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Ep. 46 Kevin Salguero from TelevisaUnivision chats with AdTechGod
Manage episode 440404922 series 3510460
AdTechGod sits down with Kevin Salguero
Kevin is the Director of Programmatic Operations at Univision.
Kevin Salguero, Director of Programmatic Operations at Univision, shares his journey in ad operations and programmatic advertising.
He discusses the importance of understanding the nuances of the industry and the challenges faced by SSPs and DSPs. Kevin also talks about the future of ad operations and connected TV, emphasizing the need for closer collaboration between publishers and advertisers.
He highlights the significance of remote work and its impact on performance as well as his passion for coaching and soccer.
Thank you to Live Intent and AdLib for sponsoring this episode.
54 episoder
Manage episode 440404922 series 3510460
AdTechGod sits down with Kevin Salguero
Kevin is the Director of Programmatic Operations at Univision.
Kevin Salguero, Director of Programmatic Operations at Univision, shares his journey in ad operations and programmatic advertising.
He discusses the importance of understanding the nuances of the industry and the challenges faced by SSPs and DSPs. Kevin also talks about the future of ad operations and connected TV, emphasizing the need for closer collaboration between publishers and advertisers.
He highlights the significance of remote work and its impact on performance as well as his passion for coaching and soccer.
Thank you to Live Intent and AdLib for sponsoring this episode.
54 episoder
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