online patient engagement strategies for hospitals, health systems, and physicians' practices. In each episode, hosts Reed Smith and Chris Boyer dive deep into a variety of topics on the digital tools, solutions, strategies, and processes that are impacting the healthcare industry today.
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HCIC Next

touch point media

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HCIC Next is a podcast focusing on how digital marketing leaders are reshaping marketing and the healthcare industry. This podcast series shares information about the innovations that are happening today in digital marketing and helps you understand how to apply what has worked in other health systems across the country to your very own organization.
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Gear In Review

touch point media

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Gear in Review is a podcast that explores the many gadgets, gizmos, and widgets used everyday to capture and tell stories inside hospitals. We are constantly asked what camera do you use, what microphone records the best podcast, and even which drone is best for our hospital. We discuss the many gadgets in our tool bag that can help us capture and tell great stories.
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The Exam Room

Bryan Vartabedian, MD & touch point media

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Exploring the boundaries of medicine, technology, and culture, The Exam Room will put a lens on the forces reshaping medicine. One of the core threads running through the program will be the idea of technologically mediated change and its effect on the work of healthcare professionals.
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He’s skeptical. She’s spooky. Together they explore the unknown, unsolved, unbelievable, and just plain weird. With a shared passion for history and the truth, Sean & Carrie realized they could bring their different perspectives to the world of crime, the paranormal, and the inexplicable. Sean’s sharp eye on the logical and Carrie’s open mind to the unexplainable combine in every episode for an informative hour with a lighter touch.
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The All Points North podcast has everything you need to know about the news in Finland this week. Every Thursday APN looks deeper into the stories making the headlines in Finland. Get in touch via WhatsApp or SMS on +358 44 421 0909, or at allpointsnorth@yle.fi. All Points North is presented by Ronan Browne, Zena Iovino and Egan Richardson. This podcast is produced by Yle News, a unit of the Finnish Broadcasting Company.
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Digital Discussions: Unfiltered is the podcast designed to make all of ’that digital stuff’ 100 times easier for you. It’s the conversational business podcast that you never knew you needed! Lorna Scully your host, digital marketing coach & consultant, will openly & honestly answer your bug bearing questions week after week through to-the-point solo shows, insightful conversations with experts, and also fascinating conversations with YOU - the fabulous small business owners willing to share ...
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The Polkast

The Polkast

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Hosted by Ana Oppenheim and Ewa Pospieszyńska, two Poles living in London, this podcast explores Polish politics, culture and history. Expect fascinating guests from Poland and beyond, conversations serious and fun, and a lot of Polish accents. If you'd like to suggest a topic or have a good story to tell, please get in touch at thepolkastpod[at]gmail.com Music: Maciej Czubak. Art: Sahaya James
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Common People

James Marriott / Sound Media

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I'm James and I run a podcast business in Sheffield - and I'd consider myself one of the 'common people'. Jarvis has long been a hero and inspiration to me. So on this podcast, I meet some awesome folk to hear their stories and who has inspired them along the way. This show is not connected in way to Pulp or to Jarvis, it's all based on inspiration (however if Jarvis ends reading this at any point... please come on the podcast!). If you know a common person of any shape or size with a story ...
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DearZanny

