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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Innhold levert av Dr. Blessing A. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Dr. Blessing A eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Welcome to the Wellthier Together Podcast! Wellthier Together is a podcast that is focused on helping women cultivate wellness in all areas their lives. Wellness does not just focus on physical health, it encompasses spiritual, emotional, mental, financial and relational health.
Innhold levert av Dr. Blessing A. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Dr. Blessing A eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
Welcome to the Wellthier Together Podcast! Wellthier Together is a podcast that is focused on helping women cultivate wellness in all areas their lives. Wellness does not just focus on physical health, it encompasses spiritual, emotional, mental, financial and relational health.
During this interview, Terri Benjamin discusses the difference between diverticulosis and diverticulitis. Terri Benjamin is a Registered Holistic Nutritionist that specializes in Diverticular Disease Management. I am also a Certified Master Womens Herbalist, and Raw Vegan Chef. --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Earlier this year, I was interviewed by Alex Hoerr the founder of Optimum Joy Clinical Counseling and I discuss the link between Gut and Mental Health. Alex Hoerr is not a stranger to the podcast, I interviewed her during Season 1: Episode 9 of the Wellthier Together Podcast. You can check out her interview below: https://bit.ly/3w8TnzT --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
This is an interview that I did with Rachel Frederick, the founder of the Well Balanced Business in May 2019. The interview was for her audience of small business owners and solopreneurs. I discuss the connection between emotional and digestive health, stress, and the importance of setting boundaries. You can check out the interview on YouTube: How to set boundaries to improve your overall health and wellness - YouTube --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Welcome to Season 5 of The Wellthier Together Podcast! February is the 2 year anniversary of the podcast. The Women Conquering Stress Summit starts on Monday, February 15th - Friday, February 19th. The summit is free to attend but you can buy an all-access pass which will give you access to the replays, summaries of each presentation and access to live Q&A sessions. If you know any women that may benefit from this summit, share the link below with them. If you would like the 30% off coupon code send an email to wellthiertogether@gmail.com Sign up: https://summit.womenconqueringstress.com You can check out the speakers on the Women Conquering Stress FB page Women Conquering Stress Summit | Facebook --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
During this podcast, Denise talks about breaking negative thought patterns and programming that is keeping you stuck, exhausted, and in a state of dis -ease. Denise Reaves, founder of BalancedYou has practiced Yoga and meditation for over 30 yrs and has run her own wellness company for 10yrs. After 15 years in technology (Intel) and consumer goods (In Japan) with long hours, travel, demanding timelines, and managing a family she felt overwhelmed and burnt out. It was through a commitment to fitness yoga and mindfulness that she learned how to balance and energize herself through these stressful times. Denise spent the first part of her life working towards what she thought she “SHOULD” be with certifications and degrees. In this second part, she is working on deconstructing it. Find out more about Denise: https://www.yourbalancedyou.com/ Email: Denise @yourbalancedyou.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Are you looking for a new way to balance your finances? During this interview, Sharon Love goes through her Alternative Budget Framework. PRE-ASSIGNEMENT: (This assignment is on the Freeing Finances page at ( prioritydrivenlife.com ) It helps listeners SEE how their money and choices are following their priorities. Sharon Love is a delusional optimist on a winning streak. No matter what difficulty has come Love’s way she has bounced back stronger turning the struggle into a stepping stone. Love often refers to as a personal angel - someone who delivers the right message at the right time. Sharon is a serial entrepreneur, founder of Free To Spend, Network For Love, and the Priority-Driven Life, author, and keynote speaker. Sharon devotes her life to creating a legacy for her children’s children by providing the practical application tools they need to create a life they love no matter what comes their way. Love lives in San Diego, CA, and has three adult children, one son-in-law, and five grandchildren. Find out more about Sharon Love: website: www.PriorityDrivenLife.com IG: @prioritydrivenlife --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Nicole Nelson is a life coach for busy moms. She discusses ways that women (especially moms) can find peace in the midst of chaos by letting go of control. Nicole Nelson is a mom of six crazy and loveable kiddos and wife to the world's most dedicated and supportive man. As a Christian Life Coach, she supports moms who want to let go of control and trust God so they can experience true peace and live the life God intended for them. When she's not supporting other moms, you can find her hanging out with her family at home or gardening at her parents' farm. Learn more about Nicole: Website: www.nicolenelsonmomcoach.com FB group: www.facebook.com/groups/momsseekingpeace --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Does the thought of leaving the familiar behind and stepping into a new season of life give you anxiety? Did you know that you can have peace in the midst of the unknowns of life? During this interview with Adri, she tells us how she chooses faith over fear in the middle of a new season of life. Adriana is a wife and mom of two boys. She has been married for 10 years and she enjoys spending time with her family, friends and she loves home décor. After serving for 5 years as assistant pastors, Adri and her husband moved to Texas to start a church. She loves to see others flourish in the gift God has placed inside of them and she enjoys serving with others. --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
