The Market Your Message Show podcast

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This Is Woman's Work with Nicole Kalil

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The Icelandic Art of Intuition with Hrund Gunnsteinsdóttir | 307 40:34

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We’ve turned intuition into a buzzword—flattened it into a slogan, a gut feeling, or a vague whisper we don’t always know how to hear. But what if intuition is so much more? What if it's one of the most powerful tools we have—and we’ve just forgotten how to use it? In this episode, I’m joined by Hrund Gunnsteinsdóttir , Icelandic thought leader, filmmaker, and author of InnSæi: Icelandic Wisdom for Turbulent Times . Hrund has spent over 20 years studying and teaching the science and art of intuition through her TED Talk, Netflix documentary (InnSæi: The Power of Intuition), and global work on leadership, innovation, and inner knowing. Together, we explore what intuition really is (hint: not woo-woo), how to cultivate it in a culture obsessed with logic and overthinking, and why your ability to listen to yourself might be the most essential skill you can develop. In This Episode, We Cover: ✅ Why we’ve misunderstood intuition—and how to reclaim it ✅ Practical ways to strengthen your intuitive muscle ✅ What Icelandic wisdom teaches us about inner knowing ✅ How to use intuition during uncertainty and decision-making ✅ Why trusting yourself is an act of rebellion (and power) Intuition isn’t magic—it’s a deep, internal guidance system that already exists inside you. The question is: are you listening? Connect with Hrund: Website: www.hrundgunnsteinsdottir.com TedTalk: https://www.ted.com/talks/hrund_gunnsteinsdottir_listen_to_your_intuition_it_can_help_you_navigate_the_future?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare Newsletter: https://hrundgunnsteinsdottir.com/blog/ LI: www.linkedin.com/in/hrundgunnsteinsdottir IG: https://www.instagram.com/hrundgunnsteinsdottir/ Book: InnSæi: Icelandic Wisdom for Turbulent Times Related Podcast Episodes: How To Breathe: Breathwork, Intuition and Flow State with Francesca Sipma | 267 VI4P - Know Who You Are (Chapter 4) Gentleness: Cultivating Compassion for Yourself and Others with Courtney Carver | 282 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music Learn more about your ad choices. Visit megaphone.fm/adchoices…

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We Help Messengers (Bloggers, Authors, Speakers, and Coaches) Rise above the Noise and Get Paid for What They Know!

355 episoder

#Tech #Blogging #Business #Wordpress #Online #Website #Traffic #MarketYourMessage.com #Industries #Careers #Podcasting #Podcasting Education #Marketing #SEO

The Market Your Message Show

247 subscribers

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We Help Messengers (Bloggers, Authors, Speakers, and Coaches) Rise above the Noise and Get Paid for What They Know!

355 episoder

#Tech #Blogging #Business #Wordpress #Online #Website #Traffic #MarketYourMessage.com #Industries #Careers #Podcasting #Podcasting Education #Marketing #SEO

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The Market Your Message Show

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How 1 Private Facebook Group Made $10M+ (Ch 9. Build Your Audience) 12:44

for 1 day siden12:44

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Send us a text Leveraging Private Facebook Groups for Explosive Growth Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com In this episode of the Market Your Message Show, Jonathan Milligan discusses the incredible journey of Landon Stewart and Chris Stapleton, who transformed their fortunes by creating a thriving private Facebook group. From humble beginnings as bartenders to generating over $10 million in revenue, their story showcases the power of building a community, not just an audience. Chapter nine of Jonathan's book series, 'Your Message Matter,' focuses on the Private Facebook Group Traffic Playbook, including actionable steps, common pitfalls to avoid, and strategies for rapid group growth. Listeners will learn how to define their group's purpose, craft engaging entry questions, and leverage Facebook features for maximum impact. 00:00 Introduction: From Bartenders to Marketing Rock Stars 00:32 Welcome to the Market Your Message Show 01:20 The Rise of Landon Stewart and Chris Stapleton 02:56 The Power of Private Facebook Groups 03:32 Common Mistakes in Facebook Group Management 05:04 Building a Thriving Facebook Group 07:52 Strategies to Grow Your Facebook Group 10:12 Exercise: Mapping Out Your Facebook Group Vision 12:24 Key Takeaways and Conclusion…

