The Flower podcast

Player FM - Internet Radio Done Right

114 subscribers

Lagt til seven år siden

Innhold levert av Scott Shepherd and Flower Educator. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Scott Shepherd and Flower Educator eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/young-and-profiting-with-hala-taha-entrepreneurship-sales-marketing">Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)</a></span>

1
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

Avslutt abonnement

for 4 dager sidenfor 4d ago

Avslutt abonnement

Ukentlig+

Young and Profiting with Hala Taha is the must-listen podcast for anyone who is hardcore into entrepreneurship. Hosted by Hala Taha, a self-made entrepreneur and marketing expert, this top-ranked show features mini-masterclasses with business icons and entrepreneurs like GaryVee, Alex Hormozi, Mel Robbins, Reid Hoffman, Tom Bilyeu and Codie Sanchez. Listen to YAP to profit in all aspects of life - from boosting sales and beating algorithms, to brain hacks and biohacking. Whether you’re launching a startup, scaling your business or simply wanting to expand your sales and marketing skills, each episode delivers actionable advice that WILL help you profit in life. If you want the motivation to level up your entrepreneurship game and work hard - while still prioritizing your mental and physical health - then Listen, Learn and Profit with Young and Profiting Podcast!

The Flower Podcast

Del

Serier hjem•Feed

The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast.com . You can also follow us on Instagram and Facebook at @theflowerpodcast .

308 episoder

The Flower Podcast

114 subscribers

updated for 8 dager siden

Del

Serier hjem•Feed

308 episoder

Alle episoder

1
Design, Relationships, and Giving Back: Pili Fuentes’s Floral Story 58:51

for 8 dager siden58:51

Spill senere

Lister

Lik

Likt

58:51

This week's episode highlights the importance of continual growth and learning in the floral industry. Our guest, Pili, exemplifies this by consistently investing in her skills through workshops and collaborations with leading designers. She emphasizes the need for exploring new trends and refining techniques to perfect one’s craft. A key theme in the conversation is Pili's ability to identify issues and opportunities, then rallying the community to fill those gaps. We dive into the flower market in Mexico City, where Pili shares fascinating insights, including the fact that the only outside flowers allowed in the country come from Holland. She stresses the importance of strong relationships with vendors and local farmers, emphasizing that business success is built on trust and partnerships. For those working with florals in Mexico City and its surrounding areas, Pili offers her expertise and is available as a resource to assist with sourcing, cargo, logistics, and both flowers and supplies. A deeply personal aspect of Pili’s journey involves her experience with cancer, which led her to start Flower House Mexico—a non-profit organization dedicated to raising funds for cancer charities. The unique workshop model at Flower House Mexico offers participants the chance to learn directly from floral designers in an intimate, hands-on setting over three days, diving deep into the creative and design process. Lastly, Pili reminds listeners of the importance of self-care—listening to your body, resting when needed, and pursuing ideas that resonate deeply with you. Takeaway: Keep investing in your growth, nurture relationships, and follow your passion—just like Pili does. Thanks to Accent Decor for being a sponsor again this year. Visit AccentDecor.com and be inspired. Learn more about today’s episode and all of our past guests by visiting TheFlowerPodcast.com . Subscribe to The Flower Podcast on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Amazon Music, and many more! If you have a minute, it would be great if you could leave a review wherever you listen to our podcast. You can also watch our conversations on YouTube , in addition to tip-filled videos and educational Lives. Be sure to subscribe to our channel so you don’t miss a minute.…

1
Streamlining and Growing Your Flower Business with Niki Irving 1:07:01

for 22 dager siden1:07:01

1:07:01

This week on The Flower Podcast our guest is Niki Irving, the owner and florist behind Flourish Flower Farm in Asheville, NC, where she grows a wide variety of flowers and foliage using sustainable methods. She creates beautiful, seasonal arrangements for weddings and events, leads classes and workshops on the farm, and offers fresh bouquets at her farmstand. Niki is also the author of the popular book Growing Flowers: Everything You Need to Know About Planting, Tending, Harvesting, and Arranging Beautiful Blooms, first published in 2021 with a new edition set to release in 2025. In this episode, Niki shares her journey in building a successful flower business. She discusses the importance of attracting the right customers, streamlining services, and diversifying income through various initiatives. Niki also highlights the value of customer education, the benefits of reviewing profit margins, and the role of ASCFG in supporting flower farmers. Learn how Niki manages to balance work and life while creating a business that aligns with her passions and priorities. Rooted Farmers is free for flower buyers, from consumers to all kinds of florists. Additionally, flower farmers can save $75 on either of the plans they offer by using the code TFP25 for that discount. Follow this link to Rooted Farmers . Learn more about today’s episode and all of our past guests by visiting TheFlowerPodcast.com . Subscribe to The Flower Podcast on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Amazon Music, and many more! You can also watch our conversations on YouTube , in addition to tip-filled videos and educational Lives. Be sure to subscribe to our channel so you don’t miss a minute.…

