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5 Hard-learned lessons about MOps that Marketers need to hear about
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Discover how Marketing Operations (MOps) can supercharge your marketing efforts in this episode of Attributed with Noah Charak Founder of Checkpoint Go-To-Market Consulting.
We’ll unveil the 5 essential rules to optimise marketing efficiency and unlock greater results in today's B2B landscape.
- Consider attribution before you feel you need to
- Having an inbound/outbound flag is key to understanding your early funnel
- Well-defined lifecycles will save you in the long run
- Codify data imports / create rules around how data enters the system so you don’t lose track of your leads
- Have a sequence in place for all leads coming in
Follow Noah Charak on LinkedIn: https://www.linkedin.com/in/noahcharak/
Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/
Visit Checkpoint GTM: https://checkpointgtm.com/
Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.
To stay updated on all things Dreamdata and B2B go-to-market:
👥 Follow us on LinkedIn: Dreamdata
💬 Join Our Community on Slack: Dreamdata Community
🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review.
🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io
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