The Market Your Message Show

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How a Laid-Off Factory Worker Got 150 Million Followers (Ch 8. Build Your Audience) 10:47

for 8 dager siden10:47

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Send us a text The Power of Video Shorts: A Masterclass in Audience Building Grab a Copy of the Build Your Audience Book: https://platformgrowthbooks.com In this episode of 'The Market Your Message Show,' Jonathan Milligan dives into the success of Kabi Lame, a laid-off factory worker from Italy who gained over 150 million followers on TikTok during the global pandemic with his simple, silent video shorts. Jonathan outlines the importance of adopting short-form video content to grow your audience and enhance online visibility. Key topics include the dominance of platforms like TikTok, Instagram Reels, and YouTube Shorts, and the common mistakes creators make with long-form content. The episode also provides a step-by-step guide on creating and optimizing short videos, leveraging platform-specific features, and establishing a consistent posting strategy. Whether you're a novice or seasoned content creator, this episode is packed with actionable insights to elevate your digital communication strategy. 00:00 The Silent Sensation: How One Man Gained 150 Million Followers 00:20 Welcome to The Market Your Message Show 00:57 Introducing Chapter Eight: The Video Shorts Traffic Playbook 01:08 The Rise of Kabi Lame: A Case Study in Audience Building 02:20 The Power of Video Shorts in Modern Social Media 02:40 Common Mistakes in Content Creation 03:40 Mastering Short-Form Video: Strategies and Tips 04:31 Understanding the Short-Form Video Landscape 05:35 Developing a Content Strategy for Short Videos 06:39 Creating Short Videos from Long Content 07:21 Leveraging Platform-Specific Features 08:27 Today's Exercise: Create Your First 60-Second Video 10:24 Key Takeaways: Embrace Short-Form Video…

The Market Your Message Show

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The 1-Post-a-Day Formula That Built a 7-Figure Brand (Ch 7. Build Your Audience) 19:04

for 16 dager siden19:04

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Send us a text Harnessing the Power of Daily Posts to Build a Seven-Figure Business Grab a Copy of the Build Your Audience Book Here: https://platformgrowthbooks.com Welcome to the Market Your Message Show with Jonathan Milligan. In this episode, Jonathan delves into Chapter 7 of his book, 'Build Your Audience,' titled 'The Daily Post Traffic Playbook.' He explores the inspirational story of Justin Welsh, who built a seven-figure business by consistently posting valuable LinkedIn content daily. Jonathan provides actionable insights on how to create and implement your own daily post strategy, including four types of engaging posts—Educate, Entertain, Empower, and Empathize. He emphasizes the importance of consistency, value-driven content, and genuine audience engagement while debunking common social media mistakes. 00:00 Introduction: The Power of One Post a Day 01:20 Meet Justin Welsh: A Case Study in Consistency 03:37 Implementing the Daily Post Strategy 04:20 Common Social Media Mistakes 06:37 Steps to Implement the Daily Post Strategy 08:52 Crafting Engaging Social Media Posts 16:21 Today's Exercise: Creating Your First Template Posts 18:36 Key Takeaways and Final Thoughts…

The Market Your Message Show

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The 60-Day Traffic Trick No One’s Talking About (Ch 6. Build Your Audience) 9:35

for 23 dager siden9:35

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Send us a text Choose Your Own Traffic Adventure: Focused Strategies for Audience Growth Grab the Build Your Audience Book Here: https://platformgrowthbooks.com In this episode of The Market Your Message Show, Jonathan Milligan delves into Chapter 6 of his book 'Build Your Audience.' Jonathan discusses the importance of focusing on a singular traffic strategy for 60 days to achieve better results, rather than spreading efforts thin across multiple methods. He outlines the four main traffic methods—Boost (social media), Build (SEO), Borrow (leveraging other audiences), and Buy (paid advertising). Additionally, he offers essential guidelines for choosing and implementing the right traffic strategy based on one's strengths and audience preferences. Listeners are encouraged to undertake a 60-day challenge, complete with actionable steps, to effectively grow their audience. 00:00 Introduction: The Struggle of Overwhelming Marketing Efforts 00:16 Welcome to The Market Your Message Show 00:26 Introduction to 'Build Your Audience' Book Series 01:17 Chapter Six: Choose Your Own Traffic Adventure 01:52 The Importance of Focused Traffic Generation 02:16 Common Mistakes in Traffic Generation 02:50 The Power of Concentrated Effort 03:38 The Four Main Traffic Methods 04:34 Guidelines for Choosing Your Traffic Adventure 06:47 Today's Exercise: Your One-Day Traffic Method Selection 09:16 Key Takeaways…