1
Using Rooted Farmers to Track Trends, Sales, and More: A Database Goldmine 1:08:20

for 5 weeks siden1:08:20

1:08:20

Numbers are our friends! Digging deep into the data generated through the growing and selling of our flowers is an important part of creating a more sustainable business. This week, we’re chatting with Adrianne Gammie, owner of Marilla Field and Flora, along with Amelia Ihlo, founder of Rooted Farmers. We’ll take the time to meet Adrianne and discuss with Amelia how to analyze data from 2024 to evaluate the flower crops grown by both of these growers, as well as analyze the data collected by Rooted Farmers from all its members. Looking back and identifying which flowers and colors were popular helps us make informed decisions as we move into 2025. There are a lot of flowers and seeds in the ground and in transit to growers all over, so gaining insights from last year's data is particularly helpful as we continue our planning for this year. Rooted Farmers is free for flower buyers, from consumers to all kinds of florists. Additionally, flower farmers can save $75 on either of the plans they offer by using the code TFP25 for that discount. Follow this link to Rooted Farmers . Learn more about today’s episode and all of our past guests by visiting TheFlowerPodcast.com . Subscribe to The Flower Podcast on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Amazon Music, and many more! You can also watch our conversations on YouTube , in addition to tip-filled videos and educational Lives. Be sure to subscribe to our channel so you don’t miss a minute.…

1
Flowering Without Fear: The Florista, Meg Hutchinson 1:08:31

for 7 weeks siden1:08:31

1:08:31

Today’s guest is Meg Hutchinson, owner of The Florista, a floral and event business based in Nashville, TN. Meg is known for specializing and creating custom floral designs, bringing her client’s vision to life. Her focus is delivering the “Wow Factor” through bespoke floral experiences that exceed expectations. In this episode we had a great time discussing several aspects of Meg’s business. Never underestimate the importance in investing in yourself and mastering basic mechanics. Don’t be afraid to take on projects that push you out of your comfort zone. It might be time to rebrand your business. Knowing the story you want to bring your clients will help you define your look and direction with your brand. We chat about how she budgets and shops for her events. And a whole lot more…… Learn more about Meg Hutchinson and all of our past guests by visiting TheFlowerPodcast.com . Subscribe to The Flower Podcast on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Amazon Music, and many more! You can also watch our conversations on Youtube , in addition to tip filled videos, and educational Lives. Be sure to Subscribe to our channel so you don’t miss a minute. We’re grateful to have the Association of Specialty Cut Flower Growers as a sponsor for this episode. Feel free to learn more about them and all benefits of being a member as ASCFG.org . If you’re trying to source local flower farmers in your area visit LocalFlowers.org .…

1
Christmas Special: Charles Dickens "A Christmas Carol" 2025 29:44

for 17 weeks siden29:44

29:44

Hello everyone! This is a special episode of The Flower Podcast. This year we’re continuing a tradition that started last year with sharing something from our family’s archives. My Dad for many years has collected a wide range of old time radio shows. His collection is made up of over 30,000 different shows and of course there are several Christmas specials. So we’re excited to reshare this condensed version of Charles Dickens Classic, “A Christmas Carol” again this year. The book was originally published back in 1843 and has been a holiday classic for many years. This radio show originally aired on Christmas Day back in 1949 starring Lionel Barrymore. We’ve included some of the original commercials thrown in for fun. This week isn’t about flowers, but the holiday’s, family, and friends. We’ll be taking a break for a several weeks as we prepare for 2025. Until then I hope you enjoy this special episode. Everyone at The Flower Podcast wishes you and your family a very Merry Christmas and a Happy New Year! Learn more about our podcast and all of our past guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. We want to thank this years sponsors of The Flower Podcast! ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Selling to a Wholesaler: No Till Flowers with Scott Shepherd 1:03:09

for 17 weeks siden1:03:09

1:03:09

I’m excited to share this week’s episode with you! Earlier this year Jenny Love, flower farmer expert and host of the No Till Flowers podcast, asked me to be a guest on her podcast to chat about working with wholesalers as a local flower farmer. Jenny asked great questions and we had a great conversation that I hope you find helpful. Hopefully through conversation like this we can continue to grow the local flower share of our industry and bring more of the flower production to our own communities wherever you are around the world. Learn more about all of this years episodes with our guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Bailey's Back: Flowers, Trends, and the Garden Club Plants Launch at Farmer Bailey 1:00:59

