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The Business Impact of Graphic Design and Branding with Taylor Baker
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Graphic design is one the most apparent and most thought of aspects of building a brand. When done correctly, the business and financial benefits can be dramatic. In this episode we speak with professional graphic designer, Taylor Baker, about her work for Hershey Chocolate, the transformative role she played in working with Duck Donuts, and how she was able to help them grow their franchise locations from 20 to over 100 in a short amount of time through effective branding.
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