The Market Your Message Show

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12 Ways to Skyrocket Your Email List (Ch 5. Build Your Audience) 17:42

for 4 weeks siden17:42

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Send us a text Skyrocket Your Email List: The Lead Magnet Launchpad Strategy 👉 Grab Your Copy of The Build Your Audience Book Here: https://platformgrowthbooks.com In this episode of the Market Year Message Show, host Jonathan Milligan delves into Chapter Five of his book 'Build Your Audience,' revealing the secrets to skyrocketing your email list. Jonathan shares a personal story about a missed opportunity that taught him the importance of lead magnets and provides actionable strategies to effectively promote a lead magnet across 12 different platforms, from blog posts to paid traffic campaigns. Learn how to convert casual visitors into loyal subscribers by transforming every piece of content into a list-building powerhouse. This episode offers practical advice on optimizing touchpoints, diversifying your approach, and preparing for unexpected traffic surges, ensuring you capture every potential lead to grow your business. 00:00 Welcome to the Market Year Message Show 00:25 The Importance of Building an Email List 00:59 The Lead Magnet Launchpad 03:17 Common Pitfalls in List Building 05:09 The Everywhere, All at Once Strategy 06:52 Optimizing Your Email List Building 07:13 Promoting Your Lead Magnet Across Platforms 12:58 Guest Blogging and Podcasting for List Building 15:03 Paid Traffic Campaigns 15:54 Crafting an Irresistible Lead Magnet Pitch 17:09 Key Takeaways and Conclusion…

The Market Your Message Show

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The Perfect 5-Point Landing Page (Ch 4. Build Your Audience) 11:40

for 5 weeks siden11:40

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Send us a text Mastering the Perfect Landing Page: The Five-Point Blueprint Want a copy of the book? Go to: PlatformGrowthBooks.com In this episode of the Market Your Message show, host Jonathan Milligan dives into Chapter Four of his book 'Build Your Audience' and shares the secret to creating a high-converting landing page. Jonathan discusses the importance of building an email list before seeking traffic and introduces the five essential elements of a successful landing page: a catchy headline, productized images, compelling bullet points, a clear call to action, and the no-link rule. He also explains how each element attracts and retains visitors, avoiding common pitfalls like information overload and bland messaging. Jonathan concludes with a practical exercise to help listeners create their own effective landing pages and emphasizes the importance of continuous testing and refining for optimal results. 00:00 Introduction: Boost Your Email Subscribers 00:34 Foundations: Building Your Email List 01:20 The Perfect Five-Point Landing Page 01:32 The Elevator Pitch: A Historical Insight 03:14 Common Landing Page Mistakes 05:33 The Five-Point Landing Page Blueprint 08:34 Practical Exercise: Create Your Perfect Landing Page 11:09 Key Takeaways and Conclusion…

The Market Your Message Show

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Create an Attractive Lead Magnet (Ch 3. Build Your Audience) 11:48

for 6 weeks siden11:48

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Send us a text Crafting Irresistible Lead Magnets: The Dirty Dozen Ideas Want a copy of the book? Go to: PlatformGrowthBooks.com In this episode of the Market Year Message Show, host Jonathan Milligan introduces Chapter 3 from his book 'Build Your Audience,' focusing on the importance of creating attractive lead magnets. Jonathan shares 12 innovative ideas, dubbed 'The Dirty Dozen,' that can help bloggers, coaches, and entrepreneurs grow their email lists effectively. He emphasizes simplicity, value, and catering to different learning styles while creating lead magnets. The episode also includes practical steps for listeners to create their own lead magnets, transforming theory into actionable practice. 00:00 Welcome to the Market Year Message Show 00:31 Introduction to Lead Magnets 01:24 The Trojan Horse Analogy 03:04 Common Lead Magnet Pitfalls 04:25 Crafting Effective Lead Magnets 05:15 The Dirty Dozen: 12 Lead Magnet Ideas 09:57 Creating Your Own Lead Magnet 11:25 Key Takeaways and Final Thoughts…

The Market Your Message Show

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The Capture Habit: The Secret to Everything (Ch 2. Build Your Audience) 8:40

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Send us a text Unlocking the Power of Email Marketing: The Capture Habit Want a copy of the book or workbook? Go to PlatformGrowthBooks.com In this episode of the Market Your Message Show, host Jonathan Milligan dives into Chapter Two of the book 'Build Your Audience' and discusses the pivotal concept of the 'Capture Habit.' Jonathan highlights the importance of having an email list as a crucial element for writers, coaches, speakers, and teachers to build their businesses. He shares the success story of Ryan Holiday, who grew his email list from 50 friends to 35,000 subscribers, emphasizing qualities like consistency, quality, and value. The episode breaks down why email lists are beneficial, including reasons such as ownership, high ROI, personal connection, measurable data, scalability, authority building, and amplification of other marketing efforts. Jonathan ends with a practical exercise for listeners to brainstorm ways to build their email list, reinforcing that the process is about providing consistent value and building relationships over time. 00:00 Welcome to the Market Your Message Show 00:21 Introduction to 'Build Your Audience' 01:26 The Capture Habit: The Secret to Everything 02:59 The Power of Email Lists 03:29 Reasons to Build an Email List 07:08 Today's Exercise: Brainstorm Your Capture Ideas 08:08 Key Takeaways…