for 18 weeks siden1:00:59

1:00:59

This week, we’re catching up with Bailey Hale to dive into all the exciting developments happening at Farmer Bailey. So much has unfolded over the past two years that we had to bring Bailey back on the podcast to get the inside scoop. We’ll hear about his recent tour to the Netherlands, the latest trends in cut flower plants, and their brand-new program, Garden Club Plants, launching this week. As a floral designer, flower farmer, and plant distributor, Bailey’s expertise is unmatched. It’s always a pleasure chatting with him, especially since he travels worldwide, scouting new cut flowers for local farmers to grow and share. Be sure to check out our first episode with Bailey Hale for more! Explore the new website gardenclubplants.com ! Learn more about Bailey, Farmer Bailey, and today’s show notes with all of our past guests just visit TheFlowerPodcast.com You can also listen to our first episode with Bailey here. Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Finding Your MVP with Ashley Fox of Ashley Fox Designs 1:06:44

for 19 weeks siden1:06:44

1:06:44

This week, I’m joined by Ashley Fox, the creative force behind Ashley Fox Designs, a full-service floral studio in the Minneapolis/St. Paul area. Specializing in stunning floral arrangements for weddings, events, and editorial projects, Ashley is celebrated for her unique use of color and exceptional flower choices, drawing inspiration from the beauty of nature. With 25 years of experience and a background in horticulture and the arts, she carefully selects the finest local blooms alongside exclusive flower varieties from around the world. Ashley emphasizes the importance of collaboration to ensure a seamless event, blending meticulous attention to detail with thoughtful logistics. Her remarkable work has been showcased in esteemed publications such as VOGUE.com and Martha Stewart Weddings. To foster strong client relationships, she effectively uses Pinterest to understand their preferences and align them with her artistic vision. By employing Canva for design boards and prioritizing her sourcing locally and utilizing Rooted Farmers, Ashley translates her ideas into breathtaking floral creations. Above all, her passion for her craft drives her commitment to delivering unique and memorable experiences for each of her clients. Learn more about Ashley and today’s show notes with all of our past guests by visiting TheFlowerPodcast.com. Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Finding the Gaps in Your Flower Market with Eleanor Lonardo / The Borrowed Garden 1:15:17

for 20 weeks siden1:15:17

1:15:17

Our guest this week is Eleanor Lonardo and her business is called The Borrowed Garden located in Crockett, California. Eleanor’s is a small scale flower farmer that sells to florists in the East Bay/San Francisco area. It’s great to hear about her experiences as she began growing, the benefits of taking floral design workshops as a grower, the importance of photography, and so much more. There are several specialty crops that we explore, and it’s great to hear the pros and cons of these truly specialty cut flowers. Learn more about Eleanor and today’s show notes with all of our past guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Sarah Winward: Creating Weddings That Reflect Nature 1:13:38

for 21 weeks siden1:13:38

1:13:38

Sarah Winward is a floral artist and event designer based in Salt Lake City, Utah, specializing in destination weddings. Her work, known for its seasonal, nature-inspired designs, has been featured in The New York Times Magazine, Martha Stewart, and she has been named a top florist by Vogue. Sarah’s floral arrangements evoke the beauty of nature, often sourced locally or foraged near event locations to seamlessly integrate with the surroundings. Passionate about flowers, Sarah collaborates closely with clients to create unique, memorable designs that reflect the season and environment. She believes in prioritizing key floral elements within a budget, planning for delicate blooms, and using mock-ups to ensure a flawless result. Above all, Sarah encourages embracing creativity, trusting your instincts, and allowing your designs to evolve as you grow. Learn more about Sarah and today’s show notes with all of our past guests by visiting TheFlowerPodcast.com We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! When you select an app be sure to subscribe to receive the episodes automatically. Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Looking Back and Moving Forward in Flower Farming with Lisa Mason Ziegler of The Gardener's Workshop 1:03:16