Suzanne Maiden

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Zanny, aka Suzanne Maiden, M.A., Family Therapist, certified grief counselor, and co-host of TheDivaCast Internet talk show, recently merged her professional experience with broadcasting to produce Dear Zanny, a one-of-a-kind virtual cozy couch where listener’s plop down their most confidential concerns. The online audio advice column offers a compassionate ear, a sympathetic shoulder, and sound suggestions to the world’s most universal relationship dilemmas. Do you need to set firm boundari ...
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The Big Story is back with a second season! The news culture of our times is noisy, crowded, and honestly so confusing. This is why we are coming every fortnight on your podcast platforms to help you make sense of the new and now. With two new hosts, Anjali and Prateek, the second season of The Big Story will feature longer and well-rounded discussions with experts across science, culture, technology, politics, and more. Tune in on your preferred podcast platform! Millions of listeners seek ...
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This week APN looks into how two giant pandas at a facility in Central Finland have become the centre of local court cases, made international headlines, and raised questions about Finland's foreign policy direction.Ronan Browne presented this episode of All Points North. The sound engineer was Tuomas Vauhkonen.Let us know what you think via WhatsA…
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The New Jersey Pine Barrens: Over one million acres of sparsely populated, occasionally-on-fire wilderness, where the soil isn't good for growing anything but legends. Join us on a tour of Jersey's Pinelands and all the creepies and cryptids that supposedly make them their home, from pirate ghosts to the famed Jersey Devil. Go easy on Sean, Jersey-…
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In this episode, Chris Boyer and Reed Smith explore how the concept of ROI in healthcare digital experience extends beyond financial returns to impact patient care, operations, and sustainability. They break down ROI into three key areas: growth, cost savings, and improving experience and highlight how digital tools like telemedicine, patient porta…
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This week APN looks at Finnish driving culture. Are road safety experts right that Finns drive too fast, too often? Or are motorists here able to judge road conditions themselves and exceed the limits safely? We look at both sides of the speed camera issue, as well as road safety threats ranging from smartphone dependence and the natural world.Rona…
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On June 18th, 2023, the underwater tourism company OceanGate launched its Titan submersible, which was heading down with five passengers - billionaire adventurer Hamish Harding, deep-sea explorer Paul-Henri Nargeolet, businessman Shahzada Dawood and his son Suleman, and the CEO of OceanGate itself, Stockton Rush - to nearly 2.5 miles beneath the oc…
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In this episode, Reed Smith and Chris Boyer explore the critical decision organizations face between adopting point-based solutions vs. integrated platforms. They delve into the pros and cons of each approach, highlighting the importance of aligning these choices with organizational needs - and share how holistic frameworks and AI-powered technolog…
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Finnish school kids used to be some of the highest achievers in the world, but their test scores have deteriorated for years. The government now wants to restrict phones in the classroom to help pupils focus.Egan Richardson and Zena Iovino presented this episode of All Points North. The sound engineer was Tuomas Vauhkonen.Let us know what you think…
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Satanic Panic is back, baby, in the second of two parts on the Son of Sam murders! Sean takes us to the scenes of the last few shootings David Berkowitz committed in the summer of 1977, before covering Berkowitz's tumultuous transition to incarceration and eventual (inevitable?) cellblock conversion to evangelical Christianity. Oh, yes, and a talki…
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In this episode, hosts Reed Smith and Chris Boyer explore the evolution of search engine optimization and the growing impact of generative AI, exploring how large language models (LLMs) and their capabilities in natural language processing (NLP) can impact SEO efforts. They also touch on the benefits and challenges of AIO (Artificial Intelligence O…
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This week APN explains a Finnish word and concept that is said to "explain Finland" while also having no direct translation.Ronan Browne presented this episode of All Points North. The sound engineer was Juha Hjelm.Let us know what you think via WhatsApp on +358 44 421 0909 or at allpointsnorth@yle.fi.12 September 2024 / All Points North / Yle News…
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Trigger warnings for death and disco this week as we had back to mid-1970s New York to explore the "Son of Sam" murders that left the city in panic for one frantic year. From July 1976 to July 1977, David Berkowitz embarked on a string of cold-blooded murders with a .44 caliber pistol, killing six innocent people and wounding another seven more. Th…
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In this milestone 400th episode of the Touch Point podcast, hosts Chris Boyer and Reed Smith reflect on the last almost eight years of podcasting, and share stories from the early days (how it began and the first few episodes), to how the topics have shifted over the years, and reflect on memorable moments throughout the show lifetime. They also ar…
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In late September 1982, seven residents of the Chicago metropolitan area collapsed mysteriously, dying mere hours or days later. It didn't take investigators long to realize all seven victims had taken Extra-Strength Tylenol just prior to their deaths. All of them had been murdered, by a stranger, with cyanide, which had tainted the Tylenol capsule…
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Finland says it wants to attract more workers from abroad, but APN hears how government policies and negative discussions around immigration could have the opposite effect.Ronan Browne and Zena Iovino presented this episode of All Points North, with additional reporting by Priya Ramachandran d'Souza. The sound engineer was Joonatan Kotila.Let us kn…
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In this episode, hosts Reed Smith and Chris Boyer explore the "flat pancake" metaphor as it applies to the evolving role of the Chief Digital Officer (CDO) in healthcare and discuss how with conflicting priorities and lacking a clear mandate, CDOs face unique challenges in driving digital transformation within complex healthcare systems. They are j…