The Market Your Message Show

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The Audience Attraction Playbook (Ch. 1 Build Your Audience) 13:14

for 8 weeks siden13:14

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Send us a text Becoming a Customer Magnet: Mastering the Audience Attraction Playbook Want to grab the book? Go to PlatformGrowthBooks.com In this episode of the Market Your Message Show, we dive into Chapter One of the 'Audience Attraction Playbook,' a key concept from the Your Message Matters series. Discover the power of pull marketing versus push marketing through engaging content and client relationships. Featuring the story of BlendTech's revolutionary 'Will it Blend?' campaign, learn how to transform your marketing strategies. Unpack the essential steps of the Audience Attraction Playbook: capture, boost, build, borrow, and buy. We also provide actionable exercises for creating your personalized audience attraction strategy, including setting up lead magnets, boosting social media engagement, building evergreen content, leveraging other platforms, and strategically using paid ads. Finally, we outline a sample 60-day plan to kickstart your blogging journey and grow your audience organically. 00:00 Welcome to the Market Your Message Show 00:40 Introduction to Audience Attraction Playbook 01:40 The Power of Pull Marketing 03:33 Why Traditional Marketing Falls Short 06:07 The Customer Magnet Strategy 07:42 Building Your Email List 08:25 Boosting Social Media Engagement 08:59 Creating Evergreen Content 09:50 Leveraging Other People's Platforms 10:21 Strategic Use of Paid Advertising 10:55 Creating Your Audience Attraction Playbook 12:09 Sample 60-Day Traffic Plan 12:55 Key Takeaways…

The Market Your Message Show

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Ch 20. Deciding Your Next Move 12:49

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Send us a text Want access to the book? go to PlatformGrowthBooks.com Decide Your Next Move: Embrace Feedback and Optimize Your Offer In this episode of 'Market Your Message Show,' host Jonathan Milligan delves into Chapter 20 of his book 'Validate Your Offer.' He explores the essential steps to take after launching your validation offer, emphasizing the importance of using feedback to refine and improve. The episode highlights the concept of learning from failed attempts, much like Thomas Edison, and offers four potential paths for deciding your next move: repeating a successful offer, changing the topic while keeping the format, expanding a winning topic, or experimenting with a new concept. Tune in for actionable insights to transform your idea into a successful business strategy. 00:00 Welcome to the Market Show 00:11 Introduction to 'Validate Your Offer' 01:12 Chapter 20: Deciding Your Next Move 02:53 Embracing Feedback and Moving Forward 04:37 Exploring Four Potential Game Plans 07:51 Bonus Move: Mapping Out a Profit Calendar 08:52 Brainstorming Your Next Move 12:20 Key Takeaways and Final Thoughts…

The Market Your Message Show

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Ch 19. The Magic of the Debrief 15:11

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Send us a text Want access to the book? go to PlatformGrowthBooks.com The Power of Debriefing: Unlocking Insights for Successful Launches In this episode of 'Market Your Message Show,' host Jonathan Milligan discusses the importance of debriefing in validating your business offer. Using the framework of After Action Reviews from the U.S. Army, Jonathan explains how systematic reflection and structured debriefs can enhance future launches. The episode covers creating a dedicated debrief spreadsheet, identifying successes to replicate, recognizing areas for improvement, brainstorming new ideas, and eliminating ineffective practices. Listeners are encouraged to adopt this practice to gain valuable insights and drive continuous improvement in their business launches. 00:00 Welcome to the Market Show 00:11 Introduction to 'Validate Your Offer' 01:12 The Magic of the Debrief 02:33 Debriefing: Your Secret Weapon 03:38 Debrief or Bust: Avoiding Costly Mistakes 05:56 Five Steps to a Killer Debrief 11:41 Real-Life Debrief Exercise 14:40 Key Takeaways and Conclusion…

The Market Your Message Show

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Ch 18. The Business Validation Decision Tree 15:00

