Lucy Msukwa: Founder & Executive Director Uchembere Wabwino Maternity - Beyond Birth: Bridging Gaps in Rural Healthcare

African Business Stories

What if you could transform a small healthcare startup into a thriving clinic serving thousands, even amid a global pandemic? Hear from Lucy Msukwa, the inspiring Founder and Executive Director of Uchembere Wabwino Maternity in Malawi, who did just that. Motivated by her parents' health struggles, Lucy saved diligently for four years before launching her clinic in 2019. In our conversation, she walks us through the hurdles she faced, especially during the COVID-19 pandemic, and the practical strategies she employed to turn challenges into opportunities. Lucy’s story is a vivid testament to resilience and community engagement, offering valuable lessons for aspiring entrepreneurs.
Lucy’s journey is a masterclass in overcoming financial and operational challenges. Discover how she raised initial funding through personal savings and a bank loan, and how her innovative use of social media and community-centered marketing helped her patient base skyrocket from 500 to nearly 3,000 within just two years. Lucy opens up about the unique hybrid model that allows her clinic to balance for-profit and non-profit services, ensuring both affordability and sustainability. She also shares insights from her experience with the Academy for Women Entrepreneurs, revealing how continuous learning and adaptation have been key to her clinic's growth.
But Lucy's impact goes far beyond her clinic. As a Mandela Washington Fellow, she secured significant funding and channeled her success into mentoring over 120 female entrepreneurs in Malawi. She discusses her strategic focus on rural healthcare services and reflects on leading a team of 20 employees as a young woman defying traditional expectations. Lucy's passion for reducing high maternity and under-five mortality rates in Malawi is palpable throughout our discussion. Her story is not just about business success; it’s about making a tangible difference in her community and inspiring other women to chase their dreams with unwavering determination.
Lucy holds a bachelor's degree in nursing and midwifery. As an entrepreneur, she is a laureate for Women in Africa 54 (WIA54) 2021 from Malawi, an alumna of the African Women Entrepreneurship Cooperative cohort 3 (AWEC) and the Academy for Women Entrepreneurs Cohort 1(AWE). She is social Impact Incubator Malawi and Mandela Washington Fellow 2022 alumina.
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Kapitler

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