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I'm Collin Cadmus, a lifelong salesperson, 5x Sales & Marketing Leader, CRO, VP Sales, and industry thought leader who has hired and trained over 300 B2B salespeople, generating over $100M in recurring revenue and over $300M in exits. With over ten years of experience building and scaling SaaS sales teams, I now serve as a Consultant, Advisor, and Coach to top SaaS companies around the world. If you're into sales, marketing, leadership, or technology, this podcast is for you. Available on Yo ...
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Closing Deals vs Leading Teams w/ Anthony Natoli
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Anthony Natoli. Anthony graduated from the University of Arizona in 2015 and then jumped straight into sales as a BDR for Ethos Lending, followed by a promotion to his first AE role where he earned his way into President’s Club not once, but twice in a row. After Ethos Lending…
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The Future of B2B Sales w/ Scott Leese
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Scott Leese. Scott graduated from Dominican University of California in 1999 and then went on to earn his Master’s from Arizona State University in 2002. From there Scott launched his career in sales, quickly growing into VP of Sales roles at LeapFish, Democrasoft, and Main St…
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Scaling Namely to $70 Million ARR w/ Colin Specter
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Colin Specter. Colin graduated from UC Santa Barbara and then started his career in event management, where he got a taste of sales, customer service, and leading over 100 employees for nearly 7 years. In 2012 Colin pivoted into medical sales and then landed his first B2B SaaS…
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Fixing the Broken SDR Model w/ Mark Kosoglow
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Mark Kosoglow. Mark graduated from Penn State University in 1998 and then became the General Manager of Nittany Notes where he was responsible for everything from hiring, training, development, inventory management, and of course, sales. After discovering his knack for sales M…
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Selling Spiff to Salesforce for $419 Million w/ Jeron Paul
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Jeron Paul. Jeron studied economics and philosophy at Brigham Young University and then received his MBA at Harvard. After school he spent 3 years as a consultant before starting his first company Boardlink, which was acquired by Thomas Reuters. Jeron then spent 5 years in ven…
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Scaling Gong to $7 Billion Valuation w/ Chris Orlob
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Chris Orlob. Chris studied marketing at Utah Valley University and then went on to start his career at InsideSales.com, after which he started his own company Conversature, which eventually merged with Gong, at which point Chris became the Director of Product Marketing and eve…
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Building a Webflow Agency w/ Stefan Katanic
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Stefan Katanic. Stefan is a lifelong entrepreneur. He co-founded Traden Group in 2013, Coinbio in 2017, and White Label Agency in 2019, but his most recent venture is where he truly found his stride. Today Stefan serves as the CEO of Veza Digital, a services business that help…
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Yuriy Zaremba. Yuriy is a corporate lawyer turned CEO and a 2x Y Combinator Alumni. He co-founded his first company AxDraft in 2017 which was acquired by Onit in 2020. He then co-founded AiSDR where he serves today as the CEO. AiSDR creates and sends personalized sales emails …
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Building Roam w/ Howard Lerman (Former Yext CEO)
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Howard Lerman. Howard went to Duke University where he founded his first company with two of his classmates, JustATip.com, which they sold for $150,000 in 2001 while still in college. After school Howard founded Yext in 2006. By 2016 the company had $89 million in revenue and …
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Growth-at-all-Costs is Dead w/ Jacco van der Kooij
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Jacco van der Kooij. Jacco is originally from the Netherlands. He started his career in 1994 at Philips Electronics as a Project Manager and then transitioned into sales. Since then he’s led sales for over 10 different companies, prior to starting his current company, Winning …
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The Sales Leadership Accelerator w/ Kevin Dorsey
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Hello and welcome back to the Collin Cadmus Podcast. Today I’m joined by Kevin Dorsey. Kevin went to the University of Wisconsin-Madison and started his sales career where he quickly rose from entry-level selling to high-ranking leadership roles at SnackNation, ServiceTitan, PatientPop, and Bench Accounting. He’s built sales teams from 0 to 150 rep…
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It's safe to say the average salesperson in 2023 is significantly better than the average salesperson of 10 years ago, yet the average quota attainment continues to decline. This is the result of an inflationary economic system that drove competitive recruitment efforts toward the promise of higher OTEs, which inevitably led to higher quotas, which…
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Welcome back to the pod! In this first episode I take a short break from my usual personality of bubbly positivity to begin this new season on a serious note and set the pace for what's to come. The world has changed, the economy has changed, Silicon Valley has changed, and B2B SaaS has changed forever. Decades of mistakes have led to where we're a…
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Antoinette is a survivor, author, and speaker. On August 19, 2013, Antoinette was working as a bookkeeper at an elementary school in Atlanta, severely depressed because her husband of 33 years had recently left. She, now, as a single mom, was faced with the daunting challenges of raising a son with multiple disabilities and a daughter in law school…
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Anna is one of the most successful east coast SaaS marketers of the last decade. She’s from MA, went to UMass Amherst, started her career as an Account Manager and Client Service Supervisor, but then she went to work for a company that would change the trajectory of her career forever, ZoomInfo. Anna started at ZoomInfo in 2012 as a Marketing Commu…
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He’s been selling something to someone his entire life. He’s been teaching and coaching salespeople for almost 20 years. He’s the Founder and President of A Sales Guy Inc. and the Author of GAP Selling, but you know him best as Keenan. The man who needs only one name. This is his story. Sit back, relax, enjoy the episode, and thank you for listenin…
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Jason graduated from Harvard University and Berkeley Law, he started his career as a Corporate Counsel, and then transitioned into various technology leadership roles, eventually leading him to co-founding EchoSign which was later acquired by Adobe. Jason then founded SaaStr, a social community of over 500,000 SaaS founders & executives and over 3M…
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Brendon graduated from Saint Mary’s College of California, started his career in Recruiting, and then transitioned into sales where he eventually landed himself at LinkedIn in 2005 as employee #15, and LinkedIn’s first ever Head of Sales. Brendon’s next move was one that would change his life forever. He went to work for Jason Lemkin as the VP Sale…
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Trish is the Founder and CEO of the Bridge Group which she founded in 1998, and prior to that she spent her entire career in sales. Starting out in telemarketing, which is essentially an SDR today. Trish grew into becoming the Founder and CEO of one of the most well respected consultancies in the business and she's also the author of the Amazon bes…
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Aaron Ross went to Palo Alto high school and Stanford University. He started his career in mergers and acquisitions, had a 2 year stint in product marketing, then became cofounder of eLease which shut down and liquidated after 2 years. He then joined Salesforce.com (now commonly known as Salesforce) where he spent what I would call “the 4 years tha…
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She started her career as a sales intern, went on to become an account executive, spent some years recruiting, and eventually went out on her own and built Betts Recruiting, which is now is the leading recruitment firm for revenue generating, marketing and people operations roles. She has over 80 employees and revenue in the millions. This is her s…
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One day he was modeling CK underwear to pay the bills, the next he dropped out of college to build the sales team at SeamlessWeb in NYC (Now Seamless Grubhub), then founded SinglePlatform (acquired for $100M), then founded GoodUncle (acquired again). He was the first startup CEO I had the privilege of working for at SinglePlatform, and I would not …
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From Account Executive at Oracle to creating satire sales comedy on social media. Somehow finding time to create a TV show and grab his masters from Stanford. His name is Ross Pomerantz, but you know him better as Corporate Bro. This is his story. Sit back, relax, enjoy the episode, and thank you for listening, viewing, and subscribing. Available o…
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