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Send us a text Want access to the book? go to PlatformGrowthBooks.com Validating Your Business Idea: The Decision Tree Framework In this episode of 'The Market Message Show,' host Jonathan Milligan delves into Chapter 18 of his book 'Validate Your Offer.' The chapter focuses on the 'Business Validation Decision Tree,' a systematic approach to testing and improving business ideas before going all in. Using the story of Dropbox's early validation techniques, Jonathan emphasizes the importance of gathering feedback, experimenting, and iterating to achieve a product-market fit. Key insights include the importance of finding the right audience, pinpointing the critical problems your audience faces, and gathering actionable feedback to refine your offers. The episode also provides practical steps to put the Business Idea Decision Tree into action, making sure listeners can validate their ideas efficiently and effectively. 00:00 Welcome to the Market Show 00:11 Introduction to 'Validate Your Offer' 01:16 The Dropbox Story: A Lesson in Validation 02:59 Understanding the Business Validation Decision Tree 03:51 The Two Traps of Idea Validation 07:03 Three Steps to Validate Your Business Idea 11:45 Implementing the Business Validation Decision Tree 14:25 Key Takeaways and Final Thoughts…

The Market Your Message Show

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Ch 17. Pillar 4. Debrief (Your Key Validation Metrics) 11:28

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Send us a text Want access to the book? go to PlatformGrowthBooks.com Mastering Post-Launch Analysis: Lessons from Airbnb’s Success In this episode of 'The Market. Your Message Show', host Jonathan Milligan delves into Chapter 17 of his book 'Validate Your Offer'. He highlights the importance of debriefing and analyzing key validation metrics to optimize business offers. Using the success story of Airbnb founders Brian Chesky and Joe Gebbia, Jonathan illustrates the power of customer feedback in refining business strategies. The episode provides actionable steps for gathering feedback, thoroughly debriefing, and making data-driven decisions to ensure long-term success and customer satisfaction. Listeners are encouraged to reflect on their own past projects to understand the value of post-launch analysis and set the foundation for future success. 00:00 Welcome to the Market Show 00:11 Introduction to 'Validate Your Offer' 00:30 Exclusive Audiobook Access 01:12 Chapter 17: Key Validation Metrics 01:18 The Airbnb Success Story 02:55 The Importance of Debriefing 03:19 The Power of Reflection 05:30 Three Pillars of Post-Launch Analysis 06:10 Steps for Effective Feedback and Debriefing 08:39 Today's Exercise: Reflecting on Past Experiences 10:59 Key Takeaways and Frameworks…

The Market Your Message Show

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Ch 16. The Power of Offer Stacking 12:15

for 14 weeks siden12:15

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Send us a text Want access to the book? go to PlatformGrowthBooks.com Supersize Your Sales with Offer Stacking In this episode of 'Market Your Message Show,' host Jonathan Milligan delves into Chapter 16 of his book 'Validate Your Offer,' focusing on the power of offer stacking. Jonathan breaks down the concept of cross-selling and how a range of products at different price points can significantly boost sales and revenue. He discusses the psychological principles behind offer stacking, how to craft the perfect combination from entry-level to high-end offerings, and the importance of recurring revenue products. Jonathan also provides actionable steps for creating an effective offer stack, integrating it into a seamless customer journey, and introduces the idea of a recurring revenue offer to ensure long-term business profitability. 00:00 Welcome to the Market Show 00:11 Introduction to 'Validate Your Offer' 00:30 Special Offer for Podcast Listeners 01:12 Chapter 16: The Power of Offer Stacking 01:43 Understanding Offer Stacking 05:14 Crafting Your Offer Stack 09:04 Today's Exercise: Choose an Offer Stack 11:52 Key Takeaways…

The Market Your Message Show

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Ch 15. The 3 Secrets to Selling Anything 18:46

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Send us a text Want access to the book? go to PlatformGrowthBooks.com The Three Secrets to Selling Anything: A Masterclass in Product Launches This episode delves into 'The Three Secrets to Selling Anything,' using the case study of Popeyes' legendary chicken sandwich launch in 2019. The narrative explores how anticipation, buzz, and urgency can transform any product launch into a massive success. It shares actionable strategies for both big brands and small businesses to implement these principles through a 'two-week lazy launch' framework. Learn how to create a psychological journey for your customers, ensuring your offers are irresistible and sold out in no time. The episode also addresses common pitfalls in launches and offers a step-by-step guide for a successful product release. 00:00 Introduction: The Three Secrets to Selling Anything 00:03 The Popeyes Chicken Sandwich Case Study 01:39 Applying the Secrets to Your Own Business 03:11 Why Most Product Launches Fail 04:50 The Two-Week Lazy Launch Method 06:53 Step-by-Step Implementation of the Three Secrets 13:03 Brainstorming Your Launch Plan 17:01 Key Takeaways…

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