If you struggle with communicating with your spouse or significant other in a healthy way this podcast interview is for you. Ann emphasizes the importance of healthy communication and conflict resolution skills. She also discusses ways that you can decrease your anxiety and find peace in the midst of adversity. Ann Visser is a certified Maxwell coach, speaker, and trainer at 4 Better 4 Ever, Ann Visser empowers and equips Christian women to pursue God’s purpose for their lives with freedom, confidence, and clarity. Ann coaches women 1 on 1 virtually and with her daughter Hannah Pavez, they have a weekly group coaching membership for Christian women called The Sisterhood Journey. She is a farmer’s wife and an amateur photographer and loves spending time with my 5 adult children, their spouses, and her 11 grandchildren. For fun- She is an amateur photographer and as a part of my worship of the Creator, she loves to capture nature on her beach walks. Link to the Journal mentioned in the podcast interview. How To Stop Negative Thoughts (4better4ever.com) Find out more about Ann: website: https://www.4better4ever.com/ email: ann@4better4ever.com Offers: Opt in Magnet- Stop Spiralling Neg Thoughts: Gain Freedom, Peace and Clarity with These 5 Powerful Questions SIGN UP- https://www.4better4ever.com/how-to-stop-negative-thoughts/ Join our Membership waitlist with other like-minded women who want to grow. https://www.4better4ever.com/sisterhoodjourneywait/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
During this interview, Ke talks about how she chose Faith over Fear and how she is able to stand against all odds. Ke Bontlebame is a serial social entrepreneur and the founder and CEO of Arise Magazine, Christian Women Business Network, Bontlebame NPO, South Africa's Women Givers Awards, and recently the Christian Women Business Directory. She gives talks to different local and international audiences and communities which allows her to share God's light and love. Ke has no doubt that her purpose and calling are to inspire, connect, uplift, and encourage others towards the best perception of themselves and their capabilities. Find out more about Ke: www.christianwomenbusinessdirectory.com www.christianwomenbusinessnetwork.com www.ariswmagz.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Today's interview is with Caitlin Wheeler and she talks about how she overcame addiction and went from homeless to corporate. Caitlin Wheeler is the 35-year-old CEO of #bossbabekitchen, a women’s lifestyle + empowerment platform where women come to optimize their faith, healthy habits, legacy wealth-building techniques, love & adventure. While she is not cooking up her platform’s next success story, Caitlin is a single mama to two children and serves her local community through outreach ministry as well as a board of director assignment for an organization called Sails Up 4 Cancer which provides money to cancer patients currently going through treatment. Caitlin is currently penning her first book outlining her personal rags to riches story and developing a real estate investment business model for women who want to build generational wealth. Find out more about Caitlin: IG: @caitlinwheeleroffcial FB: Caitlin Wheeler --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Do you struggle with fear during uncertain times? Michaela Rosales talks about how she chose and chooses faith over fear during times of uncertainty. If you are a military wife, you understand the uncertainty that comes with moving around and leaving everything you know behind (over and over again). She talks about the importance of finding your identity in Christ and finding ways to adapt to your assignment without losing your identity and falling victim to fear. Michaela Rosales is a speaker, coach, and mentor that helps women grow in confidence! She is known in her community for her loyalty to others, her passion to serve, for being honest and accepting, and for creating a safe environment for women to feel inspired, guilt-free, and receive permission to be their authentic selves. Find out more about Michaela: Website: https://www.honesttalkinternational.com/ IG: https://www.instagram.com/honesttalkinternational/ FB: https://www.facebook.com/HonestTalkInterNational/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Do you struggle with the in-between where you want to be and where you are? Brenna shares some tips about how you can make the best of the waiting process and partner with God. Brenna is an empowerment coach for moms. helping them to find emotional freedom and take back their days. She is a wife and a mom of 4, all 7 years and younger. She has been working in ministry empowering God’s people with everyday applicable tools for 10 years. While she started in youth ministry as a young adult, her journey through motherhood led her to work with moms. Brenna has on an online community of over 2,000 mamas, she has authored a highly interactive 30-day devotion for moms, and has been featured to speak at several woman events. She knows deeply what it is to trust the Lord and wait for the promises of God. Her story has been one filled with insanely fast moves of God, and a lot of waiting between them. Find out more about Brenna: Here is my website link: www.brennastanford.us The link to the book page is www.brennastanford.us/just2minutes Facebook group is www.facebook.com/groups/empoweredmotherhood1 --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
If you feel stuck and limited by your limiting beliefs, this podcast is for you. Tessa talks about how you can get unstuck and choose faith over fear so you can live out your purpose. Tessa Hopman is a lovingly blunt, bi-lingual results coach and graduate of the Benjamin Harvey Accelerated Coaching Course, which is one of the few courses accredited with ICF. Combining neuroscience and Biblical insights, she helps women uncover their true selves, live their purpose, and feel fulfilled and inspired using a combination of tough love and empathy. Driven by a higher calling, she has traveled the world to find what was always within her and has fostered many canine friends into their forever home while searching for her own. She can often be found on a Sunday morning educating precious little ones at the children's ministry of her local church or outdoor training for the next triathlon. Find out more about Tessa: website: https://www.thevinedresser.com/ IG: https://www.instagram.com/thevinedressernz/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
Did you know that your financial health plays a role in your mental, emotional, and physical health? Anha shares some tips to help you get your financial house in order and develop a healthy relationship with money. Ahna Holloran is a personal finance coach and owner of Fika Finance. She walks alongside individuals and couples in their financial journey, giving them the tools and support needed to have a stress-free and enjoyable relationship with money. Find out more about Ahna: website: www.fikafinance.com . --- Send in a voice message: https://podcasters.spotify.com/pod/show/wellthiertogether/message…
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