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Seth Erickson: Getting More Results With The Power of Storytelling For Your Business

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Manage episode 335048761 series 2918123
Innhold levert av Change Creator. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Change Creator eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Storytelling is the heart of marketing, but what do you need to know to make it work for your business?

We connected with Seth Erickson who shares the answer to that question and much more. Seth Erickson is the Chief Mischief Maker for Storify Agency, where he works with startups and other businesses to build unique brands. And also an award-winning author of the book "How to Hack Humans: Storytelling for Startups."

More About Seth:

Perhaps most notable is the career Seth has built by merging aspects rarely found together: business, creativity, and wit. Seth uses storytelling as a way of helping businesses, specifically Startups. Statistics say 90% of start-ups fail.

Seth’s vision is to reduce that disheartening number by at least 10%. Here cognizesmanyStartup’sexcel at building their tech and ideas but fall short when communicating their value to the world. Enter Seth, who teaches these budding business owners one of the most effective communication methods.

An art form that has been a part of humanity for as long as...well...humans—storytelling. He has seen firsthand how incorporating storytelling can make a presentation and product stand out and become memorable to investors and customers alike.

Visit us at https://changecreator.com to get more strategies on storytelling and sales.

  continue reading

230 episoder

Artwork
iconDel
 
Manage episode 335048761 series 2918123
Innhold levert av Change Creator. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Change Creator eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Storytelling is the heart of marketing, but what do you need to know to make it work for your business?

We connected with Seth Erickson who shares the answer to that question and much more. Seth Erickson is the Chief Mischief Maker for Storify Agency, where he works with startups and other businesses to build unique brands. And also an award-winning author of the book "How to Hack Humans: Storytelling for Startups."

More About Seth:

Perhaps most notable is the career Seth has built by merging aspects rarely found together: business, creativity, and wit. Seth uses storytelling as a way of helping businesses, specifically Startups. Statistics say 90% of start-ups fail.

Seth’s vision is to reduce that disheartening number by at least 10%. Here cognizesmanyStartup’sexcel at building their tech and ideas but fall short when communicating their value to the world. Enter Seth, who teaches these budding business owners one of the most effective communication methods.

An art form that has been a part of humanity for as long as...well...humans—storytelling. He has seen firsthand how incorporating storytelling can make a presentation and product stand out and become memorable to investors and customers alike.

Visit us at https://changecreator.com to get more strategies on storytelling and sales.

  continue reading

230 episoder

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