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This week we hear how a foreign-background referee has decided to fight back against racism in Finnish football. This episode of All Points North was presented by Ronan Browne and Egan Richardson. The sound engineer was Joonatan Kotila.Let us know what you think via WhatsApp on +358 44 421 0909 or at allpointsnorth@yle.fi.29 August 2024 / All Point…
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#HotMothSummer comes to a climactic end this week with the end of the first Mothman flap of Point Pleasant, West Virginia in 1966-1967 and the catastrophic collapse of the Silver Bridge, a tragedy in which 46 people lost their lives. Was the Mothman trying to warn those of the calamity to come...or merely a harbinger of their doom? And what was wit…
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In this episode, hosts Chris Boyer and Reed Smith share an update on the evolution of patient portals and how healthcare leaders are leveraging them to drive patient experience - sometimes to unintended consequences. They also discuss two recent patient studies illustrating potential biases in the adoption rate of patient portals. Mentions from the…
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Learning to swim can save lives, but many adults are too ashamed to admit they don't know how, especially in the land of a thousand lakes. Learning a new skill as an adult is humbling — and difficult. We hear how one listener learned to swim as a foreigner in Finland and get expert tips for those wanting to take the plunge.This episode of All Point…
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Thanks for your patience as we push through some tiring personal stuff to get to a great end to our Mothman series, and capping off #HotMothSummer just ahead of Labor Day! In the interest of our sanity, we kept it fairly loose this week with a late catch-up featuring Sean & Carrie gathering round the spooky campfire and talking their recently-consu…
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In general, digital transformations can be difficult – particularly in health systems. In this episode, hosts Reed Smith and Chris Boyer discuss the overall need for provider organizations to embrace radical digital transformation, ponder if we are able to do so, and then discuss how prioritizing patient advocacy can yield to more impactful digital…
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This week, we return to Point Pleasant for even more high strangeness as the Men in Black, a fleet of UFOs, and author John Keel descend on the town and get mixed up in a series of bizarre encounters including a little man with a ballpoint pen obsession, Indrid Cold and his posse of Lanulans (including our fave, Kletaw) and one very (and rightfully…
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The latest Gartner Hype Cycle indicates that the use of marketing Generative AI is about to slip into the Trough of Disillusionment. In this week’s episode, hosts Chris Boyer and Reed Smith discuss some of Gartner’s findings and the impact it has on digital marketing, review a story that opines on whether AI is in a bubble and share the current ado…
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This week, #HotMothSummer continues as we finally reach the story we've been building up to: the strange tale of the Mothman, a maybe-cryptid maybe-alien that descended upon the small town of Point Pleasant, West Virginia in 1966 to freak out the locals and eventually nab himself his own festival, museum, and of course, a particularly bootylicious …
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In this episode, hosts Chris Boyer and Reed Smith dive deep into the complex world of marketing technology, exploring the essential tools and strategies that power successful marketing teams. From foundational elements like website CMS and analytics to advanced AI-driven solutions, they dissect the marketing tech stack, providing insights into its …
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In this episode, hosts Reed Smith and Chris Boyer compare market and marketing research, and discuss the various methods - both quantitative and qualitative - that organizations can use to help inform critical strategies in a health system. Steve Koch from Cast and Hue joins to breakdown the differences and strengths of using focus groups and/or 1:…
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In this episode, hosts Chris Boyer and Reed Smith dive into the world of Online Reputation Management (ORM) and its significance for healthcare systems. They explore the essential activities marketing teams must undertake to manage ORM effectively, including monitoring social media, responding to reviews, and engaging with the community. They also …
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#HotMothSummer presses on this week with part 2 of our primer on the Men in Black! Sean takes us back to 1953 Bridgeport, Connecticut, as we hear in Albert Bender's own words what he says he experienced that fateful summer. What sounded from the outside like an intimidating visit from government officials quickly spins into a sci-fi thriller full o…
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In this week’s episode, hosts Reed Smith and Chris Boyer share their perceptions and insights on patient access - what it is, what internal and external factors are impacting access and then they dive into a recent study by Experian that implies that both patients and providers are feeling optimistic about access improvements in health systems. Las…
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Best known today for diminishing cinematic returns, the Men In Black have been one of the creepiest boogymen of the UFO community for nearly 80 years. This week, Sean takes us all the way back to 1947 and the first reported incident of someone being approached by a black-suited government agent after a UFO sighting and told to keep quiet. Next we j…
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Data is crucial for uniting digital strategies across a health system, yet it often presents significant challenges. In this episode, hosts Reed Smith and Chris Boyer explore how various departments—marketing, innovation, operations, and clinical/care management—perceive and utilize data differently. They delve into the distinct value each area fin…
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Data is critical to any organization in order to support decision-making and measuring success. In this episode, hosts Reed Smith and Chris Boyer discuss how developing a good data strategy is the underpinning of any successful digital transformation, experience or innovation strategy. They also reflect on the changing responsibilities of the Chief…