for 23 weeks siden1:03:16

1:03:16

Lisa Mason Ziegler, cut-flower farmer, author, educator and founder of The Gardener’s Workshop is returning to The Flower Podcast. Since 1998, she has cultivated her three-acre urban farm in Southeastern Virginia, producing thousands of flower stems weekly for florists, supermarkets, farmer’s markets, and her members-only on-farm market. Lisa has authored several books, including Cool Flowers, and she is the creator of Flower Farming School Online, which has expanded to include courses for both flower farmers and florists, in addition to starting two podcasts, Field and Garden and Seed Talk. I’m really excited to have Lisa back for a personal year-in-review for flower growers. It’s been several years since our last episode, and I always learn something new from my conversations with her. In this episode, Lisa shares some of the valuable lessons she’s learned along the way, many that are at the heart of what she teaches in her courses. We talk about the importance of setting clear goals and truly understanding your market. I appreciate how she encourages aspiring entrepreneurs to tackle challenges with confidence while keeping customer convenience front and center. Her practical advice on building a solid foundation for success in flower farming is incredibly helpful, and she also offers a realistic perspective on business and the importance of continually moving forward. This conversation is a must-listen for anyone looking to grow in the industry! Be sure to listen Lisa’s other episode on The Flower Podcast and also search The Gardener’s Workshop on our YouTube Channel to watch my chats and an instagram Live with Lisa. Learn more about Lisa and listen to her first episode with today’s show notes and all of our past guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast The Gardener's Workshop ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor…

1
Selling to Florists with Sarah Jo Eversole of Everbloom Fields 1:06:48

for 25 weeks siden1:06:48

1:06:48

My guest this week is Sarah Jo Eversole, owner of Everbloom Fields in Lancaster, TX. It might be a micro flower farm, but she produces not only exceptional quality blooms but high volume as well. She shares many of her experiences as a grower especially decisions on what to grow to be more profitable. There’s a wealth of growing and business tips in this episode, and it’s our hope that you’re inspired and encouraged that no matter the size of your business, it’s yours and has every opportunity to succeed. Learn more about Sarah Jo and all of our past guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Mindshift: Serving Not Selling with Charlotte Smith 1:03:16

for 26 weeks siden1:03:16

1:03:16

I’m excited to share that Charlotte Smith is our guest again on The Flower Podcast. Charlotte teaches farmers the skills they need to make money on their farms and live calm, balanced lives through mindset coaching. Going against what most of us have been taught, Charlotte coaches in 13 countries to build successful profitable farms while also getting out from feeling overwhelmed, stressed, and anxious. In 2016, Charlotte was named one of the Top 25 Most Influential Women in the World in Food and Agriculture by the non-profit, Food Tank and she is giving us a little dose of her coaching today on The Flower Podcast. The great thing about this kind of coaching is that it’s good for any kind of business. So this episode isn’t just for farmers, it’s also for florists, educators, or anyone that’s an entrepreneur with a business. Today we chat about the importance of having and growing an email list for your business. In addition, we chat about hiring and putting systems in place to help encourage and strengthen your team and the importance of charging enough for your products so that you can cover all the expenses of hiring extra help, plus paying yourself. Listen to our first episode with Charlotte Smith. Learn more about Charlotte Smith and all of our past guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, Live’s, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Replay: Growing Dahlias with Kristine Albrecht of Santa Cruz Dahlias 1:10:28

for 27 weeks siden1:10:28

1:10:28

Ready to talk Dahlias? This week my guest is Kristine Albrecht of Santa Cruz Dahlias. Known for her award winning dahlia hybrids and her book, Dahlia Breeding for the farmer florist and the home gardener, Kristine is sharing her flower journey along with numerous tips and insights on her hybridizing process, cover crops, soil testing and more. She is the president of the Monterey Bay Dahlia Society and travels with her blooms to local and national dahlia shows and today we get to step into the world of dahlias with Kristine. So get your notebooks ready, we’re talking dahlias, now on The Flower Podcast. Learn more about Kristine and all of our past guests by visiting TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras. Sponsors of The Flower Podcast ASCFG Farmer Bailey Rooted Farmers Real Flower Business Accent Decor The Gardeners Workshop…

1
Replay: Lights, Camera, Flower with Kimberlee Mitchell, Botanica Floral 1:16:05

for 28 weeks siden1:16:05

1:16:05

I’m in Ecuador this week so we’re replaying our episode with my guest Kimberlee Mitchell owner of Botanica Floral located in Atlanta, Ga. She has been a part of the floral community for over 20 years and has been fortunate to grow her business to include 5 star hotels and work within the film industry. Kimberlee has been working on many major films including the recently released new HBO movie of Father of the Bride as well as several TV series many of which can be found on Netflix. We had a great chat about how she buys her flowers for her hotels and movies, she also shares tips for helping flowers last longer, and the importance of perseverance. Learn more about Kimberlee and all of our past guests on TheFlowerPodcast.com Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more! Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras. Sponsors of The Flower Podcast Farmer Bailey Accent Decor Real Flower Business Rooted Farmers ASCFG The Gardener’s Workshop…

Velkommen til Player FM!

Player FM scanner netter for høykvalitets podcaster som du kan nyte nå. Det er den beste podcastappen og fungerer på Android, iPhone og internett. Registrer deg for å synkronisere abonnement på flere enheter.