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As an Independence Day treat, we hop into the time machine for a little "Ain't it Sneaky" here on the show with the twisting tale of the Culper Spy Ring, America's first foray into espionage during the Revolutionary War. Formed after the tragic execution of newbie colonial spy and forever Connecticut hero Nathan Hale, the Culper Spy Ring was the br…
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As health systems increasingly adopt digital technologies, the gap between leading innovators and lagging adopters is becoming more pronounced. In this episode, hosts Reed Smith and Chris Boyer share characteristics that distinguish the two. They are then joined by Ben Dillon, who shares findings and insights from Geonetric’s most recent 2024 Healt…
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This week we take a deep dive into Finnish summer, from the wonder of cycling around the archipelago to the wacky world of swamp soccer. This episode of All Points North was presented by Ronan Browne and Matthew Schilke. The sound engineer was Panu Willman.Let us know what you think via WhatsApp on +358 44 421 0909 or at allpointsnorth@yle.fi.20 Ju…
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This week it's a summertime holiday story for the summertime holiday season as Sean introduces us to the creature fondly remembered as the Sandown Clown. This C-team cryptid (maybe) is reported to have chatted with two vacationing children on the Isle of Wight one warm day in 1973, introducing itself, "Hello and I am all colors, Sam." The "clown's"…
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The modern healthcare consumer expects a personalized experience, but many health systems struggle to meet these expectations. In this week's episode, Chris Boyer and Reed Smith discuss the current state of personalization in healthcare and explore why these strategies often fall short. They are joined by Keir Bradshaw of Merge, who shares his insi…
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This episode of All Points North was presented by Egan Richardson and Zena Iovino. The sound engineer was Panu Willman.This week we ask why the left surged in Finland, while the far-right made gains elsewhere in the European Parliament election. What did the Left Alliance do right to secure a record result for leader Li Andersson? Why did the Finns…
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Lighthouses have stood on the Northeastern coast of America for centuries, beacons of hope in dark night or a desperate storm...and, sometimes, silent witnesses to the many tragedies that can befall seafarers and their loved ones in the course of their sometimes dangerous work. This week, we take a trip through the past 300 years of American histor…
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In this week’s episode, hosts Reed Smith and Chris Boyer discuss the future of search and search optimization by exploring the recent changes to SEO algorithms and the challenge of integrating Gen AI into search experiences. They even provide a high-level overview of the most recent Google SEO leaks and what it means to healthcare marketers. They a…
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This week we ask if people in Finland are falling out of love with their social media apps.This episode of All Points North was presented by Ronan Browne and Miyuki Jokiranta. The sound engineer was Matias Puumala. Let us know what you think via WhatsApp on +358 44 421 0909 or at allpointsnorth@yle.fi.6 June 2024 / All Points North / Yle News…
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We take a trip back to '40s and '50s London this week to cover the grimy and gruesome story of serial killer John Reginald Christie, who gassed and strangled 8 women to death and stowed their bodies in and around his London flat. Sean takes us through the case that helped get the death penalty abolished in the UK, and we tackle all the most importa…
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In this episode, hosts Chris Boyer and Reed Smith delve into the contrasting worlds of back-office and front-office digital initiatives in healthcare, exploring how back-office applications like productivity tools, connectivity solutions, and data interoperability are revolutionizing administrative efficiency, while front-office innovations such as…
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For our 175th episode, we're going back to our spooky roots to investigate another internet-popularized urban legend: Black Eyed Kids. In 1998, journalist Brian Bethel took to the fledgling interwebs to share a strange tale. Sitting in his car alone one night in 1996, he'd been approached by two strange children - children who insisted he let them …
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We hit the streets, talk to experts and turn the EU trivia on ourselves in this week's show. This episode of All Points North was presented by Matthew Schilke and Zena Iovino. The sound engineer was Panu Willman.Let us know what you think via WhatsApp on +358 44 421 0909 or at allpointsnorth@yle.fi.30 May 2024 / All Points North / Yle News…
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Hosts Chris Boyer and Reed Smith delve into the concept of shared governance, exploring its definition and application across different fields. They discuss how shared governance empowers nurses in healthcare by involving them in decision-making to enhance patient care and job satisfaction, and how it functions in higher education by balancing dive…
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This week we ask if Finland is doing enough to tackle cybercrime after a spate of high-profile hacking cases.This episode of All Points North was presented by Ronan Browne and Miyuki Jokiranta. The sound engineer was Matias Puumala. Let us know what you think via WhatsApp on +358 44 421 0909 or at allpointsnorth@yle.fi.23 May 2024 / All Points Nort…
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This week we tackle the Isabella Stewart Gardner Museum theft, one of the most notorious and high-value art heists of all time. One March night in Boston, 1990, two men donned police disguises to enter the Isabella Stewart Gardner Museum in Boston. Once inside, they subdued security and walked off with a collection of art potentially valued at over…
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Despite the abrupt disruption in the retail telemedicine industry, the role of telehealth is still strong in our industry. In this episode, hosts Chris Boyer and Reed Smith discuss the state of the state of virtual care in 2024. From the repositioning of telehealth away from episodic care, to how state and federal legislation is advancing to suppor…
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We hear what's on voters' minds as we head into European elections in June, and find out how MEPs are held accountable for everything from their own expenses to legislation on bottle caps. This episode of All Points North was presented by Egan Richardson and Zena Iovino. The sound engineer was Matias Puumala.Let us know what you think via WhatsApp …
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